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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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Factors Influencing User's Intention to Play in Innovative Mobile Gaming Usage Laksmana, Jason Aditya; Purwanegara, Mustika Sufiati
Journal of Business and Management Vol 5, No 6 (2016)
Publisher : Journal of Business and Management

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Abstract

Abstract.The games industry changed in the last decade from a market dominated by consoles and online gaming publishers, to the new and increasing shifts in the mobile gaming sector. Based on the research report by various research firms such as Newzoo and Digi-Capital, the mobile gaming industry made $29 billion in 2015 and it’s going to continue growing (with the estimation could produce as high as $49 billion by 2018). This study was examining the factors influencing customers’ mobile game preferences, and factors affecting users’ intention to play. This study also examining the customers’ enthusiasm toward Valve (a game developer company) if they decides to launch their games into mobile game platforms, due to the increasing trends in mobile gaming industry. The findings of the study can be used to provide the mobile game developer companies better understanding about the consumers’ behavior regarding the mobile gaming. The variables that was used in this study was constructed by combining the variables from previous research about intention to play mobile games. Perceived enjoyment, behavior, subject norm, time flexibility, network externalities, and flow experience are the predicted variables that influences customer intention to play. Judgmental and snowball sampling was performed to 420 respondents in Bandung, Jakarta, Solo, Semarang, Yogyakarta, Surabaya, Medan, and Jambi, which mostly consists of high school and university students. Online questionnaire was developed to gather the data. Data processed through confirmatory factor analysis, linear regression, and ANOVA. This research finds that the factors that influences customers’ preferences are the price of the game, game genres, and the reputation of the developers. While the genre of the games that people like to play the most is casual games. Time flow has the strongest influence to intention to play, and followed by subject norm, perceived enjoyment, and behavior. Meanwhile, network externalities and flow experience have no influence towards intention to play. The mobile game developer companies should pay attention about these factors, since it could enhance customers’ level of intention to play, and by understanding the customer preferences, it could generate more profits and revenue. Furthermore, based on the research conducted before, Valve has good brand awareness and the consumer enthusiasm level is high. So if Valve decides to launch their games in mobile platform, while at the same time also pay attention to the factors affecting customers’ preferences and factors influencing customers’ intention to play, they should be successful.Keywords: mobile gaming, customer enthusiasm, influencing factor, intention to use
Social Media Strategy Development: A Case Study in Serial Petualangan si Unyil 3D Animation Ismanto, Abdullah Fikri; Fachira, Ira
Journal of Business and Management Vol 5, No 1 (2016)
Publisher : Journal of Business and Management

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Abstract

Abstract. The purpose of this study is to develop Social media strategy as a part part of promotion initiatives for Serial Petualangan Si Unyil. A market research was conducted to explore women’s social media preference and usage pattern in Bandung and Jakarta. A survey was distributed to 400 respondents targeted by PFN: women who has kids aged 3 to 12 years old. Findings show that Facebook, Path, and Instagram as the most used social networking media (43.7 %, 42% and 38.5 % respectively). The most popular social media messaging is Whatsapp which is chosen by 74% respondents. A social media strategy was developed using Gilfoil, Aukers & Jobs’ (2015) framework comprising defining social media goals, developing social media strategy and designing a tactical plan. Keywords: Social Media, Promotion Strategy, Television Program, Animation
Comparing Determinant of Profitability Between Islamic Banks and Conventional Banks in Indonesia Case Study Eight Islamic banks and Eight Conventional Banks in Indonesia Period 2010 - 2013 Herdiana, Dita; Aliludin, Arson
Journal of Business and Management Vol 3, No 2 (2014)
Publisher : Journal of Business and Management

