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Syntax Literate: Jurnal Ilmiah Indonesia
Published by Syntax Corporation Indonesia
ISSN : 25410849     EISSN : 25410849     DOI : -
Core Subject : Humanities, Education, Social,
Humanities Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other
Syntax Literate: Jurnal Ilmiah Indonesia is a peer-reviewed scientific journal that publishes original research and critical studies in various fields of science, including education, social sciences, humanities, economics, and engineering. The journal aims to provide a platform for researchers, academics, and practitioners to disseminate their findings and insights for the advancement of knowledge and practice in Indonesia and beyond.
Arjuna Subject : Ilmu Sosial - Studi Urban
Articles 6,396 Documents
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Enhancing Competitive Advantage in the Travel Industry: A Strategic Analysis of Creart Travel Salsabila, Nabila; Mirzanti , Raafaldini
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57936

Abstract

The travel industry contributes to total global revenue showcasing its significant contribution to the global economy in 2019-2024. This revenue includes earnings from services such as flights, accommodations, tours, transportation, and other travel related activities. The travel industry employs 3 million people, demonstrating its role as a major employment generator. Emerging as a significant entity within Indonesia's tourism industry, Creart Travel as part of PT. Semesta Muda Berkarya, providing a range of cutting-edge travel services suited to both individual and business customers. Despite its tremendous potential, the company faces obstacles including low brand awareness, fierce competition in the industry, and a slow rate of growth. This research will examine Creart Travel's present business strategy and pinpoint workable alternatives in order to strengthen the company's competitive edge and accomplish sustainable development. Both internal and external analyses are part of the comprehensive research technique used in this study. Instruments consisting of Porter's Five Forces framework, the Internal-External (IE) Matrix, and SWOT analysis are used to evaluate the company's internal strengths and weaknesses, in addition to its external opportunities and threats it confronts. Primary data gathered from corporate clients, when combined with secondary data derived from industry studies, provides important insights into market trends, customer needs, and competition strategies. According to the findings, Creart Travel's essential strengths derive from its strategic connections, customer-oriented service offerings, and creative travel packages. Nonetheless, limited brand visibility and a lack of individuality in marketing methods hinder its development. The study advocates for the implementation of targeted strategies, including the enhancement of digital marketing campaigns, the exploration of niche markets such as bleisure (business-leisure) travel, and the augmentation of service personalization, in order to attract and retain clientele.
Pemilihan Karyawan Tetap PT. Jawasurya Kencana Indah menggunakan Metode Moora Putriniantami, Bertha Sonia; Daru, April Firman
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57937

Abstract

Jawasurya Kencanaindah faces challenges in determining contract employees who are worthy of being appointed as permanent employees, considering that the selection process is carried out manually and is less objective. This study aims to apply the Multi-Objective Optimization by Ratio Analysis (MOORA) method in the Decision Support System (SPK) to improve efficiency and objectivity in the selection of permanent employees. The research method involves several stages, including problem analysis, literature study, application of the MOORA method, calculation of alternative values based on predetermined criteria, and evaluation of results to determine the best employees. The criteria used in the selection include work assessment, attendance, competence, tenure, and integrity and work ethics. The results of the study show that the MOORA method is able to optimize employee selection by considering various factors simultaneously. The alternative with the highest score is identified as the best candidate to be appointed as a permanent employee. With this approach, the selection process becomes more transparent, fast, and accurate. In conclusion, the use of the MOORA method in SPK has succeeded in increasing the effectiveness of the selection of permanent employees at PT. Jawasurya Kencanaindah. The implication of this study is that companies can adopt this method to reduce subjectivity in decision-making as well as increase employee satisfaction and motivation through a fairer and more structured selection system.
Hubungan Antara Kemampuan Menyimak Dongeng terhadap Kemampuan literasi Membaca Anak SD yang Ikut Komunitas Rumah Baca Muthiah, Siti; Lestari, Mas Roro Wahyu Diah
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57939

Abstract

The ability to listen to fairy tales has an important role in improving children's reading literacy skills, especially for elementary school children who are involved in the reading house community. This study aims to determine the relationship between the ability to listen to fairy tales and the ability to read literacy in children. The method used is a quantitative approach, with data collection through questionnaires or questionnaires The findings of the study revealed that children who can listen to fairy tales well generally have better reading comprehension, a wider vocabulary, and the ability to identify the main ideas in the text more effectively. In addition, the involvement of children in the reading home community provides a greater boost in listening and reading activities, which in turn increases their interest and motivation towards literacy. Therefore, listening to fairy tales can be used as an effective strategy to improve children's reading literacy skills, especially in a supportive community environment such as a reading house.
Perbandingan Tree Based Model untuk Klasifikasi Tipe Kepribadian MBTI Effendy, Rani Asriya; Paputungan, Irving Vitra
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57941

