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INDONESIA
Dekave : Jurnal Desain Komunikasi Visual
Published by Universitas Negeri Padang
ISSN : -     EISSN : 23023228     DOI : -
Core Subject : Humanities, Art,
Arts Humanities
Arjuna Subject : -
Articles 547 Documents
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PERANCANGAN MEDIA KAMPANYE KONSERVASI PENYU UPT (UNIT PELAKSANA TEKNIS) PARIAMAN DALAM BENTUK FILM DOKUMENTER RETNI AGMALIA, Drs. Syafwan, M.Si, San Ahdi, S.Sn., M.Sn
DEKAVE : Jurnal Desain Komunikasi Visual Vol 3, No 1 (2014): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v3i1.5640

Abstract

Turtle conservation is an activity that aims to maintain and preserve the sustainability of populations of sea turtles and their habitats in a sustainable manner. There is now a turtle conservation in Pariaman is in UPT Pariaman. But there are still many who do not know his whereabouts. It is important to know what kind of turtle conservation turtle and the reason why it is conserved.The documentary is one effective medium for delivering information through documentary films more easily attract the attention of the target audience. The purpose of the design of this documentary is to campaign for the conservation of sea turtles, using Expository approach that conveys information to the presented facts in combination with images.Methodology approach departed from the literature and using 5W +1 H to understand all the information in a problem. So the selection of more effective media campaign and the message understood by the target audience.This film begins with an overview of the scarcity of turtles, then an explanation of the turtle conservation UPT like what, operations management and conservation of the latter effect after conservation. In addition to the documentary, the campaign features a media support such as business cards, stickers, handbook, pins, CD labels, CD covers, wall clocks, key chains and mugs which aims to strengthen the major media.Keyword: media campaigns, turtle conservation, documentary.
PERANCANGAN APLIKASI ANDROID PARIWISATA RAUN MINANGKABAU MONICA PRIMA ALDELYA, Hendra Afriwan, S.Sn., M.Sn., San Ahdi, M.Sn., M.Ds.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 4, No 2 (2016): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v4i2.8262

Abstract

Android app is one way that is effective, efficient, and innovative media promotion. The rapid development of technology makes android be an option for the delivery of information easily by the target audience. Currently West Sumatra already widely known by tourists, but there are still a lot of tourists in finding a tourist site. That requires a media that provides location information of tourism in West Sumatra. This android app includes a way that could mempromsikan effective manner and efficiency. The purpose of this Minangkabau Raun Android design is easier for tourists to find the location of tourism in West Sumatra. Making it easier for travelers looking for any tourist destinations in West Sumatra.Methodology The approach used is the SWOT analysis to understand all the information on an issue. The analysis in the form of strategic planning is used to evaluate the strengths, weaknesses, opportunities and threats in the design process. So the selection of more effective android application media and the message to be conveyed easily understood by the target audience.Applications Raun Minangkabau at the start with a choice of 5 main area of tourism in West Sumatra, then after selecting one of the city / county sites will appear several choices of tourist attractions in the city / county and, when the tourist attractions that we want we choose will appear gallery, tourist information and maps that function navigator directs the audience straight to the desired sites. In addition to Android applications, these media include media support such as watches, Tumbler, T-Shirt, Drawstring Bag, pillow, sticker, x-banner, poster which aims to strengthen the promotion of major media.Keyword: Android Apps, Raun Minangkabau, of tourism.
RE-DESIGN CORPORATE IDENTITY BUS PO. SAN DALAM UPAYA MEMBANGUN BRAND IMAGEUNTUK MENJARING PELANGGAN Wahyu Rinanti; Yusron Wikarya; Ariusmedi .
DEKAVE : Jurnal Desain Komunikasi Visual Vol 1, No 1 (2012): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v1i1.393

Abstract

Abstract Bus firms PO. SAN already have a corporate identity corporate identity but are not yet able to reflect the meaning of corporate identity PO.SAN Bus. The purpose of this design is to design the Bus PO coporate identity. SAN in an effort to build a brand image to attract customers. The methodology used in this design is a method of SWOT analysis. Based on the objectives and the methodology used can be produced re-design of corporate identity Bus PO. SAN is expected to build a brand image in an effort to attract customers. The new draft Bus PO logo. SAN is also applied in a variety of media that can support as a means of promotion Po Bus company SAN. Kata kunci: Bus PO.SAN, Corporate identity, Re-Design,Brand Image
PERANCANGAN IKLAN LAYANAN MASYARAKAT DALAM BENTUK MOTION GRAPHIC TENTANG WAWASAN HIV/AIDS KOTA PAYAKUMBUH Fauzan Alhaq Bukharla, Dini Faisal, S.Ds., M.Ds., Drs. Yusron Wikarya, M.Pd.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 5, No 2 (2017): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v5i2.8288

