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MediaTor: Jurnal Komunikasi
Published by Universitas Islam Bandung
ISSN : 14115883     EISSN : 25810758     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Mediator: Jurnal Komunikasi focuses on communication studies and media. Although centered on communication, Mediator is open and welcomes the contribution of many disciplines and approaches that meet at crossroads with communication studies. Type of writing is in the form of scientific articles (the results of field research, conceptual articles, or desk studies). This journal is intended as a medium of scientific study to communicate vision, reflection, conceptual thinking, research results, interesting experiences in the field, and critical analysis-studies on contemporary communication issues.
Arjuna Subject : -
Articles 410 Documents
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Strategi Branding Public Relations “Jendela Alam” dalam Mengembangkan Produk Agrowisata Femi Oktaviani
MediaTor (Jurnal Komunikasi) Vol 11, No 2 (2018): (Accredited Sinta 3)
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v11i2.3950

Abstract

Public Relations has an important role and function in managing business activities. One of which is relied on to develop agro tourism products that can create a branding reinforcement of a product to the public. Performing a public relations strategy is done so that perception value can be well received by the public. This study aims to study the branding strategy of public relation of window Jendela Alam in developing agrotourism products that focus on building trust with stakeholders, conducting external activities and choosing the communication media. This study uses qualitative methods with a case study approach. Data collection techniques used are observation, interviews, and literature studies. The results show that building trust with various stakeholders is needed in strengthening the branding. This can be done with integrity, credibility and capability. External communication is carried out as a means for companies to establish and develop relationships with stakeholders, as well as the use of communication media to publish all forms of the Jendela Alam activities in developing agro-tourism products so that the public knows various information about agrotourism products while strengthening the Jendela Alam agrotourims products.
Komunikasi Organisasi Badan Kerjasama Wanita Islam Kiki Zakiah Darmawan
MediaTor (Jurnal Komunikasi) Vol 4, No 2 (2003): Dari Politik, Media, sampai Lain-Lain
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v4i2.1022

Abstract

Penelitian ini dilakukan pada Badan Kerjasama Wanita Islam (BKSWI) Jawa Barat. Metode yang digunakan adalah metode survei. Populasi pada penelitian ini adalah aktivis BKSWI yang tersebar dalam badan, yayasan, dan cabang periode 2001-2006 yang berjumlah 172. Unit sampling yang diambil adalah para anggota yang aktifberinteraksi dan berhubungan langsung dengall BKSWI, yaklli sebanyak 52 orang. Data utama yang dikumpulkan melalui angket adalah data mellgenai komullikasi ke bawah, komunikasi ke atas, komunikasi horisontal, komunikasi informal, dan pencapaian tujuan BKSWI. Statistik uji yang digunakan untuk menguji hipotesis adalah analisis jalur (path analysis). Hasil penelitian ini menunjukkan, dari variabel-variabel yang diteliti, terdapal dua variabel yang berpengaruh terhadap pencapaian tujuan BKSWI, yakni komunikasi horisontal dan komunikasi informal; sementara itu, variabel komunikasi vertikal (komunikasi dari atasan ke bawahan dan komunikasi dari bawahan ke atasan) tidak berpengaruh terhadap pencapaian tujuan BKSWI.
Bahasa Rupa Wimba dalam Komik “Flap Book” Anak-anak: Studi Analisis Isi Ferry Darmawan
MediaTor (Jurnal Komunikasi) Vol 8, No 1 (2007): Berkomunikasi dengan Anak
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i1.1229

Abstract

Knowledge and technology development generate a modern means of mass media, such as photo, moving image, television. This development based on images, therefore, demanded the ability of image to tell stories of something. Around 80% of audiovisual information absorbs by human through visions. The fact was utilized to optimizing the process of children learning. Compared with writings, children learn better from pictures in order to grasp the meaning and concept. Wimba is a-picture-reading-methods for pre-school children. Flapbook is an example of book full of wimba discourse. Wimba itself was a term introduced for concrete images.
Penyebaran Informasi Program “Children Special Protection” (CSP) dan Pengaruhnya terhadap Perilaku Anak Jalanan Jeanny Maria Fatimah
MediaTor (Jurnal Komunikasi) Vol 9, No 2 (2008): Dari “Starbucks’ hingga Pembebasan Biaya Kesehatan Dasar
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i2.1116

