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Karona Cahya Susena
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JL. KEBUN VETERAN NO. 12, NUSA INDAH, RATU AGUNG, KOTA BENGKULU 38224
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Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Published by Indonesian Journal Publisher
ISSN : 27980499     EISSN : 27980502     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Journal of Economics, Management, Accounting and Finance is an online journal with full reference (double-blind peer review) and open access for academics, researchers, postgraduate students, early career researchers and university students, published by ADM Publisher Bengkulu, Indonesia.Jurnal Emak is a periodical publication (four times a year) in January, April, July and October. The main objective is to disseminate scientific articles in the fields of economics, management, accounting and finance. The language used in this journal is Indonesian or English. Without reducing the scientific weight, this journal accepts contributions of writings that have never been published in other print media and accepts advertisements.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 501 Documents
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An Analysis of Service Quality Towards Customer Satisfaction Using Importance Performance Analysis (IPA) Method Dhea Arghisa; Sulisti Afriani; Abdul Rahman
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.188

Abstract

The purpose of this study was to measure the level of service satisfaction provided by Bank Bengkulu Sub-Branch Ipuh to customers, determine the dimensions of service expected by customers (expected) and those received by customers (perceive) and examine the difference (gap) between service quality expected by customers. customers with the quality of service received by customers. This research is a type of descriptive research with a quantitative approach. Descriptive research is research that leads to the disclosure of a problem or situation as it is and reveals an existing fact, although sometimes interpretation or analysis is given. Based on the results of the calculation of the Customer Satisfaction Index (IKP) Bank Bengkulu Ipuh Sub-Branch obtained a total service satisfaction score of 64.64 which is included in the quite satisfactory category. There are 5 dimensions of service quality tested, there is 1 dimension with a satisfactory assessment, namely the dimension of physical evidence (69,76). While the other 4 dimensions, namely reliability (63.20), responsiveness (65.12), assurance (63.04) and empathy (62.40) each received a satisfactory rating. Based on these results, it can be concluded that the level of service quality of Bank Bengkulu Sub-Branch Ipuh is considered satisfactory according to customers of Bank Bengkulu Sub-Branch Ipuh.
The Influence of the Atmosphere and the Location on Consumer Buying Interest in Kampung Kecil Restaurant of Bengkulu City Faulia Faulia; Meiffa Herfianti; Andriyani Prawitasari
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.189

Abstract

The purpose of this study is to determine the influence of the atmosphere and the location on consumer buying interest at Kampung Kecil Restaurant of Bengkulu City. The sample in this study was 65 consumers who bought at Kampung Kecil Restaurant of Bengkulu City. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the study show a positive regression direction with the equation Y = 7.005 + 0.512 (X1) + 0.295 (X2). The determination test is 0.826 or 82.6% of Buying Interest at Kampung Kecil Restaurant of Bengkulu City while the remaining 0.174 or 17.4% is influenced by other variables that are not included in this research model. The atmosphere has a significant influence on consumer buying interest at Kampung Kecil Restaurant of Bengkulu City, this is evidenced by the results of the t test showing a significant value of 0.001 is less than 0.05 meaning H0 is rejected and Ha is accepted. Location has a significant influence on consumer buying interest at Kampung Kecil Restaurant of Bengkulu City, this is evidenced by the results of the t test showing a significant value of 0.000 is less than 0.05 meaning H0 is rejected and Ha is accepted. Atmosphere (X1) and Location (X2) together have a significant influence on consumer buying interest (Y) at at Kampung Kecil Restaurant of Bengkulu City, this is evidenced by F test showing a significant value of 0.000 is less than 0.05.
An Analysis of External Factor Evaluation (EFE) Matrix and Internal Factor Evaluation (IFE) Matrix at Baruna Fish Crackers Business in Kebun Tebeng Village of Ratu Agung Sub-District in Bengkulu City Ari Sudiarto; Sulisti Afriani; Yanto Effendi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.190

Abstract

This study aims to determine the Internal (IM) and External (EM) Matrix Analysis of this business. The informasi collection method in this research is to use a questionnaire by giving written statements to the respondents. The number of respondents in this study were 107 respondents. The analytical method used was an external internal matrix. From the results of the calculation of internal and external strategic factors, the total score of internal strategy factors was 3.49 and a total score of external strategic factors was 3.05. by using a concentration growth strategy through vertical integration. The strategy of concentration growth through vertical integration is doing business related vertically, such as selling food added to the business of making new menus ( taking over the function of suppliers).
Analysis of Internal Control System of Trade Goods in Minang Motor Sport Stores Bengkulu City Fatma Mulia; Oni Yulianti; Herlin Herlin
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.191

