cover
Contact Name
I Ketut Putu Suardana
Contact Email
ikp31suardana@iahn-gdepudja.ac.id
Phone
+6287864518141
Journal Mail Official
sadharananikarana@iahn-gdepudja.ac.id
Editorial Address
Jalan Pancaka No. 7B Mataram
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu
ISSN : 23388382     EISSN : 27984842     DOI : -
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu is an academic journal has been published since 2019 twice annually (May-November) by Program Studi Magister Ilmu Komunikasi Hindu IAHN Gde Pudja Mataram. This journal publishes original researches in multi concepts, theories, perspectives, paradigms and methodologies on communication studies. The Focush and scope of Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu : Mass Media and Journalism (this field examines journalistic activities and media production which includes print, radio, television, and internet); New Media and Communication Technology (a new field of communication study that continues to develop along with technological advances and community needs, this field includes digital media, virtual, interactive, hypertextual and networking); Public Relations (this field of communication examines Public Relations which include internal and external relations within an organization or institution, as well as the creation of public opinion in society); Political Communication (communication involving messages, media, and political actors or those related to power, government, and policy); Marketing Communication (a field that examines ideas, information, opportunities, and challenges through various symbols to achieve company goals); Hindu Communication (communication applied in dharma wacana or Hindu preaching activites using media or occured in society); Sociology of Communication (the process of sociological communication, as a form of social interaction involving individuals or social groups).
Articles 94 Documents
Kontinuitas Narasi Mitologi Garuda Dalam Wonderland Indonesia I dan II Karya Alffy Rev Ahmad Toni
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v4i2.711

Abstract

This research is about Wonderland Indonesia 1 and 2videos which focus on the continuity of the narrative on the sign in the video. The method used in this research is narrative analysis which is formulated on five narrative elements. The results of the study illustrate, the equilibrium narrative is indicated by the dark world of Antaboga, the distruption narrative is indicated by the emergence of Garuda and Surya Majapahit as the world of awakening, the recognition distruption narrative is indicated by the apprearance of Dewi Winata as a description of the world of consciousness, the attempt to repair the distruption narrative is indicated by the trident as an illustration of the creation, maintenance and dissolution of the universe, the reinstatement of the equilibrium narrative is marked by Garuda as a decipction of the story freedom and independence.
Brand Awareness Kampung Bali Di Kota Bekasi Ni Gusti Ayu Ketut Kurniasari; Doddy Wihardi; Geri Suratno
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v4i2.748

Abstract

The Kampung Bali in Bekasi City has now begun to be known for its characteristics and ornaments as well as a building style that is very thick with Balinese nuances. That is why, now Kampung Bali has begun to be visited by many local officials and journalists from online media and television to see firsthand the sustainable Balinese culture in Kampung Bali. This study suggests how the brand awareness efforts of Kampung Bali in Bekasi City are. This study uses a qualitative approach with a qualitative descriptive method. As the informants of this research are the residents who manage from the village of Bali. The results in this study suggest three things, namely where in an effort to establish brand awareness of Kampung Bali in Bekasi City through the preservation of Balinese culture which is carried out in daily activities. Furthermore, Kampung Bali also received support from the government in the form of a statement and also legality that explained that Kampung Bali was a tourist destination. The next thing to do is to use digital media in building brand awareness of Kampung Bali in Bekasi City.
Strategi Produser TVRI NTB Dalam Penyajian Berita Pada Tayangan Dialog Sudut Pandang I Gusti Ayu Djulia Guswina; Rieka Yulita Widaswara; I Ketut Putu Suardana
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v4i2.812

Abstract

This research was conducted with the aim of finding out how the TVRI west nusa tenggara producer's strategy in presenting news on the Sudut Pandang dialogue shows the background of the number of viewers the Sudut Pandang dialogue shows an average of less than 20 viewers per day on YouTube, so researchers are interested in examining how the strategy Producer in presenting the Sudut Pandang dialogue news program on TVRI station. This study uses nonparticipatory observation methods, interviews and documentation with a descriptive qualitative approach. In this study, an analysis was carried out using interpersonal communication theory with a triadic communication pattern based on the concept of Pontoh and Novinati to TVRI Producers in presenting news on the Sudut Pandang dialogue. The results of this study are that the producer has a strategy in presenting news on Sudut Pandang where the first strategy is to make the theme as interesting as possible, maintain communication with colleagues and lastly continue to evaluate to find out the obstacles that occur. The producer's strategies are in accordance with the strategic concept, namely the planning stage, the production stage, and the evaluation stage. With these strategies, it is hoped that Producers will be able to develop new strategies that can increase the audience's interest in watching the Sudut Pandang dialogue.
Pemanfaatan Media Online dalam Komunikasi Pariwisata di Pulau Lombok Kadek Septia Wati; Agus Dwi Putra; I Putu Gede Satria Andika; I Made Puja Artana
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v4i2.825

