Scientific Journal of Reflection : Economic, Accounting, Management and Business
SCIENTIFIC JOURNAL OF REFLECTION is a venue for scientists, practitioners, teachers and students to publish research results, critical analysis and applied concepts in economic scope including economics studies, accounting studies and management and business studies
Articles
932 Documents
<![CDATA[ANALISIS KEPUTUSAN PEMBELIAN BERDASARKAN ATRIBUT KUALITAS PENJUALAN ]]>
<![CDATA[Muhammad Brilian Fajar]]>;
<![CDATA[Argosawwa Rizqahu]]>;
<![CDATA[Raisa Kiyasa Paramitha]]>;
<![CDATA[Lidya Devega]]>;
<![CDATA[Juhaeri Juhaeri]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 1 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i1.635
<![CDATA[Behind consumer purchases there are benefits to be gained by the company. Therefore, there needs to be a measurable effort in marketing the product, so that consumers are interested and decide to make a purchase, resulting in increased sales. Several factors that can be taken into consideration in improving purchasing decisions are improving the quality aspect. Based on this phenomenon, this research was conducted to test the truth that might occur through a series of scientific methods, namely using a quantitative approach with multiple linear regression analysis. The research sample is consumers (Muslim women) using the Shopee application who make purchases of Muslim clothing products. The number of samples used was 100 respondents with a simple random technique. The results showed that product quality is the main factor in purchasing decisions, then the guarantee quality factor, and finally service quality. These findings explicitly explain the characteristics of online purchases, where consumers remain focused on the quality of a product they want to buy, and to ensure that consumers need guarantees for the product. Meanwhile, service is a supporting factor that strengthens consumer confidence to make purchases.]]>
<![CDATA[PENGARUH KUALITAS WEBSITE DAN HEDONIC SHOPPING TERHADAP IMPULSE BUYING E-COMMERCE BLIBLI DI SURABAYA ]]>
<![CDATA[Sri Wisnu Diah I. P]]>;
<![CDATA[Nuruni Ika Kusuma Wardhani]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 1 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i1.636
<![CDATA[The rapid development of technology has resulted in changes in consumer behavior from initially choosing to purchase offline face-to-face at physical stores to choosing to purchase goods and services online. This phenomenon has a major impact on human life, namely technology in the field of information and smartphones. Increasing the number of sales of digital goods in Indonesia also indicates an increase in consumer behavior in Indonesia. Therefore the purpose of this observation is to find out and understand how much influence the quality of the website and hedonic shopping have on the impulse buying of Blibi e-commerce in Surabaya. This observation uses a quantitative research method by adopting the SEM analysis technique on the SmartPLS analysis tool. This analysis uses primary data collected by distributing purposive sampling questionnaires to 130 respondents who are the object of research, namely users of the Blibi e-commerce platform in Surabaya. The results showed that website quality had a significantly positive impact on impulse buying at Blibli e-commerce in Surabaya, while hedonic shopping had a negative impact and had no effect.]]>
<![CDATA[PENGARUH BRAND CREDIBILITY DAN BRAND EXPERIENCE TERHADAP BRAND LOYALTY YANG DIMEDIASI OLEH ATTITUDE TOWARDS BRAND ]]>
<![CDATA[Monika Monika]]>;
<![CDATA[Kurniawati Kurniawati]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 1 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i1.637
<![CDATA[This study aims to analyze how the influence of Brand Credibility and Brand Experience on Brand Loyalty, either directly or through mediation through Attitude Towards Brand. Methodology: Design of this research is cross sectional where data is collected from respondents at a certain time, data collection uses side simple random to 232 respondents randomly in Indonesia, data analysis method uses Structural Equation Model (SEM) to test the hypothesis. Findings: The results show that brand credibility has a positive effect on attitude toward brand and brand loyalty, brand experience has a positive effect on brand loyalty. Attitude toward the brand mediates the effect of brand credibility and brand brand loyalty, either partially or fully through mediation. Implications: Thisxstudyxprovides a practicalxframeworkxforxthe marketing department of each android smartphone manufacturer that can explain how a brand credibility and brand experience created by the company can