cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Ida Riaeni
Contact Email
ida.iswahyudi@gmail.com
Phone
-
Journal Mail Official
jurnal.jike@gmail.com
Editorial Address
-
Location
Kota cirebon,
Jawa barat
INDONESIA
JIKE : Jurnal Ilmu Komunikasi Efek
Published by Universitas Muhammadiyah Cirebon
ISSN : 26140829     EISSN : 26157950     DOI : -
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences
JIKE: Jurnal Ilmu Komunikasi Efek (p-issn: 2614-0829, e-issn: 2615-7950) adalah jurnal yang diterbitkan Prodi Ilmu Komunikasi, Fakultas Ilmu Sosial dam Ilmu Politik, Universitas Muhammadiyah Cirebon. JIKE menerima naskah dalam kajian ilmu komunikasi seperti: komunikasi pendidikan, komunikasi kesehatan, komunikasi politik, komunikasi bisnis, komunikasi pembangunan, hubungan masyarakat, jurnalistik, kajian media, media pembelajaran, dan lainnya.
Arjuna Subject : -
Articles 125 Documents
 6   7   8   9   10 
TRANSFORMASI MEDIA BISNIS DI ERA PANDEMI COVID-19 Khoerunisa, Syfa
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 1 (2022): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i1.2324

Abstract

This study aims to analyze the transformation of business owners from conventional methods to digital platforms to maintain their business in the era of the covid-19 pandemic. Several policies have been implemented by the government to suppress the spread of COVID-19, one of which is large-scale social restrictions. This policy has a serious impact on business people in Indonesia. These business people change the style of doing business and communicating with customers, one of which is in marketing and offering types of products to the wider community. Most of the business actors at this time choose to use social media and online store applications that are more accessible to all circles of society. Several social networks and online store applications that are widely used by business actors include Facebook, Instagram, TikTok, Shopee, Zalora, Tokopedia, Lazada, and so on. Keywords:communication, media,  pandemic, transformation
B, Analisis Bibliometrik Analisis Bibliometrik Pengaruh Skill Speaking Bahasa Inggris dalam Program Pertukaran Mahasiswa Internasional di Era Pandemi Covid-19: Analisis Bibliometrik Pengaruh Skill Speaking Bahasa Inggris dalam Program Pertukaran Mahasiswa Internasional di Era Pandemi Covid-19 ROHMAH, NISWARISMA NAFISA
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 2 (2023): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i2.2519

Abstract

The article contains the results of research from researchers with the publication of the last five years of the journal, namely 2017 - 2021. The discussion shows how the influence of students who follow international student exchanges is related to English language skills both before and after the outbreak of the covid-19 pandemic.
Analisis Efektivitas Analisis Efektivitas Strategi Komunikasi Pemasaran Pasco.lpg dalam Meningkatkan Minat Beli Konsumen Lestari S, Meidianty; Waskito, Budhi
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 1 (2022): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i1.2678

Abstract

Pasco.lpg is one of the pioneers of ice blends which was founded back in 2019 with the ‘Easy To Operate’ concept. Targeting a market niche where there is too much coffee on the market, using non-coffee variants as a market gap by relying on their marketing techniques as a shield. Slightly decreased due to the Covid-19 pandemic, Pasco.lpg utilizes social media as a medium for promotion and continues to conduct online sales activities. Technological and the internet as it is today is useful and helps sales activities of Pasco.lpg. So this study aims to determine as well as analyze the effectiveness of the marketing communication strategy carried out by Paco.lpg. This research uses descriptive qualitative method. And also uses data collection such as obsevation, interviews to documentation. The results show the effectiveness is running well with Pasco.lpg sales in 2021 increasing more than the previous year.
Komodifikasi Konten Video Talkshow dan Kuatnya Posisi Subjek di Media Youtube Menjawab Selera Pasar di Era Disrupsi Hamanduna, Antonius Obed Lapu
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 2 (2023): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The movement of broadcasting the Indonesia Lawyer Club (ILC) program, which was originally through conventional media channels, has now switched to the YouTube digital media platform with the name Podcast Karni Ilyas Club (KIC) to revive democracy and opportunities for citizens to channel their ideas and opinions discursively. In this era of disruption, video talk show content seems to respond to social needs that are faced with the pressure of market tastes and today's business competition. This has an impact on the quality of content production that moves quickly, effectively and efficiently. Therefore, on the one hand, the Karni Ilyas Club as a creator because it utilizes this digital media platform, produces more discursive video content and invites contacts which of course has a more promising advantage. On the other hand, the high access of the Indonesian people to Youtube not only attracts the interest of companies that are advertisers, they are even in a subject position to build a community of creators on their platform. Researchers saw that the Karni Ilyas Club YouTube video content has occurred in the creators' creative process that has taken advantage of the negotiation of values ??between the creativity space, the self-expression of the audience and the creator as well as the company's interest to activate it on the KIC Podcast. However, it should be noted that openness in the context of this society, direct monitoring of Youtube media as a social platform for monitoring its existence to continue to benefit from the speed of capital rotation based on capitalist interests.
PENGGUNAAN LINE SEBAGAI MEDIA KOMUNIKASI ORGANISASI: (Studi Kualitatif Deskriptif Media Sosial LINE Pada BEMP Ilmu Komuniikasi UNJ Periode 2021/2022) Putri, Amanda Kanary; Putri, K.Y.S
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 1 (2023): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i1.2817

