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Majalah Ilmiah Bijak
Published by Institut Ilmu Sosial dan Manajemen STIAMI
ISSN : 14110830     EISSN : 2621749X     DOI : -
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Social Sciences
The Bijak Journal is a scientific journal of Administrative Science Business, published by the Business Administration Studies Program Faculty of Administrative Sciences Institute of Social and Management Studies STIAMI. The Journal of Business Administration is published 2 (two) times a year, every March and September, which contains the results of the study of Business Administration Studies. This journal aims to disseminate the results of thought and scientific analysis in the field of Business Administration Sciences.
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Articles 28 Documents
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Search results for , issue "Vol. 22 No. 1: March 2025" : 28 Documents clear
The Influence of Social Media Marketing Activity, Performance Expectancy, and Effort Expectancy on Repurchase Intention through the Mediator of Behavioral Intention for Cotton Mom Products on Shopee Rachael, Esbby; Wijaya, Sienly Veronica
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4579

Abstract

In this research we investigate the impact of Performance Expectancy and Social Media Marketing Activity (SMM) on repurchase intentions among Millennial mothers purchasing Cotton Mom products on the Shopee platform. Utilizing a quantitative study via Structural Equation Modeling (SEM) with Partial Least Squares (PLS).Through a quantitative investigation of Structural Equation Modeling (SEM) with Partial Least Squares (PLS), responses obtained from a poll of mothers in the Millennial generation a significant positive relationship between SMM activities and Behavioral Intention, which subsequently affects Repurchase Intention. Additionally, Performance Expectancy is found to positively impact Behavioral Intention, while Effort Expectancy and Social Influence show no significant effects. The findings emphasize the importance of effective SMM strategies in driving consumer loyalty and suggest that marketers should focus on enhancing product performance perceptions to foster repurchase intentions.  
Enhancing Training Effectiveness: Evaluating the Blended Learning Method in Basic Training for Probationary Civil Servants at the Ministry of Transportation Febrina, Rima; Ekowati, Adhani; Bandiah, Bandiah
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4575

Abstract

In accordance with PerKALAN 14/2022 Latsar CPNS Training Curriculum, the implementation of Latsar CPNS can be carried out with a full online, hybrid, or face-to-face learning model. The Ministry of Transportation organizes Latsar CPNS with a hybrid method which is divided into 3 phases: MOOC-Online Learning-Classical. This change in the learning model is said to have pros and cons because on the one hand it provides cost efficiency and the number of graduates but is felt to reduce the achievement of learning objectives. In this study, an analysis was conducted on the perceptions from the perspective of Latsar CPNS alumni regarding the 3 learning phases. The results were that the MOOC and Online phases with facilitators were quite effective with the lowest average value in the efficiency dimension.   Learning ineffectiveness occurs, especially due to network constraints for employees in 3T areas or conflict areas and provisions for being free from duties during Latsar which cannot be carried out because assignments, leader’s direction, and services at the workplace must continue. Meanwhile, strengthening the effectiveness of learning occurred more during the classical stage because teachers and participants could explore more material, issues/cases, and best practices.
The Effect of Price and Delivery Timeliness on Customer Satisfaction at Tiki Agent Kebon Kacang Branch Raza, Erwin; Amin, Muhammad Ibrahim; Pratama, Teuku Arya Yogie; Andiara, Muhammad Daffa; Permata, Ananda Niken Ayu
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4475

Abstract

This research aims to investigate the influence of price and delivery timeliness on customer satisfaction in the delivery services of TIKI Kebon Kacang Branch in 2024. A quantitative research method was employed, with data collection conducted through a questionnaire survey. The sampling technique used probability sampling with an accidental random sampling approach, involving 94 respondents. Data analysis was performed using SPSS version 26. The results indicate that price does not have a significant effect on purchase satisfaction, while delivery timeliness has a positive and significant influence. Simultaneous testing reveals that both price and delivery timeliness together have a positive and significant impact on customer satisfaction.
Analysis of the Root Cause of Delays in Delivery of Export Cargo with Incoterms Free On Board at PT. Vifiera Minova Brothers Using the Fish Bone Diagram Method Yunanto, Dwi; Putri, Rehita Ayunda; Sari, Damara Kartika; Rachman, Adelia Nasya
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4384

