cover
Contact Name
Mariana Rista Ananda Siregar
Contact Email
marianasiregar@unpak.ac.id
Phone
+62251-8338650
Journal Mail Official
jpsik@unpak.ac.id
Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129
Location
Kota bogor,
Jawa barat
INDONESIA
Jurnal Penelitian Sosial Ilmu Komunikasi
Published by Universitas Pakuan
ISSN : -     EISSN : 26568306     DOI : https://doi.org/10.33751/jpsik
Jurnal Penelitian Sosial Ilmu Komuniasi telah terdaftar di Lembaga Ilmu Pengetahuan Indonesia (LIPI) dan telah memiliki e-ISSN: 2656-8306. Jurnal Penelitian Sosial Ilmu Komunikasi merupakan jurnal yang dikelola oleh Program Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Budaya (FISIB) Universitas Pakuan. Jurnal ini mengundang para peneliti, akademisi, praktisi, dan mahasiswa untuk mengirim artikel ilmiah dari hasil penelitian, makalah, dan gagasan ilmiah dengan berbagai topik tentang ilmu sosial dalam ilmu komunikasi. Jurnal ini terbit dua kali dalam satu tahun (peride April dan November)dalam bentuk digital. Jurnal ini menjalin kerja sama dengan editor lokal berstatus guru besar universitas yang akan meninjau artikel sebelum dipublikasikan. Jurnal ini ditinjau (review) dengan metode double blind dan ditinjau oleh dua orang reviewer. Fokus jurnal ini, meliputi: 1. Ilmu Komunikasi 2. Media 3. Public Relations 4. Jurnalistik 5. Komunikasi Strategik 6. Televisi dan Film 7. Periklanan 8. Komunikasi Pemasaran
Articles 114 Documents
EFEKTIVITAS PROGRAM ACARA 86 NET TERHADAP PENINGKATAN KESADARAN TERTIB BERLALU LINTAS (Studi Kasus Masyarakat Kota Bogor) Rizqy Febriawan; Feri Ferdinan Alamsyah; Diana Amaliasari
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (303.162 KB) | DOI: 10.33751/jpsik.v5i2.4431

Abstract

This research aims to identify the effectiveness of program 86 NET TV on increasing driving awareness of Bogor City community. The data analysis technique uses a quantitative explanatory survey method by taking data through a questionnaire, and document.The results of the research based on the effectiveness of the program 86 NET (X) significantly affects the community's awareness of driving (Y). The results of the calculation of the coefficient of determination test show that the effectiveness of the program affects driving awareness by 49.5 percent, meaning that it is not only the program effectiveness factor that affects public awareness of driving
TREND KAJIAN PEMBELAJARAN DARING: SUATU TELAAH PUSTAKA Sanita Martiara Tauhid; Nurmalasari Nurmalasari; Fantrido Foldra; Roni Jayawinangun
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (406.407 KB) | DOI: 10.33751/jpsik.v4i2.2535

Abstract

This study aims to determine research trends related to online learning and the effectiveness of online learning. The study used a qualitative approach with the online literature review method where in collecting data information with documentation techniques, namely looking for data on relevant matters from various online sources such as journals, research results, documents, books, magazines, news. The criteria for the articles and news chosen were a discussion of the online learning process. The results of this study from 40 articles collected showed that the trend of online learning research was dominated by a qualitative approach, followed by quantitative and combined methods using primary and secondary data. As for data collection using interviews, observation, participatory. The data analysis used was descriptive analysis, literature review and experimental. Learning is considered effective before the pandemic by 58.8%, decreasing at the time of the pandemic by 41.2%. Based on the level of early childhood education, primary schools, secondary schools and tertiary institutions are considered effective, but in practice there is still a need for improvement to be better. Keyword : effectiveness; literature review; online learning; trend of online learning.
BAGAIMANA KOMUNIKASI ANTARA PENGELOLA DENGAN PEMERINTAH DALAM MEMBANGUN CITRA DESTINASI KAMPUNG WISATA TEMATIK? Indira Maulidia; Mariana Rista Ananda Siregar; Roni Jayawinangun
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5313

Abstract

This study aims to determine the role and communication relationship patterns of the Bogor City Department of Tourism and Culture (Disparbud) in establishing communication with the community around the Mulyaharja Tourism Village in managing tourism in their area. The theory of Relationship Management is used by researchers as an effort to systematize the analysis and discussion of the findings of this study. The design of this research is descriptive qualitative. Data collection techniques used include interviews, observation, documentation, and literature study. The results of the study indicate that the communication established by the Bogor City Department of Tourism and Culture to external parties which are the managers of tourist villages and the tourism driving group (Kompepar) is two-way. The communication pattern formed between internal and external parties is a secondary communication pattern, where the manager of the tourist village is a medium for conveying messages to Kompepar. The branding efforts carried out by the government and Kompepar, namely by marketing the Mulyaharja Thematic Tourism Village through social media such as Instagram and Youtube.
SOSIALISASI PROGRAM BOGOR BICARA SEHAT DALAM KONTEKS MENINGKATKAN PEMAHAMAN MASYARAKAT PADA COVID-19 Naufal Alwan Shiddiq; Feri Ferdinan Alamsyah; Imani Satriani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5307

