cover
Contact Name
Prof. Dr. Ir. I Gde Pitana, M.Sc
Contact Email
ngurah.t.pramana@gmail.com
Phone
+6282247966523
Journal Mail Official
balitourismj@gmil.com
Editorial Address
Jl. Raya Puputan 41, Renon Denpasar, Bali 80235 Indonesia
Location
Kota denpasar,
Bali
INDONESIA
Bali Tourism Journal
Published by Bali Tourism Board
ISSN : 2580913X     EISSN : 25809148     DOI : https://doi.org/10.36675/btj
Bali Tourism Journal is a new innovative travel advisor that combines a simple newspaper and magazine, with a complexity of Educational and Scientific Academic Journal. All the contents here are well written by a reporter, journalist, academician, post-degree student, and also some lecturer. All contents are also reviewed and edited by the professional editor that also major in the specific topic of each content. We ensure you, that our stories are genuine, all our photos were personally gain by our professional photographer and correspondent. This is not an advertisement; this is a scientific based and educational mixed magazine-journal about Bali. The true Bali.
Articles 124 Documents
Social and Moral Guidance of Balinese Life in Kakawin Niti Sastra Ida Bagus Putra Setiawan
Bali Tourism Journal Vol. 7 No. 1 (2023): (Available online April 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i1.87

Abstract

Estimated to be written in 350 B.C. In the Magada Kingdom of India, Niti Sastra is one of the knowledge references that gives readers an overview of leadership and management. In Bali, the script is better known as Kakawin Niti Sastra. Kakawin is poetry written in the Kawi language, an extinct old Javanese language. Niti Sastra is the Sanskrit term for "science of morality," and it refers to the study of how to uphold Dharma or morality in one's conduct and in all of life. Politics and leadership are generally discussed in academia, as per Niti Sastra. After that, it gives a general summary of how the teachings of the Niti Sastra relate to those of other Hindu texts and goes on to describe the Ramayana and Mahabharata Epics in more detail. However, a closer look reveals that Niti Sastra also further documents and outlines social communication processes. Ideas given in the Kekawin Niti Sastra, particularly those pertaining to the arena of social life, have universal values, as evidenced by the presentation of several examples, even in a nation that no longer has a feudal administration system and its socioeconomic conditions. These principles, which are founded on Hinduism, still hold true. Thus, the Niti Sastra Book might be a good resource for academics looking to gain a deeper understanding, particularly about the application of moral principles to daily life.
Tourism in Jembrana, Bali: A Hidden Gem Unveiled Eka Ari Suhendra
Bali Tourism Journal Vol. 7 No. 1 (2023): (Available online April 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i1.88

Abstract

The island of Bali in Indonesia has long been renowned as a popular tourist destination, attracting millions of visitors each year. While regions like Ubud, Kuta and Seminyak dominate the tourist scene, Jembrana, a lesser-known district for foreigners located in the western part of the island, offers a unique and authentic travel experience. Its natural beauty, cultural heritage, and commitment to sustainable tourism make it a promising destination that combines exploration, relaxation, and environmental consciousness. Cultural Heritage and Festivals Jembrana is deeply rooted in Balinese culture and tradition. Despite its potential, Jembrana faces several challenges in developing its tourism industry. Limited transportation infrastructure and connectivity to other tourist hubs pose obstacles to attracting a larger number of visitors. Additionally, the lack of international promotion and marketing efforts has hindered the district's visibility in the global tourism market. To overcome these challenges, collaboration between the government, local communities, and private sector stakeholders is essential. By investing in infrastructure, marketing, and collaborative efforts, Jembrana can position itself as a sustainable tourism destination, contributing to the economic development of the district while preserving its rich cultural heritage and pristine natural landscapes. As travelers venture beyond the popular tourist spots of Bali, Jembrana's hidden wonders await, ready to enchant and captivate those who seek an extraordinary and meaningful travel experience.
Ende Culture in East Nusa Tenggara: Unraveling the Rich Heritage and Traditions of an Enigmatic Region Putu Herry Hermawan Priantara
Bali Tourism Journal Vol. 7 No. 1 (2023): (Available online April 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i1.89

