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EKONOMIS : Journal of Economics and Business
Published by Universitas Batanghari Jambi
ISSN : 25978829     EISSN : 25978829     DOI : 10.33087/ekonomis
Core Subject : Economy,
Economics, Econometrics & Finance
Ekonomis: Journal of Economics and Business diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen, Ekonomi Pembangunan, Akuntansi dan Bisnis. Ekonomis: Journal of Economics and Business Jurnal ini diterbitkan sebanyak dua kali dalam setahun yaitu pada bulan Maret dan September.
Arjuna Subject : -
Articles 947 Documents
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Pengaruh Brand Image, Korean Wave, Fanatisme dan Brand Ambassador terhadap Keputusan Pembelian Indah Wardani; Rizky Dermawan
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1357

Abstract

Instant noodles are one of the fast food that is popular with the public because it has a delicious taste, is practical and quickly served at an economical price. This study aims to examine and determine the effect of brand image, korean wave, fanaticism and brand ambassadors on purchasing decisions of NCT Dream edition of Lemonilo noodles. The research method used is quantitative method. The sampling method used is non-probability sampling with purposive sampling technique. Respondents in this study were 100 consumers of Lemonilo instant noodles fans of NCT Dream who followed the Instagram account @wownctzen.id. The data collection technique used was primary data in the form of a questionnaire with a Likert scale, and secondary data in the form of literature and previous research. The data analysis technique uses SEM-PLS with the help of the smartPLS application. The results of the study show that brand image, Korean wave, fanaticism and brand ambassadors have a positive and significant influence on purchasing decisions for consumers of NCT Dream Lemonilo noodles.
Peningkatan Pertumbuhan Ekonomi di Jawa Timur Pengaruh BI 7 Days Repo Rate, Tingkat Inflasi, dan Jumlah Uang Beredar Achmad Rizal Fardiansah; Lativa Hartiningtyas
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1080

Abstract

In recent years, applied researcher have become increasing interested in economic growth. However, economic growth is difficult to detect because of the many influencing factors. The present study was conducted to evaluate possibility there is influence from the BI 7 days repo rate, the inflation rate, and the money supply on the level of economic growth in east java. This study uses multiple linear regression, the results show simultaneously and partially of the BI 7 days repo rate, inflation, and the money supply, have a significant effect on economic growth in East Java.
Analisis Rute Distribusi Terpendek untuk Meminimumkan Biaya Distribusi Produk Kansteen dengan Metode Program Dinamis di CV XYZ Shania Andra Fitriana; Dwi Sukma Donoriyanto
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1233

Abstract

CV XYZ is a company engaged in the concrete industry which produces products including paving blocks, hexagon paving, bishops, and kansteen. It is known that in October 2022 there was a high demand for kansteen products from Blora Regency, which consisted of six building shops as customers. The problem experienced by the company is that the delivery process is carried out by way of one delivery intended for one time order and transportation for only one type of product and for one customer this often causes repeated shipments with close time differences which causes distribution costs to increase. as well as the distribution routes that are traversed are also based on the driver's knowledge so that the distance traveled is not certain to be optimal which results in the use of fuel in excess of what it should be so that the costs incurred by the company increase which causes distribution costs to be not optimal. This study aims to determine the optimal distribution route so as to minimize distribution costs for kansteen products using the Dynamic Programming method. The stages that were passed in this study began with the process of formulating the problem, collecting data, processing data using the Dynamic Programming method assisted by the WinQSB software to determine the shortest route, then determined the calculation of the optimal distribution cost as a recommendation for improvement. Based on the research results, it was found that the proposed route distance used the Dynamic Programming method and optimal distribution costs, namely for TB A was 82.81 Km with optimal distribution costs of IDR 1,683,906, -; TB B is 53.65 Km with an optimal distribution cost of IDR 1,980,824, -; TB C is 60.19 Km with an optimal distribution cost of IDR 1,020,060; TB D is 60.89 Km with an optimal distribution cost of IDR 1,279,045; TB E is 48.5 Km with an optimal distribution cost of IDR 967,068, -; and TB F is 60.69 Km with an optimal distribution cost of IDR 766,746. Recommendations for proposed improvements that can be made by the company are by rearranging product distribution routes to make it more optimal and implementing a minimum order system in order to reduce the intensity of multiple shipments as a result of purchasing products with too little quantity on each order so that distribution costs become optimal.
Penerapan Akuntansi Lingkungan pada Industri Tempe Sanan Malang Robiatus Salamah; Endah Susilowati
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.910

