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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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THE EFFECT OF MOTIVATION TOWARDS EMPLOYEE PERFORMANCE IN RSUD SUMEDANG Magistra, Aldilla; Putranto, Nur Arief Rahmatsyah
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract

Abstract.This research aims to improve the employee performance in RSUD Sumedang. The improvement attempt is started by creating motivation workshop and conduct job analysis. The new performance management system is also expected to assist employee to do their job analysis more efficiently. The result of the employee motivation improvement would be a consideration to new performance management system comparing to existing system. From the analysis, it can be concluded that the improved system is able to eliminate the problem and improve employee performance in RSUD Sumedang.Keyword: Motivation, Employee Performance, Human Resource Management   
The Antecedent of Air Asia Indonesia Brand Trusts on Indonesia Domestic Customer and the Effect of QZ 8501 Disaster to Their Future Trust and Purchase Intention Harmal, Augy; Hudrasyah, Herry
Journal of Business and Management Vol 4, No 9 (2015)
Publisher : Journal of Business and Management

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Abstract.In December, 28th 2014, QZ 8501 which departed from Ir. Djuanda Airport, Surabaya to Changi International Airport, Singapore encountered machine problems because it hit the Cumulonimbus Cloud which engendered stall and finally crashed down near the Cape Pandan, Kalimantan. Many controversies arose after the tragedy such as QZ 8501 flight permission issued by the ministry of Air Transportation, the downfall of the Air Asia Indonesia profits, decreasing number of Air Asia Indonesia’s load factor and passengers level at the end of 2014 and finally the traumatic problems to the Indonesia society right after the tragedy in terms of their intention to using Air Asia. This study has three aims which are: a) to determine the Domestic customers preferences while choosing Airlines services using Kraskull-Wallist test, b) to understand the current trust and willingness to purchase from the Domestic customers towards Air Asia Indonesia seven months after the tragedy using Qualitative and Quantitative approach and c) trying to examine the relationship between Service Quality, Customer Satisfaction and Corporate Image to the Brand Trust and Purchase Intention towards Air Asia Indonesia from Domestic Customers perspective. The result from this study indicates that a number of common aspects that customers consider while choosing Airlines such as Safety aspects as the main priority. Related to the Customer Brand Trust and Purchase Intention towards Air Asia Indonesia, above 80 percent of respondents still trust and willing to purchase. This research indicates that all of Airlines in Indonesia especially Air Asia Indonesia try to build their new image and get back customers trust by convincing the customers that they already increased their safety especially with the increase of plane accidents happened lately. The flight permission issues for QZ 8501 should be a lesson for all of Airlines in Indonesia to be more submissive to the rules that already made by regulators. Keywords : QZ 8501, Air Asia Indonesia, Brand Trust, Purchase Intention, Service Quality, Customer Satisfaction, Corporate Image, Partial Least Square, Kraskull-Wallist,
Enchancing the Compound Synergy by Developing the Servicescape and In-Store Promotion Arya, Misha; Iskandar, Budi Permadi
Journal of Business and Management Vol 2, No 3 (2013)
Publisher : Journal of Business and Management

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Abstract

The purpose of this final study is to enhance the synergy of The Compound. Designed with the concept of shared and integrated retail stores, this environment should create a positive overall synergy. however, the fact that there is an atmospheric imbalance and  inter-store relationship issues which resulted in one store’s bankruptcy, indicates that there is an opportunity for improvement for the overall synergy. By means of restoring the balance of The Compound. The first step starts with servicescape approach by reviewing the servicescape of The Compound itself. The purpose is to identify the weaknesses in regard to balance. To acquire such information this study used Zeithaml and Bitner’s theory of servicescape. Servicescape flaws causing the informational and atmospheric imbalance between the fore and the aft are of The Compound, influence the inter-store relationship which are major factor concerning the synergy of The Compound. Furthermore, regarding the interrelationships of the stores which affects the overall synergy, a quantitative approach were used. Defining the levels of interrelationships and the overall synergy. An imbalance occured in the nature of The Compound’s visitors. Traffic imbalance between the fore and the aft. Another imbalance also ocurred in terms of gender ratio. To enhance the synergy, all imbalance must be restored. A way to restore this imbalance is by developing a better servicescape. And to further improve inter-relationship level, in-store promotional strategy is necessary. Only by then the overall synergy will increase. Keywords: Synergy, Servicescape, In-Store Promotion, Marketing, Retail Store.----------------------------DISCLAMER: This paper is created by undergraduate students of School of Business and Management ITB in partial fulfillment of the requirement of the degree Bachelor of Management. Journal of Business and Management is not responsible for the content, opinions, or any other materials expressed here. 
ANALYSIS OF EFFECTIVENESS OF ENTREPRENEURSHIP TRAINING ON INMATES IN BIMKER RUTAN KELAS 1 BANDUNG Adriansyah, Muhammad; Wisesa, Anggara
Journal of Business and Management Vol 6, No 3 (2017)
Publisher : Journal of Business and Management

