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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 3,290 Documents
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PENGARUH KETIDAK PASTIAN BISNIS PADA PENGALAMAN USAHA DAN SKALA USAHA TERHADAP INFORMASI AKUNTANSI: STUDI UMKM DI BANDAR LAMPUNG Adi Pramana; Azli Fahrizal; Harmani Harun; Jhon Eferedy; Iing Lukman
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20730

Abstract

Kondisi ketidakpastian bisnis yang tinggi mendorong kebutuhan informasi yang lebih baik sehingga memacu pelaku usaha untuk memperkuat sistem pencatatan dan pelaporan sebagai upaya mitigasi risiko. Studi ini bertujuan untuk menguji pengaruh pengalaman usaha dan skala usaha terhadap penggunaan informasi akuntansi pada UMKM di Kota Bandar Lampung. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei melalui penyebaran kuesioner kepada pelaku UMKM yang dipilih menggunakan teknik purposive sampling. Analisis data dilakukan menggunakan aplikasi SmartPLS. Hasil penelitian menunjukkan bahwa pengalaman usaha dan skala usaha berpengaruh positif dan signifikan terhadap penggunaan informasi akuntansi pada UMKM di Kota Bandar Lampung. Namun, kondisi ketidakpastian bisnis terbukti tidak signifikan memoderasi pengaruh pengalaman usaha dan skala usaha terhadap penggunaan informasi akuntansi. Temuan penelitian ini menunjukkan bahwa faktor internal usaha memiliki peranan penting dalam mendorong penggunaan informasi akuntansi pada UMKM, sedangkan faktor eksternal berupa ketidakpastian bisnis tidak terbukti memperkuat hubungan tersebut. Kata Kunci: Pengalaman Usaha, Skala Usaha, Ketidakpastian Bisnis, Informasi Akuntansi, UMKM.
BENCHMARKING EFISIENSI KINERJA HOTEL DI ERA PEMULIHAN PARIWISATA DENGAN PENDEKATAN DEA Cucu Hayati; Leonard Adrie Manafe
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20742

Abstract

This study evaluated the efficiency of hotel performance in Indonesia in the post-pandemic tourism recovery era during 2022-2025 as well as identify issuers that can be a reference for best practices through benchmarking instruments. The research method used a quantitative approach with the non-parametric Data Envelopment Analysis (DEA) method. The number of DMUs in this study is 9 hotel issuers listed on the Indonesia Stock Exchange (IDX), namely EAST, PWON, SHID, PSKT, DFAM, SNLK, BUVA, FITT, and JIHD. This study specifically applies the Variable Returns to Scale (VRS) model with an output-oriented approach to measure pure technical efficiency without bias from the influence of the operating scale. The results show that in the 2022–2024 period, the majority of hotel issuers managed to achieve full efficiency, but this number will decrease in 2025 as operational costs increase and market conditions change. The average pure technical efficiency of the industry was recorded to have decreased from the range of 95–96% in the initial period to 85.7% in 2025. EAST and PWON issuers have consistently been identified as the main references for other issuers that are not yet efficient. Through slack analysis, it was found that inefficiencies in issuers that are not optimal generally come from excess room capacity and the amount of labor that is disproportionate to the output produced. Based on these findings, the study recommends downsizing strategies for hotels in conditions of decreasing returns to scale and expansion strategies for hotels in conditions of increasing returns to scale to achieve better economies of scale efficiency.
IMPLEMENTASI MANAJEMEN STRATEGI UNTUK MENINGKATKAN LOYALITAS PELANGGAN PADA ARSY BABY MOM KIDS SPA Diah Astini; Ardika Kurniasih; Bangun Prajadi Cipto; Nurul Amin; Yulia Ari Setyowati
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20743