Abstract

The aimed of designing is to develop media education public service announcements in the form of motion graphic, in order that Payakumbuh society could understand the insights of HIV/AIDS, help broaden the prevention of HIV/AIDS among the age of 20 years - 40 years of Payakumbuh socety, as well as helping the Government city/Payakumbuh Institute in preventing the spread of HIV/AIDS. The methods of design is by interview and documentation, a visit to the Health Office and the Office of National AIDS Commission in Payakumbuh. And the method of data analysis is the 5W1H analysis by reviewing What?, Who?, When?, Where?, Why?, and How? on the design of these. The result of this Public Service Announcements is a Motion Graphic about HIV / AIDS in Payakumbuh, as well as with (media support) a CD Cover, a Poster, a X-banners, a mug, a pins, a cloth, a bracelet, a Buff, and a Snapback.Keyword : Public Service Announcement, Motion Graphic
PERANCANGAN PROMOSI EVENT SURFING USIA GROMMET DI PASIR PUTIH PADANG MELALUI MEDIA POSTER Budi Rilvantino, Dra. Zubaidah A, M.Sn, Drs. Erwin A, M.Sn
DEKAVE : Jurnal Desain Komunikasi Visual Vol 2, No 1 (2013): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v2i1.2880

Abstract

The purpose of this design is to create a promotion event surf for media design surf as means of communication in inform target audience that will support the implementation of this surfing events is reached design. While the design process used was descriptive procedural models through data collection processes, observation, interviews, further documentation is analyzed using the theory of SWOT analysis. The drafting process will be published in the form of media poster. By using more varied media campaign, then the goal is reached to capture people interest especially children to advance tourism in Pasir Putih beach peak Batu Muaro Padang city.
PERANCANGAN PROMOSI RESTORAN SEAFOOD-PEMPEK MAMA OKY MELALUI MEDIA IKLAN TELEVISI FITRI RAMADHANI, Dra. Jupriani, M.Sn, San Ahdi, S.Sn., M.Sn,
DEKAVE : Jurnal Desain Komunikasi Visual Vol 3, No 1 (2014): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v3i1.5631

Abstract

Pempek Mama Oky Seafood is a restaurant in padang which is wilt on 19th May 2012. It is at Bandar Damar street no.19, Padang, west Sumatra. It is led by Mr. Rudi Setiawan. Since it’s first built, this restaurant’s promotions doun’t have significant effect, because the promotion is only by brochure.From the reason above, Pempek Mama Oky Seafood promotion trough television advertisement is designed. TV advertisement is one of the way to promote a product by a video around 30 seconds, completed by picture, sound and brief message. TV Advertisement is choosen as the media because this kind of technology and information is easy to find.This design uses SWOT analisis metod. The superiority of Pempek Mama Oky restaurant is, it’s the only one seafood restaurant in Padang. That is completed by Pempek. It’s weakness is lack of promotion.There so many technology and information that cin be used Pempek Mama Oky Seafood promotion, one of them is TV advertisement, supported by X-Banner, CD Box, CD Label, Calender, Pin, Sticker, Decoratives Plates, Book Menu, Flaig Chain, and Tabel Number.Key Word: Video, TV Advertisement, Promotion, Pempek Mama Oky Seafood.
PERANCANGAN VISUAL BRANDING KOTA SAWAHLUNTO FITRI YANTI, Dra. Zubaidah, M.Sn., San Ahdi, M.Sn., M.Ds.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 4, No 1 (2015): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v4i1.8253

Abstract

Sawahlunto is a small town located in the province of West Sumatra which has an area of 27344.7 ha. Discovered in 1868 and became a city that has the administration in 1918. Sawahlunto is the only tourism -oriented town on mining.The city is nicknamed the Black Pearl and the town cauldron because of the topography that resembles a frying pan. Sawahlunto as a tourism city does not have any visual branding. Visual branding is to create a brand to establish a positive image for the brand through sight (visual). For this reason underlyingthe visual design of this branding.Designing visual identity such as logo , tagline , and this icon was taken from the cauldron shape which is a nickname for the city Sawahlunto and adapted to the philosophies of Sawahlunto city. This design uses SWOT analysis method to find the weaknesses, strengths, opportunities, and threats Sawahlunto city as well as a differentiating factor with competitors city.Designing visual branding for Sawahlunto city is a logo, tagline, and icons that are applied to the main media billboard. Media support in the form of stickers, key chains, t-shirts, totebag, wayfinding, manual book, mug, pin, and watches.Kata Kunci : Visual branding, Sawahlunto, Logo, Billboard.
PERANCANGAN COORPORATE IDENTITY ALAHAN PANJANG RESORT Robby Fernado, Mediagus, Ariusmedi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 1, No 2 (2013): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v1i2.1276

