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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 3,062 Documents
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LOYALITAS PELANGGAN EMINA COSMETICS DITINJAU DARI BRAND TRUST, BRAND IMAGE, DAN KUALITAS PRODUK (STUDI PADA EMINA GIRL GANG AMBASSADOR) Peni Febrianita Meliana; Sarsono Sarsono; Raisa Aribatul Hamidah
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14760

Abstract

This research seeks to assess (1) how Brand Trust effects customer loyalty of Emina Cosmetics products to the Emina Girl Gang Ambassador, (2) how Brand Image influences customer loyalty of Emina Cosmetics products to the Emina Girl Gang Ambassador, (3) how Product Quality influences customer loyalty Emina Cosmetics products to the Emina Girl Gang Ambassador. A quantitative descriptive design was used for this research. The population was taken from Emina Girl Gang Ambassador batch 6, with a Sampel size of 75 respondents. A questionnaire is used in this study, with statistical methods for data analysis such as Coefficient of Determination, multiple linearoregression, t test, and F test. The results indicate that Brand Trust exerts a positive and significant impact on customer Loyalty to Emina Girl Gang Ambassador. Product quality has a positive and significant effect on customer loyalty to Emina Girl Gang Ambassador. Keywords : CustomerQLoyalty, Brand Trust, Brand Image, Product Quality.
PENGARUH KUALITAS AUDIT, OPINI AUDITOR, PROFITABILITAS TERHADAP AUDIT REPORT LAG DENGAN UKURAN DEWAN KOMISARIS SEBAGAI VARIABEL MODERASI Artrisca Tya Luxviasah; Andy Dwi Bayu Bawono
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.13116

Abstract

This study aims to determine the influence of audit quality, audit opinion, and profitability on the delay in issuing audit reports, while considering the size of the board of commissioners as a moderating variable. The study is conducted on manufacturing firms that are publicly traded on the Indonesian Stock Exchange from 2019 to 2021. Purposive sampling procedures were employed, resulting in a sample size of 378. The research incorporates three independent variables, namely audit quality, audit opinion, and profitability. The study employs dummy variables to assess the audit quality, a dummy variable to represent the auditor's viewpoint, and the return on asset ratio (ROA) to measure profitability. The audit report lag is the dependent variable utilized. The findings of this study indicate that the audit report is delayed by the quality of the audit, the auditor's viewpoint, and profitability. The moderating effect of board of commissioners size on the link between audit quality and audit lag report is not significant.
Analisa Perilaku Pasar Terhadap Purchase Intention Of Premium Sportswear ( Footwear & Apparel ) Brand “ X” Melalui Online Shopping Di Pulau Jawa, Indonesia Ellihu Yona Kurniawan; I Made Bayu Dirgantara
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.12649

Abstract

This research aims to analyze market behavior regarding purchase intention of premium Sportswear (Footwear & Apparel) brand "X" through online shopping on the island of Java, Indonesia. The type of research used in this research is quantitative research. The source of the data obtained comes from a sample of respondents who filled out the questionnaire. The population of Indonesian society is the object. Indonesia itself is an archipelagic country which is divided into 5 large islands, namely Sumatra, Kalimantan, Java, Bali & Nusa Tenggara, Sulawesi, and Maluku & Papua. To provide an adequate level of confidence in this research, a sample size of 150 respondents was targeted. The statistical data analysis tool used for this research model is Structural Equation Modeling (SEM). The research results show that innovation has a positive effect on business performance. This means that the better the innovation implemented, the main aim of this research is to analyze what factors can influence the Purchase Intention of consumers/potential consumers in the context of online shopping for brand X premium sports products. Several variables have a research gap when determining the Purchase Intention of consumers/potential consumers. Keywords : market behavior, purchase intention, online shopping
PENGARUH FOMO, PERSEPSI HARGA DAN PROMOSI MEDSOS TERHADAP KEPUASAN KONSUMEN MELALUI KEPUTUSAN PEMBELIAN KAREN’S DINER JAKARTA Diah Mutiara Syamer; Irma Setyawati
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14300