Abstract

Penelitian ini bertujuan menganalisis implementasi manajemen strategi dalam meningkatkan loyalitas pelanggan pada Arsy Baby Mom Kids Spa, mengidentifikasi faktor-faktor yang mendukung dan menghambat implementasinya dalam meningkatkan loyalitas pelanggan. Pendekatan yang digunakan adalah kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara, observasi, dan dokumentasi. Analisis data dilakukan menggunakan pendekatam SWOT yang didukung oleh analisis Value Chain, Porter’s Five Forces, dan TOWS Matrix untuk merumuskan strategi yang. Hasil penelitian menunjukkan bahwa Arsy Baby Mom Kids Spa memiliki kekuatan utama pada tenaga kerja profesional tersertifikasi, pengalaman usaha yang cukup matang, serta variasi layanan yang lengkap. Di sisi lain, kelemahan yang dihadapi meliputi tingginya biaya operasional dan ketergantungan pada sumber daya manusia. Peluang usaha terbuka luas seiring meningkatnya kesadaran masyarakat terhadap kesehatan ibu dan anak serta perkembangan tren parenting modern. Namun demikian, ancaman dari kompetitor sejenis dan persaingan harga menjadi tantangan utama yang harus dihadapi. Implementasi manajemen strategi yang dilakukan menunjukkan bahwa peningkatan kualitas layanan, pemanfaatan promosi digital, serta penguatan hubungan dengan pelanggan menjadi faktor penting dalam membangun loyalitas pelanggan. Penerapan manajemen strategi yang adaptif dan berbasis analisis lingkungan internal dan eksternal dapat meningkatkan loyalitas pelanggan secara berkelanjutan.
ANALISIS STRATEGI KEPUASAN PELANGGAN BERBASIS EXPERIENTIAL MARKETING DAN SUPERIOR QUALITY DALAM MENINGKATKAN LOYALITAS KONSUMEN UMKM KOPI Rian Andrianto; Bangun Prajadi Cipto; Nano Priyanto; Galang Aji Narotama; Nanang Wahyudi
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20744

Abstract

This study aims to analyze the influence of Superior Quality, Experiential Marketing, and Customer Relationship Management (CRM) on Customer Satisfaction within night-time coffee MSMEs (Micro, Small, and Medium Enterprises) along the Jalan Slamet Riyadi corridor in Surakarta. Amidst a hyper-competitive market and fluctuating monthly revenues, the implementation of appropriate marketing strategies is crucial for the business continuity of these MSMEs. This study employs a quantitative approach using a survey method. A purposive sampling technique was used to select 50 respondents who actively consume coffee in the area. Primary data were collected via Likert-scale questionnaires and analyzed using multiple linear regression. The analysis results indicate that Superior Quality, Experiential Marketing, and CRM—both individually and simultaneously—have a positive and significant impact on Customer Satisfaction. The Experiential Marketing variable makes the dominant contribution to shaping consumer satisfaction perceptions. The coefficient of determination (R²) of 0.672 indicates that 67.2% of the variation in customer satisfaction is explained by these three variables, while the remainder is influenced by factors outside the model. The managerial implications of this study highlight the importance for coffee MSMEs to integrate product quality, the creation of emotional experiences within the shop environment, and personalized customer relationships to reduce customer switching rates.  Keywords: Experiential Marketing, Superior Quality, Customer Relationship Management, Customer Satisfaction, Coffee MSMEs.
PENGARUH MOTIVASI DAN DISIPLIN TERHADAP PRODUKTIVITAS KERJA DI KANTOR DINAS SOSIAL KABUPATEN TORAJA UTARA Felia Febronia; Dina Ramba; Jemi Pabisangan Tahirs
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20765

Abstract

This study aims to examine the effect of motivation and discipline on employee work productivity at the Social Service Office of North Toraja Regency, both partially and simultaneously. This research used a quantitative method with a saturated sampling technique involving all 37 employees. Data were collected through questionnaires and analyzed using multiple linear regression with SPSS. The results showed that motivation had a positive and significant effect on work productivity (t = 12.286; sig. < 0.001). Discipline also had a positive and significant effect on work productivity (t = 11.970; sig. < 0.001). Simultaneously, motivation and discipline significantly affected work productivity with a coefficient of determination (R²) of 0.907 or 90.7%.
PENGARUH KEPRIBADIAN DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA PEGAWAI DI KANTOR BAPENDA TORAJA UTARA Rantika Madao; Jemi Pabisangan Tahirs; Dwibin Kannapadang
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20766

