MABIS: Manajemen dan Bisnis
Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is to improve theories, concepts, and practices in the field of management and business. The dissemination of research will enable young researchers, and practitioners to present and share their scientific empirical findings. We are going to be a bridge between theories and practices in management and business.
Articles
493 Documents
E-WOM BOMB EFFECT ON SOCIAL MEDIA INFLUENCE TO BRAND: CASES IN HALAL PRODUCTS
Liza Mumtazah Damarwulan
Journal of Management and Business Vol 14, No 1 (2015): MARCH 2015
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v14i1.302
The objective of this study is to analyze social media effect on brand image and purchase intention. The purpose of this study is to explore the impact of Word-of-Mouth (WOM) communication on social media negatively or positively towards the brand / product rumored asnot halal. The investigation shows that about 82 percent of respondents are internet / social networking (such as Facebook or Twitter) users for over 5 years. With the extent of network and the increasing number of users of social networking (Facebook, twitter) then if WOM is used, itwill result in a major impact on the brand image, brand awareness and purchasing behavior. Design / methodology / approach - To collect the data, this paper uses an online survey of social media users (Facebook and Twitter in particular). To analyze the data, this study uses StructuralEquation Modeling (SEM). Findings - The research on WOM as a means of communication has been done by many researchers. The widespread use of social media results in the magnitude impact of WOM on brand, like a bomb such as the impact on the brand, good brand reputation /brand image, brand awareness which in turn will affect the purchasing behavior (attitudes, interests and action). As a Muslim-majority country, Indonesia is very concerned about halal products, so when the news spread about the products suspected to contain haram substances, thenews will have an impact on the reputation and image of the brand and also have a major impact on purchase behavior. Research limitations / implications - This study provides insight into the role of WOM information on social media which is limited to users of Facebook and twitter inshaping attitudes towards the issue of the purchase of products containing haram substances. However, the specific characteristics of the truth of the WOM information in shaping perceptions that affects halal / haram products is not explored in this study. Originality / value - The results can help practitioners to determine and overcome the impact of WOM in socialmedia and provide correct information to make marketing communications more efficient and powerful.
FORMATION OF CONSUMER ATTITUDE THROUGH CAUSED RELATED MARKETING ACTIVITY IN HEDONIC AND LOW INVOLVEMENT PRODUCT
Singgih Santoso
Manajemen dan Bisnis Vol 12, No 2 (2013): September 2013
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v12i2.24
Marketing activity that involving social organization, called cause related marketing (CRM), it popularly applied on so many product and service marketing activity. Using signal theory, this research empirically test consumer’s attitude establishment in two different brands that alliance to each other, also the impact to consumer’s purchase intentions. Research design was experimental research with 2 x 2 factorial designs. Experimental activity involved two different kinds of brand which were including to experience product, hedonic product, and low involvement, which are Cofeemix instant coffee and Van Houten chocolate bar, with two different social organizations, Greenpeace and WALHI. Research finding showed that the activity of CRM effectively influence on consumers' purchasing intentions for those brands; even though the variable of consumer’s attitudeAktivitas pemasaran yang melibatkan organisasi social disebut cause related marketing (CRM). Penelitian ini menggunakan teori sinyal dan menguji secara empiris sikap konsumen terhadap dua merek, yaitu produk hedonic dan prduk low involvement. Organisasi social yang digunakan ada dua yaitu Greenpeace dan WALHI. Penelitian dilakukan dengan metode eksperimen 2 x 2 desain factorial dengan menggunakan dua merek yaitu Coffeemix instant dan coklat Van Houten dalam setting dua perusahaan yang berbeda. Hasil penelitian menunjukkan bahwa CRM secara efektif mempengaruhi niat membeli konsumen untuk kedua merek tersebut.
THE ROLE OF SATISFACTION AS MEDIATING FACTOR BETWEEN PERCEIVED SERVICE QUALITY AND LOYALTY
Astrie Arichristyna;
Andy Susilo Lukito Budi
Journal of Management and Business Vol 11, No 2 (2012): SEPTEMBER 2012
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v11i2.213
This study introduces satisfaction as a mediating factor between perceived service quality and customer loyalty. To confirm its role as a mediator, this study compared results between the no use and the use of satisfaction in a model. This study takes 155 customers of a bakery branch located in Jakarta respondents and this study uses path analysis technique to measure the mediating effect. The result shows that satisfaction mediates nicely to the model and while it plays as a mediating factor, perceived service quality significantly affect to customer loyalty with indirect relationship. The comparison result with the no-use of mediating factor shows that the role of satisfaction as mediating factor increases the power or explanation.