Abstract

The research objective was to determine the internal control system for merchandise inventory at the Minang Motor Sport Store, Bengkulu City. The data collection method in this study is to use the interview method. The analytical method used is descriptive analysis with a comparative type. The results showed that there was no match between Mulyadi's (2016: 488) theory and the conditions that occurred at the Bengkulu City Minang Motor Sport Shop for organizational elements, because according to Mulyadi's theory, physical inventory counting had to be carried out by a special committee formed apart from warehouse employees. . Meanwhile, what happened at the Minang Motor Sport Store, Bengkulu City, the physical count was carried out directly by the warehouse department. For the elements of the authorization system and the recording procedure of the conformity and discrepancy between Mulyadi's theory (2016: 488) and the Minang Motor Sport Store in Bengkulu City, the discrepancy is in the list of physical inventory count results signed by the chairman of the physical inventory counting committee and the recording of the physical inventory count results is recorded. the correctness of the physical counting card that has been verified. There is compatibility between Mulyadi's (2016: 488) theory with the Minang Motor Sport Store in Bengkulu City for elements of healthy practice, because at the Minang Motor Sport Store, Bengkulu City, the physical counting of merchandise inventory cards has been numbered sequentially, inventory checking has been carried out twice by the department. inventory counters and subsequently by inventory checkers.
An Analysis of Financial Supervision of School Management at SMP Sint Carolus of Bengkulu City Suyanto Suyanto; Ahmad Soleh; Zahrah Indah Ferina
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.192

Abstract

The purpose of this research is to find out the financial supervision of school management at SMP Sint Carolus Bengkulu City. The sample in this study was 30 people consisting of teachers, administrative staff and committee boards at SMP SINT Carolus Bengkulu City. The data collection method in this study was using the questionnaire method. The analytical method used is multiple linear regression, determination test and hypothesis. The results of the regression equation have a positive direction, namely Y = 0.798 + 0.238X1 + 0.360 X2 + 0.298X3 + 0.355X4+e. Planning has a positive and significant influence on SBM management at Sint Carolus Middle School Bengkulu City with a significant value of 0.029, which is smaller than 0, 05. This illustrates that as planning increases, the management of SBM at Sint Carolus Middle School in Bengkulu City will also increase. This illustrates that as programming increases, SBM management at SMP Sint Carolus Bengkulu City will also increase. Budgeting shows a positive and significant influence on SBM Management at SMP Sint Carolus Bengkulu City with a significant value of 0.006 less than 0.05. This illustrates that as budgeting increases, SBM management at SMP Sint Carolus Bengkulu City will also increase. Evaluation has a positive and significant influence on SBM management at SMP Sint Carolus Bengkulu City with a significant value of 0.017, which is smaller than 0.05. This illustrates that the higher the evaluation, the management of SBM at SMP Sint Carolus Bengkulu City will also increase. Planning, programming, budgeting and evaluation have a significant and joint effect on the Management of SBM at SMP Sint Carolus Bengkulu City with a significant value of 0.000 less than 0.05. This illustrates that if there is attention to planning, programming, budgeting and evaluation, SBM management will increase.
The Influence of Emotional Intelligence and Organizational Commitment on Employee Performance at the Department of Labor and Transmigration of Seluma Regency Lina Yuniarti; Ermy Wijaya; Yesi Indian Ariska
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.193

Abstract

The purpose of this study is to determine the influence of emotional intelligence and organizational commitment on employees’ performance at the Department of Labor and Transmigration of Seluma Regency. The sample in this study was 52 employees at the Department of Labor and Transmigration of Seluma Regency. The data was collected using a questionnaire and the analytical methods used were multiple linear regression, determination test and hypothesis testing. The results of multiple regressions show that the equation Y = 6.045 + 0.419 X1 + 0.458 X2. The result of regression direction is positive, meaning that the higher emotional intelligence and organizational commitment variables, the higher the employees’ performance will also be. The value of the coefficient of determination is 0.595. This means that X1 (emotional intelligence) and X2 (organizational commitment) have a contribution to performance (Y) of 59.5% while the remaining 40.5% is influenced by other variables not examined in this study. Overall, the results t test has a significant value is less than 0.05, so it can be interpreted that X1 (emotional intelligence) and X2 (organizational commitment) have a significant influence on performance (Y) partially or individually. The results of the F test have a significant value of 0.000 < 0 ,05. Because the level of significance below 0.05 indicates that X1 (emotional intelligence) and X2 (organizational commitment) have a significant influence on performance (Y).
The Influence of Viral Marketing And Consumer Confidence Against Online Shopping Decisions for Accounting Students State University of Medan Stambuk 2018: Indonesia Boy Sitompul; Cristy Natalia Sembiring
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.219

