Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Jurnal Penelitian Sosial Ilmu Komunikasi

apik
Website

Published by Universitas Pakuan

ISSN : - EISSN : 26568306 DOI : https://doi.org/10.33751/jpsik

Core Subject : Humanities, Education, Social,

Humanities Languange, Linguistic, Communication & Media Social Sciences

Jurnal Penelitian Sosial Ilmu Komuniasi telah terdaftar di Lembaga Ilmu Pengetahuan Indonesia (LIPI) dan telah memiliki e-ISSN: 2656-8306. Jurnal Penelitian Sosial Ilmu Komunikasi merupakan jurnal yang dikelola oleh Program Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Budaya (FISIB) Universitas Pakuan. Jurnal ini mengundang para peneliti, akademisi, praktisi, dan mahasiswa untuk mengirim artikel ilmiah dari hasil penelitian, makalah, dan gagasan ilmiah dengan berbagai topik tentang ilmu sosial dalam ilmu komunikasi. Jurnal ini terbit dua kali dalam satu tahun (peride April dan November)dalam bentuk digital. Jurnal ini menjalin kerja sama dengan editor lokal berstatus guru besar universitas yang akan meninjau artikel sebelum dipublikasikan. Jurnal ini ditinjau (review) dengan metode double blind dan ditinjau oleh dua orang reviewer. Fokus jurnal ini, meliputi: 1. Ilmu Komunikasi 2. Media 3. Public Relations 4. Jurnalistik 5. Komunikasi Strategik 6. Televisi dan Film 7. Periklanan 8. Komunikasi Pemasaran

Arjuna Subject : Ilmu Sosial - Komunikasi

Articles 162 Documents

1 2 3 4 5

HUBUNGAN PERSEPSI KONSUMEN TERHADAP PRODUK OLEH OLEH KHAS BOGOR DENGAN PENGAMBILAN KEPUTUSAN PEMBELIAN Novitasari Novitasari; Diana Amaliasari; Dwi Rini Sovia Firdaus
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

This study aims to determine the characteristics of consumers and consumer perceptions in making decisions about purchasing traditional food of Bogor, figure out the purchase decisions of traditional food of Bogor, find the correlation between characteristics and perceptions of consumers in decision-making of Bogor traditional food. Tourists who visited Bogor became the populations of this research. The samples are100 people using the Probability Sampling technique: Stratified random sampling. The results showed that the characteristics of consumers were dominated by women with an average age of 23-28 years, with Diploma / Bachelor education, with an average monthly income of Rp. 3,000,000-Rp. 4,000,000 and working as a private employee. Consumer perception in purchasing decisions of traditional food of Bogor showed the "upper" category because the average score obtained from the product quality indicator is 4.14, service quality is 3.85, prices is 3.88 and brands is 4.20 (scale 1 to 5). The decision to purchase a Bogor traditional food shows an average score with "agree” in category on each indicators about purchasing stability in a product of 3.98, the goal of buying a product of 3.81, information processing for up to purchase of 3.95, provide recommendations to others amounting to 3.46 (scale 1 to 5). There is no significant correlation between the characteristics of consumers with purchasing decision making with a correlation level of -0.024 (negative) means the the relationship between the two variables is opposing direction. The results of the analysis of the relationship between consumer perception variables with purchasing decision making showed a significant relationship with a correlation level of 0.360 (positive) with a high degree of correlation, so that the relationship between the two variables is unidirectional.Keywords: Consumer Perception, Consumer Behavior, Purchasing Decision Maker.

REPRESENTASI SISI KEMISKINAN DALAM FILM PARASITE (ANALISIS SEMIOTIKA CHARLES SANDERS PEIRCE) Nada Amalia Zain; Dini Valdiani; Tiara Puspanidra
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Parasite (Korean: Gisaengchung) is a South Korean movie directed by Bong Joon-Ho. This movie, which is presented in 2019, is a dark humor film genre filled with tense scenes and dramas. Themes of social problems or problems that occur in South Korean society, namely poverty, are also presented in this movie. This research aims to analyze the poverty of a thriller drama movie. The meaning of poverty can be observed from several scenes through the relationship between signs and semiotic meanings using Charles Sanders Peirce's model with the concept of a triangle of meaning, namely sign, object and interpretant. Qualitative research in the form of Charles Sanders Peirce's semiotic analysis is used as a method in this research. Five of the entire scenes of the movie are selected as representations of poverty. The five scenes are analyzed through the relation of signs, objects and interpretant depicted in each scene. There are signs and meanings which describe poverty in several scenes in accordance with the type of poverty, namely relative poverty. The results of this study concluded that there are several scenes that represent poverty which is categorized into relative poverty as seen from the aspect of social inequality. This is because there are several characters who can make ends meet their minimum basic needs but they are still far lower than their surrounding society.