RISIKO, PROFITABILITAS, PERTUMBUHAN ASET, DAN ASET TETAP TERHADAP KEBIJAKAN DIVIDEN DAN KEBIJAKAN UTANG
., Michael;
Wijaya, Liliana Inggrit
Journal of Management and Business Vol 9, No 2 (2010): SEPTEMBER 2010
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v9i2.165
The aim of this study is to analyze the factors that influence financing policy. Financing policy as the independent variable consist of dividend anddebt policies. The factors that influence the dividend policy are business risk, profitability, and growth. Debt policy influence by dividend, business risk,profitability, and fixed asset. Toestimate relation between these factors, this study used Seemingly Unrelated Regression (SUR) because the debt and dividend model have same error term. Research object are companies in manufacture industry that listing in Indonesian stock Exchange that paid dividend in minimum 4 periods in research periods. The result of the analysis indicates that profitability have a significant influence toward dividend policy. Result for debt policy are business risk, profitability, and fixed asset have a significant influence toward debt policy. The result also shows that profit has positive significant effect to dividend, which indicates the ability of the firm to pay higher dividend while their profit increased. Risk and profit also show positive effect to debt. Firms with higher profit will have higher debt, however their risk also increased in significant positive relationship.
TEST OF FISHER EFFECT IN A CASE OF INDONESIA: FURTHER EVIDENCE
., Suyanto
Journal of Management and Business Vol 3, No 2 (2004): SEPTEMBER 2004
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v3i2.81
Studi ini merupakan kelanjutan dari studi tentang efek Fisher yang dilakukan oleh Purwandaya dan Suyanto (2000). Studi ini menggunakan data periode Januari 1991 sampai dengan Mei 2002. Dikarenakan adanya masalah endogeneity dalam model, estimasi OLS menjadi tidak konsisten lagi. Estimator variabel instrument kemudian digunakan untuk mendapatkan estimasi yang konsisten. Hasil estimasi dengan variabel instrument memperlihatkan bahwa koefisien variabel inflasi tidak sama dengan satu. Karena itu, belum bisa disimpulkan bahwa hipotesis Fisher terjadi di Indonesia.
PERCEIVED VALUE DIMENSIONS OF SHOPPING TOURISM
Ratna Roostika
Journal of Management and Business Vol 11, No 1 (2012): MARCH 2012
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v11i1.204
Superior customer value is essential to win competition. The perception of customer value has grown in interest since it has been found to have stable impacts on satisfaction, behavioral intentions and ultimately business performance. Considering that the most common definition of perceived value refers to the trade-off between benefits and sacrifices, thus, this study adopts the second-order formative conceptualization of perceived value and examined its links to satisfaction and loyalty. Four main tourist shopping locations in Yogyakarta were used to collect the data. By applying Partial Least Squares to test the model in the tourism shopping context, the results indicate that perceived value has positive relationships with satisfaction and loyalty. Additionally, it was found that the total contribution of perceived value and satisfaction on loyalty were only small.
