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Desrika Talib
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Jl. Prof. Dr. H. Mansoer Pateda, Ds. Pentadio Timur, Telaga Biru, Gorontalo
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Tulisan Ilmiah Pariwisata (TULIP)
Published by Universitas Muhammadiyah Gorontalo
ISSN : -     EISSN : 27209873     DOI : doi.org/10.31314/tulip
Core Subject : Social,
Social Sciences
Tulisan Ilmiah Pariwisata (TULIP) is a Journal published by Tourism Department of Universitas Muhammadiyah Gorontalo Tulisan Ilmiah Pariwisata (TULIP), with E-ISSN 2720-9873 (Online) is a Peer-reviewed journal published twice in June and December by Tourism Department, Universitas Muhammadiyah Gorontalo. Tulip aims to disseminate and provide information to the parties concerned in the study of Tourism. Tulisan Ilmiah Pariwisata (TULIP) is a scientific journal in the field of tourism studies. The manuscript can be a research paper, review articles, as well as conceptual, technical, and methodological papers on all aspects, includes research findings, experimental design, analysis, and recent application in tour and travel studies. The scope of these areas includes tourism planning, geography, tourism management, destination, traveling, environment, economics, gastronomic, heritage, and culture. Tulisan Ilmiah Pariwisata (TULIP) has been reexamined by peer victims. Unacceptable in this regard will be the right of the Editorial Board based on the words of colleagues
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 109 Documents
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Strategic Management of Kauman Tourism Village in Supporting the Development of Menara Kudus Religious Tourism Risnanda Ines Priadyantika; Khasan Setiaji
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.13-26.2026

Abstract

The development of religious tourism at the Menara Kudus requires strategic support from the Kauman Tourism Village. Although it has strong cultural, historical, and religious potential, its management still faces limitations in human resources, suboptimal institutional coordination, and unsustainable utilisation of local potential. This study aims to analyse management, identify internal and external factors, and formulate strategies using SWOT analysis. The method used is qualitative descriptive with data collection techniques through observation, interviews with 10 informants, and documentation. The data were analysed using IFAS, EFAS, IE Matrix, and SWOT. The results show that Kauman Tourism Village is in Quadrant V (hold and maintain), indicating a stable condition with internal strengths and supportive external opportunities, but still requiring governance strengthening to avoid stagnation. Research findings confirm that the sustainability of tourist destinations is determined by the effectiveness of collaboration between the village government, Pokdarwis, area managers, and the community within the framework of community-based tourism. Priority strategies include strengthening institutions, enhancing human resource capacity, optimising digital promotion, and technology-based visitor management. This research contributes to strengthening a village tourism management model based on institutional collaboration to support sustainable religious tourism.
Strategi Penguatan Sumber Daya Manusia Berbasis Community Based Tourism dalam Mendukung Kebangkitan Desa Wisata Tarabunga Nurhafizhah Khairi; Alvienta Ardhana; Brigusti Oktavia Zalukhu; Clara Humaira; Eka Aisyah; Elyoenai Sitorus; Gian Ananta Hutagalung
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.27-39.2026

Abstract

Community-based tourism (CBT)-based tourism village development has become an important strategy in promoting sustainable tourism development by strengthening the role of local communities as the main stakeholders. However, the implementation of CBT still faces several challenges, particularly related to limited human resource capacity and suboptimal destination management. This study aims to formulate CBT-based human resource strengthening strategies to support the development of Tarabunga Tourism Village and to identify the destination’s development stage using the Tourism Area Life Cycle (TALC) approach. This research employed a descriptive qualitative method using observation, in-depth interviews with nine informants, focus group discussions (FGDs) with fifteen people, and documentation techniques. Data were analyzed using the SOAR and TALC approaches. The findings reveal that Tarabunga Tourism Village possesses significant natural resource potential and opportunities for community-based economic development. However, the village still faces challenges, including limited human resource capacity, underdeveloped tourism attractions, and low levels of community participation. Based on the TALC analysis, Tarabunga Tourism Village is currently at the involvement stage. Therefore, strengthening human resources based on CBT is considered the main strategy for supporting sustainable tourism village development through community capacity building and strengthened stakeholder collaboration.
Slow Tourism as a Cultural Safeguard: Ethno Ecotourism–Based Visitor Education in Saba Budaya Baduy Triandi Pradana; Lytiana Natalie
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.40-51.2026