Abstract

Bogor Bicara Sehat is an outreach program to the public about Covid-19. Through this program, it will be conveyed to the public that the dangers and impacts of Covid-19 must be realized and anticipated together. This research aims to determine How far do the people of Bogor City understand about Covid-19, to find out the prevention of Covid-19 in the family cluster in Bogor City, and to analyze implementation of Bogor Bicara Sehat Program. This research was conducted in the City of Bogor. This research uses a qualitative approach. The results of this research indicate that implementation of Bogor Bicara Sehat program in increasing understanding of the Covid-19 for the people is effectively. The components of social analysis that are the pillars of this research are: (1) Program, Bicara Project in the Bogor Bicara Sehat Program provides valid and accurate information including education about Covid-19, the impact of the Covid-19 pandemic. (2) Output, aims to provide information to the public about education about the spread of Covid- 19. So that the target of the program is the community, especially the family environment so that the community better understands and understands how to prevent, deal with, and deal with Covid-19 cases. (3) Outcome, Bicara Project in collaboration with the Bogor City Government through the Covid-19 SATGAS to contact every sub-district in Bogor City to be given information and education about Covid-19 and SehatQ prepares and presents doctors to provide material about Covid-19 sourced from the medical.
ANALISIS STRATEGI KOMUNIKASI DALAM SOSIALISASI PROGRAM KARTU IDENTITAS ANAK Layung Paramesti Martha; Irma Suci Adiyasa
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5315

Abstract

This study aims to analyse how the communication strategy is applied in socializing the Child Identity Card program. The study was conducted at the Population and Civil Registry Office of Bogor Regency and Cibinong District Region. This research method uses a qualitative descriptive study using two concepts, namely the communication strategy concept of R. Wayne, et al in Effendy and communication strategy barriers Ruslan. The results of this study note that the communication strategy step adopted pays attention to all components in communication. Even so, the results of the study showed that the socialization of the Children’s Identity Card program was still included in the Dukcapil program of the Indonesian Movement to be Aware of Population Administration so that for the child’s own identity card program currently the emphasis was on online media and the service went directly to the community. The process of achieving a communication strategy can be said to be good even though it is still not evenly distributed as a whole in the district of Bogor because there are still people who do not know the socialization carried out and are aware of the importance of the Child Identity Card program.
PENGARUH TERPAAN TAYANGAN YOUTUBE DEHAKIMS TERHADAP SIKAP ORANGTUA MENGENAI ANAK MENONTON SATWA Randy Prayoga Priansyah; Imani Satriani; Muslim Muslim
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5309

Abstract

This study discusses the effect of exposure to Dehakims Youtube shows on parents' attitudes about children watching animals at Pamoyanan, South Bogor. The purpose of this study was to determine how much influence exposure to Dehkims Youtube shows had on parents' attitudes about their children watching animals. The theory used in this research is cultivation theory. This study uses quantitative methods, the data obtained by the sample survey method. The author makes a questionnaire that is in accordance with the indicators of the variables to be studied and asks respondents to fill out the questionnaire. Furthermore, the authors perform data calculations using the SPSS version 25 application. The conclusion of this research, which is based on the results of the determination test, shows that Dehakims Youtube shows have an influence on parents' attitudes about children watching animals in Pamoyanan, South Bogor, by 53.4%.. This means that Dehakims Youtube shows only have an influence of 53.4% on parents' attitudes about children watching animals at Pamoyanan, South Bogor, while the remaining 46.6% is caused by other factors not examined in this research.
PENGARUH TERPAAN TAYANGAN YOUTUBE RUANG GURU DALAM MENINGKATKAN AKTIVITAS BELAJAR SISWA Andre Indrawan; Diana Amaliasari; Dini Valdiani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5316