Abstract

Delays in the delivery of goods in export cargo containers are a problem that is often faced by business people, especially those who use Free on Board incoterms. This delay has a significant impact on customer satisfaction. Therefore, it is important to conduct an in-depth analysis of the factors that contribute to or even become the root of the problem. The purpose of this study is to analyze the root cause of delays in the delivery of export cargo goods using containers with inconterm free on board using the fish bone diagram method. By identifying and grouping these causes into relevant categories. This research was conducted using a qualitative method, with descriptive data analysis techniques. The data obtained from the results of this study were processed and analyzed using the Fish Bone Diagram method. The results of this study show that the main factor causing frequent delivery delays is during the process of picking up empty containers at the depot.
The Impact of Artificial Intelligence (AI) and Social Media on Student Academic Performance: a Case Study at a Health College Sirait, Noval Martahan Hasonangan; Bahri, Ronny Samsul
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4580

Abstract

This study investigates the effects of Artificial Intelligence (AI), Smart Learning, and Social Media on academic performance among students at STIKES ARJUNA Laguboti, Toba, North Sumatra. Using a quantitative approach, data were collected from 225 students across three academic programs—Bachelor's in Pharmacy, Diploma in Pharmacy, and Diploma in Nursing—through random sampling. SmartPLS analysis reveals that Smart Learning and Social Media significantly enhance academic performance, with Smart Learning showing a strong positive impact, while Social Media fosters engagement and collaborative learning, indirectly improving outcomes. However, AI, while positively influencing Smart Learning, does not directly affect academic performance, suggesting that effective AI integration requires enhanced digital literacy and targeted interventions. These findings underscore the importance of integrating Smart Learning and Social Media into educational frameworks and addressing challenges in AI utilization to optimize academic success.
Driving Employee Performance: Exploring Job Stress as A Key Mediator in Employee Effectiveness in a Procurement Company Puspitasari, Nawar Tri; Anwar, Muhadjir
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4777

Abstract

This study aims to examine the mediation of work stress on the influence of job demands and turnover intention on employee performance at PT. Empat Putera Utama Bersama Surabaya. The research material is based on the problem of high job demands from the company due to the large demand from the company's clients. On the other hand,turnover intentionis one of the serious problems in the company that requires further evaluation.The method used is quantitative with an approach explanatory research. This method is used because this study will explain the position of each variable and the influence between one variable and another. The study was conducted using a survey method with data collected through a questionnaire. The population in this study included employees and superiors of PT. Empat Putera Utama Bersama, with samples taken through a saturated sampling technique of 55 employees. The analysis was carried out using SEM-PLS. The findings of this study show that high job demands can increase employee motivation and performance if managed well. Employees withturnover intentionkeep trying to work optimally to leave a good impression and achieve targets. Job stress mediates the relationship between job demands and performance, because environmental support helps employees manage stress. Job stress does not mediate turnover intentionand performance, because external factors have more influence, while a supportive work environment keeps employees engaged
Building Human Resources Characteristics in Public Services: A Phenomenological Study on Civil Servants Muniroh, Muniroh; Pawenary, Pawenary
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4752

