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Almana : Jurnal Manajemen dan Bisnis
Published by Universitas Langlangbuana
ISSN : 25794892     EISSN : 26558327     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Almana: Jurnal Manajemen dan Bisnis merupakan jurnal yang diperuntukkan agar dosen dan mahasiswa prodi manajemen dapat menuangkan karya ilmiah mereka melalui wadah jurnal ALMANA. Juga dapat menyerap karya ilmiah dosen dan mahasiswa dari luar perguruan tinggi UNLA.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 598 Documents
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Factors Influencing University Student’s Readiness toward the Working World Nadia Apriliana; Ika Indriasari; Rita Meiriyanti
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1960

Abstract

Abstract: The era of globalization that is increasing and has strong competitiveness between companies encourages every university to improve the quality and readiness of students to enter the world of work. Based on this, this study aims to test and analyze the influence of mastery of technology, development of work skills, and soft skills on student work readiness. The population used in this study was students of the Management Study Program, Faculty of Economics and Business, PGRI Semarang University Class of 2018-2019 which amounted to 428 students, and a research sample of 208 respondents was obtained. The sampling technique used is purposive sampling. Based on the results of research using the t-test (partial), it was found that mastery of technology affects job readiness, development of work skills affects job readiness, and soft skills do not affect job readiness. The results in the f test (simultaneous), it was found that mastery of technology, development of work skills, and soft skills simultaneously affect job readiness.
Integrated Tourism Development: an Institutional Management Priority Study Fajrin Hardinandar; Gufran Gufran
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1961

Abstract

At least 200 people per day visit the hilly area of Matakando which has the potential for culinary tourism, rice fields, and education that are very likely to be developed. The purpose of this study is to find a management pattern for the development of tourism centers that can integrate the three types of tourism. The criteria and alternative indicators were obtained from the Focus Group Discussion (FGD) held in August 2022. Using the Analytical Hierarchy Process (AHP) method, we confirmed that culinary tourism is a priority, which will be developed into integrated rice field tourism and education. Alternative development strategies that need to be carried out are rearranging the structure and management of tourism, training in the management of tourism institutions, increasing creativity for business actors, developing infrastructure, increasing marketing capabilities, compiling strategic plan documents, and enforcing green zones.
The Influence of Viral Marketing, and Product Innovation on Repurchase Intentions through Mediation of Purchase Decision Muhammad Rosyihuddin; Sudarmiatin Sudarmiatin; Agus Hermawan
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1962

Abstract

With the existence of digital technology, the phenomenon of viral products in Indonesia is increasingly widespread, not only manufactured products, traditional products, or home products can also become viral because of this technology. The Sidayu (Bonggolan) traditional MSME products are no exception, which some time ago went viral on social media and then spread to the people of Gresik Regency and its surroundings. This research is very interesting to study, to study online consumer behavior towards product repurchase intentions which are characterized by theoretical studies that Viral Marketing, and Product Innovation influence purchase decisions and repurchase intentions while purchasing decisions are intermediaries. This type of research is explanatory research with a quantitative approach. The number of samples was 200 participants spread across Gresik Regency who had repeatedly bought this traditional food product. This study uses SEM analysis with the help of SmartPls software. The findings show that viral marketing and product innovation directly influence purchasing decisions, but the findings directly show insignificant results on repurchase intention. Interestingly, the findings of this study indicate that there is a significant indirect effect of viral marketing and product innovation on repurchase intention through the mediation of purchase decisions.
The Role of Innovation Capacity in Improving Company Performance in Creative Industry Sub-Sector Leather Industry Riyandi Nur Sumawidjaja; Gurawan Dayona; Yoyo Sudaryo
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1972

Abstract

This study aims to empirically examine the role of innovation capacity in improving the company's performance. The study used a quantitative explanatory survey method. Collecting data using a questionnaire with a random sampling technique. Respondents are the creative industries of the leather, leather goods, and footwear sub-sector with a sample of 252 MSMEs in the leather, leather goods, and footwear industry in West Java. The data that has been collected was analyzed using the Structural Equation Model (SEM). The results of the study show that innovation capacity significantly plays a role in improving company performance The highest contribution of each dimension of innovation capacity came from investment in research and development and the lowest was contributed by new distribution channels. Meanwhile, the highest achievement of the company's performance came from the growth and learning perspective and the lowest was contributed by the customer perspective The results of the hypothesis test show a positive and significant effect that the role innovation capacity affects in improving a company's performance is empirically acceptable.
Relationship in Organizational Culture, Management Control System and Employee Performance in Perspective Model Gun Gunawan Rachman; Nur Izatul Makiyah; Muhamad Iqbal Adrian
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1976

Abstract

Organizational culture plays a role in shaping the character and behavior of employees, while management control systems play a role in controlling employees so that they continue to do work by the provisions. The purpose of this study is to determine the effect of organizational culture and management control systems on employee performance. The research was conducted at PT. Sami Aji Tekstil by collecting data through a questionnaire filled out by 33 respondents. The data collected is primary data and the method used is a descriptive verification method with a quantitative approach. In this study, the statistical test tool used was Structural Equation Modeling Partial Least Square (SEM-PLS). The results of this study are expected to be a solution to solving problems with the performance of employees at PT. Sami Aji Tekstil. The results of this study prove that organizational culture affects employee performance and that management control system affects employee performance.
The Influence of Training and Supervision on Employee Work Effectiveness Dudi Hendaryan; Sendi Widianto
Almana : Jurnal Manajemen dan Bisnis Vol 6 No 3 (2022): December
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v6i3.1991

