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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,142 Documents
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THE EFFECT OF VILLAGE APPARATUS COMPETENCE, INTERNAL CONTROL SYSTEM, AND ORGANIZATIONAL COMMITMENTS ON VILLAGE FUND MANAGEMENT ACCOUNTABILITY (Case Research in Banyudono District) Laidestifre Santoso; Suprihati Suprihati; Suhesti Ningsih
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6236

Abstract

The research purposes were 1) determined the effect of the competence of village government officials on the accountability of village fund management in Banyudono District; 2) determined the effect of the Internal Control System on the accountability of village fund management in Banyudono District; and 3) determined the effect of organizational commitment on the accountability of village fund management in Banyudono District. The research type is quantitative research. The research population is employees who work in 15 village offices in the Banyudono district. The research sample was 75 people with purposive sampling technique. The dependent variable is the accountability of village fund management. The independent variables are the competence of village government officials, internal control systems, and organizational commitment. The data analysis method used Multiple Linear Regression using SPSS test equipment. The research results can be concluded that 1) the competence of village government apparatus has a positive and significant effect on the accountability of village fund management. 2) The internal control system has no significant effect on the accountability of village fund management. 3) Organizational commitment has a positive and significant effect on the accountability of village fund management. 4) Competence of Village Government Apparatus, Internal Control System, and Organizational Commitment are able to determine the accountability of village fund management by 61.0%, the remaining 39.0% is explained by other factors not explained in the regression model. Keywords: Competence of Village Government Apparatus, Internal Control System, Organizational Commitment, Accountability of Village Fund Management
THE EFFECT OF PERSONAL SELLING AND MARKETING INFLUENCER ON THE PURCHASE DECISION OF MS GLOW FOR MEN PRODUCTS (STUDY ON UNIBA SURAKARTA STUDENTS) Ilham S Dharmawan; Sudarwati Sudarwati; Fithri S Marwati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6336

Abstract

Purchasing decisions not only generate income for the company, but the more consumers who buy, the more the product is known to the general public. Companies can use Personal Selling and Influencer Marketing tactics to improve product sales so that consumers can acquire the things they manufacture. The purpose of this study is to examine the effect of personal selling and marketing influencers on purchase decisions. This study used a quantitative approach, using data derived from questionnaires delivered to students at the Islamic University of Batik (UNIBA) Surakarta utilizing the MS Glow For Men product. The Slovin formula was used to determine the sample size of 100 persons in this investigation. Purposive sampling is utilized, which means that the sample technique is determined by particular factors. The validity test, reliability test, multiple linear regression, and statistical test t test were employed in this study. The SPSS for Windows version 24 program was used for hypothesis testing. The results of data analysis show that (1) Personal Selling has a positive and significant influence on the Purchase Decision of MS Glow For Men products at the students of the Islamic University of Batik (UNIBA) Surakarta and (2) Marketing Influencers have a positive and significant influence on the Purchase Decision of MS Glow For Men products at the students of the Islamic University of Batik (UNIBA) Surakarta. The results of this study are expected to be used to improve marketing strategies by using personal selling and marketing influencers. . Keywords: Personal Selling, Marketing Influencer, Purchase Decision.
ANALYSIS OF INFLUENCE FACTORS ACCOUNTING CONSERVATISM Tegar Pramana; Iwan Fakhruddin; Hadi Pramono; Ira Hapsari
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.8769

Abstract

This study aimed to determine the effect of financial distress, growth opportunities, institutional ownership, managerial ownership, profitability, leverage, and company size on accounting conservatism. The samples used in this study were companies in the consumer non-cyclical sector in the food & staples retailing, beverages, and processed foods sub-sector in 2017-2021, with 100 samples. The data analysis technique used is panel data regression analysis. Using three stages of the test, namely the preliminary test, which will determine the model used through the chow test, the Breush test and pagan Lagrangian multiplier, and the Hausman test. Based on the results of the three preliminary tests, this research will use a random effect model to examine the relationship between variables. Then the diagnostic tests, namely heteroscedasticity, and autocorrelation, are continued with hypothesis testing. The results of this study indicate that the variables of financial distress, profitability, and leverage positively affect accounting conservatism. At the same time, growth opportunities variables, institutional ownership, managerial ownership, and company size do not affect accounting conservatism.
THE EFFECT OF DIGITAL MARKETING, DEMOGRAPHY, AND HUMAN RESOURCES COMPETENCY ON THE MARKETING PERFORMANCE OF THE UPPKS GROUP OF BERGAS SUB-DISTRICT IN THE TIME OF COVID-19 RECOVERY Tri Imaliya; Edwin Zusrony; Adi Suryo Ramadhan; Azzahro Uswatun Nisa
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 4 (2022): IJEBAR, Vol. 6 Issue 4, December 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i4.6674

