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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 3,062 Documents
 161   162   163   164   165 
PENGARUH LITERASI KEUANGAN, GAYA HIDUP, GENDER DAN PERENCANAAN KEUANGAN TERHADAP PERILAKU PENGELOLAAN KEUANGAN MAHASISWA UMS Khotimah, Aisyiyah Nur Kusnul; Ariani, Kurnia Rina
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16573

Abstract

In the era of globalization, financial management is an important aspect, especially for students who face various financial challenges such as education costs and living needs. Students need good financial understanding and knowledge to support effective financial management. Financial literacy, which includes an understanding of savings, loans, insurance, and investments, is one of the main factors that influence financial management behavior. This literacy helps individuals make optimal use of financial resources, make wise decisions and avoid financial risks. In addition, lifestyle also plays a role in financial management, as it reflects consumption patterns and habits that can change according to trends. With high financial literacy and proper lifestyle management, students can manage finances intelligently and minimize financial risks. This study aims to analyze the effect of Financial Literacy, Lifestyle, Gender and Financial Planning on the Financial Management Behavior of Students. This study uses multiple regression analysis with the help of the IBM SPSS program. The results of the study are Financial Literacy, Lifestyle, Financial Planning has a positive and significant effect on financial management behavior on students of Universitas Muhammadiyah Surakarta, while Gender has no positive and significant effect on financial management behavior on students of Universitas Muhammadiyah Surakarta.
EFEKTIVITAS CASH FLOW DEPOT TAHU SUMEDANG RWJ TONJONG TAJURHALANG KABUPATEN BOGOR JAWA BARAT A.R, Rasmawati; Tahang, Moh.
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.16589

Abstract

The impact of the Covid-19 pandemic, many Micro, Small and Medium Enterprises closed, one of the reasons is the inability to manage cash flow properly. The company's cash flow plays a role in controlling financial conditions on a regular basis, and knowing for sure the source of the company's income and expenses. When cash flow is managed properly, business activities will run smoothly. This study aims to determine whether the cash flow report has an effect on business continuity, and how much effectiveness the cash flow of the Sumedang RWJ Depot Tahu business is. This qualitative research, based on natural conditions, starts from data, clarified with relevant theories. Collecting data by triangulation, observation, interviews, literature studies and documentaries. Analysis of data reduction techniques, draw conclusions and present the results. The results of the study, cash flow management has an effect on business continuity, even though the recording is not in accordance with the usual accounting procedures, Simple cash management is applied with the principle that cash outflows should not exceed cash inflows. The achievement of the expected goals shows that the cash flow of the Sumedang Tahu Depot is quite effective. Keywords: Cash Flow; Depot Tahu Sumedang RWJ; Effectiveness; Covid-19 pandemic; UMKM
PENGARUH PERCEIVED VALUE, SOCIAL INFLUENCE, DAN USEFULNESS TERHADAP KEPUTUSAN PEMBELIAN ONLINE GREEN PRODUCT Fatimah, Anisa; Puspawati, Dewita
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16603

Abstract

This study aims to determine the effect of perceived value, social influence, and usefulness on online green product purchasing decisions. This study uses descriptive quantitative research methods. with a sample to be studied as many as 65 respondents. The respondents were taken from Gen-Z, which is a generation born in the range of 1995-2010. In the sampling technique, researchers used nonprobability sampling techniques. multiple linear regression analysis using Statistical Package for the Social Sciences (SPSS) software was used as a data analysis and processing tool. The results of this study are Perceived value has no influence on green product online purchasing decisions, while social influence and usefulness are proven to have a positive influence on green product online purchasing decisions.
PENGARUH CURRENT RATIO, DEBT TO EQUITY RATIO, TOTAL ASSET TURNOVER, SALES GROWTH, DAN NET PROFIT MARGIN TERHADAP RETURN ON EQUITY Anggraeni, Putri Pangestika; Adi, Suyatmin Waskito
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16605

Abstract

Indonesia's rapid economic development encourages companies to maximize growth and achieve profits. In the face of economic dynamics, monitoring financial performance is crucial, along with innovation to adapt. Companies in the healthcare sector are unique in that they are influenced by regulations, technological developments, and the public's need for healthcare services. During the pandemic, the sector has become particularly important due to increased demand for medicines, vitamins and medical equipment. The increase in sales of healthcare products is reflected in the financial reports available on the Indonesia Stock Exchange, allowing investors to evaluate financial performance through financial ratio analysis. This research is expected to provide validation, insight for investment decision making, and help companies improve operational efficiency in order to increase ROE as an indicator of profitability. This study was conducted to see the effect of current ratio, debt to equity ratio, total asset turnover, sales growth, and net profit margin on return on equity in healthcare companies listed on the IDX in 2019-2023. The method used in this research is multiple linear regression analysis. This study shows that Debt to equity ratio, Total asset turnover, Net profit margin affect return on equity, while Current ratio and Sales growth have no effect on return on equity.
ANALISIS KUALITAS SDM DAN MOTIVASI TERHADAP PRODUKTIVITAS PEGAWAI PADA INSTANSI PEMERINTAH DENGAN LINGKUNGAN KERJA SEBAGAI VARIABEL MODERASI Hakim, Lukmanul; Farada, Randy; Ma’ruf, M. Hasan
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16610