Abstract

The Lio inhabit the Ende Regency's eastern to northern regions. There is a village still occupied by the Lio tribe, namely Nggela Village. Located about 72 km from the city center of Ende, the Nggela Village Settlement is included in the traditional village in Wolojita District, Ende Regency, Flores-NTT, which still maintains its culture and customs. The pattern of traditional settlements in the town of Nggela, Ende Regency, is always seen about the place of origin, namely Mount Lepembusu. Cosmological considerations maintain a balance between the two extreme points and their relation to settlements, namely ulu (head) and eko (downstream), and there is a puse (center) as the center of traditional accommodations. Ulu is connected to the sunrise or towards Mount Lepembusu, while eko is towards the sunset or opposite the mountain. As a traditional settlement that still adheres to cultural values maintained today, the center of conventional ceremonial activities is carried out on the Kanga Ria / traditional Mesbah, in the middle of this traditional settlement. The traditional territory of Nggela Village is only inhabited by people with important positions and roles in society or commonly referred to as Mosalaki/traditional stakeholders, with a total of 17 people occupying 15 traditional houses. The behavior of the Nggela village community is strongly influenced by various conventional practices such as Loka Lolo, Joka Ju, and Lobo Keda. This ritual will determine how attitudes, emotions, values, ethics, power, persuasion, and genetics and assess the availability of space in Nggela village.
E-Booklet as Communication Strategy to Influence Change on Tourist’s Behaviour in Bali Ida Ayu Putu Widya Indah Sari
Bali Tourism Journal Vol. 7 No. 2 (2023): (Available online August 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i2.90

Abstract

Tourist’s demand led to an increasingly complex travel trend. as a result, numerous competitors rising to Indonesia tourism sector with various innovations and patterns of tourism communication. E-booklet is one of many products to build the image of quality tourism and Green Tourism in Indonesia. As a promotional medium, the e-booklet became a marketing communication strategy carried out by the Ministry of Tourism and creative arts in collaboration with the private sector since 2018. Together with the Grab Indonesia company, the Ministry of Tourism launched 2 types of e-booklets about Bali tourist destinations in mid-2022 and early 2023. In its implementation, two e-booklets entitled Bali Magz: Eat, explore, and Enjoy Bali and Exploration of the Enchantment of the Island of the Gods have provided comprehensive, visually interesting, and informative information. The nature of the e-booklet, which contains promotions and suggestions, is contained and can help tourists to choose the desired destination. These two e-booklets have been uploaded to the official website of the Ministry of Tourism and Creative Economy. Socialization from the government, ease of access to e-booklets, and understanding of tourists are indicators of the success of booklets in educating tourists. In the future, booklets would be perfected as promotional media to fulfil various elements of booklets and e-booklets. Planning for the preparation of the e-booklet is also needed so that each thing tourists need to know can be accommodated in the next guidebook. In the future, Indonesian Tourism, in general, and Bali, in particular, can achieve maximum success.
The Concept of Rwa Bhineda within the Balinese Hindu Society Kapela, I Made Ari
Bali Tourism Journal Vol. 7 No. 2 (2023): (Available online August 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i2.91

Abstract

Humans possess intelligence and consciousness to interact with their surrounding environment. This cognitive ability allows humans to contemplate, communicate, and participate in activities with others. The dynamic interplay of opposing forces, evident in the realms of positive and negative, joy and sorrow, is intricately woven into the fabric of Hindu thought. The concept of Rwa Bhineda extends metaphorically to encompass the entire spectrum of human experience, symbolizing the harmonious coexistence of contrasting elements. The Black and White characteristic regions within Rwa Bhineda, though seemingly contradictory, are inherently connected, mutually sustaining and weakening one another. This duality is not a source of conflict but rather a foundation for harmony, development, and progress. Furthermore, the application of Rwa Bhineda in Balinese local wisdom provides practical solutions to global challenges, emphasizing the importance of balance and harmonious coexistence amid differences. The Balinese cultural philosophy, encapsulated in concepts like Tri hita karana and Rwa Bhinedha, serves as a foundation for tolerance and diversity within Hindu religious practices. The celebration of Purnama and Tilem in the Balinese Wariga system symbolizes this concept, serving as reminders of life's inherent dualities and the potential for harmony through their complementary nature. Thus, the profound wisdom embedded in Rwa Bhineda offers a valuable perspective on navigating the complexities of human existence with grace and understanding.
Chewing Betel in Bali: An Ancient Tradition Faces Modern Times Pramana, I Made Yogi
Bali Tourism Journal Vol. 7 No. 2 (2023): (Available online August 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i2.92