Abstract

LINE is a new media that belongs to the category of social media that functions as an instant message sender and more if it is used as a medium to communicate. LINE is considered quite effective in interacting between members and has a high level because it is equipped with features that make it easier for users to use it. The problem that must be investigated is how to use the LINE application in organizational communication at BEMP ILMU KOMUNIKASI UNJ Periode 2021/2022. The purpose of this study is to find out and describe the level of effectiveness of using LINE social media as a medium for exchanging messages and interactions between members of BEMP ILMU KOMUNIKASI UNJ Periode 2021/2022. The that authors used is a descriptive qualitative method with a sampling technique is purposive sampling which is a sampling technique by adding certain criteria including being active in the organization (BEMP ILMU KOMUNIKASI UNJ Periode 2021/2022), using the LINE application as an organizational communication medium, and actively exchanging messages. in online activities in organizations. The result of this study is that LINE media communication is much more effective, open, and convenient because there is no response that allows implementing and high spontaneity like when direct communication. LINE can cut distances, time, and also achieve the satisfaction of communication in organization.
ANALISIS TINDAKAN AGRESI DALAM FILM ANIMASI DISNEY Alyssa, Luthfia Nur; Fuady, Ikhsan; Wibowo, S. Kunto Adi
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 1 (2022): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i1.2898

Abstract

Film since decades ago has become one of the media consumed by many people to fulfill various needs, from education to entertainment. However, in reality there are many films that feature acts of aggression, one of which is animated films. This study aims to determine what acts of aggression are shown in Disney animated films, whether there are acts of physical, verbal, and indirect aggression, how often acts of physical, indirect, and verbal aggression are shown, what acts of aggression are most often shown, and whether there is a difference in the amount of physical, indirect, and verbal aggression in Disney animated films. This research was conducted using a quantitative approach and content analysis method. All scenes in the Disney animated film Tangled and Luca, totaling 100 scenes, were used as population and samples. Data collection is done by using a coding book. The data that had been coded were analyzed using descriptive statistics and comparatively using the Kruskal Wallis test. This study found that there were acts of physical, indirect, and verbal aggression in Disney animated films with indirect aggression in the form of dirty stares as the most displayed acts of aggression. In addition, this study also found that there was no significant difference in the amount of physical, indirect, and verbal aggressions in Disney animated films.
Pengelolaan PENGELOLAAN REPUTASI PT TIKI JALUR NUGRAHA EKAKURIR (JNE) DALAM KASUS PENGIRIMAN BARANG YANG LAMA Maulida, Ade
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 2 (2023): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i2.3003

Abstract

In recent years PT Tiki Jalur Nugraha Ekakurir (JNE) has received a lot of complaints from its customers regarding the very long delivery of goods, this incident has led to negative reviews from other JNE customers on various online media platforms, therefore the goal from this research to find out or find the reputation of the JNE company through the company based on complaints or complaints from its consumers on various online media platforms, based on the elements of Online Reputation Management, including Review Sites, Blog Posts, Social Media, Forums, Competitors. Websites and Press Releases, through the theories and concepts of reputation and Issues Management. This writing was compiled by observing through the news on various online media platforms. In responding to the news, JNE responded with positive things, namely by providing an explanation of the problem and also providing facilities for submitting complaints or asking questions about JNE and making various efforts such as showing various kinds of CSR, Campaigns, Positive Programs on Social Media. . The efforts made by JNE are by always showing the company's commitment and social responsibility, being able to understand customers so as not to make negative complaints, which of course if these negative complaints are continuously made can damage the reputation of JNE itself. Keywords : Reputation, Online Reputation Management, Issue Management, PT Tiki Jalur Nugraha Ekakurir (JNE)
Kualitas KUALITAS TANGGUNG JAWAB LAYANAN INDIHOME DALAM KELUHAN PELANGGAN Safitri, Safira Dwinawati
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 1 (2023): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i1.3018

