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Management and Economics Journal (MEC-J)
ISSN : 25993402     EISSN : 25989537     DOI : -
Management and Economics Journal (MEC-J) is a peer-reviewed and open access journal that focuses on management and economics fields. This journal publishes original articles, reviews, and also interesting case reports. Letters and commentaries of our published articles are welcome. Subjects suitable for publication include but are not limited to the fields of Marketing Management, Finance Management, Strategic Management, Operation Management, Human Resource Management, E-business, Knowledge Management, Management Accounting, Management Control System, Management Information System, International Business, Economics, Business Economics, Business Ethics and Sustainable, and Entrepreneurship, etc. The papers received by this journal will be reviewed by some experts from several universities in different countries. MEC-J is published three times a year in April, August, and December by Faculty of Economics, Universitas Islam Negeri Maulana Malik Ibrahim Malang, Indonesia. One volume of MEC-J is published in the one-year calendar.
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Articles 183 Documents
The Influence of Lifestyle and Fear of Missing Out on Repurchase Intention with Word of Mouth as Intervening in the Contemporary Beverage Industry adelika, adelika; Rahma, Tri Inda Fadhila; Dharma, Budi
MEC-J (Management and Economics Journal) Vol 8, No 2 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i2.28546

Abstract

This study aims to determine the lifestyle and fear of missing out on repurchase intention with word of mouth as intervening in the contemporary beverage industry. Research using a quantitative approach that is causal / associative research using primary data, namely questionnaires, which are distributed directly to consumers who are in the Sun Thai Tea Stabat. The research sample was taken using the Lemeshow formula because the population size was unknown and varied. The sample in this study is to use the error significance level 10% with the result of the minimum sample size 67 and rounded up to 100 samples. This research uses Structural Equation Modeling (SEM) analysis which is assisted by using SmartPLS 4.0 software. The results showed that lifestyle has a positive and significant effect on repurchase interest, lifestyle has a positive and significant effect on word of mouth, fear of missing out has a positive and significant effect on repurchase interest, fear of missing out has a positive and significant effect on word of mouth, repurchase interest has a positive and significant effect on word of mouth, lifestyle has an indirect positive and significant effect on repurchase interest through word of mouth, fear of missing out has no indirect impact on future purchases interest through word of mouth.
The RoIe of Corporate SociaI ResponsibiIity and Perceived Risk on Brand LoyaIty Based on Cognitive MotivationaI ReIationaI Theory Fanti, Fakhira Puteri; Marsasi, Endy Gunanto
MEC-J (Management and Economics Journal) Vol 8, No 1 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i1.26002

Abstract

This research was conducted to determine the reIationship between brand satisfaction, perceived risk, perceived quaIity, and brand IoyaIty to corporate sociaI responsibiIity in Generation Z in corporate sociaI responsibiIity activities. Cognitive MotivationaI ReIationaI Theory is used in research as the main main theory. The method in this uses a quantitative approach using a purposive sampIing technique which produces 180 sampIes. StructuraI Equation ModeIing (SEM) was used as an anaIysis technique proposed with AMOS 24 graphic software. The reIationship hypothesis of corporate sociaI responsibiIity has a significant positive effect on brand satisfaction and perceived quaIity. In other way, brand satisfaction has a positive effect on brand royaIty. The research resuIts of corporate sociaI responsibiIity on brand satisfaction aIso provide knowIedge that CSR activities wiII have an impact on pubIic satisfaction with the activities that have been provided by the company. This research aIso resuIts in CSR activities as weII as the attitude of consumers' assessments that they feeI towards the company. The research resuIts reIated to the practitioner impIications of CSR activities are that the increasing contribution of corporate sociaI responsibiIity to society wiII aIso improve the company's image and provide significant benefits to the company
The Role of Financial Performance in Mediating Capital Structure, Ownership Structure on Dividend Policy Fitriyah, Fitriyah; Nadhiroh, Umi; Restuningdiah, Nurika
MEC-J (Management and Economics Journal) Vol 8, No 2 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i2.27085

Abstract

This research aims to examine how capital structure and ownership structure affect dividend policy, and to determine if financial performance plays a role in mediating this relationship. The study employs a quantitative methodology alongside an explanatory research technique. The object of this research is Consumer Non-Cyclical sector companies based on the IDX Industrial Classification (IDX-IC). A purposive sampling method was employed to acquire a sample of 28 firms. The technique for analyzing data is Partial Least Squares Structural Equation Modeling (PLS-SEM) with the software WarpPLS 8.0. The results showed that capital structure significantly negatively affects Consumer Non-Cyclical sector companies, with higher debt ratios resulting in lower dividends. Ownership structure also affects dividend policy, with greater share ownership by significant shareholders leading to higher dividends. Financial performance has an effect on dividend policy, suggesting that companies with stable profits have more resources to pay dividends to shareholders. Yet, the financial results cannot act as a mediator for the influence of capital and ownership setups on choices regarding dividends. Future studies need to include different industry sectors to assess uniformity among various economic sectors and address fluctuations in the broader economy.
Study on the Influence of Islamic Customer Engagement and Religiosity on Customer Loyalty Hasan, Irma Yanti
MEC-J (Management and Economics Journal) Vol 7, No 3 (2023)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v7i3.23162