Abstract

This study examines the use of Tree-Based Models for classifying Myers- Briggs Type Indicator (MBTI) personality types. Data was collected through questionnaires referencing the 16Personalities test, followed by preprocessing steps to handle missing values, split MBTI labels, and analyze statistical summaries. Seven algorithms, including Decision Tree, Random Forest, Extra Trees, and Gradient Boosting, were applied to evaluate classification accuracy across MBTI dimensions (E-I, S-N, T-F, J-P). Random Forest emerged as the best model with an accuracy of 72.5% when analyzing high-correlation questions, highlighting its robustness in managing data interactions. This research emphasizes the effectiveness of machine learning in personality classification and provides practical insights for integrating MBTI assessments into applications. Future work suggests leveraging larger, more diverse datasets and exploring deep learning integrations for enhanced model performance.
BioMedInsight: Innovative Approaches in Epigenetic Profiling for the Development of Personalized and Targeted Cancer Therapy Az-Zahran, Muhamad Hisyam; Putri, Annisa Angelita; Fachrya, Athiya
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57942

Abstract

This study aims to develop an innovative approach to personalized cancer treatment through the analysis of epigenetic profiles using the BioMedInsight platform. The primary issue in current cancer treatment is the lack of personalization, often resulting in limited therapy effectiveness and undesirable side effects. BioMedInsight integrates multi-omic epigenetic data to identify specific epigenetic modification patterns that can be targeted in cancer therapy. The proposed methods include collecting epigenetic data from public sources, normalizing data, differential analysis, multi-omic data integration, biomarker identification, and developing predictive models of therapy response using machine learning. It is expected that this approach will provide guidelines for the development of more personalized and effective cancer therapies, as well as new insights into the underlying epigenetic mechanisms of cancer. Although this study is an idea and has not been implemented in field research, its potential clinical impact is significant. By leveraging publicly available epigenetic data, we can develop more accurate and specific predictive models for individuals, enabling more tailored and effective therapies. Further research is needed to validate these findings in larger populations and implement them in clinical practice. Preliminary conclusions suggest that this approach has great potential to improve clinical outcomes for cancer patients by providing more specific and personalized information about their epigenetic profiles.
Tubular Colonic Duplication with Anorectal Malformation Recto-Vestibular Fistula: A Case Report Fitriansyah, Muhammad Noor; Sanden, Ken; Soenjoto, Dadik Agus
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57943

Abstract

Anorectal malformations associated with colonic duplications are a rare condition. Double terminations of tubular colonic duplication with Anorectal Malformation are even rarer. Colonic duplication may have different presentations according to its location and size and incidence of less than 15% of all gastrointestinal duplications. These cases also illustrate the diagnostic challenge and variable presentation of colonic duplications in female patients with recto-vestibular fistula. This report aims to present and analyse the clinical presentation, diagnostic approach, and management of anorectal malformations associated with colonic duplications highlighting the challenges and treatment strategies for such a rare case. Case Presentation: We present the case of an 11-month-old female referred from a network hospital with a history of stool leakage from genital, status post diverting colostomy at age of 4 month and was referred to our center for further evaluation and treatment. During the procedure of diverting colostomy, colonic duplication was identified at the colostomy site. Further radiographic evaluation and exploratory laparotomy with complete resection of the colonic duplication was performed. Conclusion: Colonic duplication is a rare congenital disorder, with an even rarer association with anorectal abnormalities. This condition presents with diverse clinical manifestations, necessitating a thorough preoperative differential diagnosis. Surgical intervention remains the treatment of choice, with complete resection being the preferred approach for cystic, diverticular, and short tubular duplications. However, total colon duplications may require alternative management strategies.
Pengaruh Pelatihan, Pengembangan Karir dan Disiplin Kerja terhadap Kinerja Pegawai KPP Pratama Surabaya Mulyorejo Rahmadhan, Widiarto; Kuswandi, Kuswandi; Rahayu, Sri
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57944

Abstract

This research tests and analyzes Training (X1), Career Development (X2), and Work Discipline (X3) which simultaneously influence Employee Performance (Y) at KPP Pratama Surabaya Mulyorejo. The population used in this research were all employees at KPP Pratama Surabaya Mulyorejo, totaling 108 people consisting of 95 Executives and Functionals, 2 Supervisors, 10 Section Heads, and 1 Head of Office. The sampling technique used is simple random sampling technique, which is a random sample selection method where all members of the population have the same opportunity to be sampled. Sampling was taken using the Slovin formula calculation and the results obtained were 77 respondents, namely KPP Pratama Surabaya Mulyorejo employees. The analytical tool used is multiple linear regression with the help of SPSS 21.0 software. This research makes a unique contribution by focusing on the specific context of KPP Pratama Surabaya Mulyorejo. While numerous studies have examined the relationship between training, career development, work discipline, and employee performance, this study fills a gap in the literature by analyzing these phenomena within the context of a government institution, particularly in the tax environment. Consequently, the findings of this study are expected to provide more relevant recommendations for improving employee performance at KPP Pratama Surabaya Mulyorejo. The research results show that Training (X1), Career Development (X2), and Work Discipline (X3) have a simultaneous and partial effect on Employee Performance (Y) at KPP Pratama Surabaya Mulyorejo.
Pengaruh Live Streaming dan E-Service Quality Terhadap Keputusan Pembelian Produk Fast Fashion Generasi Z di E-Commerce Shopee Faisal, Muhammad Ircham; Hartoyo; Yuliati , Lilik Noor
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57945

