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MediaTor: Jurnal Komunikasi
Published by Universitas Islam Bandung
ISSN : 14115883     EISSN : 25810758     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Mediator: Jurnal Komunikasi focuses on communication studies and media. Although centered on communication, Mediator is open and welcomes the contribution of many disciplines and approaches that meet at crossroads with communication studies. Type of writing is in the form of scientific articles (the results of field research, conceptual articles, or desk studies). This journal is intended as a medium of scientific study to communicate vision, reflection, conceptual thinking, research results, interesting experiences in the field, and critical analysis-studies on contemporary communication issues.
Arjuna Subject : -
Articles 410 Documents
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Kontribusi Komunikasi pada Teori Pembangunan Andy Corry Wardhani
MediaTor (Jurnal Komunikasi) Vol 3, No 2 (2002): Memilih Pendekatan dalam Penelitian: Kuantitatif atau Kualitatif?
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v3i2.770

Abstract

Kontribusi komunikasi pada teori penyadaran telah melahirkan model komunikasi interaktif yang berpedoman pada konsep pembangunan yang berpusat padamanusi. Karena ltu, ia leblh bermakna dibandingkan kontribusi komunikasi pada teorl modernisas pada teori .ketergantungan serta keterbelakangan. Dengan adanya kontribusi komunikasl pada teori pembangunan, maka komunikasi tidak boleh diperlakukan sekadar kegitan penunjang pembangunan. Komunikasi hendaknya dijadikan salah satu komponen pembangunan, sama seperti komponen-komponen lainnya.
Primordial sebagai Basis Identifikasi Kepartaian: Kasus Partai Kebangkitan Bangsa dalam Pemilihan Umum 1999 dan 2004 Karim Suryadi
MediaTor (Jurnal Komunikasi) Vol 6, No 2 (2005): Bagaimana Kita Menjelaskan Penerapan Teknologi?
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v6i2.1193

Abstract

Transformation of primordial loyalty into the political sphere rather than understanding of the substance of the party’s platform is a key factor for PKB’s (National Awakening Party) devotees to adhere to the party. The platform has not been effectively socialized. The practice of the party has not been believed as a requisite condition to create an order society. On the other hand, adhering to Nahdlatul Ulama (NU) and inclining to submit to orders or wishes of Kiai (Muslim Scholars) is believed among PKB’s voters as a means by which a good community is created(khoerul barriyah). Therefore, since the 2004 General Election, Kiai’s political communication and orientations have become the partisans’ primary roles among PKB’s constituents.
Framing Analysis of News Article about Clashes between Police and Terrorist Prisoners in Indonesia Publishing by ABC.net.au and SBS.com Arbaiyah Satriani
MediaTor (Jurnal Komunikasi) Vol 11, No 2 (2018): (Accredited Sinta 3)
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v11i2.3947

Abstract

In 10 May 2018, six policemen had been killed in clashes between Indonesian police and prisoners in the jail in the Mobile Police Brigade (Brimob) headquarters in Depok, West Java. It was located in outskirts of Jakarta. The incident had attracted people’s attention from all around the world. One of the reasons was because it taken place in the headquarters of the police. It can be said as a dramatic tragedy. Another reason that it magnetized public’s awareness was because it involved so call terrorist prisoners. Two of online media that distributed news article about it in Australia were ABC and SBS new sites. Both of them are independent media and have difference focus of publication in their media. The aim of this paper is to explore how the two media, ABC and SBS new sites, frame the event in their publication. It is interesting to observe how the media in Australia which has special attention to the issues of Indonesia published the news article related to a hot topic in Indonesia
Mengintip Komunikasi Pemasaran di Matahari Supermarket Agung MSG
MediaTor (Jurnal Komunikasi) Vol 4, No 2 (2003): Dari Politik, Media, sampai Lain-Lain
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v4i2.1019

Abstract

Persaingan yang kian tajam di dunia pemasaran menuntut mental yang kreatif dan inovatif agar dapat mengetahui kebutuhan masyarakat yang kian cerdas daLam menentukan pilihan terhadap suatu produk. Akan tetapi sebelum menyiasati strategi pemasaran, harus lebih dahulu meninjau uLang paradigma marketing dan pemasarnya itu sendiri agar selalu terbarukan seiring dengan perkembangan target pasar. Strategi pemasaran dalam membidik pasar tersebut dilakukan dengan lintas divisi, pemanfaatan database, serra memahami marketing plan yang meliputi marketing objective, communication objective, dan communication strategy.
Komunikasi Reseptif dalam Meningkatkan Prestasi Belajar Anak Pien Supinah
MediaTor (Jurnal Komunikasi) Vol 8, No 1 (2007): Berkomunikasi dengan Anak
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i1.1228

Abstract

Education is the process of transforming knowledge into the process of learning and teaching in the school system. Dwyer and Barker stated that the most dominant learning and teaching process is receptive communication as applied in the act of listening and reading. Logically, the senses being actively engaged in such process are hearing and visioning facilities. An observation toward school practices proved that listening and reading activities become the main part of academic skills to be acquired by students. It is concluded that receptive communication allows students to absorb knowledge and technology effectively which in turn will increase students’ learning achievement.
Marketable Branding in Surabaya Mayor Election 2015-2019 Wahyuni Choiriyati; Ade Tuti Turistiati; Dinda Rakhma Fitriani
MediaTor (Jurnal Komunikasi) Vol 12, No 2 (2019): (Accredited Sinta 3)
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v12i2.5007