Abstract

This research aims at analyzing the spread information level of “Children Special Protection” (CSP) program to children-street community in Makassar and on how its information to influence their behavior like as to emerge consciousness for no goes down the street. This research aims also to analyze obstructions of the spread information of CSP program for children-street in Makassar. The method used in this research is descriptive-qualitative method by watching children-street in their living, their interaction, and tries to know their interpretation to surrounding world. The research informant uses snowball method and the key informant chosen by taking the intentional (purposive). Beside the observation activity, the collected data uses also deep-interview with informant and key informant, and analyses to spread information activities that executes by Dinas Sosial. The result of this research shows that the concept of the spread information of CSP in Makassar is not covering the substantive of field problem. The chosen communicator, arrange and message presentation, a chosen and media planning, and chosen and understand to people target by Dinas Sosial Pemkot Makassar is not yet executed well, adopted information process is inclined to the  perception only. Its information estimates to needless and the other influence factor is lower education level, which has children-street.
Mengapa Kita Perlu Regulasi Penyiaran? Mochamad Rochim
MediaTor (Jurnal Komunikasi) Vol 8, No 2 (2007): Proses Berkesenian = Proses Berkomunikasi
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i2.1254

Abstract

The rise of media market in Indonesia has obvious impacts in the world of Indonesian media—especially television. There are more than 11 national commercial televisions, and hundreds of local television today—thanks for SK Menteri Penerangan Th. 111/1990 which allowing mass media business to be operated in Indonesia. But, years after such liberalizations, televisions has growing rapidly without real regulations. Complaints come from citizens concerning the low quality of TV programs, the tendency of mono-culturalization, and unhealthy market (and content) due to monopolistic ownership. These complaints marked the needs of broadcasting regulation. Based on the assumption frequency as public’s own, therefore, the use of frequencies must be dedicated to educate and serve public needs
Profil Jurnalis di Era Reformasi: Studi Kualitatif dengan Pendekatan Sense Making tentang Profil Sumber Daya Manusia di Media Cetak, Radio, dan Televisi Atie Rachmiatie
MediaTor (Jurnal Komunikasi) Vol 2, No 1 (2001): “Publish or Perish!”
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v2i1.722

Abstract

Salah satu bentuk kinerja profesi dapat diukur dari produktivitas, yakni bentuk dan target produksi informasi serta waktu yang dibutuhkan untuk menghasilkan suatu produk. Selain itu, kinerja mencerminkan pula prestasi kerja yang diukur dari prioritas kerja, penghargaan atau sanksi yang pernah diperoleh. Berdasarkan penemuan penelitian di lapangan, bentuk produk informasi yang dihasilkan wartawan media cetak relatif hampir sama, yakni berupa berita, artikel, kolom opini, atau depth reporting. Untuk wartawan televisi dan radio, terdapat nuansa yang berbeda, yakni bahwa bentuk acara yang dihasilkannya lebih berupa bentuk-bentuk semacam talkshow, siaran reguler, filler/opini, spot iklan, ulasan berita, atau bentuk publikasi lainnya. Waktu yang dibutuhkan untuk menghasilkan karya jurnalistik, ternyata cukup beragam, sedangkan target produksi yang harus dicapai pada dasarnya ditentukan oleh motivasi kerja pribadi atau keinginan “atasan”.
Penelitian Etnografi Komunikasi: Tipe dan Metode Kiki Zakiah Darmawan
MediaTor (Jurnal Komunikasi) Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-”Pojok”-kan
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i1.1142

