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Dr. Wiwiek Mardawiyah Daryanto, SE-Ak., MM
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International Journal of Business Studies
Published by Sekolah Tinggi Manajemen IPMI
ISSN : 25800132     EISSN : 26224585     DOI : https://doi.org/10.32924/ijbs
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
International Journal of Business Studies (IJBS) is an international open access and peer-reviewed journal published tri-annually in February, June, and October by IPMI Research Center, Sekolah Tinggi Manajemen IPMI. IJBS aimed to provide research articles in order to have a significant implication on the world of business management studies. In addition, IJBS’s primary objective is to bridge the gap between theory and practice in business management. The journal covers a variety of business management topics and original researchers in the following areas such as: Business Economics, Business Ethics, Marketing Management, Finance Management, Operation Management, Strategic Management, Entrepreneurship, Innovation and Competitiveness, Sustainable Development, Human Resource Management, Leadership, Organizational Behavior, Change Management, Risk Management, e-Business, International Business, Knowledge Management, Management Accounting, Management Control System, Management Information System, and Supply Chain Management.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 160 Documents
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Stakeholder and Stockholder Viewpoints of Corporate Ethics: A Comparison among Senior Business Students, MBA Students and Managers Russell Ryan Spears
International Journal of Business Studies Vol 7 No 1 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i1.254

Abstract

To contribute to the ethics literature, this study collects data from senior business students, MBA students, and managers, to assess whether there are within and between group differences in perceived stakeholder and stockholder views, controlling for gender, age and work experience. The results indicate that, for both seniors and MBA students, their perception of the stakeholder view is significantly greater than that for the stockholder view. Conversely, managers identify more closely with the stockholder view, The results also indicate that managers have a significantly lower (higher) perception of the stakeholder (stockholder) view than either of the student groups. Senior business students have a higher (lower) perception of the stakeholder (stockholder) view than MBA students.
The Effect of Korean Celebrity Endorsement on Perceived Product Quality and Brand Loyalty: Case of Indonesian Skincare Brand in DKI Jakarta Aisyah Safira Putri; Dr. Leonnard Ong; Sasotya Pratama
International Journal of Business Studies Vol 7 No 1 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i1.258

Abstract

According to Indonesian Cosmetic Association, the beauty industry in Indonesia has rapidly increased as the number of brands varied. To attract more customers, many local brands adopt a celebrity endorsement strategy with Korean stars. In recent years’ Korean celebrity endorsement has brought the eye of the public and has benefited businesses in increasing the awareness from fans and sometimes even selling out. However, it becomes a concern whether this strategy can bring the intended result and bring actual buying behavior. The purpose of this research is to examine the impact of celebrity endorsement on perceived product quality and brand loyalty among 100 young-adult women exposed to Somethinc skincare brand and NCT who have previously purchased the product in DKI Jakarta. This study uses quantitative analysis with Partial Least Square Equation Modeling (PLS-SEM) to analyze the data. The result of this study shows that Celebrity Endorsement shows a positive relationship with Perceived Product Quality. AndPerceived Product Quality positively affects Brand Loyalty. This study provides empirical evidence that the above-mentioned relationships do exist, and companies can strategically leverage the facts to their advantage and drive customer perceptions of quality and loyalty through the promotion of appropriate celebrity endorsements.
An Environmental Analysis of Live Streaming in Social Media Commerce for Beauty Industry in Indonesia Rizkia Ayu Amalia; Atik Aprianingsih
International Journal of Business Studies Vol 7 No 1 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i1.260

Abstract

Livestreaming is becoming one of the promotion strategies that companies used to promote the products in this advanced technology development. One of the industry that actively promote the products through live streaming is Beauty Industry. The beauty industry often used few platforms to do the livestreaming, for instance social media. The purpose of this study is to understand that live streaming is becoming one of the digital marketing strategy for beauty industry that has impacted to the industry and also to discuss the underlying potential and understand the weaknesses to avoid in the future. To achieve these goals, data must be collected and then analysed. This research uses a descriptive qualitative method and the data obtained will be analyzed using the SWOT matrix (Strengths, Weaknesses, Opportunities, Threats). The output of this research is expected to be adapted by sellers who utilize video streaming as one of the digital marketing and this research focused on two social commerce platforms, Tiktok & Instagram.
Impact of Service Ecology On Digital Trade Competitiveness — From Indurstrial Integration And Digital Absorptive Capacity Aspective Tao Qu; Jiawei Li; Yongshan Chen; Zichun Li
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.245