Abstract

The quality of responsibility has a role that cannot be separated from the desire of every company that wants all consumers to feel satisfaction with the products and services that have been sold. Therefore, the implementation of the testing process and also re-checking in order to realize the best product quality so that it has the best quality from other providers and is suitable for use. It takes responsibility from PT. Telkom is improving the quality of internet services to be able to always satisfy customers and provide a positive response as quickly as possible so that customers do not wait too long. This research method uses qualitative research with a descriptive method. In handling company cases and maintaining the company's reputation from PT. TELKOM, the company has various ways to make its customers always loyal to using IndiHome.
PERAN GRUP MUSIK KOREA BTS SEBAGAI BRAND AMBASSADOR TOKOPEDIA: STUDI FENOMENOLOGI KOREAN WAVES DI INDONESIA Kumaunang, Maria Christy Felinsia
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 2 (2023): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i2.3037

Abstract

The Korean Wave fever is very influential for the people of Indonesia. The Korean wave has its charm to be used as a reflection of national pride. So that in this era many Indonesian companies want to attract South Korean artists. One of the things that the Korean wave is interested in Indonesia is the pop music industry, also known as K-POP. This study discusses the role of the Korean Musik Group BTS as Tokopedia's Brand Ambassadors. The purpose of this study was to determine the role of BTS as Tokopedia's Brand Ambassador, to find out the level of sales of the Tokopedia company, and why BTS was chosen by Tokopedia. This research method uses a qualitative descriptive analysis method that seeks to describe the citation of facts systematically. This research approach uses a phenomenological approach. The phenomenological approach, according to Polkinghorne (1989) in Creswell (2014: 452), describes the meaning of a life experience of several people about a concept or phenomenon. The data collection process was carried out through online observation and interviews. The results of the study showed that the role of the South Korean male musik group BTS became Tokopedia's Brand Ambassador. To create a brand company, Tokopedia considered that BTS had a purpose and was in harmony with Tokopedia so Tokopedia made them Brand Ambassadors. This is supported by the fact that the majority of Indonesian people Currently, they have switched to using Tokopedia compared to other E-commerce
Jurnal Metode Penelitian Komunikasi Kualitatif: ANALISIS TEORI RETORIKA ARISTOTELES PADA PIDATO SOEKARNO DALAM MEMPERSUASI MASYARAKAT wilhelmina, daniella eklesia
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 7 No. 1 (2023): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v7i1.3040

Abstract

Jurnal ini membahas tentang teori retorika Aristoteles pada pidoto Seokarno dalam mempersuasi masyarakat. Tujuan dari penelitian ini adalah untuk lebih mengenal dan memahami teori retorika yang dikemukakan oleh Aristoteles serta menganalisa teori ini di dalam pidato Soekarno dalam mempersuasi masyarakat. Prinsip teori ini tercermin ke dalam 3 bagian yaitu Ethos,Pathos, Logos. Ethos adalah kredibilitas yang dimiliki oleh si pemimpin atau si pembicara. Sumber utama untuk kredibilitas dalam konteks ini adalah keahlian (kompetensi) yang dimiliki dan atau pengalaman yang telah diakui orang. Pathos adalah ekspoitasi dari emosi/perasaan fihak lain dengan memanfaatkan berbagai “modal” misalnya “personal branding” dan penampilan yang tepat dan menarik (seperti para selebriti dunia hiburan), kepiawaian berbicara dimuka publik, gerakan tubuh dan mimik muja, dan cara lain yang positif. Logos adalah adalah menggunakan “logika” yaitu argumentasi atau alasan yang berbobot dan bisa diterima oleh fihak lain. Teknik yang digunakan dalam pengumpulan data adalah tonton, simak, dan catat serta mencakup jenis penelitian, sumber data, teknik pengumpulan data, dan teknik analisis data. Dilihat dari jenis pendekatannya, maka penelitian ini disebut penelitian kualitatif dengan menggunakan teknik analisis isi (content analysis).

Page 8 of 13 | Total Record : 125

 6   7   8   9   10 

Filter by Year

2018 2025


Reset
Filter By Issues
All Issue Vol. 8 No. 2 (2025): JUNI Vol 8 No 1 (2024): DESEMBER Vol. 7 No. 2 (2024): JUNI Vol. 7 No. 1 (2023): DESEMBER Vol. 6 No. 2 (2023): JUNI Vol. 6 No. 1 (2022): DESEMBER Vol 4 No 01 (2020): DESEMBER Vol 5 No 1 (2021): DESEMBER Vol 4 No 2 (2021): JUNI Vol 3 No 2 (2020): JUNI Vol 3 No 1 (2019): DESEMBER Vol 2 No 2 (2019): JUNI Vol 2 No 1 (2018): DESEMBER Vol 1 No 2 (2018): JUNI Vol 1 No 1 (2017): DESEMBER More Issue