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Daengku: Journal of Humanities and Social Sciences Innovation
Published by PT. Mattawang Mediatama Solution
ISSN : -     EISSN : 27756165     DOI : https://doi.org/10.35877/454RI.daengkuv1i1
Core Subject : Humanities, Education, Social,
Humanities Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Other
The Daengku seeks to publish high-quality research papers, review articles, and book reviews that make a contribution to knowledge through the application and development of theories, new data exploration, and/or scientific analysis of salient policy issues. The Scope of the Daengku includes the following areas: Social Sciences: Anthropology, Asian Studies, Communication, Demography, Development, Gender Studies, Government & Public Policy, Human Ecology, International Relations, Media Studies, Peace and Conflict, Political Science, Science, Technology & Society, Sociology. Humanities: Cultural Studies, Education, History, Human Geography, Linguistics, Philosophy, Religion.
Arjuna Subject : Umum - Umum
Articles 16 Documents
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Search results for , issue "Vol. 5 No. 1 (2025)" : 16 Documents clear
Curriculum Implementation in Surabaya Schools: Approaches, Challenges and Innovations Dwirisnanda, Danis Ade
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3149

Abstract

This study explores the implementation of curriculum in various schools in Surabaya, including SMP Wachid Hasyim 7, SMA Al-Falah, and SMK PGRI 7, with a focus on the use of Merdeka Curriculum and 2013 Curriculum. The study also examines the integration of technology, the application of inclusive concepts, and collaboration and evaluation in the learning process. In Surabaya, many schools adopt a combination of Merdeka Curriculum and 2013 Curriculum to meet the dynamic needs of education. The curriculum is developed with philosophical foundations such as Pancasila, humanism, and progressivism, which are adapted to the needs of students and the development of the times. Information and communication technology is integrated into learning to increase effectiveness and interactivity, although some schools still experience limitations in facilities. The application of inclusive concepts in some schools shows positive steps, although there are still challenges in preparing special educators for students with special needs. Collaboration between teachers, students, parents, and the community is strengthened to support the implementation of the curriculum. Evaluation is conducted periodically to assess effectiveness and identify areas for improvement. The results of the study show that schools in Surabaya are trying to implement a curriculum that is adaptive and relevant to the needs of students. However, challenges related to resources and facilities still need to be addressed to achieve optimal implementation. Efforts of collaboration and evaluation conducted periodically are positive steps towards improving the quality of education. Improvements in facilities and resources are needed to support the integration of technology and inclusion, as well as to strengthen collaboration with parents and the community to create a supportive and inclusive learning environment.
Digital Leadership in the Age of Transformation: A Global Bibliometric Analysis of Research Trends and Knowledge Structures Indarta, Yose
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3197

Abstract

This study examines the evolution and future trends of digital leadership through a comprehensive bibliometric analysis of research publications from 2015 to 2024. The investigation employs bibliometric analysis and topic modeling techniques on metadata from 265 Scopus-indexed articles across 199 distinct sources, focusing specifically on publications with "digital leadership" in their titles. The results reveal a remarkable annual growth rate of 67.18% in publications, with citation patterns demonstrating increasing scholarly impact and recognition. The analysis identifies three distinct thematic clusters characterizing the field's development: digital transformation and innovation, organizational capabilities and adaptiveness, and human-social factors. Additionally, the study uncovers a significant shift in research focus from purely technical considerations to more integrated approaches that encompass human, social, and ethical dimensions, particularly post-2020. The findings indicate six emerging domains that will likely dominate future digital leadership research: AI-augmented leadership, sustainable digital leadership, metaverse leadership, quantum-ready leadership, cross-cultural digital leadership, and digital ethics and well-being. This evolution suggests a transformation in how digital leadership is conceptualized, moving from a technology-centric approach to a more nuanced understanding that balances technological advancement with human factors, sustainability, and ethical considerations in organizational leadership.
Factors Inhibiting Economic Growth of The Community In West Nusa Tenggara Province Febrianti, Nadia; Hailuddin, Hailuddin
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3210