Abstract

The customary practice of betel leaf chewing, known as Nginang, within the Balinese community, is closely linked to social rituals and the expression of hospitality towards guests. This tradition involves offering betel leaves to ancestral spirits and employing them in both healing and life cycle ceremonies. The betel leaf, areca nut, and slaked lime, constituting the core elements of this tradition, become more than mere ingredients. They transform into symbols representing the divine powers of Trimurti—Brahma, Vishnu, and Shiva. The meticulous arrangement of these components mirrors a harmonious blend of religious devotion, health benefits, and social customs. In contemporary times, the practice faces challenges, with the younger generation showing diminishing interest. However, its persistence in traditional communities highlights the resilience of cultural practices in the face of modernization. The ecological abundance of betel leaf, areca nut, and lime in Bali ensures the continuation of this tradition, not just as a cultural relic but as a living heritage. In essence, betel leaf chewing in Bali is not just a historical artifact; it's a living tradition, a cultural legacy that continues to weave through the fabric of Balinese life. It invites us to appreciate the depth and resilience of cultural practices, urging us to preserve and celebrate the diverse expressions that make each community unique.
"Sanggah Kemulan: A Sacred Shrine in Balinese Hinduism for Spiritual Connection with the Divine" Nuriani, Ni Kadek
Bali Tourism Journal Vol. 7 No. 2 (2023): (Available online August 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i2.93

Abstract

The reverence for Hyang Guru and Tri Murti is an embodiment of the spiritual wealth and local wisdom in the religious practices of the Indonesian community. In the context of Hindu beliefs and culture, pivotal concepts such as Tri Murti and Hyang Guru assume roles of profound significance. Tri Murti encapsulates three divine facets: Brahma as the creator, Vishnu as the preserver, and Shiva as the destroyer. Conversely, Hyang Guru is perceived as a manifestation of divinity, embodied in the form of a teacher or spiritual figure. Sang Hyang Guru, originating from the oldest Hindu scripture, the Vedas, has existed since the creation of the universe. In Bali, Bhatara Guru is revered as an ancestor who underwent sacred ceremonies. Sang Hyang Guru is a central concept in Hinduism, considered the highest deity, creator of the universe, and the source of all knowledge, serving as the ultimate teacher for humanity. Sanggah Kamulan, introduced by Mpu Kuturan, aims to unite sects in Bali under the Tri Murti concept, comprising Brahma, Vishnu, and Shiva. Sanggah Kamulan, a center for worship activities, signifies the transformed Tri Murti as manifestations of worship as meme-bapa raganta jati. Bapanta on the right symbolizes the father of the sky, ibunta on the left as the mother earth, and their union as raganta jati (Shiva) in the middle. The principle of meme-bapa raganta jati inspires its entire doctrine, with Sanggah Kamulan established in Balinese households before the introduction of Hinduism to Indonesia.
"Rejang Ilud, the Sacred Dance of Empowerment and Symbolism" Suratmaja, Dewa Dwi Ardi
Bali Tourism Journal Vol. 7 No. 2 (2023): (Available online August 2023)
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i2.94

