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INDONESIA
Journal of Management and Bussines (JOMB)
Published by Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi
ISSN : 26568918     EISSN : 26848317     DOI : -
Core Subject :
Journal of Management and Bussines (JOMB) focus dan scopenya meliputi; Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional, Manajemen Sistem Informasi, Manajemen Pajak dan, Administrasi Bisnis.
Arjuna Subject : -
Articles 574 Documents
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Analisis Retensi Pelanggan dan Switching Costs terhadap Loyalitas Pelanggan Indihome Dwi Sri Wahyuni; Erry Sunarya; Nor Norisanti
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.741

Abstract

This study aims to determine the effect of customer retention and switching costs simultaneously on the loyalty of Indihome customers at Witel Sukabumi. This research method is descriptive quantitative. The data analysis technique used in this study was multiple correlation, coefficient of determination (R2), multiple linear regression analysis technique and F. The results showed, Adjusted R Square was 0.465 (46.5%). This means that the variation of customer loyalty can be explained by the second independent variable, namely customer retention and switching costs, while the remaining 53.5% (100%-46.5% = 53.5%) is another factor outside the study. In conclusion, customer retention and switching costs have a positive and significant effect on customer loyalty simultaneously. Keywords: Customer Loyalty, Customer Retention, Switching Costs
Peran Work Life Balance dan Lingkungan Kerja Non Fisik terhadap Kinerja Karyawan Annisa Drajat; Nor Norisanti; Faizal Mulia Z
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.756

Abstract

The purpose of this study was to determine the role of work life balance (balance between life inside work and outside work) and non-physical work environment on employee performance in clothing industry companies. This research method is using descriptive and associative methods. The data analysis technique used is validity test, reliability test, multiple linear analysis, including coefficient of determination test, multiple correlation coefficient and hypothesis submission using simultaneous test (F test). The results showed that the coefficient of determination test (R2) Work Life Balance and Non-Physical Work Environment affected 34.9%, the remaining 65.1% was influenced by other factors outside the study. Based on the multiple correlation coefficient test, it can be seen from the R value of 0.591%. This indicates that there is a strong relationship between Work Life Balance and Non-Physical Work Environment on Employee Performance. Based on the F test, the probability value of Sig. 0.000 <0.05 which means that together the Work Life Balance and Non-Physical Work Environment. In conclusion, the variables of Work Life Balance and Non-Physical Work Environment have a positive and significant effect on the performance of employees of PT. Beautiful Global Clothing Sukabumi Regency. Keywords: Non-Physical Work Environment, Employee Performance, Work Life Balance
Analisis Penentuan Harga Pokok Produksi berdasarkan Metode Full Costing pada UMKM Sehi Kerpik Shasa Yuni Nofiani; Kokom Komariah; Acep Syamsudin
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.768

Abstract

The purpose of this study was to analyze the allocation and calculation of the cost of production of cassava chips. This research method is a full costing method. The results show that the calculation of the cost of production using the full costing method does not include general and administrative costs in overhead costs, because these costs are a cost component in the company's income statement. In conclusion, the calculation of the cost of production as the basis for determining the selling price according to the full costing method is better in analyzing production costs Keywords: Full costing, Cost of Production
Implementasi Kebijakan Pemerintah Melalui Program Usaha Mikro Kecil dan Menengah pada Bank Andi Irdan Atjo Mea; Zulkarnain Umar; Muhlis Hafel; Anfas Anfas
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3497

