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INDONESIA
Jurnal Ilmiah Binaniaga
Published by STIE Binaniaga
ISSN : 02164094     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmiah Binaniaga (J.I Binaniaga) is an international peer-reviewed and open access journal that focuses on the fields of management fields such as Office Management, Production Management, Marketing Management, Financial Management, Personnel Management, Strategy Management.
Arjuna Subject : -
Articles 125 Documents
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SEGMENTASI PEMILIHAN PERGURUAN TINGGI SWASTA (PTS) DENGAN MENGGUNAKAN TEKNIK ANALISIS KONJOIN Mohammad Wartaka; Anita Sitio
Jurnal Ilmiah Binaniaga Vol 2, No 02 (2006): December 2006
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v2i02.161

Abstract

Education is essential for every one and the requirements for a good education, including higher education, progressively increases in line with global competition and industrial world demand. Many private universities (PTS) promotion packed with well attractive advertising in various media that offers facilities and services in order to get a number of university students. In determining which PTS to choose, candidates that mostly SMA graduates/leavers often regard main attributes and other factors that get character trade off. Which attribute is the most important one? Is one desired enough to sacrifice another? This research is intended to determine which attribute or combination of attributes is the most favored by SMU students in choosing PTS based on: school origin, parents’ income and which promotion media is utilized. There were 325 SMA leavers took part in this survey they come from Bogor City and Regency and its surrounding areas. Conjoin analysis was used to determine utility point for each attribute and its relative importance weight as a tool to predict preference of one given segment or as a whole. The common problem is that preferences for various attributes may be in conflict or there may not be enough resources to satisfy all the preferences ( a small price tag is not compatible with certain luxury features). Research results indicated that in general a respondent decides which level of utility value is most favored in terms of benefit it may offer. The most favored attribute was job guarantee (-0.7685) and the least favored one was academic title (1.1474). Therefore PTS attributes should combine the most favored one by respondents as a whole is PTS that gives job guarantee and has a good accreditation. In brief the respondents belief that they should choose PTS that is able to provide both job guarantee and has good accreditation mention above. It seems that other attributes such as school origin, parent’s income and media of promotion are not favored by candidates.
ANALISIS HUBUNGAN INFLASI DAN TINGKAT SUKU BUNGA DENGAN HARGA SAHAM PT. INDOFOOD SUKSES MAKMUR DI BURSA EFEK JAKARTA Rizki Ahmad Fauzi
Jurnal Ilmiah Binaniaga Vol 1, No 02 (2005): December 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i02.152

Abstract

The price of share is difficult to be predicted because influenced by various factor, like inflation, rate of interest, industrial production, investor interest to risk etc. Specially for the inflation influence and rate of interest to share, this is be required to get attention by investor  when they wish to buy or sell share  The  inflation and  rate of interest always make a move to fluctuate and influenced by national economy condition. This matter  will influence national economy wheel. After this will represent a cycle  The inflation and  rate of interest influence  the climate and enthusiasm of investment,  cost and also the company earnings, because the  inflation and  high rate of interest will kill effort industrial and commercial sector.  So that,  this matter affect also at share price. While the inflation and  the  fair rate of interest will stimulate economic wheel movement because all sector needing capital to fund  their company. So that this matter will give advantage for investor This research aim to for analyzing the relation between the  inflation and the rate of interest at the price of share by partial or the whole. Data  analysis Technique  used is  quantitative techniques that is look for the level of correlation between the inflation and the rate of interest at the price of share joined by the hypothesis test. Beside that we also use  the qualitative technique  by using characteristics and facts.  Result of analysis show  ( 1) there are negative relation and weak between  the inflation and the price of share ( 2) there are positive relation and weak between the  rate of interest  and  the price of share (3) there are positive relation  and weak between the inflation and the rate of interest with the price of share.
PENGARUH ATRIBUT - ATRIBUT PRODUK YAMAHA JUPITER-Z TERHADAP KEPUASAN KONSUMEN (SUATU SURVEI PADA DEALER MEGA UTAMA MOTOR DI JAKARTA BARAT) Rizki Ahmad Fauzi; Siana Ria
Jurnal Ilmiah Binaniaga Vol 2, No 02 (2006): December 2006
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v2i02.157

