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EKONOMIS : Journal of Economics and Business
Published by Universitas Batanghari Jambi
ISSN : 25978829     EISSN : 25978829     DOI : 10.33087/ekonomis
Core Subject : Economy,
Economics, Econometrics & Finance
Ekonomis: Journal of Economics and Business diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen, Ekonomi Pembangunan, Akuntansi dan Bisnis. Ekonomis: Journal of Economics and Business Jurnal ini diterbitkan sebanyak dua kali dalam setahun yaitu pada bulan Maret dan September.
Arjuna Subject : -
Articles 116 Documents
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Search results for , issue "Vol 8, No 2 (2024): September" : 116 Documents clear
Optimizing Company Value: Size, Governance and Financial Performance on the Indonesian Stock Exchange Ciptha, Andrea; Alamsyahbana, Muhammad Isa; Sarazwati, Raja Yulianita; Indriaty, Novica
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1858

Abstract

This study aims to investigate how the size of a company and its adherence to good corporate governance affect its value, with a focus on food and beverage companies listed on the IDX during the period from 2020 to 2022. The research sampled 37 companies using purposive sampling. It employed a quantitative approach, with data collected through literature review and web searches, primarily from official agency websites providing relevant reports. Data analysis was conducted using the Econometric Views (E-Views) 12 application. The findings indicate that while company size and good corporate governance do not directly impact financial performance, they do influence company value when financial performance serves as an intermediary variable.
Pengaruh Disiplin Kerja dan Efikasi Diri terhadap Kinerja Pegawai Melalui Motivasi Kerja sebagai Variabel Intervening (Studi Empirik pada Balai Pelatihan Lingkungan Hidup dan Kehutanan Bogor) Zulfiqar, Mohammad Alif; Entang, Muhamad; Tukiran, Martinus
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1564

Abstract

This research analyzes the relationship between work discipline, self-efficacy, work motivation and employee performance. The research method used quantitative instruments and survey methodology. The population of this study consisted of 110 BPLHK Bogor employees. Descriptive inferential statistical research and path analysis are implemented in the sampling method. Data analysis consists of descriptive statistics and structural equation modeling (SEM). The results of this research prove that there is a direct influence between work discipline, self-efficacy and work motivation on employee performance. Furthermore, there is a direct influence between work discipline and self-efficacy on work motivation. This research also found that work motivation variables can intervene in work discipline and self-efficacy variables on the performance of BPLHK Bogor employees.
The Role of Digital Marketing as a Company Strategy to Gain a Competitive Advantage in Dealing with Consumer Behavior in the Era of the Industrial Revolution 4.0 Pashiera, Resa Salsa; Sardjono, Wahyu
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1805

Abstract

In the rapidly evolving landscape of Industry 4.0, companies are forced to adapt their marketing strategies to meet the challenges posed by shifting consumer behavior. This article explores the critical role of digital marketing as a strategic tool for companies looking to achieve and maintain a competitive advantage in this transformative era. Using a qualitative research approach, this study explores aspects of consumer behavior and the effectiveness of digital marketing strategies. By gathering information from various sources, including journals related to the theme of digital marketing. By focusing on qualitative aspects, this research aims to provide a comprehensive understanding of the ways in which digital marketing contributes to building brand awareness, driving customer engagement and shaping consumer loyalty in the context of Industry 4.0. The research also investigates the adaptability of companies in adjusting their digital marketing strategies to align with changing consumer behavior. The research conclusion states that the complexity of challenges and opportunities in digital marketing practices requires a deep understanding and innovative approaches. Digital marketing is poised to take a leading role, with numerous marketers exploring innovative methods for online sales, cost-effective lead generation, enhanced click-through and conversion rates, and the exploration of emerging trends in the digital marketing landscape. This article delves into comprehending the concepts of digital marketing and how companies can attain a competitive advantage. While the data may not cover all of the available literature, this research remains the foundation for further understanding and development of more effective marketing strategies in the ever-evolving digital age.
Pengaruh Teknologi Human Resource Information System (HRIS) terhadap kinerja karyawan pada Kantor Cabang Utama Pos Bandung Sribarokah, Putri; Adji, Widwi Handari
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1762