Abstract

ABSTRACT Recently, the term FoMO has often been used in marketing strategies. Consumers with FoMO want to follow what's viral on Social Media. As a result, consumer decisions in purchasing products are influenced by these feelings. Research was conducted to analyze the influence of Fear of Missing Out (FoMO), price perceptions and social media promotions on consumer satisfaction through purchasing decisions. Sampling was based on a purposive sampling technique of 105 respondents with the criteria of consumers who had visited and had purchased products at Karen's Diner Jakarta. The data in this study used Structural Equation Modeling (SEM)-PLS with SmartPLS 3.0. The research results concluded that: FoMO has a positive and insignificant effect on consumer satisfaction; Price perceptions and social media promotions have a positive and significant effect on consumer satisfaction. The influence of purchasing decisions as an intervening variable shows that FoMO has a positive and insignificant effect on purchasing decisions; Price perceptions and promotional media have a positive and significant effect on purchasing decisions. Keywords: Fear of Missing Out, Price Perception, Social Media Promotions, Consumer Satisfaction and Purchase Decision ABSTRAK Istilah FoMO belakangan ini sering dimanfaatkan dalam strategi pemasaran. Konsumen dengan FoMO ingin mengikuti apa yang sedang viral di Media Sosial. Akibatnya keputusan konsumen dalam membeli produk dipengaruhi perasaan tersebut. Penelitian dilakukan untuk menganalisis pengaruh Fear of Missing Out (FoMO), persepsi harga dan promosi media sosial terhadap kepuasan konsumen melalui keputusan pembelian. Pengambilan sampel berdasarkan teknik purposive sampling sebanyak 105 responden dengan kriteria konsumen yang sudah pernah berkunjung dan pernah melakukan pembelian produk di Karen’s Diner Jakarta. Data pada penelitian ini menggunakan Structural Equation Modeling (SEM)-PLS dengan SmartPLS 3.0. Hasil penelitian menyimpulkan bahwa : FoMO berpengaruh positif dan tidak signifikan terhadap kepuasan konsumen; persepsi harga dan promosi media sosial berpengaruh positif dan signfikan terhadap kepuasan konsumen. Pengaruh keputusan pembelian sebagai variabel intervening menunjukkan bahwa FoMO berpengaruh positif dan tidak signifikan terhadap keputusan pembelian; persepsi harga dan promosi media sosial berpengaruh positif dan signifikan terhadap keputusan pembelian. Kata Kunci : Fear of Missing Out, Persepsi Harga, Promosi Media Sosial, Kepuasan Konsumen, Keputusan Pembelian
UPAYA MENINGKATKAN HASIL BELAJAR BOLA VOLI MELALUI MODIFIKASI BOLA VOLI MINI PADA SISWA KELAS VI SDN 3 SELAT HULU TAHUN PELAJARAN 2020/2021 Tri Astuti
JURNAL ILMIAH EDUNOMIKA Vol 6, No 2 (2022): EDUNOMIKA : Vol. 06, No. 02, 2022
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v6i2.5266

Abstract

Learning Physical Education, Sports and Health which is often not in accordance with the characteristics of students makes children's creativity to be neglected and learning outcomes are less than optimal. So it is necessary to modify the actual learning media. The problem and this research is "Can learning using modifications of mini volleyball improve volleyball learning outcomes in class VI SDN 3 Selat Hulu District, Selat District, Kapuas Regency?" The purpose of this study was to determine the improvement of volleyball learning outcomes through modification of mini volleyball. This research was conducted at SD 3 Selat Hulu Kapuas Regency, the sample in this study was class VI students, totaling 20 students. This research is a classroom action research consisting of two cycles where each cycle consists of 4 stages, namely planning, action, observation (observation), and reflection. Data collection techniques in this study used observation sheets and questionnaires used to determine student understanding. on volleyball. The data from the observations of cycles I and II, namely: performance (psychomotor) obtained results of 40% and 85% with good criteria. The data from the observation of attitudes and behavior (affective) were 20% and 90% with good criteria. The data on the results of the assessment of student understanding (cognitive) were 45% and 95% with very good criteria. Based on the comparison of the results achieved between cycle I and cycle II, the overall value obtained for each aspect has increased. Based on the results of the research above, it is concluded that learning by using modified mini volleyball can improve student volleyball learning outcomes. Therefore, it is expected that students with modifications to the mini volleyball game will be more enthusiastic about participating in PJOK learning, for PJOK teachers at SDN 3 Selat Hulu can use modifications of mini volleyball in volleyball lessons, use modifications of mini volleyball games as an alternative to learning PJOK , schools are also expected to improve existing facilities and infrastructure as a support in PJOK learning.
PERAN PENGEMBANGAN EKONOMI KREATIF IKAN SALAI DALAM UPAYA PENCIPTAAN LAPANGAN KERJA DAN PENINGKATAN KESEJAHTERAAN MASYARAKAT Arman Syafii Harahap; Marliyah Marliyah; Budi Dharma
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11013