Abstract

Mass tourism has generated significant economic benefits but also triggered environmental degradation, cultural commodification, and social pressures on host communities, particularly in indigenous territories. In response to these challenges, this study examines slow tourism as a cultural safeguarding mechanism through an ethno-ecotourism based visitor education model in Saba Budaya Baduy, Indonesia. Employing a qualitative methodology grounded in the Design Thinking framework, data were collected through in-depth interviews, participant observation, and document analysis involving customary leaders (Puun and Jaro), local guides, government officials, residents, and visitors. The findings show that visitor education transforms awareness, emotional engagement, and behavior in accordance with Baduy customary law (pikukuh). The saba budaya concept, regulated by Kanekes Village Regulation No. 1 of 2007, reframes tourism as a respectful cultural visit rather than a commercial activity. The zoning system between Outer and Inner Baduy also supports a structured, community-managed visitation model aligned with slow tourism principles. However, limited visitor awareness and insufficient dissemination of rules remain key challenges. This study concludes that slow tourism based on indigenous governance and ethno-ecotourism principles can strengthen cultural resilience if visitor education is enhanced and community authority is consistently maintained in tourism planning, management, and decision-making.
Examining The Effect of Travel Influencers on Travel Intention in Indonesia’s Super-Priority Tourism Destinations Ivo Novitaningtyas; Ni Made Adelia Clarita; Gracia Alya Quina Akhmad; Nikken Nur Fanydia Ningsih
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.1-12.2026

Abstract

The widespread adoption of social media has reshaped how travelers gather information and form travel intentions, particularly through the influence of travel influencers. As Indonesia promotes its super-priority tourism destinations, understanding this influence becomes increasingly relevant. This study examines the impact of travel influencers, modeled as a second-order construct with five dimensions: content expertise, inspiration, attractiveness, trustworthiness, and authenticity on travel intention. This study using a quantitative approach and data from 121 respondents collected via online survey. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that travel influencers significantly and positively influence travel intention to visit super-priority tourism destinations in Indonesia. Theoretically, this study contributes by offering a multidimensional conceptualization of travel influencers in tourism marketing research. Practically, it provides insight for tourism stakeholders and tourism marketers to collaborate with influencers who demonstrate credibility, inspiration, and authenticity in promoting super-priority tourism destinations in Indonesia.
Communication Strategies for Micro, Small, and Medium Enterprises Participation in The Sagarurung Festival, Pali Regency Meisya Anggraini; Esxi Martia Gusma; Bimo Kuncoro Jati; Raty Rusmiana
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.60-78.2026

Abstract

This study aims to analyze communication strategies implemented to enhance Micro, Small, and Medium Enterprises (MSMEs) participation in the Sagarurung Festival in PALI Regency. MSMEs play a significant role in supporting regional economic development, particularly through tourism-based events and creative economy activities. This research applies a qualitative research approach by utilizing in-depth interviews, direct observation, document analysis, and SWOT analysis supported by IFAS and EFAS frameworks. Informants were selected using purposive sampling, involving representatives from the Office of Cooperatives and SMEs of PALI Regency, festival organizers, and MSME participants. Data were analyzed using the interactive model of Miles and Huberman. The findings indicate that the communication strategy implemented in the Sagarurung Festival reflects an Integrated Marketing Communication (IMC) approach, incorporating advertising, sales promotion, public relations, personal selling, and direct and digital marketing. Digital communication and interpersonal communication emerged as the most effective strategies in facilitating MSME participation. WhatsApp and social media became the primary communication channels due to their accessibility, speed, interactivity, and efficiency. Furthermore, free booth facilities reduced participation barriers, while public relations and interpersonal communication strengthened trust and sustainable relationships between organizers and MSMEs.
Village Government Policy and Sustainable Nature Tourism Development: A Case Study of Ulu Petanu Waterfall Ni Komang Deviana
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.52-59.2026

