cover
Contact Name
I Nyoman Miyarta Yasa
Contact Email
miyarta.yasa@universitasbumigora.ac.id
Phone
+628175786708
Journal Mail Official
miyarta.yasa@universitasbumigora.ac.id
Editorial Address
UNIVERSITAS BUMIGORA JLN ISMAIL MARZUKI CILINAYA CAKRANEGARA
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Jurnal SASAK : Desain Visual dan Komunikasi
Published by Universitas Bumigora
ISSN : -     EISSN : 26854120     DOI : https://doi.org/10.30812/sasak
Core Subject : Education, Art,
Jurnal “SASAK” Desain Visual dan Komunikasi diterbitkan sebagai media bagi para dosen dan mahasiswa Program Studi Disain Komunikasi Visual Fakultas Teknik dan Kesehatan Universitas Bumigora, dalam publikasi ilmiah berupa karya penelitian maupun rancangan dalam bidang komunikasi visual , yang mencakup: bahasa rupa, budaya visual, desain grafis, multimedia dan sebagainya. Jurnal "SASAK" akan di terbitkan 2 (dua) kali dalam 1 tahun pada periode Genap (Mei) dan Ganjil (Nopember).
Articles 8 Documents
Search results for , issue "Vol 4 No 2 (2022): SASAK" : 8 Documents clear
Podcast Audio Visual Sebagai Media Komunikasi Pendidikan Susanto, Adi Imron; Dharma, Ferry Adhi
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2030

Abstract

Komunikasi dalam pendidikan merupakan unsur yang sangat penting kedudukannya, bahkan sangat besar perannya dalam menentukan keberhasilan pendidikan. Pembelajaran yang berhasil dan menarik membutuhkan suatu model berkomunikasi yang baik dan sesuai. Komunikasi yang baik sebaiknya mesti didukung oleh media komunikasi pendidikan. Media komunikasi memberikan nilai manfaat yang lebih sehingga pendidikan memiliki nilai guna yang positif bagi hidup dan kehidupan. Penelitian ini bertujuan untuk mengetahui bagaimana efektivitas podcast audio visual sebagai media komunikasi pendidikan ditinjau dari hasil belajar siswa. Jenis penelitian ini merupakan penelitian kuantitatif dengan metode penelitian quasi eksperimen dengan rancangan penelitian pretest-postest control group design dengan satu kelas eksperimen dan satu kelas kontrol dari kelas VII Sekolah Menengah Pertama (SMP) Muhammadiyah 6 Krian. Intrumen penelitian berupa soal kemampuan kognitif siswa. Berdasarkan hasil nilai pretest kelas kontrol sebesar 54,8 dan kelas eksperimen sebesar 62,8, sedangkan nilai hasil postest kelas kontrol sebesar 65,9 dan kelas eksperimen sebesar 67,2. Analisis data dilakukan dengan metode N-gain. Didapatkan skor nilai N-Gain kelas kontrol sebesar 13% dan kelas eksperimen sebesar 20% sehingga rata-rata N-gain kedua kelas adalah 16%, yang dapat dikategorikan bahwa podcast audio visual tidak efektif terhadap hasil belajar siswa SMP.
Pengaruh Adaptasi Bahasa Visual Jepang pada Film Animasi Indonesia Battle of Surabaya Cintya Dwi Hastuti; Irfansyah Irfansyah; Hafiz Aziz Ahmad
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2036

Abstract

The animation industry in Indonesia is currently developing positively, where its production is increasing from year to year. Various kinds of drawing styles have been widely explored and applied to Indonesian animation. Moreover, with the better quality of world animation, situationally it also encourages Indonesian animators to improvise and continue to develop creativity through their work. In the process of its development, the popularity of Japanese animation turned out to have a significant influence on the formation of Indonesian animated films. Since the first Battle of Surabaya animation appeared in the community, many speculated that this animation was adapting Japanese animation visuals. The purpose of this research is to examine more deeply the effect of Japanese Visual Language adaptation in the Indonesian animated film, Battle of Surabaya. This research is expected to be a form of scientific dedication regarding Indonesian animation, as well as an evaluation material for Indonesian animators in exploring and considering the application of animation visualization.
Perancangan Si Ugo Sebagai Maskot Universitas Bumigora Hasbullah, Hasbullah; Rahmiati, Baiq Fitria
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2068

Abstract

Lack of branding image of the Bumigora University campus has encouraged designers and students to think more about the role of promotional media. Designers in the field of visual communication design really need to make it a special concern and concern for public knowledge from the information submitted to increase the number of new student registrations. Related to this, there are mandatory promotional media such as brochures, posters, banners and billboards, unique and dynamic promotional media in the form of mascots are also designed. The research process was carried out on the campus of Bumigora University, by following the Design Thinking stage and producing a mascot named "Si Ugo". Anthropomorphic humans with deer animals become a unified whole in the form of the mascot character "Si Ugo". This mascot will become a new identity and strengthen the branding of Bumigora University.
Multimodalitas Wacana Kritis Keagamaan Dalam Komik Aji Prasetyo Alfiandi Eka Kusuma; Gusnita Linda
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2105