Abstract

Produktivitas kerja adalah faktor kunci dalam pencapaian tujuan organisasi, khususnya di instansi pemerintah yang memberikan layanan publik. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas SDM (X1) dan motivasi (X2) terhadap produktivitas pegawai (Y) di Dinas Tenaga Kerja dan Transmigrasi Kabupaten Way Kanan, dengan lingkungan kerja (Z) sebagai variabel moderasi. Pendekatan kuantitatif digunakan dengan data dari 33 pegawai melalui kuesioner. Analisis dilakukan menggunakan SPSS 25.0 dengan uji validitas (korelasi product moment) dan regresi berganda. Hasil menunjukkan bahwa kualitas SDM dan motivasi secara signifikan memengaruhi produktivitas kerja, dengan lingkungan kerja sebagai variabel moderasi yang memperkuat hubungan tersebut. Nilai R2R2 sebesar 0,888 menunjukkan bahwa 88,8% variasi produktivitas kerja dapat dijelaskan oleh model. Studi ini menyarankan pengelolaan SDM yang lebih baik untuk meningkatkan produktivitas pegawai sektor publik.  Keywords: Produktivitas Kerja, Kualitas SDM, Motivasi, Lingkungan Kerja, Variabel Moderasi
PENGARUH LITERASI KEUANGAN, PEMANFAATAN SISTEM INFORMASI AKUNTANSI, PENGGUNAAN TEKNOLOGI INFORMASI, SUMBER DAYA MANUSIA DAN KUALITAS PRODUK TERHADAP KINERJA UMKM DI KEBUMEN Hanafi, Luthfi Aruna; Kurniawati, Lintang
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16621

Abstract

This study aims to analyze the influence of financial literacy, the utilization of accounting information systems, information technology usage, human resources, and product quality on the performance of MSMEs in Kebumen. The research method used is quantitative with a survey approach. Data were collected through questionnaires distributed to 100 MSMEs in Kebumen. The results show that all independent variables have a positive and significant impact on MSME performance. Financial literacy helps MSMEs manage their finances effectively, the use of accounting information systems enhances efficiency and transparency, information technology facilitates operations and marketing, high-quality human resources improve productivity, and good product quality increases customer satisfaction.Keywords: Financial Literacy, Accounting Information Systems, Information Technology, Human Resources, and Product Quality.
PENGARUH AKTIVITAS PEMASARAN MEDIA SOSIAL TERHADAP KESADARAN MEREK, CITRA DAN LOYALITAS MEREK PENGGUNA TELEPON GENGGAM DI INDONESIA Rizal, Alimuddin; Marlien, R. A.; Musthofa, Musthofa
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16636

Abstract

Studi ini bertujuan untuk menguji pengaruh aktivitas pemasaran media sosial terhadap kesadaran merek, citra merek dan loyalitas merek. Populasi yang digunakan adalah pengguna handphone yang aktif menggunakan media sosial. Teknik pengambilan sampel yang digunakan adalah purposive sampling, dengan kriteria pengguna telpon genggam yang terbiasa menggunakan media sosial, jumlah sampel sebanyak 227 orang. Analisis data dilakukan dengan structural equation modeling (SEM), Partial Least Square (PLS). Hasil analisis menunjukkan bahwa aktivitas pemasaran media sosial terbukti menjadi faktor yang efektif mempengaruhi citra merek dan loyalitas merek. Selain itu, ditemukan bahwa kesadaran merek dan citra merek berpengaruh signifikan terhadap loyalitas merek. Selanjutnya, kesadaran merek memiliki efek relatif terbatas pada citra merek Jadi, untuk membangun loyalitas merek, dapat berbasis pada citra merek yang baik, menciptakan kesadaran merek yang didesain melalui aktivitas-aktivitas pemasaran di media sosialKata Kunci : Aktivitas Pemasaran Media Sosial, Kesadaran Merek, Citra Merek, Loyalitas Merek
ANALYSIS OF THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY (CSR) PROGRAMS ON CORPORATE IMAGE IN THE DIGITAL ERA Hodijah, Cucu; Kusnara, Hasti Pramesti; Albar, Fauzan Manafi; Gusyana, Dadang; Jaya, Umban Adi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.15090

