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Werner R. Murhadi
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INDONESIA
Journal of Entrepreneurship & Business
Published by Universitas Surabaya
ISSN : -     EISSN : 2721706X     DOI : https://doi.org/10.24123/jeb.v1i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Entrepreneurship & Business (JEB) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field Accounting & Financial Management, E-Business Management, Entreprenuerhsip, Human Resources Management, Marketing Management, Operation & Supply Chain Management, and Strategic Management. The Editors attempts JEB could be the major vehicle for the exchange of ideas and research among business scholars. The JEB is an open access journal that is published by UBAYA School of Business, University of Surabaya Indonesia.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 91 Documents
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Green Horizons: Enhancing Customer Satisfaction through Quality Experiences, Mediated by Green Perceived Value and Green City Image in Kota Lebong Tourism, Bengkulu Province Gandasari, Arum Laila; Daulay , Muhammad Yasser Iqbal
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6065

Abstract

Pupose: The objective of this research is to comprehensively analyze the relationship between experience quality and customer green satisfaction, as well as to investigate the mediating roles of green city image and green perceived value in the context of environmentally friendly tourist destinations. Method:This study employs a quantitative-explanatory approach with the population of focus being all visitors to tourist attractions in Lebong City, Bengkulu Province. The exact size of this population cannot be determined. The total sample size for this study is 360 respondents. And analysed using SEM-PLS. Result: The result of this study reveals experience quality influence green satisfaction, green city image, and green perceived value. Also, both green city image and green perceived value mediated the relationship between experience quality on green satisfaction.
Green Euphoria: Unraveling the Power of Sustainable Brands - Examining the Nexus of Green Brand Image, Authenticity, and Emotional Well-being with the Mediating Force of Green Brand Attachment Manisa Khoirala, Cindy; Alfansi, Lizar
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6069

Abstract

Pupose: The study intends to examine the indirect relationship between green brand image and green brand authenticity on consumer emotional well-being through the mediating variable of green brand attachment. Method: This study employs a quantitative-explanatory approach to examine the relationships between variables. The research focuses on consumers of environmentally friendly cosmetic products in Indonesia. The analysis utilized in this study is Structural Equation Modeling based on Partial Least Squares. The exact number of respondents analyzed in this research is 300 individuals who use environmentally friendly cosmetic products in Indonesia. Result: The findings of this research indicate that Green Brand Authenticity (GA) and Green Brand Image (GBI) have a positive impact on Consumer Emotional Well Being (CWB). Similarly, Green Brand Authenticity (GA) and Green Brand Image (GBI) positively influence Green Brand Attachment (GBA). Green Brand Attachment positively affects Consumer Emotional Well Being (CWB). Green Brand Attachment (GBA) plays a partial mediating role in accommodating the relationship between Green Brand Authenticity (GA) and Green Brand Image (GBI) with Consumer Emotional Well Being (CWB).
Navigating Style: Exploring the Influence of Perceived Benefit and Perceived Ease of Use on Attitude Towards Use in AI-Enhanced Fashion E-Commerce Istiqomah, Puji; Alfansi, Lizar
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6070

Abstract

Purpose: This research will focus on empirical analysis of the role of attitude towards use as a mediating variable between perceived benefit and perceived ease of use towards actual use. The research object is consumers who use e-commerce in Indonesia to purchase products in the fashion industry. Method: This research adopts a quantitative-explanatory approach, focusing on the consumer e-commerce within the fashion industry as its target population. The precise magnitude of this population remains indeterminate. Employing a purposive sampling technique, carrying 270 of respondents whom at least two purchases of fashion items through e-commerce. Result: Perceived Benefit and Perceived Ease of Use positive significant toward Actual Use. Furthermore, Perceived Benefit and perceived Ease of Use positive significant on Attitude Towards Use. Moreover, Attitude Towards Use positive significant on Actual Use. In terms of indirect hypothesis testing, Attitude Towards Use is partially mediating both the relation between Perceived Benefit and Perceived Ease of Use on Actual Use.
Indirect Correlation between Hotel’s Environmental Policy and its Performance through Employee's Environmental Abilities I Ketut Gede, Sukaadha; Sulistyaningsih, Endang
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6073

Abstract

Pupose: This study examines the impact of employees' green abilities as a mediator on the relationship between hotel green policy and hotel green performance within a hotel group in Bali. Numerous efforts have been made to pursue business sustainability, particularly within the hospitality tourism sector. Method: The sample of this study consists of 161 employees with supervisor status working in the operations department, selected through convenience sampling. Data analysis was conducted using path analysis with Smart PLS. Result: The results reveal a significant direct effect of the Hotel Green Policy on Hotel Green Performance and a significant indirect effect through the mediator of employee's green abilities. Therefore, this study concludes that employees' green abilities mediate the significant indirect relationship between Hotel Green Policy and Hotel Green Performance.
The Role of Organizational Culture on Employee Performance through Job Satisfaction and Work Motivation Maha Putra, Delka; Nasution
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6099

Abstract

Purpose: This study analyzes the relationship between organizational culture and employee performance. The research also aims to evaluate the roles of job satisfaction and work motivation as mediating variables in the relationship between organizational culture and employee performance. Method: This research adopts a quantitative-explanatory approach with 155 respondents. SEM-PLS was used in this research to examine each variable's relationship and analysis using art-PLS 4. Result: The results indicate that Organizational Culture positively and significantly influences Job Satisfaction, Work Motivation, and Employee Performance. Furthermore, Job Satisfaction and Work Motivation also positively and significantly impact Employee Performance. Mediation analysis reveals that Job Satisfaction and Work Motivation partially mediate between Organizational Culture and Employee Performance.
The Impact of Information Content and Entertainment Content on Customer Engagement and Customer Loyalty: A Study on Scarlett's Customer Base Ali Sandi, Heanjelika; Tema Atmaja, Ferry
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6115