Abstract

The creative economy is an economic movement managed by local communities where the main processed products of the creative economy come from natural resources, for example in the culinary world which provides its own challenges for Padang Lawas Regency, namely how to promote and develop smoked fish culinary amidst the rise of modern culinary, in efforts to create new jobs and achieve community welfare. The aim of this research is to analyze and determine the role of the creative economy in Huristak District, Barumun Tengah District, Aek Nabara Barumun District, especially in the local smoked fish culinary sector, Padang Lawas Regency, North Sumatra. This type of research is qualitative research which is analyzed using descriptive methods. The data collection technique used in the research was collected from data from the 2021 Central Statistics Agency (BPS) of Padang Lawas Regency and collected from observation data, in-depth interviews, literature studies and documentation, then a data analysis technique developed by Miles, Huberman and Saldana was carried out using four flow of activities in data analysis, namely, data collection, data condensation, data presentation, and drawing conclusions. The research results found that the creative economic role of smoked fish in Padang Lawas Regency can improve the economic welfare of the community and efforts to create jobs.
ANALISIS LEGALITAS DAN PEMASARAN UMKM “PIA NURIS” DALAM PERSPEKTIF STUDI KELAYAKAN BISNIS SYARIAH Delvi Nur Cahyaning Putri; Abdur Rohman
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11608

Abstract

Penelitian ini bertujuan untuk mengetahui analisis Legalitas dan Pemasaran UMKM “PIA NURIS” dalam perspektif studi kelayakan bisnis syariah. Penelitian ini diuraikan tentang upaya pengembangan yang dilakukan Yayasan Pondok Pesantren Nurul islam Jl. Merapi Kecamatan Kademangan Kota probolinggo. Dalam melakukan pengembangan aspek ekonomi yayasan ini mempunyai suatu Bisnis usaha berbasis syariah yang dikembangkan oleh pihak internal dengan mengoptimalkan sumderdaya manusia yang ada. Motivasi pesantren juga didasari atas program tingkat Jawa Timur yang disebut One Pesantren One Product (OPOP). Metode yang digunakan dalam penelitian ini adalah metode kualitatif yang bersifat deskriptif. Teknik pengumpulan data dalam penelitian ini yaitu menggunakan observasi dan wawancara. Berdasarkan hasil penelitian dan analisis data disimpulkan (1) Dalam aspek legalitas ‘bisnis “Pia Nuris” telah mempunyai legalitas usaha dan aspek perizinan yang cukup baik dan layak untuk dijadikan dasar pembuatan bisnis. Hal ini dikarenakan legalitas usaha dan aspek perizinan yang dimiliki cukup lengkap seperti; Surat Izin RT/RW, surat persetujuan masyarakat setempat, Surat Iizn Usaha Perdagangan (SIUP), NIB (Nomor Induk Berusaha, Merek Produk, Label Halal. (2) dalam aspek pemasaran menunjukkan bahwa bisnis “Pia Nuris” mempunyai prospek yang cukup bagus, hal ini dapat dilihat dari permintaan pesanan yang terus meningkat. Penetapan segmentasi dan tarhet yang dilakukan sangat sesuai dengan kombinasi strategi pemasaran yang cukup mendukung. Kata Kunci: Aspek Legalitas, Aspek Pemasaran, Studi Kelayakan Bisnis, Bisnis Syariah, dan Kuliner.
THE INFLUENCE OF JOB EMBEDDEDNES ON EMPLOYEE PERFORMANCE WITH RESONANT LEADERSHIP AS A MODERATING VARIABLE Febriyan Muliany
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.15010