ANALISIS MANAJEMEN KOMUNIKASI DISKOMINFOSTANDI DALAM MENINGKATKAN KUALITAS PELAYANAN PEMKOT BOGOR (STUDI KASUS APLIKASI SI BADRA) Danil Sabilah; Tiara Puspanidra; Layung Paramesti Martha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

This study aims to describe how the communication management carried out by DISKOMINFOSTANDI in an effort to improve service quality through the Si Badra Application program. This research is a used of descriptive qualitative research methods. Data collection techniques through interviews, observation and documentation. The results showed that the communication management process carried out consisted of four stages, namely the analysis, planning, implementation, and control stages. In this stage DISKOMINFOSTANDI was less prepared in the implementation process, namely the training carried out. But it is very good in the other processes.

STRATEGI KOMUNIKASI PENYULUHAN GURU BIMBINGAN KONSELING DALAM MEMBANTU SISWA MENENTUKAN JURUSAN DI PERGURUAN TINGGI Agatha Lin Natasha; Mariana Rista Ananda Siregar; Roni Jayawinangun
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

This study aims to determine the communication strategy of counseling guidance counselor (BK) teacher messages in guiding students to determine university majors in class XII students at SMAN 1 Sukaraja, what are the communication effects and what obstacles encountered by the Guidance Counseling teacher. This research uses Miles and Huberman data analyzing. The results show that the communication strategy of the counseling message give the counseling guidance teacher to help students determine university majors in class XII at SMAN 1 Sukaraja quite good in accordance with the communication strategy proposed by Hafied Cangara namely the determination of communicators, defines target and audience needs, preparation techniques message and media selection. Some of the obstacles that are no other than internal and external factors. Internal factors come from the school itself while external factors come from problems outside the school. The apprenticeship program from the school itself includes no campus surgical or carrer-B programs. External factors related from outside the school are family backgrounds that are less supportive of students in determining university majors. The community relations or public relation at school need to be made so that external factors could be stronger. More actively looking for scholarship programs, learning from the experience of seniors who have succeeded, balancing the desires of parents with personal ideals, so that such things must be able to be encouraging students.Keywords: communication strategy; counseling message; counseling guidance; students class XII.

PROSES KOMUNIKASI PELAKU USAHA KULINER DALAM MEMPEROLEH SERTIFIKASI HALAL DI KOTA BANDA ACEH Muhammad Reza; Yuhdi Fahrimal
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Halal tourism is an accelerated development program carried out by the government in several regions in Indonesia. Aceh has been designated as a center for the development of halal tourist destinations. The increasing number of Muslim tourist visits has an effect on the provision of food and beverage products (culinary). The increase in tourist visits is not matched by the availability of halal-certified food and drinks. One of the reasons is the interest of culinary business actors to seek information about halal certification. This study aims to identify the characteristics of culinary business actors and analyze their communication process in obtaining halal certificates. This research was conducted in Banda Aceh-Indonesia in January-February 2020, using survey methods and in-depth interviews. The population determination and sample selection were carried out by purposive sampling with 77 respondents from culinary businesses and simple random sampling. Data were analyzed using Partial Least Square (PLS) analysis. The results of the study show that the characteristics of culinary business actors are MSMEs which are dominated by young entrepreneurs. PLS analysis shows that the characteristic factor (0.080) has no effect on the communication process. On the other hand, institutional support (0.709) has a significant effect on the communication process..

PENGARUH INTENSITAS MENONTON TAYANGAN PROGRAM ILOOK NET TV TERHADAP PERILAKU REMAJA DALAM BERBUSANA Ayunita Nur Kamila; Layung Paramesti Martha; Imani Satriani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

This research is aimed to identify the effects of the intensity of watching the programs of iLook NET TV show on youth behavior in clothing. The purpose of this study is to find out how the intensity of watching the programs iLook shows teenagers in their attire in the school of SMK Negeri 3 Kota Bogor. This research uses X variables in watching intensity and Y variables in behavior. This study is using quantitative methods. The population of this research is sophomores XII SMK Negeri 3 Kota Bogor. This study included 92 people. The data collection techniques used in this study were mainly from questionnaires and observations. The technique used non probability sampling. The research agrees with thehypotheses on sthe study, it states that there is a influence between the intensity of the watch on teenagers behavior. Based on a test of relationship strength of 0,381, it can be said that the intensity of the relationship is judged to be very strong and comes out that the intensity of watching the iLook program has an influence on teenagers behavior by 0,145 while the rest (100% - 14,5% ) is 85,5 rated by another factor.