Abstract

The purpose of this research is to determine the impact of digital marketing, demographic factors, and human resource competencies on the marketing performance of UPPKS Bergas sub-district, Semarang district, during the COVID-19 recovery period. Ex post facto quantitative methods are used in the research design. Five UPPKS were used by the population, totaling 50 employees. A simple random sampling technique was used in this study. The research data is derived from primary data sources, such as questionnaires and observations, as well as secondary data sources, such as related documents. Digital marketing, demographic factors such as gender and age, HR competencies, and marketing performance are the research variables. The data was analyzed using classical assumption tests and hypothesis tests in the form of T tests and F tests, which were aided by the SPSS program. The outcomes of the analysis show that: (1) digital marketing has a significant effect on marketing performance with a significance value of 0.014 in the low category; (2) gender has a significant effect on marketing performance with a significance value of 0.015; (3) age has a significant effect on marketing performance; (4) HR competencies has a significant effect on marketing performance with a significance value of 0.038 in the low category; and (5) all variables combined have a significant effect on marketing performance.
The Implementation of Green Financing as an Alternative Sustainable Financing for MSMEs in Gorontalo Luqmanu Hakiem Ajuna; Vany Rolliyta Ansir; Muhammad Nur; Nurain Kude; Tenti Dehi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.8735

Abstract

Green financing is a type of capital assistance program or funding scheme that is available to environmentally conscious business owners. Borrowers or business owners must meet the 3R criteria in order to be eligible for funding assistance under the green finance plan, according to government regulations (reduce, reuse, recycle). The Gorontalo Province is utilizing green funding to assist MSMEs in raising awareness of the importance of environmental protection. The purpose of this study is to determine the outcomes of using green financing as a different idea of sustainable funding for businesspeople in the province of Gorontalo, specifically MSME actors. It is also to learn more about what needs to be done as a first step toward future improvements. The methodology used in the study is qualitative. Secondary data is data obtained from a secondary source after primary research data has been sourced. When conducting research, researchers use websites (Websites) associated with research in addition to secondary sources. The study's findings indicate that using green financing in place of sustainable financing falls under the unfavorable category. Due to the fact that many MSME owners are unaware of the Green Funding scheme, its application for financing in the UMKM Gorontalo province is currently ineffective. . Keywords: Green Financing, Financing, and MSMEs
PREDICTION OF BRAND AWARENESS ON PURCHASING DECISIONS: BRAND IMAGE AS MEDIATION Sudarwati Sudarwati; Rizky Ramadhan Aprian Aditama; Ryan Susanto; Riris Wahyuning Tias
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.11362

Abstract

This study aims to examine and analyze the effect of brand ambassadors and brand awareness on purchasing decisions and measure the role of brand image as a mediating variable in the influence of brand ambassadors and brand awareness on purchasing decisions on Erigo products. This model involves training variables as supporting variables. This research was applied to consumers of Erigo products in the Greater Solo area, the sample taken amounted to 100 respondents, with sampling using purposive sampling technique. This research was analyzed using Partial Least Square (PLS) with SmartPLS3 software. The results showed that brand ambassadors have a positive and significant effect on brand image. Brand ambassadors have a positive and significant effect on purchasing decisions. Brand awareness has a positive and significant effect on brand image. Brand awareness has a positive and significant effect on purchasing decisions. Brand image has a positive and significant effect on purchasing decisions. Brand ambassadors through brand image mediation have no significant effect on purchasing decisions. And brand awareness through brand image mediation has a positive and significant effect on purchasing decisions. Keywords: Brand Image, Purchase Decision
THE EFFECT OF ELECTRONIC WORD OF MOUTH ON PURCHASE INTEREST BASED ON SHOPPING EXPERIENCE Monique Mega Mahardhika; Catharina Badra Nawangpalupi; Gandhi Pawitan
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 3 (2022): IJEBAR, Vol. 6 Issue 3, September 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i3.6291