Abstract

This study aims to describe the implementation of the policies offered by Edward III, namely the communication model, resources, disposition, and bureaucratic structure through the Micro, Small and Medium Enterprises (UMKM) program at BRI's Majene Branch Office. The method used is qualitative with phenomenological research type. The data analysis used is descriptive qualitative. The results show that the implementation of government policies through the MSME program at the BRI Majene Branch Office includes, 1) the communication model in implementing government policies through the MSME program at the BRI Majene Branch, can be realized properly through effective communication between BRI officers and MSME actors according to the provisions laid down. has been mutually agreed; 2) the resource model in implementing government policies in the MSME sector can run smoothly because it is supported by professional and reliable human resources; 3) the disposition model in implementing government policies in the MSME sector, namely the character, attitude or behavior of the implementor where the main character expected is honesty. In this case, the attitude and character of the BRI Branch Majene officers in providing services are very professional and sympathetic, so that MSME actors are enthusiastic to develop their business honestly and transparently, because the key to success lies in honesty and trust, and 4) the model of the bureaucratic structure in implementing government policies. in the MSME sector, it was found that the MSME implementation mechanism at the BRI Majene Branch was made very simple and easily understood by customers, especially MSME players, where the organizational structure of the BRI Majene Branch Office was also quite adequate, namely Branch Managers, Assistant Marketing Managers, Unit Heads, and Materials. In conclusion, the implementation of government policies through the MSME program at the BRI Majene Branch Office includes, a) communication in implementing government policies through the Micro, Small and Medium Enterprises (UMKM) program at the BRI Majene Branch Office, based on the facts in the field that it has not run optimally because there are still many people who do not know about the existence of KUR credit which is relatively very helpful for additional capital with relatively very low interest rates for MSME entrepreneurs; b) resources in implementing government policies through the MSME program at BRI's Majene Branch Office, still limited resources and human resource development so that KUR credit marketing can run well so that remote areas far from BRI Kanca Majene can be served properly; c) disposition in implementing government policies through the MSME program at BRI's Majene Branch Office, which is related to the attitude of field officers who have not been optimally where there are still many complaints from customers regarding the credit process which is still considered slow by customers; d) bureaucratic structure in implementing government policies through the MSME program at BRI's Majene Branch Office, covering two things, namely the mechanism for implementing the MSME program in accordance with standard operating procedures (SOP) and the organizational structure of BRI's Majene Branch Office. at the BRI Majene Branch, it is made very simple and easy to understand by customers, especially MSME players, but regarding the administration of local government still needs to be addressed such as processing business certificates for completeness. Keywords: Implementation, Policy, Micro, Small and Medium Enterprises
Pengaruh Investasi, Tenaga Kerja, Inflasi, san Konsumsi terhadap Pendapatan Domestik Regional Bruto Jessica Ng; Angelina Angelina; Ketherine Alvia
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3507

Abstract

This study aims to assess the Effect of Investment, Labor, Inflation, and Consumption on Gross Regional Domestic Income of North Sumatra for the 2017-2020 period. This research method is descriptive quantitative. The sample of this research is 120 data on the Gross Regional Domestic Income of North Sumatra for the 2017-2020 period. Method of data analysis using multiple linear regression test. The results showed, partially the results of the t test are as follows, a) the investment variable has a tcount value of -0.262, with a sig value of 0.794, and a -tcount > -ttable value, namely -0.262 > -1.980; b) the labor variable has a tcount value of 23.450, with a sig value of 0.000, and a tcount > ttable that is 23.450>1.980; c) the inflation variable has a tcount value of -0.092, with a sig value of 0.927, and a value of -tcount > -ttable that is -0.092>-1.980; d) the consumption variable has a tcount value of 5.122, with a sig value of 0.000, and a tcount > ttable that is 5.122>1.980. The results of the F test are the Fcount value of 230.202, with a sig value of 0.000, and Ftable (120-4-1=115) of 2.45. Partially, investment and inflation variables have no impact on GRDP in North Sumatra during the 2017-2020 period. Meanwhile, partially labor and consumption have an effect on GRDP in North Sumatra during the 2017-2020 period. Simultaneously, investment, labor, inflation, and consumption affect the GRDP in North Sumatra during the 2017-2020 period. Keywords: Inflation, Investment, Consumption, Gross Regional Domestic Product, Labor
Pengaruh Usia dalam Kepemimpinan Transformasional dan Keterikatan Kerja pada Perusahaan Sukmarani Sukmarani
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3538

Abstract

This study aims to determine the relationship between transformational leadership with work engagement on employees in company X at the age as a control subject. This research method is quantitative research. The research subjects were 56 people who were selected by non-probability sampling technique, saturated sampling. Work engagement and transformational leadership are measured using a work engagement scale called UWES-17 which consists of 17 items and a transformational leadership scale. Correlation test with partial correlation technique was used to analyze SPSS 16.0 for Windows. The results showed that there was a positive and significant relationship between transformational leadership and control of work engagement according to age with a value of r = 0.407, p = 0.002 (p < 0.05). In conclusion, work engagement and transformational leadership of Company X are high. Most aspects of transformational leadership are related to this aspect of work engagement. The correlation between transformational leadership and job involvement is influenced by various factors such as age and gender. Keywords: Transformational Leadership, Job Engagement, Perception
Ekonomi dan Ekologi: Dampak terhadap Pembangunan Ekowisata Dadi Dadi
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3662