Abstract

This research aims to determine the effect of Human Resource Information System (HRIS) technology on employee performance. This research uses a descriptive approach with a quantitative approach. Analyze causal relationships using hypothesis testing. Data was collected through distributing questionnaires. All 54 employees of KCU Pos Bandung were the population in this study. Data analysis uses validity, reliability, normality and simple linear regression test procedures, correlation coefficients, determining factors and hypothesis testing. The research results show that HRIS Technology influences employee performance at KCU Pos Bandung
Pengaruh Dana APBD terhadap Indeks Pembangunan Manusia (IPM) dan Pertumbuhan Ekonomi di Kabupaten Kerinci Aditya, Hanif Daffa; Mailindra, Wiyan; Amali, Muhammad
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1747

Abstract

This research aims to find out and analyze how much influence the APBD has on the Human Development Index (HDI) and economic growth. The data used in this research are Kerinci Regency APBD data, HDI and economic growth for the 2013-2022 period obtained from the Central Statistics Agency (BPS). The method used is descriptive quantitative using a simple linear regression analysis tool. The results of this research show that the APBD has a positive and significant effect on the Human Development Index (HDI) and economic growth in Kerinci Regency during the 2013-2022 period.
Pengaruh Gaya Kepemimpinan dan Kompensasi terhadap Kinerja melalui Motivasi Aparatur Sipil Negara pada Biro Organisasi Sekretariat Daerah Provinsi Jambi Abdillah Abdillah; Saiyid Syeikh; Fakhrul Rozi Yamali
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.2074

Abstract

This research aims to further examine the influence of leadership style and compensation on performance through ASN motivation at the Jambi Province Regional Secretariat Organization Bureau. This research is descriptive research with a survey method. The sample used was 62 respondents consisting of all ASN at the Jambi Province Regional Secretariat Organization Bureau. Furthermore, the data collected through distributing questionnaires was analyzed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS-SEM). The results of the research show that the description of leadership style variables and compensation variables is in the quite good category, motivation variables and performance variables are in the quite high category. The results of data processing showed that the compensation variable had a positive and insignificant effect on performance, but compensation had a positive and significant effect on the motivation variable. The motivation variable has a positive and significant effect on performance, the leadership style variable has a positive and significant effect on employee performance through motivation and compensation has a positive and significant effect on performance through motivation at the Jambi Province Regional Secretariat Organization Bureau
Membangun Kredibilitas Influencer Instagram: Efek Sikap dan Respon Perilaku Followers terhadap Influencer Pratami, Aurora Alya Nurjihan; Astuti, Budi
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1671

Abstract

This research aims to determine the credibility of Instagram influencers and their impact on followers' attitudes and behavior towards influencers. The approach used in this research is a quantitative approach. The respondents in this research were 190 people who had Instagram accounts and were followers of the famous Indonesian influencer account on Instagram, namely Fuji (@fuji_an). The type of data used is primary data obtained from respondent questionnaires. Data analysis was carried out descriptively and statistical testing using computer assistance from the SEM Partial Least Square (PLS) program. The research conclusion shows that product influencer suitability has a positive and significant effect on Influencer Motive Inference and Credibility, but influencer suitability has no influence on attitudes towards influencers. Motive inference has a positive and significant influence on ad recognition, ad recognition has a positive and significant influence on influencer credibility and attitudes towards influencers. The influence of influencer credibility on intention, shows that influencer credibility has no influence on intention to follow an account. Influencer credibility has no influence on the intention to imitate the influencer, and influencer credibility has a positive and significant influence on the intention to recommend the influencer. The influence of attitudes towards Influencers on followers' intentions to continue following, imitating, and recommending influencers found that attitudes towards influencers have a positive and significant influence on intentions to follow accounts, attitudes towards influencers have a positive and significant influence on intentions to imitate influencers, and attitudes towards influencers has a positive and significant influence on the intention to recommend influencers.
Model Bisnis Berkelanjutan dan Isu Strategi Pengembangan Model Bisnis Berkelanjutan pada UKM: Tinjauan Literatur Sistematis Sebrina, Nurzi; Masdupi, Erni; Syahrizal, Syahrizal
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1914