Abstract

The growth of worldwide automotive industrial sector forced PT Yamaha, as a Japanese motorcycle (known as Yamaha) producer, to enter the motorcycle market in Indonesia. Yamaha has grown and developed rapidly and has been successfully placed it self in the second rank that dominated about 25% of the motorcycle market share. PT Yamaha tries to understand the customer characteristics that are not dependant of interest and demand, but also to create product innovation through research and development product program. The writer is interested in Jupiter Z product and did a research to find out the correlation between Jupiter Z attributes with consumer’s satisfaction. The research used quantitative descriptive method and a survey carried out at Mega Motor in West Jakarta. The research compared two variables of attribute including physical performance, color variance, engine performance, safety and easy handle, engine maintenance, guarantee and claim, fuel consumption, spare parts supply, after sales service and resale value. There were 100 respondents involved in the survey, the writer used Likert Scale of 1 – 5 with the aggregate variables that were plotted in Cartesian diagram using performance importance analysis. The results were between 3.33 – 3.98 with average value of 3.78 (quite satisfied) and importance attribute ranged from 3.98 – 4.31 with average value of 4.16 (important). From the Cartesian Diagram we can see that in Quadrant I (top priority) the respondents concern about guarantee, claim and after sale service while Quadrant II (dependent priority) the respondents thought about physical performance, engine performance, security and easy to drive, engine maintenance, supplies and spare parts. In the third Quadrant (low priority) respondents considered fuel consumption and resale value while in the last Quadrant (over priority) respondents chose color variance. Kata
PENETAPAN KEBIJAKAN PERIKLANAN ATAS DASAR PERILAKU KONSUMEN (Studi Kasus : Produk Shampoo) Ismulyana Djan
Jurnal Ilmiah Binaniaga Vol 1, No 01 (2005): June 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i01.144

Abstract

There are three things that should be into consideration in advertising certain product, ic,; the extent of similar products advertised at the same target market and media, cost of advertising, and difficulty in measuring advertising effectiveness. These three factors force management people to launch a market research concerning consumer behavior.Research carried out on 110 respondent asking them to mention: the brand of shampoo they used from ten different alternatives, seven usefulness of that product, and the kind of advertising media that is most often seen, heard, or read, shows that advertising shampoo product should pay attention to the: characteristic of the shampoo user, objective of advertising, target market to be achieved, advertising theme, press media used, and coordination with other marketing factors.That conclusion become the basic formulation on considering advertising policy of shampoo product that pay attention to consumer behavior.
PENGGUNAAN NILAI-NILAI DISKRIMINAN ALTMAN UNTUK MENGUKUR KINERJA KEUANGAN PT. FAVO STAR FASTINDO GARMENTS TAHUN 2002 - 2004 Ismulyana Djan; Nasai .
Jurnal Ilmiah Binaniaga Vol 2, No 02 (2006): December 2006
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v2i02.158

Abstract

The research used quantitative descriptive method by emphasizing case study, the purpose of the research was to get the clear and wide picture of the problem in the hope that the writer can set up the relationship and trend of the phenomenon when the research was being done.  The method the writer used in analyzing the financial performance of PT. Favo Star Fastindo Garments is Z-Score (Multivariance Discriminant Analysis) created by Prof. Edward I Altman from New York University. The mathematical equation of the Z-Score = 1.717 X I + 0.847 X2 + 3.107 X3 + 0.420 X4 + 0.998 X5.  Based on the general analysis from 2002 to 2004 and trend for 2005, it can be concluded that the financial performance of PT. Favo Star Fastindo Garments was categorized as “healthy” with declining efficiency. This was proved by all the Z-Scores that lower than healthy standard Z-Score from Altman. However, in time detailed analysis  the ZScores  tend to decrease, caused by discriminant values from  2002 – 2004 that tend to decrease, even in 2005 trend analysis the discriminant value was 3 X 3, that is smaller than standard healthy value from Altman. This was a warning for the management to instantly conduct improvement action, if not in the coming years other discriminant values may be fall which automatically the Z-Score also falls and eventually lead to the company’s bankruptcy
IMBALAN DAN GAYA KEPEMIMPINAN PENGARUHNYA TERHADAP KEPUASAN KERJA KARYAWAN DI BALAI BESAR INDUSTRI HASIL PERTANIAN BOGOR Ramlan Ruvendi
Jurnal Ilmiah Binaniaga Vol 1, No 01 (2005): June 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i01.146

