cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
,
INDONESIA
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)
Published by Universitas Putera Batam
ISSN : 23373350     EISSN : 25499491     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Arjuna Subject : -
Articles 253 Documents
 22   23   24   25   26 
PENGARUH PELATIHAN, KEPEMIMPINAN, DAN TRANSFORMASI DIGITAL TERHADAP KINERJA SEKTOR PUBLIK: MODEL REFORMASI SDM TERINTEGRASI Didy Maharudin; Yuliana Yuliana; Sri Indra Yani
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i1.10929

Abstract

This study examines the integrated effects of human resource management reforms in Indonesia's public sector, focusing on the synergistic relationships between training effectiveness, transformational leadership, and digital transformation. Using a mixed-methods approach that combines quantitative surveys of 250 public sector employees with in-depth qualitative interviews of 15 senior administrators, this research provides compelling evidence that integrated HRM reforms produce significantly better outcomes than isolated interventions. The structural equation modeling analysis reveals that digital transformation serves as a powerful amplifier, enhancing training effectiveness by 45% and leadership impact by 38%. The study identifies three critical success factors for successful public sector HRM reform: strategic alignment with organizational objectives, technological infrastructure readiness, and comprehensive change management capabilities. These findings offer valuable insights for policymakers and public administrators seeking to enhance organizational performance through strategic human resource management. The research contributes to both theoretical understanding and practical implementation of public sector reforms in developing countries, particularly in the unique context of Indonesian bureaucracy. The integrated HRM reform model developed in this study explains 67% of variance in organizational performance, demonstrating its strong predictive power and practical utility for public sector transformation initiatives.
DATA-DRIVEN INSIGHTS ON POST-COVID MSME RECOVERY: INTEGRATING TEXT AND REVENUE ANALYSIS IN WEST SUMATRA Ares Albirru Amsal; Berri Brilliant Albar
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i1.10938

Abstract

This research examines how media narratives frame the condition of MSMEs during the crisis and post-pandemic recovery by utilizing topic and sentiment analysis from 1422 online news stories containing the keyword MSMEs. The main problem raised is the lack of empirical understanding of how media reports reflect changes in MSME performance and whether the dynamics of these narratives move in the same direction as business recovery. This research aims to map topic patterns, measure news sentiment using a special MSME–crisis sentiment dictionary, and link it with MSME income trends as an business indicator. Through the stages of text preprocessing, LDA topic modeling, and lexicon-based sentiment calculations, this research found that in the early phase of the pandemic, the news was dominated by crisis topics and had a negative tone in line with the decline in MSME income. Entering the recovery phase, the proportion of government support topics, economic programs and market activity increased, followed by a shift in sentiment to become more positive. In the post-pandemic period, the media narrative has become increasingly stable and growth-oriented, consistent with the trend of increasing MSME income. These findings show that the dynamics of media narratives move parallel to the economic conditions of MSMEs and can be a supporting indicator for reading the crisis, transition and recovery phases. In conclusion, text mining in local news can provide strategic insight for local governments and MSME actors in understanding public perceptions and directing communication strategies and economic recovery policies.
THE EFFECT OF PERSONALIZED ARTIFICIAL INTELLIGENCE INTERACTION QUALITY ON IMPULSIVE STREAMING INTENTIONS MEDIATED BY AFFECTIVE RESPONSES Irsyad Daffa Armmawadin; Riska Dhenabayu
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i1.10964

Abstract

This study aims to analyse the effect of artificial intelligence-based interaction quality and personalisation on impulsive purchase intention in social commerce live streaming, with affective aspects as mediating variables. A quantitative approach was used through Partial Least Squares–Structural Equation Modelling (PLS-SEM) analysis involving 105 respondents who were students at Surabaya State University. The results show that the quality of interaction and artificial intelligence-based personalisation have a positive effect on the affective aspect, which in turn increases impulsive buying intention. Both independent variables also have a direct positive effect on impulsive buying intention, while the affective aspect acts as a mediator that strengthens this relationship. This study has limitations in its focus on the TikTok platform and student respondents, so further research is recommended to expand the research object and population coverage. A total of five hypotheses were tested in this study, and all were accepted based on the PLS-SEM analysis results.
Orientasi Pemasaran Hijau dan Kemasan Ramah Lingkungan Menuju Tujuan Pembangunan Berkelanjutan: Studi Empiris Konsumen Makanan Organik di Kota Bandung Triana Ananda Rustam; Ananda Mellyssa Quratul Ain; Debby Kania Bustami
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i1.10970