Abstract

This study analyzes the implications of village government policies on environmental preservation at the Ulu Petanu Waterfall tourist attraction. Utilizing a descriptive qualitative approach, this research is framed within the Triple Bottom Line (TBL) framework Profit, People, Planet to evaluate how local regulations navigate the tension between tourism-based economic ambitions and the demands of maintaining ecosystem integrity sustainably. Data were comprehensively collected through direct field observations and in-depth interviews with two primary stakeholders: the Head of Kedisan Village as the regulator, and the management of the Village-Owned Enterprise (BUMDes) as the operational implementer in the field. The findings indicate that while village government policies have successfully facilitated digital infrastructure development and community social empowerment programs, they also carry significant ecological implications. The negative impacts identified include the transformation of the natural landscape and decreased soil stability around the waterfall area. These findings emphasize that village leadership must urgently integrate regenerative principles into local regulations to ensure Ulu Petanu remains a resilient ecological and economic asset for the village's future.
The Gorontalo Provincial Tourism Office's Strategy for Developing the Botubarani Whale Shark Geosite Towards a National Geopark Rahmawaty A. Bayahu; Anggraeni M.S Lagalo; Desrika Talib
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.79-89.2026

Abstract

This study examines the development strategy of the Gorontalo Provincial Tourism Office in managing the Botubarani Whale Shark Geosite as part of efforts to support Gorontalo’s geopark development. Although Gorontalo has 13 identified potential geosites, this research focuses on Botubarani because it has distinctive biodiversity value through the presence of whale sharks and faces specific problems related to management, accessibility, facilities, tourism services, and the unpredictability of whale shark appearances. A descriptive qualitative approach was employed. Data were collected through observation, documentation, and structured interviews with four informants, namely representatives of the Gorontalo Provincial Tourism Office, Bappeda of Gorontalo Province, and the Botubarani Village Government. The data were analyzed using SWOT analysis through the identification of internal factors, including strengths and weaknesses, and external factors, including opportunities and threats. The results show that the Botubarani geosite is positioned in Quadrant I, indicating an aggressive SO strategy. Therefore, development should prioritize the use of local strengths and opportunities, including community participation, marine resources, educational tourism potential, and government support, while reducing weaknesses and threats that may affect destination sustainability.
Destination Image and Tourists’ Place Dependence at Tablolong Beach Maria Eleonora Rolina Noach; Odilia Renaningtyas Manifesty
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.90-102.2026

Abstract

Tablolong Beach in Kupang Regency has high marine tourism potential but still faces limitations in terms of facilities and the quality of the physical environment, which affect the overall tourist experience. Interestingly, despite these constraints, the destination continues to attract repeat visitors, indicating the presence of place dependence, which makes it a compelling case for examining how destination image contributes to such attachment. This study aims to analyze the influence of destination image, which consists of cognitive, affective, and unique dimensions, on tourists' place dependence. A quantitative approach was employed, with data collected through questionnaires distributed to previous visitors and analyzed using multiple linear regression via SPSS version 26. Results show that cognitive, affective, and unique image each have a positive and significant impact on place dependence, with unique image emerging as the most dominant dimension. These findings indicate that destination development should be carried out through a design approach that not only focuses on improving facilities but also on strengthening spatial character, environmental comfort, and distinctive visual elements as part of place identity formation, which ultimately enhances tourists' place dependence.
Persepsi Generasi Z terhadap Wisata Edukasi Berbasis 7Ws di Desa Wisata Letvuan Paradise Kepulauan Kei Rahmat Abdullah; Anggraeni M.S Lagalo; Yulin Panigoro
Tulisan Ilmiah Pariwisata (TULIP) Vol 9, No 1 (2026): Juni
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.9.1.103-122.2026

Abstract

Tourism development has recently shifted from single-attraction-based recreation toward experience-based tourism that emphasizes learning, authenticity, and tourist engagement. This study aims to examine Gen Z students’ perceptions of educational tourism in Letvuan Paradise Tourism Village, Kei Islands, using the 7Ws framework, namely what to see, what to do, what to buy, what to arrive, what to stay, what to learn, and what the service. This study employed a quantitative approach involving a sample of 145 Gen Z students from the Marine Agrotourism Study Program at Tual State Fisheries Polytechnic who had participated in a study tour. Data were collected using a four-point Likert scale questionnaire and were analyzed descriptively through frequency distribution and mean scores. The results show that students’ perceptions of Letvuan Paradise Tourism Village were generally positive, particularly regarding natural, cultural, historical, and culinary attractions, accessibility, accommodation, services, and learning aspects. However, the educational experience was still dominated by visual and narrative activities, while direct involvement in seaweed production, local culinary processing, and community life remained limited. This study concludes that Letvuan Paradise needs to design and implement educational tourism packages that are interactive, authentic, affordable, and based on local practices.

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