Abstract

The study was carried out to find out whether there were influence and correlation bet-ween : a) Reward received by the IRDABI’s employees on their job satisfaction. b) style of the leader-ship on the job satisfaction. c) Reward together with style of leadership on the job satisfaction of IR-DABI’s employees.The result of the study showed that there was significant correlation and influence between the reward on the job satisfaction with was shown by the value of partial correlation coefficient of 0.6185 and coefficient of multiple regression for reward variable (β1) of 0.412. The influence of variable for style of leadership on the job satisfaction was also significant with the partial correlation coefficient of 0.5495 and coefficient of multiple regression (β2) of 0.355.In the test of Analysis of Variance (ANOVA) on the equation of multiple regression show that F-value was bigger that F-table (F = 58.97 > F-table = 3.098) or the Probability Value smaller than 0.05. At showed that there was significant correlation and influence between reward variables all together with style of leadership on the job satisfaction of employees. The value of multiple correlation coefficient (R) was 0.751 and R Square (R2) was 0.564. Value of R Square (0.564) meant that 56.5% of variation pro-portion total of job satisfaction can be eliminated of equation of multiple regression was used as the es-timator rather than using average value of job satisfaction as the estimator.
ANALISIS PERILAKU EKONOMI AGRIBISNIS SAPI PERAH YANG TERINTEGRASI DENGAN PARIWISATA (Studi Kasus di Kecamatan Cisarua dan Kecamatan Megamendung Kabupaten Bogor) Wonny A Ridwan
Jurnal Ilmiah Binaniaga Vol 1, No 02 (2005): December 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i02.154

Abstract

Pola perilaku ekonomi dari agribisnis sapi perah yang berkelanjutan didaerah pariwisata, dengan pendekatan model sistem ekonometrik 2sls panel data, memperlihatkan tingkat produksi sapi perahdipengaruhi oleh tingkat produktivitas sapi perah itu sendiri, harga susu ditingkat peternak dan permintaansusu segar oleh indutri akan mendorong peternak untuk meningkatkan populasinya. Meningkatnya ternakakan mendorong meningkatnya limbah ternak yang berdampak terjadinya penurunan wisatawan. Jumlahwisatawan akan mendorong meningktnya jumlah penginapan, namun besarnya pajak bumi dan bangunanakan menahan laju pertumbuhan jumlah penginapan. Bertambahnya jumlah wisatawan, jumlah penginapandan jumlah penduduk berakibat meningkatnya jumlah limbah sehingga daya serap lingkungan menurun.Perlu adanya upaya dari pemerintah untuk mengatasi limbah ternak maupun limbah dari pariwisata.
PENGARUH PERGERAKAN NILAI TUKAR DAN VOLUME TRANSAKSI TERHADAP PENDAPATAN TRANSAKSI DEVISA (STUDI KASUS PADA PT. BII, TBK KANTOR CABANG BOGOR) Ramlan Ruvendi; Herdiah Kusweni
Jurnal Ilmiah Binaniaga Vol 2, No 02 (2006): December 2006
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v2i02.159