Abstract

This study aims to understand, analyze and describe the focus of Building Characteristics of State Civil Apparatus Employees in carrying out their duties and functions as public service lecturers - state servants who are required to serve student learning, research and community service in university and government environments. The method used by the researcher in this study is a Qualitative method with a Phenomenological Study approach. The data collection technique is based on secondary data processes, namely books, scientific journals, laws and regulations and seminar results as well as empirical data, namely; through the process of observation and interviews. The research informants are Academic Staff, Students and Lecturers of State Civil Apparatus Employees at Esa Unggul University and Lecturers at government higher education institutions.The results of the study found by the researcher, that "Building the Character of State Civil Apparatus Employees or Civil Servants is not easy to quickly change the characteristics of nature, character, behavior and motivate to build public services. First. ASN/PNS employees have characteristics if they carry out and implement laws and regulations and standard operating procedures (SOP) of government organizations. Second. State Civil Apparatus Employees are committed to implementing the Pledge (oath) in implementing laws and regulations. Third. ASN employees have a responsibility to the development and progress of the nation, especially universities and to distribute the moral values of the nation and the unitary state of the Republic of Indonesia. Fourth. Building cooperation between government institutions and other universities - for the activities of the Tri Dharma of universities and Fifth. Collaborative in carrying out public services that are trustworthy, have integrity, are professional and independent. Changing the character of State Civil Apparatus employees requires a strong leader, who has the capacity, integrity, professionalism and expertise in organizing and running the wheels of government (universities) and is able to control the employees of the institutions they lead ".
Business Strategies of Tegal Food Stalls (Warteg) and Their Influence on Community Buying Interest in Makassar Sulfati, Andi; Rapanna, Patta; Hernita, Hernita
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4607

Abstract

The type of research is qualitative through a phenomenological approach, while the results show that Warteg or warung tegal is one of the popular culinary businesses in Makassar City because it serves delicious, affordable, and diverse food. To increase people's buying interest at night, strategies are needed such as providing menus that suit nighttime preferences, for example fried or healthy food; keeping prices affordable with discount promotions; ensuring strategic locations and easy access; and utilising technology through delivery applications and social media for promotion. Improved service quality, cleanliness, and unique experiences such as special events can also attract customers. Partnerships with local communities and the implementation of a reward system for loyal customers also strengthen the appeal of this business. With effective and innovative strategies, warteg can continue to grow and compete in Makassar's night food marketThe type of research is qualitative through a phenomenological approach, while the results show that Warteg or warung tegal is one of the popular culinary businesses in Makassar City because it serves delicious, affordable, and diverse food. To increase people's buying interest at night, strategies are needed such as providing menus that suit nighttime preferences, for example fried or healthy food; keeping prices affordable with discount promotions; ensuring strategic locations and easy access; and utilising technology through delivery applications and social media for promotion. Improved service quality, cleanliness, and unique experiences such as special events can also attract customers. Partnerships with local communities and the implementation of a reward system for loyal customers also strengthen the appeal of this business. With effective and innovative strategies, warteg can continue to grow and compete in Makassar's night food market.
Analyzing Spending Behavior Among Generation Z Students in Surabaya: The Mediating Role of Digital Financial Literacy Jannah, Ulfa Rizkiatul; Yuniningsih, Yuniningsih; Nur, Dhani Ichsanuddin
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4764

Abstract

This study uses a quantitative method with an explanatory research approach that aims to test the mediation of digital financial literacy on the influence of herding, money attitude, and financial experience on spending behavior in generation Z students in Surabaya. The research material is based on the problem of spending behavior which is increasing every year while the percentage of growth is unstable or tends to decline. Data were collected through a survey with a questionnaire as a research instrument. The study population included all generation Z students in Surabaya City, with a sample of 400 students selected using saturated sampling techniques. Data analysis was carried out using SmartPLS.From this study, the results show that herding behavior, money attitude, and financial experience contribute to spending behavior. Herding behavior and money attitude contribute to spending behavior through digital financial literacy. While digital financial literacy does not provide a significant contribution to financial experience on spending behavior.
Management of Economic Potential in Improving Family Welfare in Papua Kambu, Arius
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4583

Abstract

The research results show that building a family economy in Papua requires a holistic approach that considers local characteristics, involves community-based empowerment, and is supported by the collaboration of various parties. The main strategies include developing a sustainable agricultural sector, access to education and training based on local wisdom, and strengthening the role of women in the family economy. In addition, creative industries and tourism also hold great potential to be developed, supported by adequate infrastructure and microfinance services. The use of local technology and innovation, as well as improving financial literacy, are important steps to improve productivity and family economic management. With synergy between the government, communities and NGOs, families in Papua can overcome socio-economic challenges and build a more prosperous life in a sustainable manner.

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