Abstract

Indonesia is the largest Muslim country in the world and Indonesia has Islamic banks which are starting to develop at this time. Islamic Bank is a Bank that carries out its business activities based on Islamic principles and according to its type consists of Islamic Commercial Bank and Sharia People’s Financing Bank. Islamic banking is a banking system developed based on Islamic Sharia (law). The effort to establish this riba and a ban on investment for businesses that are categorized as haram, which cannot be guaranteed by the conventional banking system.Islamic banks need loyal customers in order to survive and improve their performance in banking competition. The image of Islamic banks is still lagging behind conventional banks. This situation is one of the challenges of Islamic banks to develop and become a bank used by many customers both Muslim and non-Islamic. For a Muslim using Islamic banking is a religious guidance that must be obeyed and implemented. This study examines the influence of religiosity and Islamic customer engagement on the loyalty of Islamic bank customers in Malang City. Data analysis using SEM-PLS. the results indicate all hypotheses are accepted, i.e. there is a positive and significant influence between religiosity and Islamic customer engagement on loyalty imagery to loyalty.
The Influence of Live TikTokShop in Building Customer Trust and Customer Engagement through Perceived Value Sidik, Tri Wahyu Fajar; Roostika, Raden Roro Ratna
MEC-J (Management and Economics Journal) Vol 8, No 2 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i2.28627

Abstract

The trend of home shopping or shopping from home through online platforms such as conventional e-commerce and social commerce is currently popular. One of the social commerce that is often used by the Indonesian people is TikTokShop. The live stream feature is currently widely installed in various online media and e-commerce media, one of which is the TikTokShop platform. The fear and worry when shopping through an online platform is when what is ordered does not match what is desired. With the live stream feature, customers can see the product in real time so they can avoid their worries. This study aims to conduct an in-depth analysis of the influence of live stream marketing innovation on the TikTokShop social commerce application. A total of 210 participants received an online survey, then the results of the survey will be analyzed with descriptive statistics, using the PLS-SEM version 4.0 application, and SPSS to test quantitative data. The results of this study indicate that utilitarian value does not have a significant effect on trust in product, trust in seller, or customer engagement in live stream commerce. In contrast, hedonic value has a positive and significant effect on trust in seller and customer engagement, but does not affect trust in product. Meanwhile, trust in the product also has a positive and significant effect on trust in the seller and customer engagement. Finally, trust in the seller has a positive and significant effect on customer engagement. This study explains how the live stream feature can affect customer trust and engagement, so that it can help business actors increase their sales. This study can also be an additional reference for marketing managers and additional knowledge.
Optimizing Digital Financial Inclusion to Achieve SDGs through Accelerating Womenpreneurs as Economic Empowerment Lailiyah, Elliv Hidayatul; Fajri, Mega Barokatul
MEC-J (Management and Economics Journal) Vol 8, No 3 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i3.29289

Abstract

The purpose of this study is to analyze and formulate strategies to optimize financial inclusion through womenpreneurs, because womenpreneurs can be economic empowerment so that the 2030 SDGs target can be achieved. Womenpreneurs can be actors who contribute significantly to economic development. However, womenpreneurs have a low financial inclusion index which will hinder the achievement of the SDGs target in 2030. This study uses a qualitative method with a case study approach to explore and obtain empirical evidence about strategies in optimizing digital financial inclusion in womenpreneurs. The subjects of this study were womenpreneurs from the Aisyiyah women's MSMEs group in Lamongan Regency, the head of regional leader of aisyiyah (PDA), the head of the cooperative and micro business office of Lamongan Regency and the head of the Industry and Trade office of Lamongan Regency. Data collection used interview and observation methods. Data analysis was carried out by means of data reduction, presentation of data conclusions and data verification. After the key data has been determined, the next step is to conduct an analysis using SWOT analysis and PEST analysis to formulate the strategy. There are two strategies formulated, first SOT Strategy provides full power, increases opportunities, and eliminates threats. Second, WOT Strategy fixes weaknesses, takes advantage of opportunities, and holds back threats.
The Role of Enterprise Agility in Mediating Digitalization Capabilities Towards Superior Performance of MSMEs Purnama, Muzzamil Putra; Isfianadewi, Dessy
MEC-J (Management and Economics Journal) Vol 8, No 3 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i3.29235