PENGARUH PENGGUNAAN INTERNET TERHADAP KESADARAN POLITIK (KASUS PILKADES 2019 DI DESA CICADAS, KACAMATAN GUNUNGPUTRI, KABUPATEN BOGOR) Muhamad Syaipuloh; Roni Jayawinangun; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

This research was conducted to analyze about the effect of internet use on political awareness. This study uses one independent variable, namely internet use and one dependent variable, political awareness. The sampling technique used was Non-probability sampling with accidental sampling technique. The data analysis method used is a quantitative analysis of the validity and reliability test, the classic assumption test, simple linear regression analysis, T test and F test and the coefficient of determination using SPPS software version 22 for windows. The results showed the points of the indicator variables X are intensity, usefulness, effectiveness and variable Y which consists of indicators of knowledge, understanding, attitudes, and patterns of behavior (actions) the results are valid and reliable. In the classical assumption test data is normally distributed, heteroscedasticity symptoms occur. In the hypothesis test the use of the internet has a not positive and not significant influence on political awareness.

ANALISIS STRATEGI HUBUNGAN MEDIA PT KERETA API INDONESIA DAOP 1 JAKARTA SAAT MUDIK LEBARAN 2018 Fajar Widianto; Sardi Duryatmo; Mariana Rista Ananda Siregar
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

The background of this research is the growth of mass media in Indonesia. Meanwhile, one of the public relations activities is responding to the interests of the media to provide information to the public. This study was conducted to analyze the media relations strategy run by PT Kereta Api Indonesia (Persero) Jakarta, in the context of Eid Mubarak Holiday 2018. The research used a qualitative method, with data sources derived from primary data and secondary data. The author uses expert triangulation to test the validity of the data obtained. This study indicated that establishing a relationship with the media is very important. Public relations and the media are two parties who need each other. Public relations requires publication from the media, while the media need information to be published as news. Keyword: eid Mubarak; Indonesia railways company; media relations; public relation

SIKAP PENGUNJUNG TAMAN EKSPRESI TERHADAP PELAYANAN INFORMASI FASILITAS KOTAK LITERASI CERDAS SEBAGAI SARANA BACA Wanda Sri Maryati; Mariana Rista Ananda Siregar; Imani Satriani
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

The study aims to analyze a visitor's attitude toward information services as a means of reading facilities. The model theory used in this study is the SMCR theory that stands for source, message, channel, and receiver. On this study researchers took the population in central bogor district as a population in bogor city, they were visitors or people who had already been to the expression park. The sample retrieval technique on this study uses purposive sampling. Researchers are using the slovin formula asa basis for sample from the population. The study employs two variables, X - characteristic variables of the visitor's age, gender, educational level, and work level while the Y attitude variables, cognitive, affective, and cumulative.

STRATEGI MARKETING PUBLIC RELATIONS DINAS PARIWISATA DAN KEBUDAYAAN KOTA BOGOR DALAM MEMPERKENALKAN BATIK BOGOR Sinta Devi Lestari; Sardi Duryatmo; Prasetyo Adinugroho
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

The purpose of this study was to determine the analysis of the marketing public relations department of tourism and culture of the city of Bogor in introducing Batik Bogor. This research has a problem formulation that is not well known Bogor batik by the public, especially the Bogor community itself. In that addition to knowing the supporting factors and inhibiting factors in introducing Batik Bogor. in this study the research method used was descriptive qualitative form of written or oral words from people and the observed behavior in obtaining data used interviews, observation, and documentation. The theory used in this study is the marketing public relations and the key informant is Undang Sulaeman as the partnership and creative economy developmeint section and Sri Hartati as Bogor batik craftsman.

Page 3 of 17 | Total Record : 162

1 2 3 4 5

Filter by Year

2019 2025

Filter By Issues

All Issue Vol 9, No 1 (2025): Volume 9 Nomor 1 Tahun 2025 Vol 8, No 2 (2024): Volume 8 Nomor 2 Tahun 2024 Vol 8, No 1 (2024): Volume 8 Nomor 1 Tahun 2024 Vol 7, No 2 (2023): Vol 7, No 2 (2023) Vol 7, No 1 (2023): Volume 7 Nomor 1 Tahun 2023 Vol 6, No 2 (2022): Volume 6 Nomor 2 Tahun 2022 Vol 6, No 1 (2022): Volume 6 Nomor 1 Tahun 2022 Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021 Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021 Vol 4, No 2 (2020): Volume 4 Nomor 2 Tahun 2020 Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020 Vol 3, No 2 (2019): Volume 3 Nomor 2 Tahun 2019 Vol 3, No 1 (2019): Volume 3 Nomor 1 Tahun 2019 More Issue

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Mariana Rista Ananda Siregar

Contact Email
marianasiregar@unpak.ac.id

Phone
+62251-8338650

Journal Mail Official
jpsik@unpak.ac.id

Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location
Kota bogor,

Jawa barat

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Mariana Rista Ananda Siregar

Contact Email marianasiregar@unpak.ac.id

Phone +62251-8338650

Journal Mail Official jpsik@unpak.ac.id

Editorial Address Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location Kota bogor, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Mariana Rista Ananda Siregar

Contact Email
marianasiregar@unpak.ac.id

Phone
+62251-8338650

Journal Mail Official
jpsik@unpak.ac.id

Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location
Kota bogor,

Jawa barat

INDONESIA