Abstract

This study aimed to discuss and further analyze the role of economy and ecology on ecotourism development in the Ciamis Regency area. This research method is descriptive. The results showed that tourism objects around the tourist sites, namely Karangkamulyan tourism, Cukang taneuh, and several tourist villages, still have diversity so that they become the main attraction for visitors who have come there. and at the same time making Ciamis Regency one of the barometers of cultural and natural tourism centers that are still maintained today in Indonesia. By utilizing the support of the village community there, the ecotourism program that has been promoted by the local government can run properly and be able to improve the welfare and livelihoods of the people of Ciamis Regency as a whole. In addition, the local government has also improved the system of promoting the tourism agenda in Ciamis Regency to be more dynamic, creative, and full of positive messages, so that the number of tourist arrivals visiting several tourist destinations has always increased quite rapidly. In conclusion, the real condition of all tourism objects in Ciamis Regency is indeed very unique for tourists, through a collaboration that has been properly structured, Ciamis Regency has fulfilled several indicators in building tourism objects that emphasize the preservation of nature and indigenous culture. Keywords: Ecology, Economy, Tourism development
Pengaruh Modal Usaha, Lokasi Usaha, Lokasi Pemasaran dan Kualitas Produk terhadap Pendapatan UMKM Andrean Syahputra; Ervina Ervina; Melisa Melisa
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3498

Abstract

This study aims to determine the effect of working capital, business location, marketing location and product quality on MSME income, with loan capital as a moderating variable. This research method is quantitative. This observation was carried out in the Deli Serdang sub-district and used primary data, by conducting a survey using a questionnaire. The data will be tested by, Moderated Regression Analysis (MRA), Absolute Difference Test, Residual Test. The results showed, a) the t value of Business Capital Count -0.066 < 1.976 with a Significant of 0.505> 0.05; b) t value Calculate Business Location 3,564 > 1,976 and sig value = 0.000 < 0.05; c) the value of t Counting Marketing Locations is 2,684 > 1,976 and the value for the significance value is 0,008 > 0,05; d) the value of t Count Product Quality is 0.870 <1.976 while the Amount is at Sig 0.3860 > 0.05; e) The results of the simultaneous test of all variables obtained a calculated F value of 7.866 > F table 2.43 and also a Sig number of 0.000 <0.05. Conclusions, a) business capital does not affect the income of micro, small and medium enterprises and loan capital is not a moderating variable; b) business location affects the income of MSME loans not as a moderating variable; c) marketing location affects the income of micro, small and medium enterprises and loan capital is not a moderating variable; d) product quality does not affect the income of micro, small and medium enterprises and loan capital is not a moderating variable; e) Business Capital, Business Location, Marketing Location and Product Quality Simultaneously influence MSME income. Keywords: Product Quality, Marketing Location, Business Location, Loan Capital, Business Capital, Micro Small Medium Enterprise Income
Pemanfaatan Media Sosial Instagram dalam Membangun Personal Branding Arviane Dahniarny Bahar; Yogi Maringgi; Fahria Syawal
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3547

Abstract

The purpose of this study is to describe the use of Instagram social media in building Personal Branding from Doctor Ayman Alatas. This research method is a qualitative method by analyzing @aymanlatas Instagram content. The researcher describes the personal branding process by using the personal branding concept proposed by Robert Montoya. The results showed that there were three types of content uploaded by Doctor Ayman Alatas. The content is, a) content regarding daily activities, namely in carrying out their activities as a model as well as a doctor; b) content related to education on health issues; c) entertainment content. The personal branding aspect carried out by Doctor Ayman Alatas consists of 8 aspects as follows, a) specialization; b) consistency; c) differentiation; d) leadership; e) personality; f) unity; g) constancy; h) good intentions. In conclusion, from these eight aspects, Doctor Ayman shows that he wants to be known as a young millennial doctor who is witty, close to his family, has broad abilities in the health sector and also shows his Arabic blood. This was then consistently demonstrated by Doctor Ayman Alatas in the content uploaded on Instagram. Keywords: Ayman Alatas, Young Doctor, Instagram, Social Media, Personal Branding
Aplikasi Metode Accelerated Failure Time (AFT): Analisis Risiko Prepayment pada Kredit Kendaraan Bermotor Yessy Noviyanti Kawi; Yogo Purwono
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.3677

Abstract

This study aims to measure the probability distribution of the time of payment in advance and explain the factors that can affect the risk of credit loans using the life analysis method. This research method is descriptive quantitative method. The sample of this research is motor vehicle loan financing debtors from private banks in Indonesia with an observation period between 2017-2019. The results of the study indicate that there is a 50% chance that the debtor of motorcycle and car loan financing will have an upfront payment after 21 months and 24 months from the initial loan application period. After the 44th and 68th months, the estimated probability of the debtor having a prepayment is > 99%. In conclusion, the tenor factor, credit limit, occupation, income, gender, marital status, age, and education level affect the variation in time until the payment in advance for motorcycle credit financing. Meanwhile, in addition to these factors, the additional factor of the area of ​​residence also affects the variation in the time of advance payments for car loans. Keywords: Survival Analysis, Banking, Credit Loans, Accelerated Failure Time, Prepayment Time

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