form brand loyalty, which is influenced directly or through mediation from attitude toward brand. consumers to each of these companies. So, the companies that oversee smartphone brands such as Samsung, Xiaomi and Oppo can maintain current policies to achieve a better level of brand loyalty in the future. In the long term, research on these variables will also help the marketing department to periodically check the proposed level of influence and compare it with previous results. If the value of the proposed influence can increase or remain at the same level, then the company can maintain the current policy on these variables. Originality: This research can contribute by proposing brand credibility, attitude toward brand and brand loyalty in a single model or separately. In addition, this study adds to other literature that also influences brand loyalty, namely brand experience because the experience of today's consumers is also an important thing that cannot be ignored]]>
<![CDATA[PENGARUH PROFESIONALISME DAN PENDIDIKAN TERHADAP PENGUATAN KOMPETENSI PRAJURIT KORPS MARINIR ]]>
<![CDATA[La Ode Rustam Balemping]]>;
<![CDATA[Trianggo Budi Sukarso]]>;
<![CDATA[Edi Irawan Bangun]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.647
<![CDATA[The Marine Corps has a position as the Main Operations Command for the Indonesian National Army and the Main Command for Development at the Navy Headquarters. The purpose of this study was to see how the influence of each variable on strengthening the competence of soldiers and how the effect simultaneously. The number of samples in this study were 87 respondents with the technique used to determine the sample, the researcher used a simple random sampling technique. And for data processing researchers assisted with software SPSS 25.0 for windows. The results obtained in data processing are the tcount value on the Professionalism variable of 2.454 and Education obtained by 6.938 while the t table obtained is 1.663. So it can be interpreted that there is an influence between Professionalism and Education partially on the Competence of Soldiers, so that the conclusion is H0 is rejected and H1 is accepted. And the value of fcount on the variables of Professionalism and Education obtained is 51,796 while ftable is 3.107. So it can be interpreted that there is an influence between Professionalism and Education simultaneously on the Competence of Soldiers. So the conclusion is H0 is rejected and H1 is accepted.]]>
<![CDATA[APAKAH KUALITAS WEBSITE BERDAMPAK PADA MINAT BELI DENGAN KEPERCAYAAN KONSUMEN SEBAGAI VARIABEL INTERVENING? ]]>
<![CDATA[Vivi Iswanti Nursyirwan]]>;
<![CDATA[Sasmita Sari Ardaninggar]]>;
<![CDATA[Nina Valentika]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.648
<![CDATA[Marketing is the process by which companies create value for customers and build strong relationships to capture value from customers in return. The main objective of this study is to determine the effect of website quality on purchase intentions and also customer trust as an intervention. The research object is the population of Shopee users who have been categorized as sample criteria. The criteria are S1 Accounting students at Universitas Pamulang and have online shopping experience through Shopee. Based on SEM-PLS data, this research is valid and reliable, the research model is also considered strong. This study proves the study of pre-existing theories and strengthens the results of hypothesis testing with the results of all variables having a positive and significant effect on purchase intention. The model in this study can be used as managerial implications for e-commerce based business development]]>
<![CDATA[PENGARUH PEMENUHAN PERUMAHAN DINAS PRAJURIT TERHADAP KESIAPSIAGAAN OPERASIONAL BRIGIF 4 MARINIR/BS ]]>
<![CDATA[Putu Dwi Amir Syarifudin]]>;
<![CDATA[Fadelan Fadelan]]>;
<![CDATA[Ary Kurniawan]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.649
<![CDATA[The Brigade Infantry 4 Marines is one of the Marine Corps executing Commands which is under the command of the Marine Corps Headquarter. The main task of this unit is to foster and prepare the strength and capability of the combat elements in its lower ranks to always have high preparedness in carrying out amphibious operations and other operational tasks. In carrying out its main tasks, operational preparedness is one of many important things for 4th Marines Infantry Brigade, one of the supporting factor for operational preparedness is the fulfillment of housing needs for soldiers. The operational readiness of a unit can be seen through the speed and completeness in the activities of gathering and deploying troops along with all the equipment or materials