Abstract

The effectiveness of the work of employees in the company affects the course of the company's operations and the survival of the organization itself. One measure of work effectiveness is training and supervision. This study aims to determine how much influence training and supervision have on the work effectiveness of PT. Daliatex Kusuma. The research method used is a quantitative method with a descriptive and verification approach. The sampling technique used probability sampling, the researcher distributed questionnaires to 60 respondents for data analysis. The questionnaire was tested for validity and reliability, then a classical assumption test was carried out. The data analysis used is the path coefficient analysis technique, the coefficient of determination, the t-test, and the F test. The results show that partial job training has a significant effect on the work effectiveness of employees in the polyester material production division of PT. Daliatex Kusuma then supervised partially also had a significant effect on the work effectiveness of employees in the polyester material production division of PT. Daliatex Kusuma. From the results of the simultaneous test, training and supervision have a significant effect on the work effectiveness of employees in the polyester material production division of PT. Daliatex Kusuma.
Analysis of Social Media Marketing Activity on Brand Awareness, Brand Image, and Brand Loyalty in Local Fashion Product Brands Citra Adiningtyas; Yulia Nur Hasanah
Almana : Jurnal Manajemen dan Bisnis Vol 7 No 1 (2023): April
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v7i1.1778

Abstract

The development of technology makes social media a platform that is widely used by business people as a medium to sell or just become a promotional media due to its ease in reaching a wider consumer. This research aims to find out the influence of social media marketing activities based on the dimensions of entertainment, interaction, trendiness, customization, and electronic word of mouth on brand awareness, brand image, and brand loyalty through Instagram social media. The research uses quantitative methods and descriptive types of research. The study was conducted on people who follow the local fashion product brand on their Instagram accounts and have bought the products. The number of samples used is 400 people with a convenience sampling method. All data collected meets the criteria for validity and reliability. All data processing is done by using SPSS software version 26. The data were analyzed using multiple linear regression tests. This research showed that social media marketing activities based on five dimensions, entertainment, interaction, trendiness, customization, and word of mouth, have a significant effect on variables dependent on brand awareness, brand image, and brand loyalty.
Determinant of SMEs Income using Structural Equation Model (SEM) Anita Handayani; Heri Pratikto; Sudarmiatin Sudarmiatin; Agus Hermawan; Elok Vilantika
Almana : Jurnal Manajemen dan Bisnis Vol 7 No 1 (2023): April
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v7i1.1971

Abstract

Small and Medium Enterprises (SMEs) are business activities that can be carried out by everyone, as long as that person can manage and develop the business. SMEs also have a role in economic independence, which can later lead to national independence. SMEs in running their business are sure to be pursued is related to income and profits. The purpose of this study was to analyze how the direct effect of length of business and level of education on the income of Furniture SMEs in Menganti, Gresik, and the indirect effect of financial behavior as intervening variables. The study used 155 furniture SMEs in Menganti Gresik with financial behavior as an intervening variable. The exogenous variable uses the length of business and education level, and the endogenous variable is SME income. using Structured Equation Model (SEM). Based on the results of the study, it shows that each variable for its direct effect shows that all variables have an effect on endogenous variables, while for indirect it shows that financial behavior is capable of intervening between business length and income, and education level and income.
The Influence of Student Perception, Interest, and Trust on the Role of Sharia Investment Gallery Nilam Cahya Ary Santika; Deny Yudiantoro; Amalia Nuril Hidayati
Almana : Jurnal Manajemen dan Bisnis Vol 7 No 1 (2023): April
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v7i1.2017

Abstract

The Student Investment Gallery provides a place for students to invest which can later grow their perception, interest, and trust in investing. The purpose of this study is to find out the role of the Islamic Investment Gallery which can affect perceptions, interest, and trust in investing. The method in this study uses quantitative. The role of the Sharia Investment Gallery has been optimal or not for the implementation of student investment in the campus environment. The sample in this study used a purposive sampling technique and was calculated using the Slovin formula with an error rate of 10% in determining the sample quantity. Data collection techniques in this study used questionnaires. The source of the data in this study was primary data, totaling 90 respondents from students of the Islamic Financial Management Study Program class of 2019-2021. The data that has been collected is then tested using SPSS, namely testing several tests which include the reliability test, data normality test, multicollinearity test, heteroscedasticity test, T-test, and F test. on the role of the Sharia Investment Gallery. Partially, the student interest variable (X2) influences the role of the Islamic Investment Gallery. Partially, the student trust variable (X3) influences the role of the Islamic Investment Gallery.
Analysis of Financial Ratio to Stock Price Ocvika Firda Qurrota'Ayun; Sudarwati Sudarwati; Fithri Setya Marwati
Almana : Jurnal Manajemen dan Bisnis Vol 7 No 1 (2023): April
Publisher : Bandung: Prodi Manajemen FE Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/almana.v7i1.2071

Abstract

Control of Covid-19 has coincided with a period of economic growth in Indonesia. The banking sector felt the effects of this. The purpose of this study is to identify and analyze the effect of Earning Per Share, Debt to Equity Ratio, and Return on Assets on stock prices. For the duration of this research project (2019-2021), we will calculate and analyze the financial ratios of banking companies traded on the Indonesia Stock Exchange relative to their stock prices. Information for this study was gathered, recorded, and analyzed using a documentation strategy. The study's population consisted of 43 businesses, and 17 were randomly selected for sampling by the purposive sampling technique. This study found that while Earning Per Share and Debt to Equity Ratio were both significantly related to stock prices, Return on Assets was not.

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