Abstract

Based on panel data of 28 manufacturing and 6 service industries in China from 2010 to 2019, this paper uses variance partial least squares structural equation model to test the impact of service ecology on digital trade competitiveness and intermediary adjustment effect of ICT-driven manufacturing servilization at input end. Research shows producer service ecology directly promote the output and export of high-end services. Within a service ecology, when specialization level intensifies, key elements will shift from logistics and finance to finance and technology. When ICT-driven service ecology improves, it’s impact on digital trade competitiveness will change from a direct way to an indirect way. In a meshed service ecosystem, ICT driven service promote digital exports through manufacture servilization. The more developed ICT industry is, the greater this promotion forces will be. In a chained service ecology, ICT-driven manufacturing have better digital absorption capacity. So we suggest to establish digital service ecology surrounding manufacturing scene, so as to trigger manufacturing servilization at input end and enhance industrial digital absorption capacity. At the early stage of service ecology, we should first develop logistics and financial clusters. When service ecology reach certain level, we transfer to develop digital technology and finance, innovate financial products and models, and attract related elements to formulate service-ecology. We should synchronous develop ICT-driven server and manufacturing, and foster data flows cross borders, encourage leading manufacturers to open symbiotic technology platforms and transform into service-oriented enterprises.
Motivational Factors on the Use of Mobile Food Delivery Services in Lapu-Lapu City, Cebu, Philippines JAMES GARCIA ESGUERRA; Analiza A. Payao; Nena M. Capitan; Vanessa Sofia Caballes; Mary Joy Queriado; Chennie Pearl Razon; Ma. Theres Cañete; Cathleen Claire Dagatan Dagatan
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.247

Abstract

The study investigates the motivational factors that influence customers on the use of mobile food delivery services. The study utilized a descriptive method to describe the factors that influence customers to use the mobile food application. A total of 100 response was garnered by the study. In addition to the survey, the study also presented the ASEAN development on the use of the application, it was observed that this emerging business model contributed to the gross merchandise value. In the context of the Philippines, it was found that it is already a growing business model that provided an avenue for the food and beverage industry to thrive during the pandemic. The results of the survey also showed that the identified factors were very influential in the decision of the customers to use the application. Further study is recommended using other indicators and approaches to have a better understanding of the use of mobile food delivery applications.
A 6S Implementation and Impact Assessment in the Housekeeping and Linen Department of Tertiary Care Hospital Keerthana Sheshareddy
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.250

Abstract

In modern days, healthcare cost is increasing tenfold along with immense pressure on healthcare providers to reduce the cost, improve quality of service and safety, lessen waiting time and eliminate the errors in the system. 6S targets at optimizing the process by eliminating waste and uses visual aids to achieve efficiency at workplace. The study aims at assessing the changes that is attained with the implementation of 6S in housekeeping and linen department of a tertiary care hospital. A quantitative method of data collection was employed with the help of a questionnaire and checklist. Independent Paired t-test, descriptive statistics and Repeated Measures ANOVA (RM-ANOVA) was used to analyse the data obtained. The Paired t-test indicated all the five sections of the questionnaire was very statistically significant (<.001). The pre-implementation score for housekeeping department was 33.593% and post score was 91.406%. The score for linen department improved from 62.5% to 88.28%. The p-value for sort was .016 which is statistically significant, the p-value for Set in order was .064 which is greater than 0.05 that implies there is no statistical significance followed by shine, standardize, sustain and safety with p-value of <.001, <.001, .005 and .002 respectively which are statistically significant for housekeeping department. The p-value for sort, set in order and shine was found to be .251, .368, .156 respectively which tells that there is no statistically significant difference between the means. The p-value for standardize was .004, .022 for sustain and .002 for safety which is statistically significant.
Nexus Between Social Dimension and Financial Performance: a Bidirectional Study of the Nigerian Banking Industry Dare John Olateju; Olakunle Abraham Olateju
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.265