Abstract

ABSTRAK Tujuan dari penelitian ini adalah untuk mengetahui pengaruh viral marketing dan kepercayaan konsumen keputusan belanja di online shop pada mahasiswa Akuntansi Universitas Negeri Medan Stambuk 2018. Jumlah sampel dalam penelitian adalah 65 mahasiswa yang diperoleh dengan menggunakan perhitungan jumlah sampel teori Ferdinan. Hasil penelitian menunjukkan bahwa viral marketing (X1) dan Kepercayaan Konsumen (X2) secara masing-masing maupun secara bersamaan memiliki pengaruh terhadap pengambilan keputusan belanja online pada mahasiswa akuntansi. ABSTRACT The purpose of this study was to determine the effect of viral marketing and consumer confidence in online shopping decisions on Accounting students at the State University of Medan Stambuk 2018. The number of samples in the study was 65 students obtained by using the calculation of the number of samples of Ferdinand's theory. The results of the study show that viral marketing (X1) and Consumer Trust (X2), individually or simultaneously, have an influence on shopping decisions in online stores for accounting students.
The Effect of Service Quality and Customers’ Relationship Management on Customers’ Loyalty at Bank BSI KC Bengkulu S. Parman 2 Mita Handayani; Merta Kusuma
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.231

Abstract

Bank Syariah Indonesia provides more complete services, wider reach, and has a better capital capacity.It is spported by synergies with parent companies (Mandiri, BNI, BRI) and the government's commitment through the Ministry of SOEs. Bank Syariah Indonesia is encouraged to be able to compete at the global level. This study aimed to determine the effect service quality and customers’ relationship management on customers’ loyalty at Bank BSI KC Bengkulu S. Parman 2. This data of the study was obtained through observation and distributing questionnaire. It was distributed to 110 respondents, namely customers who saved at Bank BSI KC Bengkulu S. Parman 2. The data was analyzed by using quantitative data analysis. The quantitative analysis includes instrument testing, classical assumption test, multiple linear regression analysis, coefficient of determination (R2) and hypothesis testing. The results of this study can be seen from the multiple linear regression test by using the SPSS program, namely Y = Y = 4.388 + 0.158 (X1) + 0.357 (X2). The result of the coefficient of determination (R2) the value of R Square is 0.718 or 71.8%, where the coefficient of determination means that together the service quality and customers’ relationship management variables contribute to give effect on customers’ loyalty at Bank BSI KC Bengkulu S. Parman 2 , while the remaining 0.282 or 28.2% is influenced by other variables outside the study. The hypothesis testing by using t test and F test shows that service quality (X1) and customers’ relationship management (X2) variables have a significant effect on customers’ loyalty (Y), where the significance level is <0.05. This means that Ho is rejected and Ha is accepted.
Comparison of Consumer Perceptions of the Marketing Mix at the Indomaret Minimarket with the Alfamart Minimarket in Pagar Alam City Baheramsyah Baheramsyah; Novriansyah Novriansyah
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.258

Abstract

This study examines the ratio of consumer perceptions of Price, Product, Promotion and Place at the Indomaret Minimarket and Alfamart Minimarket in Pagar Alam City. This research is a comparative research. To determine the respondents using accidential sampling, while the number of respondents in this study were 100 respondents. The data collection method used consists of the following methods: Questionnaire and documentation. Meanwhile, to find out the relationship between the variables the author uses the method of calculating validity, reliability, and the sample of respondents using the SPSS 16.0 analysis tool. The results showed that the difference in price, product, promotion and place by respondents to the Indomaret Minimarket and Alfamart Minimarket in Pagar Alam
The Effect of Brands and Advertising on the Purchase of Pepsodent Toothpaste Products in Pagar Alam City Ruaman Yudianto
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine the effect of brands and advertisements on the purchase of Pepsodent toothpaste products in the community of Sukorejo Village, North Pagar Alam District, Pagar Alam City. In this study using the independent variable brand (X1), and advertising variable (X2). Brand and advertising variables as independent variables and purchase (Y) as dependent variable. This research uses Multiple Linear Regression method. The sample used in this study amounted to 100 respondents who are consumers of Pepsodent toothpaste products in Sukorejo Village, North Pagar Alam District, Pagar Alam City. The data obtained is primary data which is the result of respondents' answers to the distributed questionnaires. Based on the research conducted, the results showed that there was a simultaneous influence of brand variables (X1) and advertising (X2) on the purchase (Y) of Pepsodent toothpaste products in Sukorejo Village, North Pagar Alam District, Pagar Alam City. The results of this study also show that brand and advertising variables partially have a significant effect on the purchase of Pepsodent toothpaste products in Sukorejo Village, North Pagar Alam District, Pagar Alam City. In the determination test there is an effect of 27.mf% of the independent variables (brands and advertising) on ​​the dependent variable (purchases). While the remaining 72.2% is influenced by other variables outside of this study.

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