Abstract

Generasi Z, yang lahir di era digital dan tumbuh dengan akses teknologi yang tinggi, memiliki kebiasaan berbelanja yang berbeda dari generasi sebelumnya. Mereka lebih sering menggunakan perangkat mobile dan lebih responsif terhadap konten yang disajikan secara interaktif. Di sisi lain, kualitas layanan elektronik juga menjadi faktor penting yang dapat membangun atau menghancurkan loyalitas konsumen. Dalam lingkungan e-commerce yang sangat kompetitif, aspek seperti keandalan, responsivitas, kecepatan pengiriman, dan keamanan transaksi menjadi kunci dalam mempengaruhi keputusan pembelian. Penelitian ini bertujuan untuk menganalisis pengaruh live streaming dan e-service quality terhadap keputusan pembelian produk fast fashion di e-commerce Shopee, khususnya di kalangan generasi Z. Penelitian ini menggunakan metode deskriptif kuantitatif dengan pendekatan cross-sectional, di mana data dikumpulkan melalui survei terhadap 240 responden yang merupakan pengguna aktif Shopee dan telah berbelanja melalui fitur live streaming. Responden yang dipilih adalah generasi Z yang tinggal di wilayah Jabodetabek, yang telah menggunakan Shopee minimal satu kali dalam satu bulan terakhir dan telah menyaksikan atau berpartisipasi dalam live streaming penjualan produk fashion di Shopee. Hasil dari analisis data menunjukkan bahwa live streaming memiliki pengaruh yang signifikan terhadap keputusan pembelian. Fitur ini memungkinkan konsumen untuk melihat produk secara langsung, mendapatkan informasi secara real-time, serta berinteraksi langsung dengan penjual. Interaksi ini menciptakan kepercayaan yang lebih besar karena konsumen dapat melihat detail produk secara langsung dan menanyakan hal-hal yang mereka butuhkan sebelum memutuskan untuk membeli.
Faktor yang Mempengaruhi Keputusan Pengguna Jasa dalam Memilih Dermaga di Pelabuhan Penyeberangan Merak Wati, Erna; Prasetio, Hendra; Abd, Tengku Mohd. Khairal
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i3.57951

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh tarif, layanan, dan keamanan terhadap keputusan pemilihan dermaga regular ataupun eksekutif ketika menyeberang di Pelabuhan Merak dengan kategori penumpang jasa pejalan kaki dankendaraan pribadi sebagai variabel moderasi. Metode penelitian menggunakan pendekatan kuantitatif dimana Objek penelitian ini adalah PT. ASDP Indonesia Ferry (Persero) selaku pengelola transportasi laut di Pelabuhan Merak. Sampel penelitian diambil menggunakan teknik convenience sampling, dimana jumlah sampel penelitian sebanyak 133 orangpengguna jasa. Hasil penelitian ini menunjukkan bahwa tarif berpengaruh signifikan terhadap keputusan pemilihan dermaga, namun begitu factor layanan dan keamanan justru tidak berpengaruh secara signifikan terhadap keputusan pemilihan dermaga. Hasil penelitian juga menunjukkan bahwa faktor kategori penumpang jasa memoderasi pengaruhtarif terhadap keputusan pemilihan dermaga, sedangkan untuk factor layanan dan juga keamanan justru tidak terdapat pengaruh yang signifikan.
Implementation of Automation on Employee Rights in Termination of Employment Wardah, Kurniaty; Hoesin, Siti Hajati
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i4.57954

Abstract

The implementation of technological advancements has significantly impacted the labour sector, particularly in employment relations. Automation enhances efficiency and productivity, leading to job termination (layoffs) for affected workers. This study analyzes the impact of automation on employment relations and the fulfillment of workers' rights after layoffs in Indonesia and Malaysia. The research method used is normative juridical research, utilizing secondary data and case studies. The findings indicate that although labour regulations in Indonesia govern the mechanisms of employment termination and workers' rights, practical implementation still faces challenges. The case study of PT Jasa Marga (Persero) Tbk in 2017 demonstrates the company's commitment to justice and employee welfare by avoiding forced layoffs and instead providing a career transition program. In contrast, the case of layoffs conducted by TikTok in Malaysia in 2024 highlights the lack of worker protection, lower compensation, and minimal transition programs. This comparison shows that PT Jasa Marga in Indonesia prioritizes worker protection through dialogue and transition policies, whereas the Malaysian case emphasizes efficiency over worker welfare. Therefore, more adaptive labour policies are needed to balance industrial efficiency and workers' rights protection in response to technological advancements.

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