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Abstract

The main theme of this research is profitability and focus on finding determinant profitability in Islamic banking. It also explain the differences determinant of Islamic banking and conventional banking in Indonesia. This research uses quarterly bank’s financial report from July 2010 until September 2013 from 8 Islamic banks and 8 conventional banks. The sample selections from Islamic banks are 3 non foreign exchange banks and 5 foreign exchange banks; and, the sample from conventional banks are 1 non foreign exchange bank, 2 state owned banks and 5 foreign exchange banks. This research used multiple regression method as analysis statistic tools to determine which factors affect each dependent variable. The dependent variables are Return on Asset (ROA), Return on Equity (ROE) and Net Interest Margin (NIM). The independent variables from Islamic banks are IB wadiah demand deposit, IB wadiah saving deposit, IB mudharaba saving deposit, IB total saving deposit, IB mudharaba time deposit and IB total depositors funds, mudharaba receivable, placement in Bank Indonesia, placement in other banks, security in investment, then small enterprise credit, non-small enterprise credit, property credit, non-property credit, quick ratio and core depositors to depositors funds ratio. The independent variables for conventional banks are demand deposit, saving deposit, time deposit, cash, placement in Bank Indonesia, placement in other banks, security in investment, small enterprise credit, non-small enterprise credit, and restructured credit property credit. The result showed the independent variables that significantly affects ROA is IB wadiah demand deposit for Islamic banks and demand deposit for conventional banks; the independent variables that significant variable with ROE is IB wadiah demand deposit for Islamic banks and demand deposit for conventional banks; and the independent variables that significant variable with NIM is IB mudharaba time deposit for Islamic banks and time deposit for conventional banks. This research shows depositors’ funds have significant effect for ROA, ROE and NIM. Keywords: Islamic Banking, Conventional Banking, Depositors Funds, Profitability, Multiple Regressions
THE DISCUSSION ABOUT INFLUENCE OF OTHERS TOWARS CAR PURCHASE INTENTION Tanzil, Devina; Belgiawan, Prawira Fajarindra
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract

Abstract. The increase of number of car ownership contributes to the increase of traffic congestion. Many studies on car ownership intention in Indonesia particularly on the effects of attitudes and norms. Previous research found that subjective norms and attitudes significantly influence someone’s intention to purchase a car. To be specific, reference group such as parents and friends of the respondent significantly influence car purchase intention. However, the previous research did not directly survey them, but only got the result from child perception of their parents. Therefore, to confirm whether parents and friends significantly influence purchase intention, they are also being surveyed. The objective is to diagnose that Parents’ and friends’ attitude is significantly influence respondents’ attitude towards their decision on car purchase intention. Data collected using a quantitative method with convenient sampling technique. The questionnaire was spread online to 200 respondents includes father, mother, and friend. The researcher only asked the respondents about their attitudes towards car, socio-demographic, and the intention to own a car for the future. Then, the data is analyzed using principal component analysis, linear regression, and ordinal regression. The result shows that several factor of parents’ and friends’ attitude significantly influence respondent attitude towards car purchase intention. Background: Belgiawan et al. (2017) found that attitudes significantly influence someone’s intention, they also found similarly that the parents of their respondent significantly influence car purchase intention. However, their research and mostly other research inline (Casaló and Escario 2016; Flay et al., 1994) did not ask directly to the significant others, they only got the result from child perception of their significant others. These might indicate a bias since the information of influence is only a proxy for what might be the actual influence. Therefore, it is also important to understand influence from the perspective of the influencers themselves. Methods: The data for this research was collected using Quantitative Method approach through online questionnaire to 200 respondents includes mother, father, and friend which means there are 50 sets of family. This study, adopt the Principal Component Analysis, Linear Regression, and Ordinal Regreesion to see the relationship between significant others to ones’ attitudes and one’s decision to purchase a car. Results: From the calculation using SPSS, researcher got five factors of child attitude towards car but only several factor of significant others’ attitude result are significant influence child’s attitude. Beside, from six varibles there are four variable that have a significant relationship between significant others advice and hope on one’s decision to purchase a car. Conclusion: The purpose of this paper is to analyze the significant others (father, mother, and friend) are influence one decision or not and to diagnosing the significants’ other attitude is significantly influence one’s attitude or not. But this paper is focusing on car purchase intention. This research found that parents’ attitude towards car is significantly influence childs’ attitude and this result can be used to strengthen the previous research result who said that parents attitude is significantly influence one’s attitude by asking the parents’ and friend directly, since the previous research only rely on childs’ perception towards their parents attitude. Because of the purpose of this paper is analyzing one’s attitude towards car, so the result can be used by car company to increase or improve the purchase intention and can create a good marketing communication.Keywords: Attitudes, Cars Company, Significant Others, Perception, Purchase Intention.
INVESTIGATING SPIRITUALITY AND MATERIALISM IN AN IT-BASED COMPANY Arini, Dinda; Pratama, Andika Putra
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract

Abstract. The information and technology systems or simply said as IT take a big part of peoples in the daily activities. One of IT development company is through CV DST. Based on the preliminary study, CV DST is facing problems at human resources where the managers (board lines) do not understand the appropriate ways to approach their employees. Later on, the managers focus on the material facilities of their employees and not really pay attention to the spiritual facilities. After that, there is an issue occur that said if the employees are not motivate enough to do their job. The purpose of this research is to analyze the dominant psychological disposition of CV DST employees‘ which is spirituality or materialism based on their profiles and how it reflected in employees‘ behavior to be relevant on the business environment and support the organization to reach the goals. Psychological disposition analysis is done by doing quantitative approach that includes of distributed questionnaire. Then, in order to analyze the psychological dispositions related to self-perceived motivation, self-perceived performance, self-perceived satisfaction and self-perceived engagement is done by doing qualitative approach which is in-depth interview. The result of psychological analysis describes that spirituality have dominant position compared to materialism. However, this result still has to consider additional information such as employees‘ age so it can get the details of employees‘ psychological disposition distribution. If it‘s related to self-perceived motivation, self-perceived performance, self-perceived satisfaction and self-perceived engagement known that employees want to get more attention in their spiritual things. So, this research can solve the existing problems to get the optimal motivation, performance, satisfaction, and engagement of CV DST employees‘.Keywords: Psychological Disposition, Motivation, Performance,Satisfaction
Developing A Competency-Based Career Path For Technical Job Position In Special Vehicle Division Of PT. PINDAD (Persero) Eniya, Fathimah Noor; Wisesa, Anggara
Journal of Business and Management Vol 5, No 3 (2016)
Publisher : Journal of Business and Management

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Abstract

Abstract. Special Vehicle Division of PT. XYZ is the division that provides the defense vehicle for both defense ministry and also for commercial. As the development of the defense industry, Special Vehicle Division of PT. XYZ must keep their performance high to stand in market competition. To improve their performance, Special Vehicle Division should be supported by competent people. In the recent years, Special Vehicle Division of PT. XYZ face a problem of the loss of technical competencies. The Human Resources Department of PT. XYZ identified that the loss of competency is caused by the un-updated system of Career Planning in PT. XYZ. Specifically, PT. XYZ does not have a clear career path for the employee. The absence of the clear career path has made the employee moved from one job position to another job position without considering the competency that they already have in the previous position and what competency that required by the new job position. This unclear career path directly impact to the production divisions of PT. XYZ since they required specific technical competency to run the production process well. This research aimed to develop a competency-based career path for technical job position in Special Vehicle Ddivision of PT. XYZ in order to maintain the competency in the division. The development of career path is derived from company’s vision, mission, values and objective, and also from the analysis of the competency that is needed in Special Vehicle Division. The research developed career path for 41 technical job position in Special Vehicle Division of PT. XYZ based on the competency required for each job position. Key words : Competency, Career Path, Career Planning
Optimal Capital Structure and Financial Performance Analysis for PT Matahari Department Store Tbk Halim, Maggie Rosalina; Sukarno, Subiakto
Journal of Business and Management Vol 4, No 9 (2015)
Publisher : Journal of Business and Management

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Abstract

Abstract. PT. Matahari Department Store Tbk has been doing an aggressive expansion by keeps expanding its network and opening up new stores. From this year onward the company has determined 74 possible locations for new stores. To support expansion plan above, the company needs to achieve better financial performance as share price of company is influenced by the company’s performance. To maximize share price and company’s value, the management will need to increase the performance and fix aspect that is still lacking. Other than that to do the expansion efficiently, optimal capital structure will be needed. To analyze the company financial performance, the author uses time series and cross sectional analysis, while to find the optimal capital structure the author will use WACC method. The analysis indicates that the current capital structure of PT. Matahari Department Store Tbk consists of 80% debt and 20% equity. The optimal capital structure for PT. Matahari Department Store Tbk is in 68% of debt level. For financial performances, there are some aspects that already ideal and some are not yet ideal.
Financial Performance Assessment of PT. Angkasa Pura II in Comparison with other Airport Companies Locally and Globally Agustina, Meidita; Soekarno, Subiakto
Journal of Business and Management Vol 1, No 5 (2012)
Publisher : Journal of Business and Management