needed to carry out tasks, which are carried out to anticipate in dealing with various threats and situations that occur in society, both war or disaster conditions. Its deployment requires organization and through appropriate and efficient steps so that it is hoped that its speed can be projected throughout the territory of the Unitary State of the Republic of Indonesia. The purpose of this study was to see the effect of the fulfillment of official housing and the zoning of soldiers' residences on the operational preparedness of the 4th Marines Infantry Brigade. This study uses quantitative methods with data processing using SPSS. The sample used in this study is based on the Slovin formula as many as 300 people. The results in this study indicate that there is a positive and significant effect between the fulfillment of official housing on the operational readiness of soldiers with at value of 33,257. there is a positive and significant effect between the zoning of the residence on the operational preparedness of soldiers with t value of 6,559, and a simultaneous effect with f value of 919,936. The coefficient of determination of the relationship between the Service Housing Fulfillment and Regionalization Tests on Soldier Operational Preparedness is strong at 93.2%. The results of the SPSS calculation obtained a value of R2 = 0.868, which means that 86.8% of Soldier Operational Preparedness can be explained by the Service Housing Fulfillment variable while the remaining 13.2% is influenced by other variables outside the model studied]]>
<![CDATA[PENGARUH PEMBANGUNAN ZONA INTEGRITAS, KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KEBUTUHAN BERPRESTASI DAN KINERJA PEJABAT STRUKTURAL PENGADILAN AGAMA DI NUSA TENGGARA TIMUR ]]>
<![CDATA[Saiin Ngalim]]>;
<![CDATA[Meutia Meutia]]>;
<![CDATA[A.A Ketut Budiastra]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.650
<![CDATA[This study aims to analyze the effect of the Development of Integrity Zones, Compensation and Work Environment on the need for achievement and the Performance of Struktural Officials of the Religious Courts in East Nusa Tenggara. Data were obtained using a closed statement questionnaire on a likert scale of 1 to 6 on five research variabels. The number of respondents 91 people. Data were analyzed using Struktural Equation Modeling (SEM) based on variance (Partial Least Square) with SmartPLS software version 3 for Windows. Hypothesis testing for alpha 5% is accepted if the t statistic is > 1.96 or p values ??< 0.05. The results of the study show that (1). The Development of the Integrity Zone has a positive but not significant effect on the need for achievement, (2). Compensation has a negative and insignificant effect on the need for achievement. (3) The work environment has a positive but not significant effect on the need for achievement. (4) The development of the Integrity Zone has a positive and significant effect on performance. (5) Compensation has a positive and significant effect on performance. (6) Work environment has a negative and insignificant effect on performance. (7) The need for achievement has a positive and insignificant effect on performance. (8) The role of the need for achievement in mediating the effect of the Integrity Zone Development on performance is a no mediation effect (does not have a mediating effect). (9) The role of the need for achievement in mediating the effect of compensation on performance is a no mediation effect. (10) The role of the need for achievement in mediating the effect of the work environment on performance is a no mediation effect]]>
<![CDATA[PENGARUH SISTEM INFORMASI LOGISTIK DAN AKUNTABILITAS KINERJA TERHADAP FUNGSI LOGISTIK KORPS MARINIR ]]>
<![CDATA[Teted Aries Gunawan]]>;
<![CDATA[Christian L Tobing]]>;
<![CDATA[Geger Jaka Kiswara]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.651
<![CDATA[The Navy Marine Corps (Kormar) is one of the TNI's Main Operational Commands (Kotama Ops) under the direct control of the TNI Commander. In the organizational structure of the TNI, which functions as Kotama Bin at the Navy Headquarters. In a war situation and the implementation of the tasks assigned to the Marine Corps, it is certain that continuous integrated logistics support (Integrated Logistic Support) is needed because success in a combat operation is largely determined by the smooth logistics support for operating units. The logistics function plays an important role for the Marine Corps (Kormar) in this case logistics functions to help smooth work and activities effectively and efficiently. One of the factors that affect Kormar's logistics function is the logistics information system. The decision-making process