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Abstract. Rutan Kelas 1 Bandung, as one of the Penitentiary, has one of the training places for the prisoners' entrepreneurial training called Bimker Rutan Kelas 1 Bandung. Preliminary research conducted in Bimker shows if there is a complaint from head manager related to the training activities undertaken by the participants. The manager felt that there was a discrepancy between the activities in entrepreneurship training with the purpose of the training being carried out. Therefore, this study aims to determine the factors causing the discrepancy between training activities with training objectives and understand and find solutions so that training can run effectively. This research uses the narrative method by understanding the perspective of resource based on the story (narrative) about entrepreneurship training delivered through the interview. The results of the evaluation of entrepreneurship training show that if trainees succeed in improving technical skills in certain areas of expertise, they feel that their entrepreneurial competence has not increased. Then the need for entrepreneurship training in Bimker is training for debriefing entrepreneurial competencies. The researcher recommends the solution for the training to be done with off-the-job training method in order to increase the entrepreneurship competence of the participants and they can show entrepreneurial activity with the competence they have. Keywords:  Bimker Rutan Kelas 1 Bandung, entrepreneurship, inmates, training, training effectiveness
Financial Performance Analysis of PT Bio farma (Persero) Compare to National, Other Developing Countries, and Global Leading Pharmaceutical manufacturers by Using Most Common Financial Ratios, BUMN Financial Scoring and Moody's Global Pharmaceutical ratin Raeputranto, Nugraha Yanureza; Damayanti, Sylviana Maya
Journal of Business and Management Vol 4, No 2 (2015)
Publisher : Journal of Business and Management

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Abstract. PT Bio Farma as the only one vaccine manufacturer in Indonesia, the first in ASEAN and one of the 30 world companies which gain WHO( World Health Manufacturer ) prequalification certification which considered as the highest standard of quality, faces the tight competition in current vaccine and global pharmaceutical market. As a result, to develop such good strategic, the company needs to assess its performance with one of the option by comparing company’s financial report with existing financial ratios methodology. The methodology using both quantitative and qualitative approaches with uses of three main frameworks to 10 world companies that divided by Indonesia companies, Other Developing Countries and Global Leading Pharmaceutical Manufacturers: 1. Most Common Financial Ratios 2. BUMN Financial Scoring 3. Moody’s Global Pharmaceutical Rating. The result then will be analyzed by qualitative approach to give recommendation for the company. Although Bio Farma considered as the small companies within the samples, in general Bio Farma has outperformed most of the financial ratios above the industries average with the exception of total asset turnover, product theurapetic diversity, revenues and too high of current and cash ratio which indicates the unproductive investment. Example of above ratios are Net Profit Margin 24% (Global 8%), Dupont Analysis 22% (Global 16%), considered as Healthy in BUMN Scoring (Total Score 94%, Global 70%)  and obtained Baa1, 7.92 in Moody’s Rating, only below Leading Industries Moody’s Rating Average.Keywords: Financial performance analysis, financial assessment, dupont Analysis, financial ratios, BUMN Scoring, Moody’s Rating.
Effectiveness Analysis of Yield Management Implementation in Hotel ABC Syafruddin, Hasya Millatina
Journal of Business and Management Vol 1, No 1 (2012)
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Yield management is a popular application of total revenue maximization tactics in service industry. Hotel ABC located in Bandung already implemented yield management in 2008 but the management never assessed the effectiveness of the implementation. Therefore, the main purpose of this paper is to do assessment of yield management effectiveness in Hotel ABC, using the matrix created by Bernard McEvoy and comparison financial reports. The analysis was done with three methods: demand plotting, Bernard McEvoy’s matrix and comparing financial statements. For a high/low cut off comparison, Horwath HTL had provided the figures of financial excerpt of Bandung hotels in 2008. The outcome of the analysis shows that the demand for superior, deluxe rooms in weak season and executive rooms in peak season are elastic. While for the other rooms, the elasticity didn’t belong to any category. In overall, Hotel ABC’s total revenue had increased significantly and 2008 revenue increase is higher than previous years’ increase. Further analysis shows that Hotel ABC still can gain more revenue from sales room in a significant amount. However, Hotel ABC increased operating expenses, while in the same time other Bandung hotels decreased it. It was found that Employees’ salary was the greatest increase in the operating expenses. Keywords : yield management, hotel industry, operating efficiency, demand plotting
Technical Efficiency of Islamic Banks in ASEAN: An Examination Under Intermediation and Production Approach Khansa Maharani, Auryn; Faturohman, Taufik
Journal of Business and Management Vol 8, No 2 (2019)
Publisher : Journal of Business and Management