Abstract

According to Hofstede, there are many approach to define culture: (1) culture as symbols;(2) culture as expressed by heroes; (3) culture as rituals; and (4) culture as a set of values. There are also many ways to investigate culture from communication perspective—ethnography of communication is one of them. Based on Lindlof and Taylor definition about ethnography of communication, this article outlined many issues from the definition of ethnography to methods, perspective and analysis unit. Ethnography of communication is a unique method of communication research that could be applied in many communication activities.
Komunikasi Terapeutik Tenaga Medis dalam Pemberian Informasi tentang Obat Tradisional bagi Masyarakat Ditha Prasanti
MediaTor (Jurnal Komunikasi) Vol 10, No 1 (2017): (Accredited Sinta 3)
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v10i1.2624

Abstract

Kesehatan merupakan hal yang sangat penting dijaga dalam kehidupan manusia. Jika individu mengalami sakit maka individu tersebut akan mencari pengobatan untuk menyembuhkan penyakitnya. Jenis komunikasi inilah yang disebut komunikasi terapeutik. Di era digital ini, peneliti menemukan adanya tenaga medis yang menggunakan obat tradisional untuk masyarakat. Obat tradisional bukanlah hal yang asing lagi bagi sebagian masyarakat di Indonesia. Obat tradisional juga memiliki kedudukan yang khusus dalam masyarakat, yakni sebagai warisan budaya lokal dalam bidang kesehatan. Pada era ini, obat tradisional pun masih digunakan oleh masyarakat baik sebagai alternatif utama maupun pilihan dalam pengobatan penyakit yang dialaminya. Dalam penelitian ini, peneliti tertarik untuk mengangkat penelitian tentang komunikasi terapeutik tenaga medis dalam pemberian informasi tentang obat tradisional bagi masyarakat. Disinilah letak keunikan penelitian ini. Tenaga medis yang bekerja dalam dunia kesehatan, tetapi mengakui keampuhan obat tradisional dan mmberikan informasi tersebut kepada masyarakat sebagai media penyembuhan. Peneliti menggunakan pendekatan kualitatif dengan studi kasusu. Peneliti menggunakan teknik sampling purposive dengan mengambil 3 orang informan. Adapun teknik pengumpulan data yang digunakan adalah observasi, wawancara, dan studi dokumentasi. Hasil penelitian tentang komunikasi terapeutik tenaga medis dalam pemberian informasi tentang obat tradisional bagi masyarakat ini meliputi : fase pra interaksi; fase orientasi; fase kerja komunikasi terapeutik; dan fase terminasi. Metode komunikasi terapeutik yang berlangsung  pun dengan mengutamakan efektivitas hubungan antarpribadi antara tenaga medis dengan masyarakat yang menggunakan obat tradisional tersebut yaitu: mendengarkan; mengulang;dan memberikan saran.
Membangun Profesionalisme Media Watch Rudy Supangkat
MediaTor (Jurnal Komunikasi) Vol 3, No 1 (2002): Atas Dasar Apa: Mediator Kali ini
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v3i1.793

Abstract

Tampaknya, keberadaan media watch belum merata di pelosok daerah. Akibatnya, banyak berita yang muncul secara menyimpang, luput dari pengawasan lembaga ini. Guna meningkatkan ejektivitas dan profesionalisme media watch, diperlukan pelatihan yang mencakup keragaman materi teori dan sistem pers, prinsip dasar jurnalistik, serta etika dan hukum yang terkait dengan media massa
Teori Penjulukan Dadi Ahmadi; Aliyah Nuraini
MediaTor (Jurnal Komunikasi) Vol 6, No 2 (2005): Bagaimana Kita Menjelaskan Penerapan Teknologi?
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v6i2.1209

Abstract

Labelling theory, famously associated with Howard Becker, was resulted from deviation studies which flourished in the late years of 1950s. Labelling theory, as part of interaction symbolic school of thought, assumed deviation as interactional function between deviants and non-deviants, rather than individual inherent characteristic. Labelling theory consisted of four tenets: (1) Social label for particular action; (2) criminal act is resulted from social rules; (2) social control is worsening criminal problems; and (4) there are interrelated bonds within people who being labeled and their counterparts who give them any label. Media, for some ideological reasons, implied labeling theory in their narration which acted as a mean for social construction.

Page 5 of 41 | Total Record : 410

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