Abstract

This study aims to analyze the factors inhibiting community economic growth in West Nusa Tenggara Province. Based on statistical news from the Central Bureau of Statistics of NTB Province, the low human development index, high poverty rate and open unemployment rate can potentially be a factor inhibiting the economic growth of the community in West Nusa Tenggara Province. This research uses quantitative descriptive method with multiple linear regression analysis tools panel data with Fixed Effect Model (FEM) approach. The data used in this study are secondary data from 2019-2023 for districts / cities in West Nusa Tenggara Province. The independent variables in this study are Human Development Index (HDI), Poverty Level and Open Unemployment Rate while the dependent variable is GRDP. The results showed that the poverty rate and the open unemployment rate had a negative but insignificant effect on GRDP so that these two variables had the potential to inhibit economic growth in NTB Province. While the human development index variable has a positive and significant effect on GRDP, meaning that HDI has no potential as an obstacle to economic growth in West Nusa Tenggara Province
The Efficacy of Instagram in Event Marketing: An Empirical Study of Engagement Strategies : Efektivitas Penggunaan Instagram dalam Pemasaran Acara: Analisis Empiris atas Strategi Keterlibatan Audiens Muhammad Salim, Muhammad Arfin; Asyifa, Melia Sukma
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3214

Abstract

This study examines the effectiveness of Instagram as a promotional tool for event organizers in Makassar, specifically focusing on PT. Slemmersindo's strategies. Utilizing qualitative data gathered through interviews with marketing managers, event coordinators, content creators, graphic designers, and customers, as well as observational analysis of the company's Instagram account, the research provides insights into audience engagement and brand visibility. The results reveal that high-quality visual content and consistent branding significantly enhance audience interaction and emotional connection. Additionally, creative and engaging posts not only attract attention but also foster strong relationships with potential customers. The findings suggest that effective use of Instagram allows event organizers to differentiate their brands and provide unique experiences, ultimately improving customer satisfaction and event attendance. Overall, the study highlights the integral role of strategic social media practices in the contemporary event marketing landscape, underscoring the importance of understanding audience preferences and delivering tailored content.
Optimizing Cost Control in the Hospitality Sector: A Comprehensive Study of Food and Beverage Management: Optimalisasi Pengendalian Biaya di Sektor Perhotelan: Studi Komprehensif Manajemen Makanan dan Minuman Nasir, Muh Ersyad; Gunawan, Indra
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3233

Abstract

This study investigates cost control strategies within the food and beverage sector of Aston Makassar Hotel & Convention Center, addressing the challenges posed by fluctuating raw material prices and supplier reliance. Utilizing a mixed-methods approach, data were collected through surveys of kitchen staff and in-depth interviews with the Executive Chef. The findings reveal significant cost management issues, particularly related to supplier selection and consistency in product quality, which directly affect profitability and customer satisfaction. Notably, events such as weddings led to peaks in expenditures, highlighting the need for strategic planning in resource allocation. The study concludes that effective cost control measures are essential for enhancing operational efficiency and guest experiences. By identifying specific cost drivers and implementing best practices, hotels can better navigate economic uncertainties and maintain competitive advantage in the hospitality industry. Recommendations for improving cost management strategies are presented, aiming to support sustainable growth and customer loyalty
The Effect of Advertising and Trust on Interest in Becoming a Rumah Zakat Donor on Shopee E-Commerce in Bandung City Fitri, Ajeng Tri Ayunda
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3248

Abstract

This study aims to analyze the effect of Shopee e-commerce advertising and trust on interest in becoming a donor who wants Rumah Zakat service products on Shopee e-commerce in Bandung. The research method used in this research is survey research with a descriptive and verification approach. The population in this study is an interest in becoming a donor who wants Rumah Zakat service products at Shopee e-commerce in the city of Bandung. The sampling technique used in this study is non-probability with purposive sampling, with a total sample of 110 respondents. While the analytical method used in this study is multiple linear regression analysis, and the coefficient of determination at a significant level of 5%. This research was assisted by the statistical tool SPSS version 24.0. The results of the study explain that the advertising variable is proven to be able to influence interest in becoming a donor, the better the concept in making advertisements, the more attractive the interest in becoming a donor due to a positive influence. Trust is proven to be able to influence interest in becoming a donor, the more trust in Shopee e-commerce, the more interest in becoming a donor
The Effect of Using Tiktok Shop Live Streaming, Price Discounts and Free Shipping on Skintific Skincare Purchase Decisions Sin, Virda Mei; Susanto, Annie
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3265