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Abstract

In relation to the magnitude of migration on population growth is causing many residents Indonesia, especially Jakarta, who was traveling out of town after another. It cause the number of users of transportation between the city / country is becoming increasingly high, especially aircraft.PT Angkasa Pura II is a monopolistic market, where they have no competitor in its country. Growth in passenger numbers continued to move up to 18.5% since 2010. Development of airport development depends on economic growth in the country. In accordance with the type of market is monopolistic market segments, the airport is quite focused on the stability of their internal performance.This final project presents the reader about how important analyzing the performance assessment in order to reach the best performance. The final project will talk about the performance assessment of PT Angkasa Pura II, through several frameworks, compared to other companies in same industry locally and globally. Then ended by conclusions and recommendation for PT Angkasa Pura II in order to reach a better performance.As a conclusion, PT Angkasa Pura II almost compete the global competition even been a leader in several assessments, with maximum firm value of IDR 11,304,648,783,186.Keywords: airport area economic development, financial statements analysis, airport industry, passenger movement.
THE CONSUMER BEHAVIOR ANALYSIS OF WEEABOO: PURCHASE DECISION MAKING PROCESS ON JAPANESE POPULAR CULTURE PRODUCTS Septiar, Egi; Wisesa, Anggara
Journal of Business and Management Vol 6, No 3 (2017)
Publisher : Journal of Business and Management

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Abstract

Abstract. Weeaboo is a non-Japanese person who is obsessed with the Japanese cultural world. From the results of preliminary research, it is found that understanding the characteristics of weeaboo is very important because it implies the emergence of a gap between Japanese popular culture products provided with weeaboo expectations as consumers. This research focuses only on the analysis of weeaboo consumer behavior that was derived from the identification of the influencing factors and the purchase decision making process towards Japanese popular culture products. This research applied Kotler and Keller Stimulus-response models to assist the data analysis. Narrative method used in this research and in-depth interview is the way to collecting data. Meanwhile, to interpret the obtained data using components of data analysis: Interactive model by Miles and Huberman. The culture of watching anime and visiting Japanese events becomes a trigger a weeaboo in the purchase of Japanese pop culture products which is shown by the purchase of anime products such as t-shirts, jackets, bags, anime figures, pins, key chains and posters. The purchase of Japanese popular culture products is also a representation of the personality and self-concept of a weeaboo in their reference group. The character of weeaboo that is vary has implications for the grouping of sales targets that can address the product nonconformance issues provided with the products weeaboo is expected to be consumers. The research found that the weeaboo classification based on the purchasing behavior was based on five categories: weeaboo Japanese pop culture, weeaboo Japanophile, weeaboo J-fashion, weeaboo cosplayer and weeaboo Sultan. This research suggests that sellers of Japanese popular culture products should look at the rational and emotional weeaboo purchasing behavior that indirectly impacts the marketing strategy. In addition, the manufacture of products must always be up to date on the latest anime and optimization of promotions in Instagram and Facebook due to changes in consumer behavior that search more for product information in social media. Keywords: Weeaboo, Japanese pop culture, Consumer Behavior, Purchase Decision, Qualitative Research
The Use 360 Degree Feedback Method in Evaluate and Improving the GAPS of Competencies: Case Study at PT EIGERINDO MPI Salman, Salman; Bangun, Yuni Ros
Journal of Business and Management Vol 4, No 2 (2015)
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Abstract

Abstract- The background of this research is due to the doubts of the company director in evaluating competency of his employees. Based on that, the purpose of this research is to find out competency requirements from HR, develop competency evaluation method and identify competency gaps out of the evaluation, and then to provide suggestion and recommendation for PT Eigerindo Multi Produk Industri. PT Eigerindo Multi Produk Industri is the producer and distributor of outdoor gear most known as Eiger. The name Eiger is inspired from a gallant mount of the Alps of Bernese, Switzerland, mount Eiger. Established on 17 of August 1989 and has 125 stores all over Indonesia until now.The methodology used in this research is 360 degree feedback evaluation method. The feedback is done with competency identification. The definitions of competency are mostly taken from Spencer’s competency dictionary, and chosen based on HR section chief interviewed. The data analysis starts from create job key performance indicator, identify requirements of competencies, and determine the expected and current levels of competency. Then followed by calculate the competency gaps using simple substraction of expected level to current level, and find out the gaps which have urgency to be improved, and give recommendation of improvement for PT Eigerindo Multi Produk Industri.From this research, there will be a conclusion and some recommendations. The result shown there are four employee job positions that can be evaluated. Furthermore, there are several significant gaps occur in each of job position while averaging the competency gaps for sales and retail division, which is lead to some incompatibility between existing employees competence with their job requirements. At the end of this research, there will be several recommendations for company and further researcher. The recommendations for the company are to educate and train the evaluated employees and use the calculation of 360 degree evaluation on this study as a reference. Furthermore, another recommendation is addressed for further researcher to create recommendation of improvement by also find out about the closeness of evaluators with the ones evaluated.Keywords: competency, key performance indicator, 360 feedback evaluation, competency gaps 

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