Abstract

This study examines the impact of green marketing orientation and eco-packaging on sustainable consumption behavior among organic food consumers in Bandung. The research investigates six dimensions of green marketing orientation (green product orientation, green promotion orientation, and green ethical commitment) and three dimensions of eco-packaging (material sustainability, packaging functionality, and environmental information on packaging). Data were collected from 120 respondents who had purchased organic food products using a structured questionnaire. Multiple linear regression analysis was conducted to test the proposed hypotheses. The results reveal that green product orientation, green promotion orientation, green ethical commitment, material sustainability, and environmental information on packaging significantly influence sustainable consumption behavior. However, packaging functionality did not show a significant effect. These findings highlight the importance of product-related sustainability attributes, ethical communication, and eco-friendly packaging in influencing consumer behavior. The study contributes to the literature by providing empirical evidence from an Indonesian urban context and offers insights for businesses to enhance their sustainability strategies.
THE INFLUENCE OF DIGITAL LITERACY AND ENTREPRENEURIAL ORIENTATION ON BUSINESS DECISION MAKING AMONG DIGITAL MSMES IN BATAM CITY Muhammad Haldy; Hikmah Hikmah; Risca Azmiana
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i1.10983

Abstract

The rapid development of digital technology has encouraged Micro, Small, and Medium Enterprises (MSMEs) to adapt their business activities, particularly in the process of business decision-making. Digital literacy and entrepreneurial orientation are important factors that influence the quality of business decisions in digital MSMEs. This study aims to analyze the effect of digital literacy and entrepreneurial orientation on business decision-making among digital MSMEs in Batu Aji District. This research employs a quantitative approach using a survey method involving 100 digital MSME owners as research respondents. Data were collected through structured questionnaires and analyzed using multiple linear regression techniques. The results indicate that digital literacy has a positive and significant effect on business decision-making. Entrepreneurial orientation also has a positive and significant effect on business decision-making. Simultaneously, digital literacy and entrepreneurial orientation significantly influence business decision-making among digital MSMEs in Batu Aji District. These findings suggest that improving digital literacy and strengthening entrepreneurial orientation play a crucial role in supporting more effective and strategic business decision-making. This study is expected to provide insights for MSME actors and policymakers in formulating strategies and programs for the development of digital MSMEs at the district level.
The WORK LIFE BALANCE AND EMPLOYEE PERFORMANCE IN SOCIAL IMPACT ORGANIZATIONS: UNCOVERING THE MEDIATING MECHANISM OF EMPLOYEE WELLBEING: WORK LIFE BALANCE AND EMPLOYEE PERFORMANCE IN SOCIAL IMPACT ORGANIZATIONS: UNCOVERING THE MEDIATING MECHANISM OF EMPLOYEE WELLBEING Sari Budiarti; Anggun Permata Husda; Aliya Zahra Kamila; Innayah Nazril Aulia; Indira Syakila Desyawalya; Tiara Ivana Rossali; Fransischa Ardiana
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i2.11580

Abstract

This research aims to understand how Work-Life Balance affects Employee Performance with Employee Well-Being as a mediating variable in nonprofit organisations in the city of Samarinda. This research is motivated by how work-life balance can improve the quality of human resources, while previous studies on the impact of work-life balance still show inconsistent findings. The research uses a quantitative associative scheme approach. A sample of 121 employees. The data used a Likert scale and were processed using SEM-PLS. The research results show that Work-Life Balance does not have a significant effect on Employee Performance. However, Work-Life Balance has a positive effect on Employee Well-Being
Dari Promosi Ramah Lingkungan Digital hingga Perilaku Pengurangan Limbah Konsumen: Peran Mediasi Berantai Keterlibatan Media Sosial dan Gaya Hidup Berkelanjutan Triana Ananda Rustam; Ananda Mellyssa Quratul Ain
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i2.11647

Abstract

This study examines the effect of digital green promotion on consumer waste reduction behavior through social media engagement and sustainable lifestyle. The study responds to the growing concern that environmental awareness does not always translate into concrete waste-reducing practices, especially in the digital consumption era. A quantitative explanatory approach was employed, using an online questionnaire distributed to social media users who had been exposed to green promotion or sustainability-related content. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings show that digital green promotion has a positive and significant effect on social media engagement, sustainable lifestyle, and consumer waste reduction behavior. Social media engagement also positively influences sustainable lifestyle and consumer waste reduction behavior, while sustainable lifestyle significantly contributes to consumer waste reduction behavior. Furthermore, the mediation results indicate that social media engagement mediates the relationship between digital green promotion and sustainable lifestyle, sustainable lifestyle mediates the relationship between social media engagement and consumer waste reduction behavior, and both variables sequentially mediate the relationship between digital green promotion and consumer waste reduction behavior. This study concludes that digital green promotion can encourage waste reduction when it creates interactive engagement and supports sustainable lifestyle adoption.
THE INFLUENCE OF SOCIAL IDENTITY, SOCIAL MEDIA AMPLIFICATION, AND VISUAL AESTHETICS ON CONSPICUOUS CONSUMPTION IN SPORTAINMENT LIFESTYLE AMONG GENERATION Z IN PEKANBARU David Humala Sitorus; Wasiman Wasiman
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i2.11707