Abstract

This study aims to determine the influence of personality and work motivation on employee job satisfaction at the North Toraja Bapenda office.The research uses a quantitative approach with a survey method. The research population is employees of BAPENDA North Toraja, with a sample of 65 respondents determined using saturated sampling techniques. Data collection was carried out through the distribution of questionnaires using the Likert scale. The results of the study showed that partially personality had a positive and significant effect on job satisfaction with a significance value of 0.046 < 0.05 and a t-value of 2.521 > t table of 1.999. Work motivation also had a positive and significant effect on job satisfaction with a significance value of 0.046 < 0.05 and a t-value of 2.039 > t table of 1.999. Simultaneously, personality and work motivation had a positive and significant effect on job satisfaction with an F value of 9.844 > F table 3.15 and a significance value of 0.000, 0.05. The determination coefficient value (R2) of 0.241 showed that personality and work motivation were able to explain 24.1% of the variation in job satisfaction, while the remaining 75.9% was influenced by other factors outside the study
PENGARUH LITERASI DIGITAL DAN EFIKASI DIRI TERHADAP KESIAPAN KERJA MAHASISWA PROGRAM STUDI MANAJEMEN FAKULTAS EKONOMI DAN BISNIS UKI TORAJA Mawar Evrillia; Dian Intan Tangkeallo; Mince Batara
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20768

Abstract

This study aims to analyze the influence of digital literacy and self-efficacy on the work readiness of students of the Management Study Program, Faculty of Economics and Business, Indonesian Christian University Toraja. This study uses a quantitative approach with an explanatory research method. The research population is 231 active students of the Class of 2022, with a sample of 70 respondents determined using simple random sampling techniques. Data collection was carried out through the distribution of questionnaires, then analyzed using multiple linear regression analysis with the help of SPSS version 26. The results showed that partially digital literacy did not have a significant effect on job readiness (t = 1.330; sig. = 0.188 > 0.05), while self-efficacy had a positive and significant effect on job readiness (t = 4.942; sig. = 0.000 < 0.05). Simultaneously, digital literacy and self-efficacy had a significant effect on job readiness (F = 44.723; sig. = 0.000 < 0.05), with a determination coefficient value (R2) of 0.572. This shows that 57.2% of the variation in job readiness can be explained by digital literacy and self-efficacy, while the rest are influenced by other factors outside the study
PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA PEKERJA PROYEK DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI PADA PT JASA KONSTRUKSI BANJARNEGARA Zidan Febriansyah; Hermin Endratno; Tri Septin Muji Rahayu; Purnadi
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20786

Abstract

Project worker performance is a crucial factor determining a construction company's success in meeting quality, cost, and schedule targets. This study aims to analyze the impact of work motivation and work discipline on project worker performance, with job satisfaction serving as a mediating variable, at PT Jasa Konstruksi Banjarnegara. A quantitative approach was employed, utilizing a survey method involving 212 project workers selected through purposive sampling. Data were collected via questionnaires and analyzed using Partial Least Squares-Structural Equation Modeling (PLS-SEM) with SmartPLS 3. The results indicate that work motivation and work discipline have a positive and significant effect on project worker performance. Furthermore, work motivation and work discipline positively and significantly influence job satisfaction, while job satisfaction has a positive and significant impact on worker performance. Mediation analysis reveals that job satisfaction significantly mediates the effects of work motivation and work discipline on project worker performance. These findings suggest that enhancing work motivation and discipline—supported by job satisfaction—can serve as an effective strategy to improve project worker performance within construction companies. Unlike previous studies, this research examines the mediating role of job satisfaction among daily-wage construction workers, whose roles are characterized by high-risk conditions and a focus on project targets.
INTEGRASI PERDAGANGAN DAN STABILITAS NILAI TUKAR SEBAGAI FAKTOR PENDORONG PERTUMBUHAN EKONOMI INDONESIA Rian Arfiangga; Didit Purnomo
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20805