Abstract

Exchange or conversion rate is one of the important factors in an open economy since its big impact on the running transaction balance, foreign balance or other economical factors. Exchange rate plays a central role in international trade because exchange rate enables us to compare all products and services prices from other countries. The policy to predict and react on the exchange rate fluctuation is developing in line with the growing understanding of how the national and international monetary systems work. In addition transparency in accounting and taxation rules concerning the un/profitability from the exchange transactions and more familiar of economical effect of foreign currencies on cash flow and market value in the future. This research was carried out at PT. BII Ltd. Bogor Branch Office, and based on the problems, the purposes of the study were: (1) to know what factor that influence the movement of exchange rate (2) to see whether the movement and the volume of the exchange rate have significant relationship on the income from foreign exchange transactions (3) to identify if there is an influence of foreign exchange movement on the income from foreign exchange transactions and (4) to know is there an influence of transaction volume on the income from foreign exchange transactions. There were several factors that influence the foreign exchange rate on US Dollar, they are: (1) economical foundation (including inflation rate, BI interest rate, government control and income rate) (2) external factors (including American interest rate and policy, the rise of world crude oil price, European interest rate, American economic condition etc.) (3) market bias (including supply and demand, expectation and rumors). The influence of both foreign exchange rate (FER) and transaction volume (TV) analysis on the income of foreign exchange transactions (IFET) at PT. BII Ltd. Bogor Branch Office the writer found the regression equation as = -432050000.042 + 4762.800NT + 0.000595VT. The doubled regression linear of collected data gave a parameter value 4762.800NT and 0.000595VT and a constant value -432050000.042. The double correlation of the FER variable and the TV on the IFET at this company was positive and the coefficient correlation (r) was 0.577. The determinant coefficient (r squared) was 0.333 that means 33.30% of the IFET variety was caused by doubled regression between the IFET with FER and TV. The remaining 66.70% was explained by variables other than FER and TV that influence the IFET.
ANALISIS MANAJEMEN “WAKTU” PADA USAHA PENANGKAPAN IKAN TUNA/CAKALANG DENGAN SISTEM RUMPON DI KAWASAN TIMUR PERAIRAN INDONESIA Bambang Winarso
Jurnal Ilmiah Binaniaga Vol 1, No 01 (2005): June 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i01.147

Abstract

Planning from each activity specially in arrest of fish through of rumpon system always related problem of time allocation and requirement, expense and energy, when operate for arrest started, when have to arrive at schema to take gudgeon and when should have arrived at rumpon to fishing of fish how big expense which must be released, how big labour in concerned in it and others. This study specificly try to see and analyse requirement of required time in the effort arrest of tuna's/cakalang fish by using appliance catch Pool & Line. Which event perceived by activity of arrest since preparation up to moment landing of fish. Note requirement of time from each event represent empirical data to be ana-lysed. Research in territorial of Banda Sea. Result of analysis indicate that from every activity of arrest most time allocation to every activity basically represent critical duration which require to be strived be achieved as precise as possible. Considering arrest of tuna's / cakalang fish by using rumpon mount its efficacy very determined by accuracy of moment time, hence effort to depress time variance in each event will ever strived.
FAKTOR DAYA TARIK STIE BINANIAGA DAN KINERJA PELAYANAN MENURUT PERSEPSI MAHASISWA Ramlan Ruvendi; Ismulyana Djan
Jurnal Ilmiah Binaniaga Vol 1, No 02 (2005): December 2005
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/jib.v1i02.155

Abstract

This study aims at knowing respondents’comments on variables which were assumed as STIE Binaniaga fascination is factors, and to measure service performance attributed to factors taken into account by respondents, besides to look for relation between student’s ages, study program, and semester with the level of student’s satisfaction. The number of samples used was 103 respondents which represented all students from various study programs at STIE Binaniaga. The data were processed by using statistical analysis technique parametric and non parametric such as Factor Analysis, Chi Square, Spearmen’s rho and ImportantPerformance Matrix Analysis. The results of the study showed that there were 15 variables, that were used when the candidates students choose STIE Binaniaga, and all of them were successfully proceed. From 15 variables then consists of 4 components (factors): appearance excellence, promotion, and location. Index of student’s satisfaction at STIE Binaniaga equals 3.45 (quite satisfied) and from ImportantPerformance Matrix Analysis showed that the ordinate of importance and performance fell at second kuadrant (hight importance and performance above adequate)

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