Abstract

The issue of environmental pollution continues to be everyone’s concern and arises as a result of the production process of a company or industry, so companies are expected to apply environmental accounting as a form of concern for the environment, which will provide benefits to users and society. Industries and companies are required to be able to protect their environment, not only to take advantage of it. The goal of this research is to discover how the use of environmental accounting serves as a form of effort in preventing waste pollution in the Tempe Industry Sanan Malang. The approaches and data collection techniques used in this study were a qualitative interpretive approach and direct interviews with the head of the waste management section and the accounting department related to the waste management costs incurred. The data used in this research comes from intervew documentation. The results of the study show that the Tempe Industry Sanan Malang has carried out its waste management well, as evidenced by the results of waste management in several innovative products to lift the economy of the surronding community as well as maintain business continuity in the midst of increasingly fierce competition. In addition, the Tempe Industry Sanan Malang has indirectly implemented environmental accounting, but not in its entirety. The industry has incurred costs related to waste management, such as the cost of recycling waste, the cost of purchasing the epidermis, the cost of milling, labor costs, etc. But there is still no separate bokkeeping; the industry sometimes only records the cost incurred, and only in a simple way. With this researc, it is hoped that the Tempe Industry Sanan Malang will implement environmental accounting even better.
Apakah Variabel Makroekonomi Berpengaruh terhadap Indeks Harga Saham di Asia Tenggara? Hana Tamara Putri
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1473

Abstract

The possession of shares indicates a level of investment in or ownership of a corporation. The value of the company's stock is affected by a number of macro and micro variables. Given these conditions, the purpose of this research is to determine the impact of global gold and crude oil prices, interest and inflation rates, and currency rates on the South East Asia (Case study: Indonesia, Malaysia, and Thailand) composite stock price index from 2010 to 2020. Secondary information gleaned from the internet is analyzed quantitatively for this research. This study makes use of the classical assumption test, the hypothesis test, and the coefficient of determination to analyze the data. This research looked at data from Indonesia and Malaysia between 2010 and 2020. This study looks at the potential influences on Indonesia's and Malaysia's joint stock price index of global gold prices, crude oil prices, interest rates, inflation, and currency rates. T test results show a statistically significant relationship between the independent variables and the composite stock price index, while f test results show that the independent variables individually do not have a statistically significant relationship with the dependent variable. include the cost of gold and crude oil across the globe. The dependent variable as a whole does not have a statistically significant impact on the Kuala Lumpur composite index, according to the test findings in Malaysia, which are f = fcount f table (1.524 5.05). According to the t test, however, the Kuala Lumpur Composite Index is affected by a number of different factors in Malaysia. In contrast, for the Kuala Lumpur composite index, f = fcount f table (0,910 5.05) indicates that the dependent variable as a whole has no statistically significant impact. Based on the t-test's findings, the Stock Exchange of Thailand is not significantly impacted by any one independent variable in Malaysia. There is a positive correlation between the JCI and the global price of gold and crude oil in Indonesia, whereas there is a negative correlation between the JCI and interest rates, inflation, and the currency rate. In the meanwhile, the KLCI in Malaysia is negatively impacted by a number of global factors, including the price of gold, the price of crude oil, interest rates, inflation, and currency rates. Meanwhile, in Thailand, the SET is negatively impacted by a variety of external factors, including global gold prices, global crude oil prices, interest rates, inflation, and currency exchange rates.
Analisis Kualitas Pelayanan Menggunakan Pendekatan Lean Service dan Service Performance (Studi Kasus: Bank X) Liora Darista Zahra; Dwi Sukma Donoriyanto
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1290

Abstract

Bank X is a State-Owned Enterprise and operates in the banking sector. This bank is the largest financial institution in Indonesia when viewed from the total value of assets under management. But in its implementation, Bank X received several complaints from customers over the services provided This study's goal is to determine the extent of the services' level of quality and waste mapping using Service Performance and Lean Service methods and also provide appropriate improvement proposals. This research begins with data collection, questionnaire distribution, analyzing data with the service Performance method to find the quality of Bank X services, mapping waste from the service activities provided then determining the root cause of the problem and given improvement recommendations. Based on the outcomes of service performance methods, the percentage of customer satisfaction with the quality of Bank X's services was 80.516%, which means clients are content with the level of service they receive The attributes included in the priority are, has modern banking equipment (X2) and has supporting facilities and service facilities that are comfortable and clean and adequate (X3). While the results of processing about lean service are known to be critical waste is waiting 21% and unclear communication 21%.
Inovasi Bisnis Keunggulan Baru pada Berkah Coffe Mak'ju (BCM) dengan Pendekatan Bisnis Model Kanvas dan Ten Types of Innovations Indah Khoirun Nisa; Beni Dwi Komara
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1201