Abstract

Penelitian ini bertujuan untuk mengkaji bagaimana ekspor, impor, dan nilai mata uang memengaruhi pembangunan ekonomi Indonesia dari tahun 1999 hingga 2024. Penelitian ini menggunakan data sekunder deret waktu yang bersumber dari BPS dan sumber terkait lainnya. Analisis dilakukan dengan metode regresi linear berganda menggunakan teknik OLS dan bantuan perangkat lunak EViews 10. Hasil penelitian menunjukkan bahwa meskipun ekspor berpengaruh positif terhadap pembangunan ekonomi Indonesia, pengaruh tersebut secara statistik tidak signifikan. Demikian pula, impor memiliki pengaruh positif namun tidak signifikan terhadap kemajuan ekonomi. Di sisi lain, nilai tukar berdampak negatif secara signifikan terhadap pertumbuhan ekonomi Indonesia. Hasil ini mengindikasikan bahwa menjaga stabilitas nilai tukar lebih krusial bagi kemajuan ekonomi dibandingkan sekadar meningkatkan aktivitas perdagangan internasional. Studi ini menyarankan perlunya pemerintah memperkuat stabilitas nilai tukar dan mendorong kemandirian industri dalam negeri, sehingga kegiatan ekspor maupun impor dapat berperan lebih efektif dalam pertumbuhan ekonomi.
APAKAH DIGITAL NATURAL CAPITAL MAMPU MENGURANGI KETERGANTUNGAN TERHADAP EKSPLOITASI SUMBER DAYA ALAM? ANALISIS KONSEPTUAL PADA ERA INDUSTRI 5.0 Tamam Rosid; Suryadi
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 3 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i3.20872

Abstract

Artikel ini mengembangkan konsep baru – Digital Natural Capital (DNC) sebagai kerangka konseptual untuk menjawab pertanyaan apakah digitalisasi ekonomi mampu mengurangi ketergantungan terhadap eksploitasi sumber daya alam (SDA) fisik pada era transformasi menuju Industri 5.0. Studi terdahulu telah mengaitkan ekonomi digital dengan efisiensi penggunaan SDA dan transformasi hijau, namun umumnya memperlakukan digitalisasi sebagai instrumen efisiensi semata, bukan sebagai bentuk modal (capital) yang berdiri sejajar dengan modal alam, modal manusia, dan modal fisik. Kesenjangan riset (research gap) inilah yang mendasari kebaruan (novelty) artikel ini. Dengan pendekatan kualitatif, kajian pustaka sistematis (systematic literature review) dan analisis konseptual interpretatif, penelitian ini mensintesiskan Teori Modal Alam (Costanza & Daly, 1992), Resource-Based View (Barney, 1991), dan Teori Resource Curse (Sachs & Warner, 2001; Auty, 1993) dengan literatur terkini tentang Industri 5.0 dan ekonomi digital (2023–2026) untuk membangun kerangka DNC yang terdiri atas tiga lapisan: kognitif-data, sirkularitas, dan tata kelola. Data sekunder dari World Bank dan UNCTAD digunakan untuk memotret kondisi faktual ketergantungan pada SDA dan jejak lingkungan digitalisasi. Hasil analisis menunjukkan bahwa DNC berpotensi menekan ketergantungan pada eksploitasi SDA fisik melalui efisiensi ekstraksi, substitusi material, perpanjangan siklus hidup aset, dan tata kelola berbasis data, tetapi efektivitasnya dimoderasi secara kuat oleh kualitas kelembagaan dan berisiko menimbulkan rebound effect berupa jejak karbon dan konsumsi energi infrastruktur digital itu sendiri. Artikel ini menawarkan implikasi teoretis berupa perluasan taksonomi modal dalam ekonomi sumber daya, serta implikasi kebijakan bagi negara berkembang kaya SDA, termasuk Indonesia, dalam merancang transisi Industri 5.0 yang tidak sekadar mendigitalkan ekstraksi, tetapi mentransformasi basis modal pembangunan. Kata Kunci: modal alam digital; ketergantungan sumber daya alam; Industri 5.0; ekonomi sumber daya; kerangka konseptual

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