Abstract

This research article aims to investigate the use of online media in tourism communication on Lombok Island. The island of Lombok, one of Indonesia's most popular tourism destinations, is facing increasing competition in promoting its appeal to global tourists. In this ever-evolving digital era, online media has become a very effective tool for reaching a wider audience and influencing travel decisions. This study uses a qualitative approach with data collection methods through in-depth interviews with tourism actors, online media content analysis, and participatory observation. Research informants include tourism stakeholders, tour operators, accommodation managers, and online media industry players on Lombok Island. The results of the study show that the use of online media in tourism communication on Lombok Island has provided significant benefits. First, online media, such as tourism websites, social media, and video sharing platforms, enable tourism actors to promote the attractiveness of Lombok Island to a global audience. Second, online media also facilitate interaction and direct involvement between tourists and tourism actors through online reviews, comments and questions. In conclusion, the use of online media has had a positive impact on tourism communication on Lombok Island. This has helped increase the visibility of Lombok Island in the digital realm, attract tourists, and strengthen the relationship between tourism actors and tourists. In facing increasingly fierce global competition, it is important for tourism actors on Lombok Island to continue to use online media effectively and creatively to promote their destinations to potential tourists.
Komunikasi dalam Pengembangan Pasraman Sebagai Destinasi Pariwisata Ni Kadek Karni
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Artikel ini mengkaji tentang komunikasi dalam pengembangan pasraman sebagai destinasi pariwisata.
Komunikasi dalam Pengembangan Pasraman Sebagai Destinasi Pariwisata Ni Kadek Karni
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Artikel ini mengkaji tentang komunikasi dalam pengembangan pasraman sebagai destinasi pariwisata.
Komunikasi dalam Pengembangan Pasraman Sebagai Destinasi Pariwisata Ni Kadek Karni
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Artikel ini mengkaji tentang komunikasi dalam pengembangan pasraman sebagai destinasi pariwisata.
Komunikasi dalam Pengembangan Pasraman Sebagai Destinasi Pariwisata Ni Kadek Karni
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Artikel ini mengkaji tentang komunikasi dalam pengembangan pasraman sebagai destinasi pariwisata.
Komunikasi Organisasi Kemahasiswaan di Kota Mataram Ni Nyoman Puji Artini
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 4 No 2 (2022)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v4i2.831

Abstract

This research examines the communication of student organizations carried out by the Student Executive Board of the Gde Pudja Mataram State Hindu Institute (BEM IAHN Gde Pudja Mataram) in 2020-2021. The formulation of the research problem, namely: (1) How is the organizational communication implementation of BEM IAHN Gde Pudja Mataram in 2020-2021?; (2) What is the organizational communication function of BEM IAHN Gde Pudja Mataram in 2020-2021?; (3) What is the impact of Gde Pudja Mataram's BEM IAHN organizational communication in 2020-2021? This study uses qualitative interpretive methods. Data was collected using observation techniques, interview techniques and documentation techniques. Data were analyzed qualitatively with data reduction, display, and verification steps. The results of data analysis are presented using narrative text with the help of sharpening it with relevant theories. Testing the validity of the data is done by pushing the credibility of the data, data transferability and data confirmability. The results showed four organizational communications implemented by BEM IAHN Gde Pudja Mataram: building a common understanding, implementing persuasive steps, creating work awareness through motivation, and communicating action through social activities. There are several communication functions of BEM IAHN Gde Pudja Mataram: regulatory, persuasive, educative, and social. The organizational communication of BEM IAHN Gde Pudja Mataram has the effect of increasing work motivation, creating satisfaction in creativity, building morale and improving performance results.
Personal Branding KPH. Purbodiningrat Sebagai Anggota Dewan Perwakilan Rakyat Daerah Istimewa Yogyakarta Anggita Sarasati; Susanne Dida; Aat Ruchiat Nugraha
Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Vol 5 No 1 (2023)
Publisher : Program Studi Magister S2 Ilmu Komunikasi Hindu Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sadharananikarana.v5i1.901

Abstract

Popularity does not guarantee that others will know the individual. One of the politicians is KPH Purbodiningrat, who was only considered to have taken advantage of the popularity and title he had as the advantage that he had as a mantu ndalem of the Yogyakarta Palace when he was a member of the DPRD-DIY. The purpose of this research is to discover the identity that KPH Purbodiningrat wants to show, the efforts made in building and maintaining personal branding, and the performance and achievements obtained while being a member of the DPRD-DIY. This research uses a post-positivistic paradigm with a qualitative approach and case study research type. The data obtained in this study were through observation, interviews, online data searches, and literature study. The result from this research is identity shown by KPH Purbodiningrat is that it still holds the cultural value of the privilege of Yogyakarta. It looks conservative because it keeps cultural values. However, this conservative's values can only be seen from his values ​​and ideology till he keeps. In carrying out activities and other activities, KPH Purbodiningrat can adapt to the environment and the times. His activities are cut up into online and offline, and the performance and achievements obtained by KPH Purbodiningrat are not only in the realm of members of the DPRD-DIY but also outside the role of members of the DPRD-DIY. The conclusion of this study conclude that the identity shown by KPH Purbodiningrat is as a member of the DPRD-DIY who has adaptive conservative. The advice given from the results of research in strengthening personal branding can emphasize the value of communicating messages by using jargon, as well as by utilizing social media. The consistency of messages must be the highlight and monitoring and evaluation of content and news in social media.

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