Abstract

This study aims to determine how much influence the Exposure of Ruang Guru Youtube Impressions as a medium of information on the learning activities of students of SMP Kamandaka Bogor. This study uses descriptive quantitative research methods. The sampling technique used in this study is Probality Sampling, the sample is determined using the Slovin formula and gets the number of respondents as many as 113 students. of 156 students’ total population. Ruang Guru's Youtube as an information medium is sufficient to provide a lot of information and insight about the world of education from the material presented on the Youtube channel which can be watched for free anywhere and anytime, with various kinds of playlists presented on the Ruang Guru Youtube channel. The learning activities of the students of SMP Kamandaka Bogor are still lacking in using the internet well but with good learning in schools. The results of this study indicate that there is an influence between exposure to the Ruang Guru Youtube show on the learning activities of the students of SMP Kamandaka Bogor. the results of the determination test showed that the exposure of Ruang Guru's Youtube shows had a contribution to the learning activities of students of SMP Kamandaka Bogor by 0.358. influenced by other factors. Further research is needed to explain these other reasons.
EFEKTIVITAS APLIKASI IPB MOBILE FOR STUDENT SEBAGAI PEMENUHAN KEBUTUHAN INFORMASI TENTANG KAMPUS BAGI MAHASISWA Eka Rachmawati; Qoute Nuraini Cahyaningrum; Dwi Rini Sovia Firdaus
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5310

Abstract

This research aims to analyze the level of correlation between the effectiveness of the IPB Mobile for Student as the fulfillment of campus information needs for students. This research consisted of variable X namely, program success, the success of the intended, satisfication the program, level of output and input and achieving the overall objective and variable Y namely perception of the problem by user, intent for use of the information by user, internal knowledge state of the user in respect to the problem at hand, and public knowledge expectations or estimate by the user. This study uses descriptive quantitative research. Theory used in this study is Uses and Gratification theory. This study was distributing questionnaires to 101 students of IPB University. The method used to test correlation uses the Spearman Rank formula, data processing is assisted with SPSS version 25. The result of this research is there’s a significance level of .000 and a correlation of .760 **. This means that there is a correlation between the two variables with a positive direction so that the higher the effectiveness of applications the higher the fulfillment of information needs for students.
AKTIVITAS TAMPING KEBERSIHAN SEBAGAI BENTUK KOMUNIKASI ASERTIF DALAM PEMBINAAN WARGA DI RUTAN DEPOK KELAS I Dipo Krishyudi Ono; Roni Jayawinangun; Prameswari Handayani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i1.5312

Abstract

One of the important roles to keep the inmates from being aggressive and preventing behavior that causes riots requires an accurate communication pattern strategy approach, namely assertive communication. Assertive communication communicates what you think, feel, and want clearly and unequivocally to others without feeling intimidating, violating, and belittling the rights of yourself and others. Depok Class 1 Rutan has a cell block with a total of 400 inmates out of a total of 1100 inmates who are guarded by one officer by taking turns divided into three shifts in 1 day. Inmates who are employed at the detention center or called tamping, Impact experienced from experience their time serving as companion prisoners is an increase in personal, social and vocational. The study concluded that being a companion prisoner has an impact on change. Positive self-esteem and giving them the opportunity to become more skilled and productive people after They were released from prison one of them Named Joko is a resident of a special cell block for cleaning, he helps officers clean the detention center and maintains order and ensures that the condition of the detention center is clean and well-maintained every day. This research uses the rapid-ethnography Research method with participant observation and in depth interviews to find information on how the relationship between employees and tamping is related to uncover the motivations of the inmate's companion prisoners and the impact of the role  he changed himself during his stay in prison. in creating compliance, law compliance. to maintain security and order in the class 1 detention center Depok
STRATEGI PUBLIC RELATIONS “CHIKI TWIST” DALAM MENINGKATKAN BRAND AWARENESS Aldila Dense; A Sigit Pramono Hadi
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 6, No 2 (2022): Volume 6 Nomor 2 Tahun 2022
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v6i2.6242

Abstract

Chiki, which had suspended for 8 years in the 2010 era, has been in Indonesia since 1980. In 2021, Chiki released a snack innovation called Chiki Twist. The extruded snack which is made of corn flour requires a public relations (PR) strategy to increase brand awareness. Through the communicating #PlayTheCircleofFun, Chiki Twist communicates that it is a playmate among the daily activities by its target market. The purpose of this research is to find out how the PR strategy of Chiki Twist as a new brand increases brand awareness. The research method is descriptive qualitative research with data collection techniques, in-depth interviews and focus group discussions (FGD). The results of the study reveals that Chiki Twist carried out both offline and online PR strategies. The PR strategies implemented were sampling, bundling, and education. While the PR strategy was online (digital), Chiki Twist focused on digital assets on Instagram, TikTok, YouTube, and Twitter. In this digital asset, Chiki Twist communicated value and positioning in the form of content. Other support run on digital was also using media ads, micro influencers, macro influencers, to increase awareness. Consumers have received the message communicated by Chiki Twist. The results state that the PR strategy to increase awareness which was conducted by Chiki Twist has been successful.

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