will not run well without the availability of information. Without comprehensive information it is difficult to make good decisions and if you are negligent in providing information accurately, effectively, and efficiently, it will hinder operational activities which in turn will prevent the organization from achieving the desired goals. Performance accountability of government agencies is one form of media to report the success or failure of a government agency on the implementation of organizational goals and objectives. The purpose of this study was to see how much influence the logistics information system and performance accountability had on the logistics function of the Marine Corps. The method used in this research is quantitative by processing the data from the questionnaire using the SPSS 25 application program. The sample used in this study is a member of the Marine Corps, totaling 76 people. The results in this study indicate that there is a positive and significant effect between the logistical information system variables on the logistics function of the Marine Corps. The t-test value is 3.731 and the t-table is 1.666. there is a positive and significant effect between the performance accountability variables on the logistics function of the Marine Corps. The t-test value is 7.607 and the t-table is 1.666. there is a positive and significant effect between the variables of logistics information systems and work accountability on the logistics function of the Marine Corps. The f test value is 34,734 and f table is 3,124. The value of the coefficient of determination or R2 48.8% Logistics Function can be explained by the Logistics Information System variable while the remaining 51.2% is influenced by other variables outside the model studied]]>
<![CDATA[PENGARUH LINGKUNGAN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PIZZA HUT DELIVERY TANGERANG SELATAN ]]>
<![CDATA[Noto Susanto]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.652
<![CDATA[Performing means achieving the expected work results and the work process is in accordance with applicable procedures. The positive side of why performance needs to be strived for is because performance has an impact on organizational maturity in achieving its goals. Based on this background, the purpose of this study was to determine the effect of work environment and work motivation on employee performance at the PHD South Tangerang Branch, either partially or simultaneously. The method used is quantitative. The sampling technique used saturated sampling and the sample in this study was 74 respondents. Methods of data analysis using simple linear regression test, multiple linear regression, correlation coefficient, coefficient of determination, partial t test and simultaneous F test. The results of the study suggest that the environment and motivation are factors that have a positive influence on employee performance. Because these two factors can encourage the birth of work enthusiasm, which has implications for the implementation of good work and the achievement of satisfactory work results.]]>
<![CDATA[PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA PT BERKAH SYAHRIE SEJAHTERA TANGERANG ]]>
<![CDATA[Retno Wulansari]]>;
<![CDATA[Kenny Astria]]>;
<![CDATA[Wahyu Andri Wibowo]]>
<![CDATA[ SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 6 No. 2 (2023): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business ]]>
Publisher : <![CDATA[Sekolah Menengah Kejuruan (SMK) Pustek ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.37481/sjr.v6i2.653
<![CDATA[Providing satisfaction to consumers is a strategic step in achieving company goals. Because of this, it can influence consumers to continue using the products/services being sold, so that sales volume increases and provides big profits to the company. The purpose of this study was to determine the effect of service quality and price on customer satisfaction at PT Berkah Syahrie Sejahtera Tangerang either partially or simultaneously. The method used is quantitative associative method. The sampling technique used the slovin formula and the sample in this study was 87 respondents. Data analysis used validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, coefficient of determination analysis and hypothesis testing. The results of this study indicate that the relationship between satisfaction with service quality and price is very large. This indicates that consumers are satisfied if they get good service and get the right price. In addition, if the company provides good prices and services simultaneously to consumers, it is possible to strengthen satisfaction which has implications for the birth of purchase loyalty]]>