Abstract

This study examines the effects of Social Identity, Social Media Amplification, and Visual Aesthetics on Conspicuous Consumption within the sportainment lifestyle among Generation Z in Pekanbaru. The growing integration of sports and entertainment has shifted consumption from functional purposes toward symbolic and status-oriented behavior, influenced by identity formation, social media exposure, and visual appeal. Using a quantitative explanatory approach, data were collected from 100 Generation Z respondents through a structured questionnaire and analyzed using SPSS, including validity, reliability, classical assumption, multiple regression, t-test, and F-test analyses. Results show that Social Identity (β = 0.328; p = 0.001), Social Media Amplification (β = 0.325; p < 0.001), and Visual Aesthetics (β = 0.335; p < 0.001) positively and significantly affect Conspicuous Consumption. Simultaneously, all variables significantly influence consumption behavior (F = 87.614; p < 0.001), explaining 73.2% of the variance (R² = 0.732). Visual Aesthetics is the most dominant factor. These findings highlight the role of identity, digital influence, and visual appeal in shaping Generation Z’s symbolic consumption behavior.
IMPLEMENTING THE “ONE WORLD, ONE FAMILY” VALUE AS A MEANS OF STRENGTHENING HARMONY AND TEAMWORK IN THE BUSINESS ENVIRONMENT Jenalli Jenalli; Kharisma Makaba
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i2.11753

Abstract

The dynamics of modern organizations, both in the business sector and in educational institutions, are often hampered by internal conflicts and intergenerational gaps within teams. This study aims to explore the implementation of the “One World, One Family” philosophy as a strategy to strengthen harmony in teamwork. Using a descriptive qualitative approach with a case study method at Maitreyawira School in Batam, data were collected from 9 informants through in-depth interviews, observations, and document analysis. Data validity was tested using source, method, and temporal triangulation techniques. The results indicate that the “One World, One Family” values have been successfully internalized as a “Clan Culture,” transforming professional relationships into deeper emotional bonds. Leadership employs an inverted pyramid model (Servant Leadership) that prioritizes service, thereby creating a high level of psychological safety for team members to communicate openly and collaborate proactively. Furthermore, this value supports the creation of a “Person-Organization Fit” that facilitates adaptation among staff across generations. Although coordination challenges arise during periods of heavy workload, this philosophy has proven effective as a buffer against affective conflict. This study concludes that the internalization of universal values can transform individualistic egos into collective solidarity, serving as a competitive advantage for the organization.
THE INFLUENCE OF E-SERVICE QUALITY, LIVE STREAMING SHOPPING, AND FLASH SALE ON PURCHASE DECISIONS OF GARNIER PRODUCTS IN BATAM CITY Amelia Pandiangan; Hikmah Hikmah
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v14i2.11787

Abstract

This study aims to examine the effects of e-service quality, live streaming shopping, and flash sale on purchase decisions for Garnier skincare products among consumers in Batam City. Data were collected from 151 respondents selected using the Lemeshow formula and analyzed using multiple linear regression with IBM SPSS after the validity, reliability, and classical assumption tests had been satisfied. The results indicate that e-service quality, live streaming shopping, and flash sale each have a positive and significant effect on purchase decisions, with live streaming shopping exerting the strongest influence. Simultaneously, the three variables significantly affect purchase decisions and explain 51.3% of the variance in purchase decisions. These findings demonstrate that reliable digital services, interactive live streaming, and time-limited promotional strategies jointly strengthen consumers' purchase decisions for high-involvement skincare products in e-commerce environments.

Page 25 of 26 | Total Record : 253

 22   23   24   25   26 

Filter by Year

2017 2026


Reset
Filter By Issues
All Issue Vol 14 No 2 (2026): Volume 14 Nomor 2 Tahun 2026 Vol 14 No 1 (2025): Volume 14 Nomor 1 Tahun 2025 Volume 13 Nomor 2 Tahun 2025 Vol 13 No 1 (2024): Volume 13 Nomor 1 Tahun 2024 Vol 12 No 2 (2024): Volume 12 Nomor 2 Tahun 2024 Vol 12 No 1 (2024): Volume 12 Nomor 1 2024 Vol 11 No 2 (2023): Volume 11 Nomor 2 2023 Vol 11 No 1 (2023): Volume 11 Nomor 1 2023 Vol 10 No 2 (2022): Volume 10 Nomor 2 2022 Vol 10 No 1 (2022): Volume 10 Nomor 1 2022 Vol 9 No 2 (2021): JIM UPB Volume 9 No 2 2021 Vol 9 No 1 (2020): JIM UPB Volume 9 No.1 2020 Vol 8 No 2 (2020): JIM UPB Volume 8 No.2 2020 Vol 8 No 1 (2019): JIM UPB Volume 8 No.1 2019 Vol 7 No 2 (2019): JIM UPB Volume 7 No 2 2019 Vol 7 No 1 (2019): JIM UPB Volume 7 No 1 2019 Vol 6 No 2 (2018): JIM UPB Volume 6 No 2 2018 Vol 6 No 1 (2018): JIM UPB Volume 6 No 1 2018 Vol 5 No 2 (2017): JIM UPB Volume 5 No 2 2017 Vol 5 No 1 (2017): JIM UPB Volume 5 No 1 2017 More Issue