Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
AL-KHARAJ: The Journal of Islamic Economics, Finance & Business is a scientific journal published by the Center for Research and Strategic Studies (PRKS) of the Institute of Islamic Religion (IAI) National Laa Roiba Bogor. This journal contains scientific papers from academics, researchers and practitioners in research on Islamic economic, financial and business issues.
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<![CDATA[Analisis Pengaruh Electronic Word of Mouth (E-Wom) dan Celebrity Endorser terhadap Purchase Decision Melalui Brand Image sebagai Variabel Intervening: ]]>
<![CDATA[Ambar Lukitaningsih]]>;
<![CDATA[Lusia Tria Hatmanti Hutami]]>;
<![CDATA[Mahastuti Nur Indahsari]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.2745
<![CDATA[This study aims to analyze the influence of electronic word of mouth (E-WOM) and celebrity endorsers on purchase decisions through brand image as an intervening variable (study on Emina Cosmetics consumers). The population used in this study were consumers of Emina Cosmetics. This research used a type of questionnaire that used Google Form as a research tool. The research method used is a non-probability sampling technique with the purpusive sampling method. The sample used was 80 respondents. The data obtained from the questionnaire were then processed and analyzed using model provisions (classical assumption test), hypothesis testing using partial test (t), F test, determination test (R2), and sobel test using the SPSS 25 program. The results of this study show that brand image can mediate electronic word of mouth (E-WOM), brand image can mediate celebrity endorser, electronic word of mouth (E-WOM) has a significant positive effect on purchase decisions, celebrity endorsers have no effect on purchase decisions, and brand image has a significant positive effect on purchase decisions. Keywords: electronic word of mouth (e-WOM), celebrity endorser, brand image, purchase decisions]]>
<![CDATA[Pengaruh Current Ratio, Debt to Equity Ratio, Total Aset Turnover terhadap Pertumbuhan Laba pada Perusahaan Subsektor Telekomunikasi yang Terdaftar di BEI ]]>
<![CDATA[Oscar Pamungkas Rahardjo]]>;
<![CDATA[Gendro Wiyono]]>;
<![CDATA[Ratih Kusumawardhani]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.2826
<![CDATA[This study aims to examine the effect of current ratio, debt to equity ratio, and total assets turnover on profit growth in telecommunications companies listed on the IDX for the 2018-2021 period. The population in this study is all Telecommunication Companies listed on the IDX. The sampling technique used purposive sampling and obtained samples of 8 companies. The data were processed using classical assumption tests, multiple linear regression, and hypothesis testing using partial tests (t) and determination tests (R2) using the SPSS program 25 The results showed that the current ratio did not affect profit growth, debt to equity ratio did not affect profit growth, total asset turnover did not affect profit growth policy. Keywords: Current ratio, debt to equity ratio, total asset turnover, profit growth]]>
<![CDATA[Pengaruh Profitabilitas, Kepemilikan Manajerial, dan Karakter Eksekutif terhadap Nilai Perusahaan: ]]>
<![CDATA[Teguh Erawati]]>;
<![CDATA[Feby Al Ghafuur]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.2889
<![CDATA[This study aims to examine the effect of profitability, managerial ownership and executive character on firm value. The sample used in this study is a manufacturing company listed on the Indonesia Stock Exchange (IDX) for 2016-2021. Sampling in this study used a purposive sampling method and obtained 22 companies with data processed from 123 annual financial reports. The data analysis method used is multiple linear regression analysis. The results in this study state that profitability has a positive effect on firm value, managerial ownership does not have a positive effect on firm value, executive character has a positive effect on firm value. Keywords: Profitability, Managerial Ownership, Executive Character and Firm Value]]>
<![CDATA[Pengembangan Ekonomi Kreatif Batik Tulis Pamekasan Upaya Peningkatan Ekonomi Masyakat Persepektif Ekonomi Islam ]]>
<![CDATA[Maulidi Maulidi]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.2915