Abstract

The study of CSR is gaining prominence because it is a critical component of business strategy that cannot be downsized due to its continued relevance to critical environmental, social, and governance impacts on our present world. The article mirrors the CSR implementation of Nigerian banks and its implication on their financial performance through the lens of legitimacy theory and vice versa. To know the financial indicator that determines the level of CSR performance. A panel data design was used to collect, arrange and analyse data. In other to regress the relationship between the social dimension of CSR and financial performance, we regress social dimension with PAT, EPS, and ROA using multivariate linear regression after taking into consideration all the relevant assumptions. The findings reveal that the social dimension has a positive relationship with PAT, EPS, and ROA. While social dimension shows a significant relationship between PAT and EPS but no significant relationship with ROA. PAT appeared to be a better predictor among the three financial predictors considered. To increase earnings, the findings suggest that firms can increase their social spending. As a single-case study, the findings may not be adequate for theoretical generalizations and therefore limited to the context of the study. This study adds to and expands the assumptions of legitimacy theory constructs by rethinking and exploring new assumptions in the context of the social dimension of CSR within the context of a developing country. It brings the theory to practice on strategic use of social dimension
Comparative Analysis of the Stock Performance of Digital Banks and Conventional Banks in Indonesia Ahmad Rizki Fauzan
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.280

Abstract

Digitalization in the banking sector shows enormous growth, and the rise of digital banks may be a solution to boost financial inclusion in Indonesia. In recent years, digital banks in Indonesia seem to attract the banking sector, which is reflected in the bank transformation. This study aims to compare digital and conventional banks' risk-adjusted stock performance in Indonesia using commonly used performance measure ratios, such as Sharpe, Treynor, Sortino, and Jensen. Panel data regression with performance ratios as the dependent variables was constructed in this study. The main outcome of this study shows that the performance of digital banks tends to be better than conventional banks. Additionally, the size of banks, return on equity (ROE), and non-performing loans (NPL) tend to be positively associated with risk-adjusted performance. One of the limitations of this research is the absence of prior research on the digital bank. As a result, exploratory research on digital banking can be conducted
Representation of Racism In Dolce & Gabbana Advertising Retno Dyah Kusumastuti; Alfonsius Hasiholan; Emir Mirza
International Journal of Business Studies Vol 7 No 2 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i2.283

Abstract

Petty (2002) in his article states that an advertisement should be responsible for being able to play a positive and useful role. This study aims to analyze an advertisement that represents the elements of racism contained in the Dolce & Gabbana: DG Loves China advertisement, using Roland Barthes' semiotic analysis model. In this study, the researcher used exploratory descriptive research with a qualitative approach. Descriptive research aims to describe a certain symptom. Operationally, this research uses the semiotic method to analyze the research object. The object of this research is the Dolce & Gabbana: DG LOVES CHINA advertisement in video ad format. Based on an analysis using the Roland Barthes method, the Dolce & Gabbana: DG Loves China advertisement represents racism because there are elements that are considered to be degrading the ornaments inherited by the Chinese people which are considered important and have special meaning for the Chinese people (Ban & Lovari, 2021). In connotation, the advertisement for Dolce & Gabbana: DG Loves China, by showing a model with a Chinese ethnic background, offends the Chinese ethnicity with representations of racism interpreted by the audience.
The Moderating Impact of Individual Spirituality on the Relationship of Spiritual Leadership toward Individual Capability in the Form of Spirit at Work toward Organizational Objectives Indrajaya, Amelia Naim; Afiff, Adi Zakaria; Balqiah, Tengku Ezni; Rahmawati, Riani
International Journal of Business Studies Vol. 7 No. 3 (2023): International Journal of Business Studies
Publisher : Sekolah Tinggi Manajemen IPMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32924/ijbs.v7i3.269

Abstract

This empirical research identifies the possible resources as antecedents of Spirit at Work (SW) in an RBV framework. The research empirically examines 530 data taken from a leading telco company on the interaction between organizational resources in the form of spiritual leadership (SL) variables: Vision, hope/faith, altruistic love (AL), meaning/calling and membership toward SW, and human resource in the form of Individual Spirituality (IS) toward SW. Further, SW is tested toward Job Satisfaction (JS) and Organizational Commitment (OC) as competitive advantages in the Service Industry.Findings show that all work related SL variables are significant toward SW. AL shows significant influence toward SW in the context of lower IS. The SW is also significantly and positively impacting JS and OC. Vision, AL and Membership which serve as the primary role and show dependence upon organizational support, are showing higher influence toward SW in lower IS. Hope/Faith and Meaning/Calling as secondary role which rely on employees’ intrinsic factors are showing higher influence toward SW in group of higher IS.

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