Abstract

Berkah Coffe Mak'ju is one of the coffee entrepreneurs in Sidayu District, Gresik Regency with the highest consumer interest in Sidayu District. This is shown by the turnover income of more than 65 million per year and this figure is higher than other coffee MSMEs in Sidayu District, Gresik Regency. However, the revenue is still not in accordance with the desired target. Therefore, new innovations are needed to be able to achieve the desired income target. This study aims to find out the innovations and tactics that have been implemented by competitors and Berkah Coffe Mak'ju, innovations and tactics recommended to increase turnover in the Berkah Coffe Mak'ju business and the Berkah Coffe Mak'ju canvass business model so that the business can be sustainable. This study uses descriptive qualitative methods on Mak'ju Coffe Blessings in Ngawen Village, Sidayu District, Gresik Regency with data collection techniques in the form of observation, interviews, and documentation studies. The data was taken from one business owner, one supplier and three competitors, namely Cakri and Lajiem from Gresik city and Mahkota Raja from Sidorjo city. The results of the study show that the business innovation that has been used by Berkah Coffe Mak'ju to get high turnover is by using Cost Leadership, Focus, and Inderect Distribution tactics and competitors Cak Ri, Lajiem, and Mahkota Raja have similarities in using tactics namely, Focus tactics , Customization, and Diversification, and each competitor has different tactics. New innovations that are right to use Berkah Coffe Mak'ju use Cost Leadership, Premium, Customization, Guarantee, and Diversification tactics. The results of other studies also found a new business model canvas that is suitable to run on Berkah Coffe Mak'ju.
Analisis Pengendalian Kualitas Produk Paku Kawat Baja Menggunakan Metode Statistical Quality Control dan Failure Mode Effect Analysis di PT. XYZ Muhammad Miftahul Hamdi; Dwi Sukma Donoriyanto
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.1206

Abstract

PT. XYZ is a company that produces processed steel wire products such as nails, bendrats and also cutting wire. But in its production, PT. XYZ experienced problems with high levels of defects, especially in nail products in the production section, which resulted in a decrease in quality, waste of production costs, resources and also decreased customer satisfaction. This study aims to determine the percentage of causes of product defects using the Statistical Quality Control (SQC) method and also provide suggestions for improvements using the Failure Mode and Effect Analysis (FMEA) method. The stages in this study begin with collecting data, analyzing data with the SQC method to find the percentage and causes of disability, determining the value of RPN using FMEA, and the recommendation stage for proposed improvements. Based on the results of research on SQC, the most dominant defects are UC (30%), then KTC (21.2%), then BB (19.3%), then UX (15.3%) and KC (14.2%). Based on the results of analysis and calculations in FMEA, it is known that the calculation of the highest RPN value is 336 of the UC defect type with the cause of the position of the bolt standing backwards knife. Based on the results of analysis and calculations in FMEA, it is known that the calculation of the highest RPN value is 336 of the UC defect type with the cause of the position of the bolt standing backwards knife. The proposed improvement recommendation for this problem is to adjust or replace the new knife stand bolt so that the machine will again cut the nail tip perfectly.
Cryptocurrency Market Price Determinants: Analysis on Bitcoin Ni Wayan Intan Saskara Wahyuni; Ni Luh Putu Mahyuni
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.912

Abstract

Crypto money (cryptocurrency) is a manifestation of technological development as virtual money is a phenomenon in society. The rise and fall of the cryptocurrency market price is influenced by many factors including the number of transactions, the number of blockchain users, the price of gold and the price of Brent Oil. This study aims to analyze the factors that affect the market price of cryptocurrency through analysis on Bitcoin. This type of research uses quantitative research. The data analysis used is a time series data analysis taken from January 1, 2021 to January 1, 2022 with Error Correction Model (ECM). Analysis tools used are computer program Eviews. This research fruits that the number of transactions had a positive effect on the price of Bitcoin, the number of blockchain wallet users also had a positive effect on the price of Bitcoin, the price of gold had no effect on the price of Bitcoin, the price of Brent Oil had a negative effect on the price of Bitcoin.
Persepsi dan Risiko QRIS sebagai Alat Transaksi Bagi UMKM Laylatul Fauziyah; Maretha Ika Prajawati
Ekonomis: Journal of Economics and Business Vol 7, No 2 (2023): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v7i2.987

Abstract

Bank Indonesia issued an integrated national payment system, namely the Quick Response Indonesian Standard so that all types of digital payment transactions are properly facilitated. Besides having a myriad of benefits, technology always carries risks. The purpose of this study is to find out and describe the perceptions of MSMEs on the QRIS payment method and also the risks faced by MSME actors who implement the QRIS payment system. This study uses a type of qualitative research. In this study using primary data in the form of interviews with key informants and secondary data in the form of supporting documents. Data collection techniques used were direct field observations, interviews with informants, and documentation. The data analysis technique in this study is interactive which includes data collection, data presentation, data condensation, drawing conclusions, and data verification. The results of the study showed that: Perceptions of Kedai Kopi Janji Jiwa MOG Malang MSMEs on QRIS include perceptions of benefits, perceptions of speed and efficiency and perceptions of ease of use. This shows that MSMEs have a positive perception of QRIS; The risks that are felt by SMEs at Kedai Kopi Janji Jiwa MOG Malang regarding the use of QRIS as a transaction tool are the risk of internet connection and the risk of costs for using QRIS.

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