Abstract

This study discusses the relationship between Electronic Word of Mouth (EWOM) and consumer purchase interest for an online shop in fashion. The study involved 100 respondents from the Instagram account followers, including 50 people who had made a purchase and 50 others who had never made a purchase. The finding shows a positive relationship between the shopping experience and the influence of EWOM, although the correlation rate is low. The shopping experience has a positive and strong magnitude on the effect to the EWOM on purchase intention. The odds ratio shows that the shopping experience affects the ease of online purchases. Also, there is an influence on the shopping experience with purchase interest which is influenced by EWOM.
THE ROLE OF EMPLOYEE ENGAGEMENT ON THE INFLUENCE OF WOMEN'S LEADERSHIP AND DISCIPLINE ON EMPLOYEE PERFORMANCE Sutianingsih Sutianingsih; Ahmad Luthfil Kirom
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.8132

Abstract

This study aims to determine, examine and analyze the influence of women's leadership and discipline on the performance of employees of the Sragen Savings and Loan Service Cooperative with employee engagement as an Intervening Variable. The analysis technique used is to use instrument tests which include validity and reliability tests, linearity tests, regression analysis, path analysis, t-tests, F-tests, determination coefficient tests and correlation analysis. The results showed that: Women's leadership has a positive and significant effect on employee engagement. Discipline has a positive and insignificant effect on employee engagement. Women's leadership, discipline, and employee engagement have a positive and significant effect on performance. Women's leadership through employee engagement has a positive and significant effect on performance. However, discipline through employee engagement has a positive insignificant effect on performance. Keywords: Women's Leadership, Discipline, Employee Engagement, Performance
ANALYSIS OF THE ROLE OF TRADITIONAL MARKETS IN IMPROVING THE COMMUNITY'S ECONOMY FROM AN ISLAMIC ECONOMIC PERSPECTIVE IN SIPIONGOT VILLAGE, NORTH PADANG LAWAS Salmi Pane; Zuhrinal M Nawawi; Aqwa Naser Daulay
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.10886

Abstract

This research aims to determine the role of traditional markets and the role of the community in improving the economy from an Islamic economic perspective in Sipiongot Village, North Padang Lawas. The method used in this research is a qualitative method with a descriptive approach. The samples used in this research were local government, traders and market visitors. This research uses interview, observation and documentation techniques. The results of the research show that the traditional market in Sipiongot village has the potential to improve the community's economy. The potential of the traditional market in Sipiongot village is firstly, the turnover or income of traders in the traditional market is an average of 400 million per week. Second, the circulation of money in the traditional market in Sipiongot village is approximately 1.6 billion per month
THE EFFECT OF WORK STRESS ON WORK PRODUCTIVITY IN HEALTH SERVICES LAMPUNG PUSKESMAS M. Junaidi; Ketut Partayasa; Linda Septarina; Suarni Norawati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.9669

Abstract

After the pandemic, the people of Lampung continued to improve themselves with the government's program of giving vaccinations to all Lampung people which turned out to be difficult in activities that were so complex that it could cause work stress. The quality of Human Resources and the productivity of employees who provide the best service to the community cutting the virus chain are the most important things. One of the strategies implemented to increase employee productivity is to prevent work stress on employees, namely by implementing the MOSB program (Providing Healthy Food, Regular Exercise, Spiritual Showers, Bonuses). The purpose of this study was to examine the empirical relationship between work stress and the productivity of Puskesmas employees. This study also examines the effect of work stress on the productivity of Puskesmas employees. Respondents in this study were Bandarlampung Health Center employees. The analytical method uses relevant quantitative data with simple linear regression. The findings show that through the MOSB program it can prevent work stress from occurring thereby significantly increasing the work productivity of Puskesmas employees. Keywords: Work Stress, Employee Productivity, Health Services

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