Abstract

This study investigates the influence of TikTok Shop live streaming, discount promotions, and free shipping offers on the purchasing decisions of Skintific skincare products among university students. Given the increasing use of social media platforms for e-commerce, particularly TikTok, live streaming has emerged as an interactive marketing strategy. A quantitative research approach was used, with survey data collected from university students, who were chosen due to their familiarity with technology and diverse skincare needs. Multiple regression analysis was employed to determine the impact of each independent variable on purchasing decisions. The findings indicate that live streaming and free shipping significantly influence consumers' decisions to purchase Skintific skincare, while discount promotions do not have a significant effect. The results suggest that interactive and engaging live streaming content, as well as free shipping, are effective in driving purchases, whereas discounts may not always lead to increased consumer interest. These findings provide practical insights for marketers to prioritize engaging live streaming and strategic free shipping offers while reconsidering the role of discounts
The Influence of Promotional Programs on Customer Interest in Using BNI Credit Cards Walean, Ronny Hansje; Mantiri, Anggun Tryuda Ninggrum
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3267

Abstract

In today's worldwide economy, credit cards have become increasingly popular among consumers. One productthat has been rising quickly recently is the BNI Credit Card. The purpose of this study is to determine whether credit cardpromotions influence consumers' interest in using them as well as whether they can boost consumer satisfaction and brand loyalty. implementing quantitative methods, 302 respondents who already had BNI credit cards were gathered, using the Smart PLS Program and SEM PLS data analysis tools. This study provides a comprehensive description of the factors affecting customer satisfaction, brand loyalty, security measures, service quality, and promotions.
Urban Health Performance as a Supporting Instrument for 'Sustainable Healthy Cities' in Sustainable Development Goals (SDGs) Setiawan, Tomi; Mughits, Muhammad Hammam; Samith, Muhammad Farras
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3422

Abstract

This paper aims to analyze and explain the impact of urban development on public health with a focus on Bandung City, as well as the importance of health performance indicators to evaluate the effectiveness of urban health service delivery systems. Health performance indicators, such as mortality rates, morbidity rates, birth rates, and life expectancy, are critical in evaluating the success of health policies as well as identifying areas that need more attention. In Bandung City, despite an increase in population, the number of health service centers remains stagnant, leading to an imbalance between population growth and health service capacity. The research method used was mixed methods with descriptive statistical analysis from the Central Bureau of Statistics and in-depth interviews with informants from the Health Office and the community. The results showed that the imbalance between population growth and health service provision is a major challenge. Furthermore, performance evaluation with an appropriate measurement framework allows the identification of achievements, shortcomings, and challenges faced. Policy adaptation and strengthened cross-sector coordination have been shown to improve the health system's ability to respond to changing external conditions. Efforts to improve institutional capacity and appropriate resource allocation have led to improved efficiency and effectiveness of health management. In conclusion, the performance of health services in Bandung City has experienced complex dynamics but shows a trend of continuous improvement. Nevertheless, continuous monitoring and strategic interventions are still needed to maintain and improve the quality of health services in the future. Therefore, this study suggests the development of a longitudinal data-based performance evaluation model, strengthening the capacity of human resources in the health sector, and conducting interdisciplinary studies on socio-economic factors and public health behavior should be conducted to achieve more inclusive and sustainable development goals, in line with the SDGs, particularly SDG 3rd and SDG 11th.
A Lexical Morphological Analysis of Nicknames in Ng'umbo - A Dialect of Bemba, Zambia Kabaso, Fredgerious; Mambwe, Kelvin
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 5 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3733

Abstract

N’gumbo, a dialect of Bemba, is predominantly spoken in the Luapula and Copperbelt provinces of Zambia. This dialect is characterized by various types of nicknames that reflect its speakers' shared experiences, values, and beliefs. This study aims to analyze the morphological structures of selected nicknames within the N’gumbo dialect. Using a sample of 60 nicknames gathered through document analysis, interviews, and self-introspection, the study demonstrates that these nicknames exhibit distinct morphological structures primarily influenced by the morphology of Bantu languages. The analysis identifies several structures, including: stem only, prefix, stem with a final vowel, root with a final vowel, and combinations of prefixes and stems. Additionally, the study recognizes structures related to denominals, deverbals, and de-adjectival forms. Furthermore, some nicknames were found to be neologisms (newly created terms) or derived from loanwords. The study involved eight (8) participants to gather nicknames and their meanings, alongside insights from one of the researchers, who is a speaker of the dialect. The analysis was anchored in lexical morphology, allowing for the segmentation of nicknames as lexemes of the dialect, thus facilitating a clearer analysis and interpretation of the data.

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