Abstract

The United Nations established the Sustainability Development Goals (SDGs) in 2015 as the 2030 Sustainability Development Agenda, which provided a comprehensive framework to guide global efforts toward a more sustainable and inclusive future while addressing socioeconomic and environmental issues. As a result, businesses, particularly small and medium-sized enterprises (SMEs) as part of large corporations, are intensely interested in transforming business models towards sustainability. This article investigates the development of articles on sustainable business models (SBM), specifically SBM in SMEs. The study was conducted using articles obtained from the Elsevier Scopus database.The analysis was carried out using bibliographic research techniques using VOSviewer software and content analysis. Based on the study conducted, it was found that SBM had been discovered between 2002 and 2003, although relatively few articles about business models were found, namely 827 out of 16,784 business model documents. Meanwhile, there are far fewer Scopus documents on SBM for SMEs, namely 19 articles, most of which are systematic literature reviews and case studies. Content analysis shows that SBM in SMEs needs to consider adaptation to uncertain environmental and institutional contexts. Regarding strategic content, the need to maintain symbiotic relationships with stakeholders, founder values, social and environmental values, leadership, value-based competencies, and manager commitment is essential for SBM. Developing a sustainable business model for SMEs is carried out by integrating sustainability into its value chain.
Pengaruh Good Governance dan Religiusitas terhadap Kecenderungan Fraud Dana Desa (Survei pada Pemerintahan Desa di Provinsi Daerah Istimewa Yogyakarta) Fatmawati, Farida; Putra, Wahyu Manuhara
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1629

Abstract

This research aims to provide empirical evidence about the influence of the principles of transparency, accountability, responsibility, independence, fairness, & religiosity on the tendency of village fund fraud. The sample in this study was village government officials in the Special Region of Yogyakarta Province, using cluster-convenience sampling techniques. The number of respondents in this study was 154. This research is quantitative, using primary data obtained from distributing questionnaires to respondents. Hypothesis testing in this research used the SEM-PLS analysis. This research provides empirical results indicating that transparency has a negative & significant effect on the tendency of village fund fraud. Accountability, responsibility, fairness, & religiosity have a negative but not significant effect on the tendency of village fund fraud. Meanwhile, independence has a positive effect on the tendency of village fund fraud.
Peran Kualitas Integrasi Omnichannel dalam Membentuk Niat Perilaku Generasi Y & Z Agung, Deatri Arumsari; Purwanto, Gabriella Lisbeth Avriel; Ellitan, Lena
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1839

Abstract

This research aims to understand the omnichannel shopping behavior of the Y and Z generations, by focusing on the role of customer involvement in mediating the influence of omnichannel integration quality on behavioral intentions, and examining the role of age in moderating the influence of customer involvement. This quantitative research uses a Likert scale, where the total number of questionnaires obtained and processed was 204 samples. This research was conducted in Surabaya with respondents from Surabaya and its surroundings. Data analysis was carried out using PLS-SEM technique, with the SmartPLS3 analysis tool. The three dimensions of omnichannel integration quality, namely channel-service configuration, integrated interactions, and assurance quality, are proven to have a positive influence on customer engagement. Customer involvement is proven to influence behavioral intentions positively, and mediate the influence of omnichannel integration quality three dimensions on behavioral intentions. Age is also proven to have a moderating role that strengthens the influence of customer involvement on behavioral intentions. One managerial implication is that generation Y should be of greater concern in efforts to develop customer engagement, compared to generation Z, to maximize customers' behavioral intentions.

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