Abstract

Bali is known for having numerous centers of classical art, but since the 1970s, the artistic focal point of the island has been Gianyar Regency. The 1970s marked Bali's shift toward culture-based tourism, making tourists more aware of the rich artistic heritage in Gianyar. The sacred Rejang Ilud dance, which accompanied Hindu ceremonies, was once prevalent in this village. However, over the past 15 years, it has been supplanted by the Rejang Dewa dance, a common occurrence with Rejang dances across Bali. Rejang Ilud dance represents a synthesis of various communication elements, including movement as the dance choreography, sound and language as the accompanying music, and appearance as the makeup and costume—a reality shaped by complementary forms. The understanding of the diverse communication elements found in dance goes beyond rational comprehension; the sharpness of perception is vital in capturing the true essence. Recently recognized by the government as a National Intangible Cultural Heritage (WBTB) in 2021, the Rejang Ilud Dance in the village of Buahan, Payangan District, Gianyar, features a distinctive move called Ngilud. This motion involves the palm seemingly grasping something and moving from the inside to the outside. The presence of the ngilud movement can be associated with bodhyagiri mudr?, a hand gesture symbolizing the act of grasping. The awareness of women regarding their role can potentially impede or rectify the hastening of the era of destruction (kaliyuga). Hinduism itself teaches that the destruction of the world is significantly influenced by the Sakti community.
Cultural Communication through Gambuh Dance : A Historical Performing Art from Bali Suhendra, Eka Ari
Bali Tourism Journal Vol. 7 No. 3 (2023): Available online : 1 December 2023
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i3.95

Abstract

One of the most important factors driving artists to engage in the performing arts is the environment: artistic traditions within the family and the local community. In connection to the environment, there are three reasons why artists get involved in the arts: being appointed or requested, sometimes even 'forced' by the community, encouragement or a family calling, and personal willingness. Regarding the life and development of Gambuh and its instruments, it significantly influences other gamelan devices in terms of instrument usage, beat arrangement, song structure, motifs, and the names of some songs for various gamelan devices and specific types of compositions such as Semar Pegulingan, Pelegongan, Bebarongan, Joged Pingitan, Gong Gede, and Kebyar. In this study, a semiotic approach is used to analyze the elements of Gambuh Bali dance and reveal the messages contained within. First and foremost, in the semiotic study of Gambuh Bali, body movements become the primary focus. These movements can be seen as visual signs that carry implied meanings. Through the analysis of movements, messages related to character, emotions, and narratives in the dance can be uncovered. In the semiotic study of Gambuh Bali dance, the singing or chanting performed by the dancers can also be an object of analysis. Chants in Gambuh Bali dance play a crucial role in conveying cultural messages and expressing emotional nuances in the dance. By employing a semiotic approach, theoretical studies of Gambuh Bali dance can provide richer insights into the symbolism, cultural meanings, and messages embedded in this dance.
Challenges of Seaweed Cultivation in Nusa Penida for Economic, Tourism, and Environmental Sustainability Putra, Ida Bagus Gede Karyambara
Bali Tourism Journal Vol. 7 No. 3 (2023): Available online : 1 December 2023
Publisher : Bali Tourism Board

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36675/btj.v7i3.96

Abstract

Seaweed production in Indonesia is distributed across 23 provinces. The top five provinces in seaweed production, according to rankings, are South Sulawesi, East Nusa Tenggara, North Kalimantan, Central Sulawesi, and West Nusa Tenggara. Among the dozens of seaweed-producing provinces, Bali has the potential for seaweed cultivation, supported by a vast marine area of 95,000 km2. The Nusa Penida sub-district of Klungkung Regency, the community shows interest in becoming seaweed farmers. The accessibility for seaweed farming in Nusa Penida is due to its location approximately ten nautical miles southeast of Bali, and its coastal area is recognized as a "museum" of rare seaweed globally. Farming activities and the seaweed production process have become a mainstay for export activities, contributing significantly to Indonesia's export value. The ease of cultivation and low capital requirements are factors that determine coastal residents' choice to become seaweed farmers. However, seaweed often faces obstacles in meeting domestic and export demands. While seaweed cultivation in Nusa Penida faces challenges, the community's resilience, coupled with innovative solutions and sustainable practices, positions seaweed as a valuable and versatile marine resource with the potential to contribute to both economic development and environmental conservation in the region.

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