Abstract

Alahan Panjang Resort ini didirikan oleh Pemerintah Daerah Kabupaten Solok pada tahun1997 dan dikelola oleh Dinas Pariwisata Kabupaten Solok. Dengan luas tanah keseluruhan lebihkurang 28 hektar. Sekarang telah mempekerjakan karyawan PNS 5 orang, PTT 1 orang, Satpam6 orang dan tenaga kebersihan 4 orang.Karya akhir ini selain bertujuan salah satu syarat untuk menamatkan perkuliahan S 1 diUniversitas Negri Padang juga bertujuan agar Alahan Panjang Resort dapat lebih dikenalmasyarakat sebagai salah satu objek wisata yang paling digemari para pengunjung danwisatawan.Selanjutnya pembuatan karya akhir yang bertemakan “Perancangan Coorporate IdentityAlahan Panjang Resort” ini penulis akan mendesain sebuah logo, media pendukung besertamedia-media promosi. Penulis akan mencoba untuk menerapkan visualisasi yang dapat mewakiliAlahan Panjang Resort tersebut dalam perancangan logo, media pendukung dan media promosi.Dalam perancangan tersebut penulis mencoba untuk menguraikan keunggulan-keunggulan dariAlahan Panjang Resort. Kemudian penulis mencoba mendesain dalam bentuk beberapa lay outkasar menjadi sebuah lay out komprehensif yang nantinya salah satu dipilih sebagai final desain.Kata kunci: perancangan logo, media pendukung dan media promosi
PERANCANGAN KATALOG PROMOSI PRODUK THE HAPPY SHOP ODARIO TANTRA YUDHA D.Y, Dr. Budiwirman, M.Pd. San Ahdi, M.Sn., M.Ds.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 5, No 2 (2017): Seri C
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v5i2.8369

Abstract

The Happy Shop is a women's clothing store is devoted to themed casual clothing in the city of Padang, in line with the needs and interests of high society towards women's fashion in the city of Padang. However, The Happy Shop yet have a catalog in the media campaign and as a differentiator from competitors. Interest Design catalog as a complete media campaign regarding products The Happy Shop.The method of analysis used in the design catalog The Happy Shop approach SWOT analysis (Strength, Weakness, Opportunity, Threat). The orientation of the development of design ideas include the identity of the major media and media support in the form of catalog of T-shirts, paper bag, cards, posters, pins, key chains, x-banner, sales invoices, stickers, hang tags. Hopefully, by the design of this catalog can provide a meaningful contribution through positioning, in addition to strengthening the competitiveness of the competitors boutique clothing that has been developed at this time.Keyword : The Happy Shop, Katalog, Promotion, Products
PERANCANGAN PROMOSI ES DURIAN GANTI NAN LAMO MELALUI SURAT KABAR DEWI WAHYUNI, Ir. Drs. Heldi, M.Si, San Ahdi, S.Sn., M.Sn
DEKAVE : Jurnal Desain Komunikasi Visual Vol 3, No 1 (2014): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v3i1.5622

Abstract

The emphasis of this design directed for culinary products of Es Durian at pondok. The development of Es Durian leads business competition for consumer attention at pondok. The issue of es durian brand Ganti Nan Lamo opposite with Es durian Iko Gantinyo turns out to have the same effort. Though, the pioneer of Es durian is Es durian Ganti Nan Lamo.The main goal of design that is to inform and to communicate the promotion of Es durian Ganti Nan Lamo for consumer through Visual Communication Design which are effective and efficient so that it can fulfill consumer need. Media supporters are designed to enhance society awareness towards Es durian Ganti Nan Lamo. In factors identification that happens in internal and external, the author uses 5W+1H method to approach better parameter with brainstorming as analysis basic.Through the promotion design Es durian Ganti Nan Lamo by newspaper, it can raise the sales and society will know the existence of Es durian Ganti Nan Lamo.Keywords: Design, Promotion, Newspaper.

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