<![CDATA[Development economy creative have very important role in development economy society Creative economy in field based crafts _ legacy culture that is batik crafts . Challenge the largest written batik entrepreneurs in this era is how guard sustainability a works so no the more thinning and undermined by its tightness competition batik industry.Because More the year of written batik the more thinning , remember rampant more batik printing products affordable from facet price and more fast the workmanship. There is empowerment based economy capable creative _ give gradual and continuous motivation , training and coaching to society . activity training this is effort for empower economy creative in the district pamekasan In particular in the village that incidentally batik production so capable Upgrade economy community and management of written batik as product economy creative which continues to be preserved . Type research used _ in study this is research field ( field research ). Aim study this is for knowing so far where is understanding Public about economy majority creative profession as written batik craftsmen . Method which used in study this is qualitative, with tool collectors data as following : interview deep,observation and documentation,From the results study districts pamekasan could Upgrade income Public but must sharia principles , besides it's a training program that is given government districts through each district because could add outlook as well as experience for participating participants _ training it this _ seen of 15 people who follow program training and all which implement activity processing of written batik as well as media management Meanwhile in Economic review . Keywords : Creative Economy Batik Written _ effort enhancement economy society]]>
<![CDATA[Pengaruh Kualitas Pelayanan dan Harga terhadap Loyalitas Pelanggan pada Graha Air Minum Isi Ulang Tirta Segah Trenggalek Melalui Kepuasan Pelanggan ]]>
<![CDATA[Tony Prastyo Budi]]>;
<![CDATA[Lativa Hartiningtyas]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.2939
<![CDATA[In order to boost customer satisfaction and loyalty, Indonesia's free market forces business owners to raise prices and service quality. At Graha Air Refill Tirta Segah Trenggalek, This study uses customer satisfaction as an intervention to determine the relationship between price, service quality, and customer loyalty. This study, which took a quantitative approach, utilized associative research. The people who bought Graha Water Refill Tirta Segah Trenggalek were the people in this study, and 100 samples were taken from them. The sampling was done using purposeful sampling, and the research time was from Agust to September 2022. For data collection, a Google Form-based online questionnaire was utilized. According to the findings of this study, price has a positive and significant impact on customer loyalty, service quality has a positive and significant impact on customer satisfaction, and service quality does not have a significant impact on customer loyalty. Price also has a positive and significant impact on customer loyalty, customer satisfaction has a positive and significant impact on customer loyalty, and service quality does not have a significant impact on customer loyalty. cost through client steadfastness and customer loyalty at Graha Air Top off Tirta Segah Trenggalek. Keywords: Price; quality of service; customer satisfaction; and repeat business]]>
<![CDATA[Analisis Strategi Pemasaran Terhadap Peningkatan Nasabah Produk Pembiayaan Warung Mikro ]]>
<![CDATA[Yahdi Ilal Rusdy]]>;
<![CDATA[Aidil Alfin]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.3118
<![CDATA[The member of Mandiri Syariah Bank KCP Pangkalan Tanjung Pati Micro Stalls Financing customers is still very small, then the target and realization of the disbursement of Mandiri Syariah Bank KCP Pangkalan Tanjung Pati Financing have also not been achieved so further steps are needed to increase Micro Warung Financing customers. used is field research (field research), which is descriptive qualitative, data sources used are primary data and secondary data. Data collection techniques through observation and interviews, at BSM KCP Base Tanjung Pati. Namely researching directly the research object to see how the marketing strategy (Marketing Mix) on micro shop products attracts customer interest. The key informant in this study is the Micro Marketing section. The results of the study show that marketing strategy is very important in attracting customer interest, namely by marketing mix and steps to attract customers' interest in Micro Warung products by monitoring microfinance customers, developing variations of Micro Warung Financing products and conducting socialization with the community in various media so that people understand on the benefits of Micro Stalls Financing.]]>
<![CDATA[Analisis Trading Volume Activity dan Abnormal Return Sebelum dan Sesudah Stock Split pada Perusahaan yang Listing di BEI Tahun 2019-2022 ]]>
<![CDATA[Hidayati Amelia Rahayu]]>;
<![CDATA[Faizal Satria Desitama]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.3366