Abstract

In the digital era, corporate image is impacted not only by the social and environmental effects of CSR programs but also by the public communication of these programs. As a result, corporate social responsibility, or CSR, has become a crucial component of company strategy around the globe. Information and communication technology advancements give businesses excellent chances to connect with a larger audience via a variety of digital channels. This emphasizes how crucial it is to assess how well CSR initiatives contribute to a company's favorable public image in the digital age. This study aims to determine the impact of CSR programs on corporate image, focusing on PT Amerta Indah Otsuka's CSR initiatives in Sukabumi. This study aims to analyze how PT Amerta Indah Otsuka's CSR programs affect corporate image, especially in terms of communication and public response in the digital era. The findings are expected to provide guidance for other companies in designing effective CSR strategies in an increasingly connected digital world. The literature review highlights that effective CSR management not only enhances corporate image but also contributes to competitive and financial advantages. Studies emphasize that CSR increases customer loyalty, strengthens brand identity, and improves financial performance. In addition, CSR initiatives also improve employee satisfaction and regulatory relations, support risk management, and sustainability efforts. The methodology used was an associative causal quantitative approach, by collecting data through a Google Form-based questionnaire distributed to 100 respondents aged 18-65 years in Sukabumi. Statistical analysis, specifically regression analysis using SPSS, confirmed a significant positive relationship between CSR and the dependent variable, indicating a substantial influence of CSR on corporate image.
Enhancing Consumer Brand Engagement in Social Media Marketing for Wedding Organizer Services Salsabela, Riska Nadiya; Widadi, Budi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.16177

Abstract

This study aims to examine the impact of Value Co-Creation on Consumer Brand Engagement within the context of social media marketing for wedding organizer (WO) services. The sample was selected using purposive sampling, with a total of 120 respondents who are WO service users and active on social media. The data analysis technique employed is Structural Equation Modeling (SEM) using the AMOS software, and data was collected through a questionnaire. The findings reveal that five hypotheses have a positive and significant influence: entertainment on value co-creation, interactivity on value co-creation, EWOM on value co-creation, trendiness on value co-creation, and value co-creation on consumer brand engagement . However, one hypothesis, concerning customization's effect on value co-creation, was found to be insignificant.
PENGARUH PROFITABILITAS, LIKUIDITAS DAN BIAYA OPERASIONAL TERHADAP PAJAK PENGHASILAN BADAN Sahri, Yulian; Fahmi, Muhammad; Ayassy, Naufal Rafi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 4 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i4.16332

Abstract

AbstrakPajak merupakan iuran rakyat kepada Negara berdasarakan undang-undang (yang dipaksakan) dengan tidak mendapatkan jasa timbal (kontraprestasi) yang langsung dapat ditunjukkan dan yang digunakan untuk membayar pengeluaran umum. Penelitian ini bertujuan untuk mengetahui pengaruh profitabilitas, likuiditas, dan biaya operasional terhadap pajak penghasilan badan. Penelitian ini adalah penelitian asosiatif. Populasi pada penelitian ini sebanyak 24 perusahaan manufaktur sektor pertanian yang terdaftar di BEI periode 2018-2022. Jumlah sampel yang digunkan dalam penelitian ini sebanyak 11 perusahaan dengan penentuan sampel mengunakan metode purposive sampling. Data yang digunakan adalah data sekunder. Teknik pengumpulan data yang digunakan adalah dokumentasi. Metode analisis yang digunakan adalah analisis statistik deskriptif, uji asumsi klasik, dan uji hipotesis dengan program SPSS versi16. Hasil Penelitian ini adalah menunjukkan bahwa variabel profitabilitas berpengaruh terhadap pajak penghasilan badan, likuiditas tidak berpengaruh terhadap pajak penghasilan badan, dan biaya operasional berpengaruh terhadap pajak penghasilan badan.  Kata Kunci: Profitabilitas, Likuiditas,  Pajak Penghasilan Badan. AbstractTax is a contribution from the people to the State based on the law (which is forced) without receiving any reciprocal services (counter-performance) that can be directly demonstrated and which are used to pay for general expenses. This study aims to determine the effect of profitability, liquidity, and operating costs on corporate income tax. This study is an associative study. The population in this study was 24 agricultural sector manufacturing companies listed on the IDX for the 2018-2022 period. The number of samples used in this study was 11 companies with sample determination using the purposive sampling method. The data used is secondary data. The data collection technique used is documentation. The analysis method used is descriptive statistical analysis, classical assumption testing, and hypothesis testing with the SPSS version 16 program. The results of this study indicate that the profitability variable has an effect on corporate income tax, liquidity does not have an effect on corporate income tax, and operating costs have an effect on corporate income tax. Keywords: Profitability, Liquidity, Corporate Income Tax.

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