Abstract

This article provide a study of theories and concepts regarding the election of Surabaya mayor 2015-2019. The approach used is a comprehensive study of political marketing by Lee Marshment in 2001. Surabaya became the object of the review in this article with various uniqueness of the socialization process of Mayor Election or Pilwali by installing countdown timers and various lanterns in the 2015 Pilwali Surabaya mascot to target beginner voters in Surabaya. Marketable Branding topics are a strategic issue because they involve the way a political institution in formulating a political product, arranging a campaign publication program and political communication, and a segmentation strategy to meet the needs of the society to the price calculation of a political product. The sociocultural conditions of a geographical and demographic area must also be taken into account in the segmentation and formulation of political issues. Surabaya was able to become a kind of role modeling in the preparation of SWOT branding politicians for other regions in Indonesia.
Komunikasi Getok Tular Pengantar Popularitas Merek Rudy Harjanto; Deddy Mulyana
MediaTor (Jurnal Komunikasi) Vol 9, No 2 (2008): Dari “Starbucks’ hingga Pembebasan Biaya Kesehatan Dasar
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i2.1131

Abstract

Komunikasi getok tular (Word of mouth-WOM) adalah komunikasi berantai yang beredar dengan sendirinya di suatu komunitas tertentu, merujuk pada penyampaian informasi yang pada umumnya dilakukan secara lisan, informal dari seseorang kepada orang lain secara pribadi, antara dua individu atau lebih. Perkembangan teknologi memungkinkan komunikasi getok tular juga berkembang melalui internet, situs web, maupun halaman-halaman profil online, posting dalam blog-blog pribadi maupun pertukaran informasi melalui e-mail. Mereka memperkaya isi percakapan dengan informasi pandangan, pengetahuan, dan sebagainya, secara terus-menerus. Komunikasi getok tular tumbuh subur dalam masyarakat kolektivis, seperti di Indonesia, karena dalam masyarakat kolektivis, diri (self) tidak bersifat unik atau otonom, melainkan lebur dalam kelompok (keluarga, klan, kelompok kerja, sukubangsa, bangsa, dsb). Secara tradisional, komunikasi getok tular terjadi pada saat orang-orang sangat berminat pada topik yang diperbincangkan. Komunikasi getok tular dapat dikembangkan sebagai saluran referensi untuk mempopularkan merek (produk), karena khalayak sasaran lebih percaya pada pesan yang disampaikan oleh orang yang mereka kenal, dan mereka hargai.
Strategi Dakwah Islam dalam Pengembangan Seni dan Peradaban Wildan Yahya
MediaTor (Jurnal Komunikasi) Vol 8, No 2 (2007): Proses Berkesenian = Proses Berkomunikasi
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i2.1260

Abstract

As a distinctive feature of Islamic civilization, art become a way for communicating Islamic principles. The real essence of art is al-Tauhid which comes up from light chemical reactions. Al Tauhid has two aspects: the methodology and conceptual. The art of Islam itself has functions like these: reminder of tauhid, material transfiguration, structure transfiguration, and beauty.
Badan Regulasi Penyiaran: Sebuah Kontroversi Dedy Djamaluddin Malik
MediaTor (Jurnal Komunikasi) Vol 2, No 2 (2001): 'Chaos' Komunikasi 'Nothing to Hide'
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v2i2.719

Abstract

Pendirian badan penyiaran senantiasa menimbulkan gejolak, sebagaimana kebebasan pers disikapi dengan kontroversi di tengah masyarakat. Persoalannya di sini adalah bagaimana menemukan model regulasi penyiaran yang demokratis. Model yang demokratis bertumpu pada pemberian peluang yang sama kepada setiap warganegara untuk memperoleh akses informasi dari khalayak dan dari sudut pelaku, terdiri dari kepemilikan publik, swasta, dan komunitas lokal. Di Indonesia, terjadi tarik-menarik kepentingan terhadap badan regulator penyiaranyang akan dibentuk. Secara kategorik, ada dua kecenderungan yang saling berbeda dalam menyikapi empat isu kunci regulator: siapa yang berwenang mengatur, bagaimana pertanggungjawaban badan regulator, siapa yang berhak memberi izin frekuensi, bolehtidaknya intervensi pemerintah. Kecenderungan dalam merespon empat isu kunci tersebut diwakili oleh dua kubu: Masyarakat Pers dan Penyiaran Indonesia (MPPI) yang bersifat progresif-liberalistik dan Departemen Perhubungan yang bersifat konservatif. Di antara kedua pandangan yang saling berhadapan itu, muncul mazhab ketiga yang cenderung moderat. Pijakan berpikirnya didasarkan pada harmoni dan rasionalitas yang realistik.
Prasangka Sosial dan Efektivitas Komunikasi Antarkelompok Ahmad Sihabudin
MediaTor (Jurnal Komunikasi) Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-”Pojok”-kan
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i1.1134

Abstract

Baduy community is one of ethnics known as Isoated Custom Comunity (Komunitas Adat Terpencil). The research is a quantitative research, using survey methode. The data was colected from sample of population. The esearch is aimed to describe the correlation and effect among variables by hypotesis test, called as explanatory research. The result shows that social distance in Baduy Dalam Community deeply determines the effectivity of Ciboleger communication. It means, the farther social distance in Baduy Community is the less effective Ciboleger communication is. Discriminations in Baduy Dalam Community does not determine the  ommunication effectiveness in Ciboleger Community. Social distance both in Baduy Dalam and Baduy Luar effects one to another in term of effective communication between them. Social distance in Baduy Dalam effects their communication with Baduy Luar. The farther social distance in Baduy Dalam is, the less effective the communication is. Discrimination in Baduy Dalam community deeply determines the communication effectiveness with Baduy Luar.

Page 31 of 41 | Total Record : 410

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