Abstract

ABSTRACT This research is a quantitative study with an explanatory approach. The data used in this article are primary data that researchers obtained from an online questionnaire of 350 Mitra Bangunan employees spread throughout Indonesia. The questionnaire consists of 10 statements related to Job Embeddedness, Employee Performance, and Resonant Leadership. The data obtained were analyzed using the smart PLS 4.0 analysis tool. The result in this article show convincingly that the Job Embeddedness variable can have a positive relationship direction and a significant influence on Employee Performance because the P-Values are positive and below the significance level of 0.05, namely 0.011.. In the next row, the second hypothesis can also be accepted and proven. This is due to the same reason, namely the P-Values are positive and below the significance level of 0.05, namely 0.000. On this basis, the first and second hypotheses in this article can be accepted. Keywords: Job Embeddednes, Employee Performance, Resonant Leadership
SISTEM PENGELOLAAN ASET TETAP DINAS TANAMAN PANGAN, HORTIKULTURA DAN PETERNAKAN PROVINSI SULAWESI BARAT Ansar Abdu; Rosmiati Adi; Jusniati Jusniati; Kartini Kartini
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.13336

Abstract

Abstrak Sebagai aset yang digunakan untuk mendukung operasional kegiatan pemerintah daerah, pengelolaan aset tetap harus dilaksanakan dengan asas fungsional, kepastian hukum, transparansi, efisiensi, akuntabilitas, serta asas kepastian nilai. Selain memperhatikan asas-asas pengelolaan, pemerintah juga harus memperhatikan manajemen aset tetap. Manajemen aset ialah proses mengelola biaya modal aset (capital asset) pemerintah daerah secarah efektif, termasuk analisis siklus hidup dan kapasitas masing- masing aset serta mengelola informasi tentang kebutuhan pemeliharaan, tingkat layanan aset dan kebutuhan akan aset baru. Penelitian ini adalah penelitian kualitatif dengan metode analisis data adalah deskriptif kualitatif. Hasil penelitian menunjukkan bahwa pengelolaan aset tetap pada Dinas Tanaman Pangan, Hortikultura dan Peternakan Provinsi Sulawesi Barat telah dilakukan dengan berpedoman Peraturan Menteri Dalam Negeri Nomor 19 Tahun 2016 tentang Pedoman Pengelolaan Barang Milik Daerah. Kata Kunci: Aset Tetap, Sistem, Pengelolaan Aset
PENGARUH INSENTIF PAJAK DAN TINGKAT PENDAPATAN TERHADAP KEPATUHAN WAJIB PAJAK UMKM E-COMMERCE Clara Neltje Meini Rotinsulu; Hendrik ES Samosir; Vikky Renaldi; Rizal R. Manullang; Muhamad Risal Tawil
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.12531

Abstract

Wajib pajak tidak hanya berasal dari pekerja dan pemilik usaha besar, namun kini juga merambah pada sektor UMKM karena kontribusinya terhadap PDB yang cukup besar. Dalam mengembangkan usahanya, tidak sedikit UMKM yang telah bergerak pada e-commerce yakni bisnis berbasis teknologi internet sehingga dapat menunjang penjualannya. Penelitian ini bertujuan untuk mengetahui pengaruh insentif pajak dan tingkat pendapatan terhadap kepatuhan wajib pajak UMKM E-commerce. Hasil penelitian menunjukahn bahwa insentif pajak dan tingkat pendapatan berpengaruh kepatuhan wajib pajak UMKM E-commerce. Kata Kunci: Insentif Pajak, Tingkat Pendapatan, Kepatuhan Wajib Pajak, UMKM E-commerce

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