PENGARUH KUALITAS JASA PELAYANAN JASA KESEHATAN TERHADAP KEPUASAN PASIEN PADA INSTALASI RAWAT INAP BED AH UNIT PERAWATAN BEDAH I RSU. Dr. SOETOMO SURABAYA
., Poerwanto;
., Tunayah
Journal of Management and Business Vol 5, No 1 (2006): MARCH 2006
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v5i1.188
Within providing the good service to patients (customers) it need to be noted the determinant criteria of the treatment service quality involving the doctors' treatment, the nurses' care, the administration officers' service and the room facilities. The Hospital must considers the quick and appropriate reception procedures, has a friendly attitude to the patients, be perceptive to explain the complaints of the patients and at once quickly giving the examination, medication and treatment so that the patients feel to be responded.Based on the above explanation, the writer was attracted to choose the title: The Effect of Health Service Quality to the Patients Satisfactions at the Surgical In-Patient Installation of the Surgical Treatment Unit I of the Dr. Soetomo General Hospital of Surabaya.The analysis was used was Multiple Linear Regression Coefficient, Correlation Coefficient, Multiple Determination Coefficient (RJ, F test and t test. According to the testing results using the F test it could be concluded that the doctors' treatment (XJ, the nurses' care (XJ, the administration officers' service (XJ and the room facilities (XJ variables simultaneously had the significant effect to the patients' satisfaction (Y) at the Surgical In-Patient Installation of the Surgical Treatment Unit I of the Dr. Soetomo General Hospital of Surabaya. From the results oft test it could be concluded that the doctors' treatment (XJ, the nurses' care (XJ, the administration officers' service (XJ and the room facilities (XJ partially had the significant effects to the satisfaction of the patients (Y) at the Surgical In-Patient Installation of the Surgical Treatment Unit I of the Dr. Soetomo General Hospital of Surabaya. From result of the partial correlation test it could be concluded that there was a significant relation between the doctors' treatment (XJ, the nurses' care (XJ, the administration officers' service (XJ and the room facilities (XJ partially and the satisfaction of the patients (Y) at Surgical In-Patient Installation of the Surgical Treatment Unit I of the Dr. Soetomo General Hospital of Surabaya
LOCUS OF CONTROL DAN PENGALAMAN KERJA TERHADAP INDEPENDENSI
Warsoko, K. Soetanto
Journal of Management and Business Vol 6, No 1 (2007): MARCH 2007
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v6i1.104
Independency is important ethical behavior of public accountant. Auditors’ behavior is observed to determine independency because auditor is profession which needs public trust. In order to make ethical behavior or to change unethical behavior, the first thing should know is the factors that affect behavior and how strong their effect. Previous researches showed that individual factors have been found to have significant impacts on ethical behavior, especially independency. The objective of this study was to determine whether the individual difference factors of locus of control and job experience affect the independency. The research method used in this study was survey with questionnaire. Data collected with snowballing method and directly to respondents. T-test was used to test the hypothesis. The result showed that auditors with internal locus of control were found to behave more independent than those with external locus of control. There were no significant differences between auditors with difference job experience.
INDUSTRIAL VALUE CHAIN IN INDONESIA’S SME CREATIVE BUSINESS: AN EXPLORATION RESEARCH
Ivan Evander Subagyo;
Dewi Savitri Saraswati;
Teddy Trilaksono
Journal of Management and Business Vol 18, No 1 (2019): MARCH 2019
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v18i1.410
The creative industry is currently growing very rapidly in developing countries. This is indicated by various government policies to increase the competitiveness of this industry. Value chains are needed to gain the competitive advantage within this industry at every additional step of the chain. However, there is no comprehensive research on the creative industry value chain in developing countries, such as Indonesia, especially in small and medium enterprises (SMEs). This study attempts to explore the concept of industrial chain values to narrow the gaps that exists in the literature. The research method used is a qualitative approach through semi-structured interviews and observations of 11 SMEs consisting of 5 creative business sub-sectors, namely the culinary, fashion, craft, photography, and visual communication design sectors. The results of this study indicate that, in creative industries, co- creation is the differentiator on the value chain activities, especially those that offer customization. Meanwhile, the use of social media is also considered as an important value chain activities that must be used to effectively communicate the value of the business. The results of this study can be used by stakeholders in Indonesian SMEs as a reference for formulating competitiveness strategies for this creative industry.
EFFECT OF SERVANT LEADERSHIP BEHAVIOR ON WORK DESIGN: KNOWLEDGE CHARACTERISTICS ANALYSIS
Indartono, Setyabudi
Journal of Management and Business Vol 9, No 1 (2010): MARCH 2010
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v9i1.156
This study investigates the complexities effect of servant leadership and Work Design of Morgeson’s. This study proposed hypotheses on each dimension of servant leadership behavior and each dimension of knowledge characteristics of work design. This Study collected data from 537 employees from various businesses in Indonesia and Taiwan. The Structural Equation modeling was used to investigate the model of fit. The multiple regressions were also used to test the effect of each servant leadership dimension to the dimensions of knowledge characteristics. This study found that empowerment of servant leadership behavior has an effect to all dimensions of knowledge characteristics, significantly. The service behavior of leader has also significant effect on skill variety of work design. Implication of the findings for organizations and suggestions for future research are discussed.