Abstract

Many companies have launched new models of digital technology support during the COVID-19 pandemic, such as online sales, digital customer interaction, online employee training, and remote workforce solutions, not all companies have benefited. Covid-19 has enough impact on the economy to make business people inevitably have the ability to adjust their agility skills so that their business can survive in the new normal era. This research aims to analyze the influence of digitalization capabilities, mediated by market utilization agility and operational adjustment agility, on the performance of MSMEs in Sleman, Special Region of Yogyakarta. This research uses a quantitative approach, the population to be studied is Sleman MSMEs that have digitalization capabilities, this research uses Purposive Sampling technique, A total of 105 MSME respondents in Sleman, Yogyakarta, filled out a questionnaire, which was analyzed using SmartPLS 3. The research results indicate that digitalization capabilities have a positive impact on market utilization agility and operational adjustment agility. Market utilization agility does not have a significant effect on the performance of MSME companies. Operational adjustment agility has a positive impact on the performance of MSME companies. The capability of digitalization does not have a significant impact on the performance of MSME companies. The study finds that market utilization agility does not serve as a mediator between digitalization capabilities and MSME performance. Instead, operational adjustment agility fully mediates this relationship, highlighting its critical role. These findings provide valuable insights for MSME practitioners in understanding the interplay between digitalization capabilities, market utilization agility, operational adjustment agility, and their collective influence on company performance
The Role of Brand Image Mediation in the Influence of Electronic Word of Mouth on Purchase Intention Zain, Rifki Warri; Vania, Amelinda
MEC-J (Management and Economics Journal) Vol 8, No 3 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i3.24596

Abstract

The rapid development of the Internet in social media and e-commerce is a major challenge for entrepreneurs, especially in the local beauty product sector that is highly competitive at home and abroad. This research aims to find out the role of brand image in mediating the influence of E-WOm on purchase intention on Azarine cosmetic sunscreen products in Shopee on Malang city. The study is explanatory with a quantitative approach and a survey method conducted on 55 respondents in Malang. Sampling nonporbability with purposive sampling techniques used. Data analysis process using Partial Least Square (PLS) with Smart-PLS 3 devices. E-WOM can have a positive and significant influence on brand image and purchase intention. Brand image can have an influence over purchase intentions. as well as brand image can mediate the influence of E-WOM on purchase intention. This research can enrich an understanding of the mechanisms that affect consumer purchasing interests in the context of the digital age.
The Effect of Brand Experience on Brand Engagement and Brand Equity Mediated by Brand Love Apple Users Syamsuddin, Siti Fatimah; Fadhilla, Hanifa Nur
MEC-J (Management and Economics Journal) Vol 8, No 3 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i3.29527

Abstract

The influence of brand experience on brand engagement and brand equity among Apple customers in Yogyakarta was examined in this study. In addition, the purpose of this study is to gain an understanding of how brand experience can influence brand engagement and value in a competitive market. This research uses a quantitative approach with Partial Least Square (PLS) version 4.0 analysis technique. The research sample consists of 150 people who are in Yogyakarta and use Apple products. To collect data, a questionnaire was used to measure the variables under study. The results of the analysis show that brand experience has a positive and significant effect on brand love, brand involvement, and brand wealth. In addition, there is evidence that brand love significantly regulates brand experience with two other factors, namely brand engagement and brand equity. A good brand experience can increase emotional attachment and customer value, according to the findings of this study. The study concludes that a good brand experience is critical to building customer engagement and value with the brand. To increase customer loyalty and strengthen the brand's position in the market, marketers should concentrate on creating pleasant experiences. These results are highly beneficial for a company's marketing strategy, especially for premium brands like Apple.
The Influence of Price Value, E-WOM, Subjective Norm, Perceived Behavior Control on Online Purchase Intentions through Attitude Purwianti, Lily; Jason, Jason; Yulianto, Edy
MEC-J (Management and Economics Journal) Vol 8, No 3 (2024)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v8i3.28891

Abstract

This research examines the mediating role of consumer attitudes in using e-commerce applications in Indonesia and their relationship with price value, E-WOM, subjective norm, perceived behavior control on online purchase intention. This study shows that price value, E-WOM, subjective norm, and perceived behavior control have a significant direct effect on attitude. Attitude also has a significant direct effect on online purchase intention. The indirect relationship in this study has been known that price value, E-WOM, subjective norm, and perceived behavior control through attitude mediation have a significant effect on online purchase intention. The objective of this research is to expand research by analyzing attitude as a mediating variable between price value, subjective norm, perceived behavior control and online purchase intention. The implications of this study suggest that e-commerce users gain knowledge to choose the right e-commerce platform, transaction security in e-commerce applications, and can compare the prices of products offered with market prices or with other e-commerce applications.