<![CDATA[This study was conducted with the aim of seeing the difference in trading volume activity (TVA) and abnormal stock returns before and after the stock split on issuers listed on the Indonesia Stock Exchange for the 2019-2022 period. This research uses a quantitative approach, with the type of research being an event study. The event study analysis period was carried out with an observation period of 5 days before the stock split, 1 day after the stock split, and 5 days after the stock split, so that the number of research periods was 11 days. The population in this study was 380, while the sample used was 34 issuers. The sampling method used is purposive sampling. This study used a secondary type of data source, where the entire data was obtained from the official website or website of the Indonesia Stock Exchange (IDX). The variables used are independent variables in the form of stock splits, as well as dependent variables in the form of TVA and abnormal returns. Meanwhile, the data collection techniques used in this study are literature studies and documentation studies. The test results for the TVA variable using the Wilcoxon signed-rank test showed that there was a difference in TVA before and after the stock split action by the issuer. Meanwhile, testing for abnormal return variables using paired sample t-tests, shows the results that there is a difference in abnormal stock returns both before and after the stock split action by issuers. Keywords: Trading Volume Activity, Abnormal Return, Stock Split]]>
<![CDATA[Strategi Pemasaran Produk Takafulink Salam Dalam Meningkatkan Jumlah Nasabah ]]>
<![CDATA[Nurul Fazrianti]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.3417
<![CDATA[Sharia insurance is an effort to protect and help each other among policyholders (participants) which is carried out through the collection and management of tabarru funds that provide a pattern of return to face certain risks through contracts that are in accordance with sharia principles. Insurance is a way to minimize the occurrence of greater risks, which may be experienced by everyone. In the present day there are more and more other sharia insurance companies that require every sharia insurance company to continue to improve existing marketing strategies in order to achieve their goals with increasing customers in the midst of competition in the sharia insurance business. Similarly, Takafulink Salam's product marketing strategy must continue to be improved its marketing strategy to increase the number and interest of customers in Takafulink Salam products. The purpose of this study is to find out the marketing strategies carried out can increase the number and interest of customers. The research method used is descriptive qualitative by conducting research into the field as well as providing an overview of the marketing strategy carried out by agents in increasing the number of customers. The results of the research stated that the marketing strategy carried out was not enough to help increase the number and interest of customers in the Takafulink Salam insurance product. It is still necessary to continue to improve other strategies in order to increase the number and interest of customers in the Takafulink Salam insurance product. Keywords: Marketing Strategy, Interests, Customers.]]>
<![CDATA[Analisis Kebijakan dan Strategi Bisnis PT Avo Inovation Technology ]]>
<![CDATA[Sonja Andarini]]>;
<![CDATA[Maharani Ikaningtyas]]>;
<![CDATA[Cynarawita Firjatullah]]>;
<![CDATA[Dewi Candra Wulan]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.3429
<![CDATA[The development of the digital era is growing rapidly until now. Digitalization has spread to various fields, especially in the business sector. Almost all companies, from small to large, use digitalization as their marketing policy and strategy. This study aims to analyze the influence of the digital era on company business policies and strategies. The research method used is descriptive qualitative. The researcher conducted an analysis referring to the relevant data. Examines the theory with the influence between variables from data collected from journals and articles for the last five years. The results of this study indicate that the digital era has an influence on the company's business policies and strategies. Keywords: Business, Policy, Strategy, Avoskin.]]>
<![CDATA[Analisis Pengaruh Motivasi Kerja, Lingkungan Kerja Dan Stres Kerja Terhadap Kepuasan Kerja Karyawan : Studi Pada Dinas Perdagangan Dan Perindustrian Kabupaten Flores Timur ]]>
<![CDATA[Olivya Andreas]]>;
<![CDATA[Prayekti ` Prayekti]]>;
<![CDATA[Epsilandri Septyarini]]>
<![CDATA[ Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 1 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba ]]>
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DOI: 10.47467/alkharaj.v6i1.3440
<![CDATA[This study aims to determine work motivation, work environment, and work stress on employee job satisfaction. This research method uses a questionnaire. The population in this study were all employees working at the East Flores Regency Industry and Trade Office, totalling 50 employees. The sampling technique in this study is saturated sampling. The data source of this research is primary data. Test the quality of the data using validity test, reliability test. and Classical Assumption Test. The data analysis technique in this study used Multiple Linear Regression Analysis, Statistical Test T, Statistical Test F. The research finding are simultaneously the variables of work motivation, work environment, and work stress have a significant effect on employee job satisfaction.]]>