Abstract

Comics as a popular visual communication medium are potential to carry sensitive discourses flexibly and freely. The nature of comics that involves the reader in filling out messages, as well as forms of multimodal communication through images and texts also support that potention. Serious, sensitive, and critical topics, such as religion, are often found in comics. One of the actual comics with a critical religious theme is the comic by Aji Prasetyo. This journal will analyze critical religiousity discourse in Aji Prasetyo's comics through a multimodal approach. The analysis was using the analysis method by Kress and Van Leeuwen, with the help of McCloud's comic theory. The results show that the interweaving of signs in visual mode and verbal mode in comics is related to each other to form discourse. Signs in the visual mode in the form of icons play an important role as a representation of characters and ideas. While in verbal mode, the caption dominates the comic as a representation of the author's critical opinion. The interweaving of signs in this fashion hybridity constructs a critical discourse about the contradictions of religious expression between formalism and substantialism.
Perancangan Identitas Visual UMKM Ecoprint Girly Lestari di Surabaya Nabilah Charisma Azelia; Asidigisianti Surya Patria
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2121

Abstract

Micro, Small, and Medium Enterprises (MSME) Ecoprint Girly Lestari is a small business that sells fashion and accessories products with ecoprint patterns. This MSME is one of the MSMEs that sells its products at the Surabaya Kriya Gallery. Established in 2019, Ecoprint Girly Lestari does not have a conceptual and consistent visual identity. It can be seen through the differences in logo usage in each media. This condition makes consumers difficult to recognize their products. Therefore, this study aims to describe the visual identity design process for Ecoprint Girly Lestari MSMEs. This research is qualitative with interview, observation, documentation, and literature study data collection techniques and uses the STP and the SWOT analysis methods. The result of visual identity design is a logo with a design concept that has been adapted to the uniqueness and target audience of MSMEs. The logo is applied to several media such as hang tags, clothing labels, paper sleeves, paper bags, business cards, neon box and stationary. There are also supporting media such as brochures and x-banners. Guidelines for logo usage are written in Graphic Standard Manual (GSM).
Rancang Bangun Aplikasi Undangan Pernikahan Online Menggunakan Metode Waterfall Berbasis Web Mobile Yudi Irawan Chandra; Diyah Ruri Irawati; Susi Widayati; Kristina Airinia
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2195

Abstract

In this digitalization era, people tend to use smartphones more and surf the internet in many activities. The internet also makes it very easy for people to do activities such as shopping, communicating and sharing information, one of which is by using chat applications and websites. Until now, the Covid-19 pandemic is still sweeping the world. The Indonesian government has also appealed to the public to always comply with health protocols when doing activities outside the home to minimize the increase in patients in Indonesia itself. Although many couples who are getting married still want to hold a wedding reception, they still have to limit guests to carry out health protocols. This online invitation application can be used for someone who wants to hold a celebration, such as a wedding, to distribute invitations at a lower cost. Only by using an online or digital invitation in the form of website information related to the event can be conveyed and disseminated more attractive, practical and innovatively. Application development follows the Waterfall paradigm, which designs, implements and tests the product in stages.
Desain Ikon untuk Tunanetra pada Kemasan Bahan Pokok Makanan Sucipto, Fentisari Desti; Yuda, Rino; Sastrawijaya, Reza
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2445

Abstract

The development of times and technology requires each individual to be able to do their activities more easily, practically and quickly. This phenomenon does not only affect people with normal physical condition, but it also affects people with disability. Therefore, there are many designs focusing on and orientating towards solution to facilitate people with disability do their daily activities, especially when they are in in public facilities. One of the most frequently visited public facilities is shopping center (traditional market, mini market and supermarket). The researcher found that people with disability, especially those with visual impairment find difficulties to do shopping independently. Based on this problem, the researcher offers solution by designing icons for product sold in the market and the focus was on the staple food products consumed every day. This was qualitative research with design thinking method. The results showed that icon design on staple food packages can help people with visual impairment to identify staple food products.
Efektifitas Promosi Bank Sulselbar Melalui Film Aman Bos yasa, Miyarta; Satria, Christofer; Arfa, Muhammad
Jurnal SASAK : Desain Visual dan Komunikasi Vol 4 No 2 (2022): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/sasak.v4i2.2464

Abstract

This study describes the effectiveness of promotion through the film Aman Bos, a film that is shown in cinemas and YouTube. The aim is to promote Bank Sulselbar, the methodology by conducting case studies and literature studies to review this case. Using the scalpel of Kotler's theory with the 4 product mix marketing approach, price, promotion and place. The research results show that through the media YouTube for promotion is very effective in expanding audience reach, this promotional media is quite effective as a medium to attract consumers, as a conclusion from research describing the level of effectiveness of films for very effective promotional media.

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