Abstract

Purpose: The primary objective of this study is to comprehend the influence of two distinct types of content on customer engagement and loyalty, with a specific emphasis on the Instagram platform. Additionally, the research seeks to investigate how the content on Instagram can impact consumer engagement behaviors and loyalty toward Scarlett products. Method: Data for this study were collected through a survey link. The survey was distributed to 223 participants, with 176 respondents actively participating. However, only 147 questionnaires met the established criteria for inclusion, as the remainder still needed to satisfy the stipulated requirements. The data analysis was conducted utilizing the SmartPLS4 software. Result: The findings of this study indicate that both informational and entertainment content significantly influence customer engagement and loyalty. However, it is noteworthy that customer engagement, as identified in this research, has little impact on customer loyalty. Consequently, it is imperative to create and reinforce all facets of informational and entertainment-based content. Doing so will stimulate more active engagement from social media followers, directly influencing customer loyalty.
Corporate Governance Mechanism and Capital Structure Decision: Evidence from Indonesia Lestari, Agnes; Murhadi, Werner R.; Ernawati, Endang
Journal of Entrepreneurship and Business Vol. 5 No. 1 (2024): Journal of Entrepreneurship and Business (February)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i1.6152

Abstract

Purpose: Decisions related to the capital structure are crucial for companies because the proportion of funding from debt and equity determines the company's value and is directly related to shareholders' welfare. This study aims to examine how corporate governance affects the capital structure. Method: Board size, board independence, ownership concentration, audit reputation, management ownership, and institutional ownership are the independent variables considered in this study. In contrast, control variables were defined as firm size, liquidity, profitability, and growth. In order to determine how corporate governance affects capital structure in a sample of 395 non-financial companies listed on the Indonesia Stock Exchange, this study employs multiple linear regression analysis. Result: The capital structure is significantly impacted negatively by board size, ownership concentration, firm size, profitability, and growth while positively impacted by independent commissioners, auditor reputation, managerial ownership, and institutional ownership. Liquidity has no impact on the capital structure.
The Influence of Food Quality and Service Quality on Repurchase Intention Through Customer Satisfaction Edgar, Thomas; Ellitan, Lena
Journal of Entrepreneurship and Business Vol. 5 No. 2 (2024): Journal of Entrepreneurship and Business (June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i2.6302

Abstract

Purpose: This research aims to analyze the influence of food quality and service quality on repurchase intention through customer satisfaction in Sambal Bakar in Surabaya. Method: This research use quantitative causal design. A total of 137 respondents aged above 17 participated in this study. The analysis method employed was Structural Equation Modeling-Partial Least Square (SEM PLS). Result: The research results indicate that both food quality and service quality have a positive and significant impact on customer satisfaction. Customer satisfaction, in turn, significantly and positively influences repurchase intention, affirming the crucial contribution of customer satisfaction to the intention to revisit. Furthermore, both food quality and service quality significantly and positively affect repurchase intention, emphasizing that service quality makes a strong contribution to customers' intention to return.
Loyalty Toward Shoope-food Delivery Service: The Role of E-Service Quality and Food Quality Ghifari Ghaza Nugraha; Juliani Dyah Trisnawati; Widjaja, Fitri Novika
Journal of Entrepreneurship and Business Vol. 5 No. 2 (2024): Journal of Entrepreneurship and Business (June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i2.6393

Abstract

Purpose: This study investigates 14 hypotheses concerning e-service quality, perceived value, food quality, customer satisfaction, and customer loyalty. Method: This research uses a quantitative approach. Data is collected from 137 Surabaya residents who frequently use the Shopee Food app to buy food and drinks. The analysis employs Structural Equation Modelling (SEM) with Smart PLS software. Result: The results showed a positive and significant influence of e-service quality on perceived value, customer loyalty, and food quality. Food quality and perceived value also have a positive and significant effect. However, there was no significant effect between food quality, customer satisfaction, and customer loyalty. The study also found a positive and significant effect between perceived value on customer satisfaction and customer loyalty, as well as customer satisfaction on customer loyalty. Also, there is a positive and significant effect between e-service quality and customer loyalty mediated by perceived value and food quality on customer loyalty mediated by perceived value. Interestingly, there was no significant effect between e-service quality and customer loyalty mediated by customer satisfaction and food quality on customer loyalty mediated by customer satisfaction.
Investigating Organizational Determinants of Job Satisfaction: Mediating Role of Motivation Tjanturi, Sehan; Sulistyaningsih, Endang; Ho, Shu-Hsun
Journal of Entrepreneurship and Business Vol. 5 No. 2 (2024): Journal of Entrepreneurship and Business (June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v5i2.6423

Abstract

Purpose: The objective of this research is to examine the influence of Organizational Climate and Perceived Organizational Support on Job Satisfaction, with Motivation acting as a mediating variable among Digital Agency Workers in Indonesia. Method: The study involved disseminating questionnaires to 76 employees across three digital agency firms located in the Jakarta Metropolitan Area, Indonesia, utilizing the convenience sampling method. The analysis of the collected data was performed through Structural Equation Modeling (SEM) using the Smart PLS 4 software. Result: The study's findings indicate that Organizational Climate and Perceived Organizational Support exert a direct influence on Job Satisfaction and on Motivation. Moreover, it was discovered that Motivation serves as a mediating factor in the relationship between Organizational Climate and Job Satisfaction, as well as between Perceived Organizational Support and Job Satisfaction. The author stresses the need for future research to focus on various external factors when analyzing job satisfaction. This includes factors such as personality traits, economic conditions, and challenges specific to certain industries.

Page 6 of 10 | Total Record : 91

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