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This study aims to examine the relative efficiency scores of Islamic banks across six countries in ASEAN from 2011-2018 using Data Envelopment Analysis under the intermediation and production approach. The accounts used in the intermediation approach as inputs are fixed assets, staff expenses, and customer deposits, while for the production approach fixed assets andstaff expenses are used as input. The accounts used for intermediation output are loans for customers, non-interest operating income, while for the production approach the output is loans for customers, non-interest operating income, and customer deposits. The processing is divided into two frontiers, namely single-multiyear frontier to examine the efficiency trends of all ASEAN countries in eight years and cross-sectional frontier to compare the efficiency of countries in ASEAN in one year. The single multi-year frontier shows that the Philippines, Malaysia, Thailand and Singapore presents positive trend efficiency, while Indonesia fell, and Brunei fluctuated. Cross-sectional frontier shows that Brunei has the highest number of years in achieving optimum efficiency.
Analysis on E-Commerce Marketing Channel Based on Age Segmentation: A Case Study of Fabelio Tamariksa, Maria Imelda; Iskandar, Budi Permadi
Journal of Business and Management Vol 6, No 2 (2017)
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Abstract.Background: E-commerce is business transactions process through the network, including online advertising, ordering, payment and the corresponding goods distribution and customer service. As one of the core e-commerce business activities, internet marketing strategy should be formulated carefully since it contributes to the firm’s performance as well. By analyzing the current performance of their promotion channels, the researcher aims to point out which channel suits best to certain age segment.Methods: Previous literature has concluded that demographic do play significant role in internet browsing behavior. However, the influence only occurred through age segment, while gender segment does not play an important role. Using Google Analytics, the researcher would like to find the preferable promotion channel based on the age segmentation.Results: It is showed that for age segment 18 to 44 years old, they prefer to reach the website through search query which result includes the ads of Fabelio website. Meanwhile, for 45 years old and above, they were attracted to visit Fabelio through ads which are place in a popular social network, Facebook.Conclusion: Different age segments visit Fabelio site through different channel, depending on their internet-browsing behavior. Therefore, marketing strategy has to suit the target market from certain age segments. Keywords:  Age Segmentation, E-commerce, Promotion Channel, Web Analytics, Web Metrics.
Corporate Social Responsibility HSBC Case Study: Ciwidey Pintar Putridita, Bunga Mentari; Rudito, Bambang
Journal of Business and Management Vol 3, No 3 (2014)
Publisher : Journal of Business and Management

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Abstract

Indonesia is the biggest country in Southeast Asia, unfortunately It has not been able to be the representative for other countries in the economy and education sector, it also fails to have the prosperity which is evenly distributed for all society. Therefore, Indonesia is still categorized as developing country. This not-well-distributed prosperity creates any gap in social life for example there are still many children who live in remote area cannot get the access of having the education as they should be. To remove the gap, the numerous programs have been arranged by the government, one of them is the supervision to the social program of the company. At this final assignment project, the author wants to evaluate Ciwidey Pintar program which is Corporate Social Responsibility program of HSBC Bank. It aims to bear future generations through formal and informal education and answer the problem explained above.The objective of this final assignment is to know more deeply about the program of the society development of HSBC called Ciwidey Pintar. In addition, it aims to analyze the impacts of whether the target is achieved or not. The author will analyze the relationship among the involved parties in holding the program to get success result. To achieve the objectives above, the author uses some theories such community development, corporate social responsibility, program ofsociety empowerment, and sustained business theories. Besides, to get the project result, the author uses a research methodology; design of problem identifications; data collection; data analysis; and the conclusion. The result is Ciwidey Pintar. It has given a big contribution in developing education in one of the remote areas; also it brings the success of the internal part of the company for the employee’s participation at this program. The problem is only about the program activity that totally does not show the empowerment spirit. For the first recommendation, they need to focus on two program impacts, social and environment. The program is adjusted with the environment condition to make use of its society.Keywords: corporate social resposibility, ciwidey pintar, community empowerment, case study.
Optimal Portofolio Analysis with Risk-free Assets using Index-tracking Portfolio Optimization Model Pinasthika, Nasha; Surya, Budhi Arta
Journal of Business and Management Vol 3, No 7 (2014)
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Constructing optimal portfolio to the desired expected return is one of the main concerns of every investor. This research aimed for constructing and comparing two approaches of stocks portfolio optimization model with an addition of risk-free assets on two different models. The classical Markowitz mean-variance model is further compared with an index-tracking model introduced by Edirisinghe. Additional risk-free asset in the portfolio is intended to give investors an option to lower the risk through diversification. The stocks analyzed for the research are stocks traded in Jakarta Composite Index (JCI) under the period of 2007 – 2012. Results shown that additional risk-free asset lowers the risk significantly for both Markowitz and the index-tracking portfolios, with the index-tracking diversified portfolio has a lower risk than the benchmark index. The index-tracking portfolio also gives a higher beta than the Markowitz MV portfolio. This increase in beta depends on the index variance, in this case JKSE variance, and also the asset covariance matrix. During the back testing, the performance of both Markowitz MV portfolio and index-tracking portfolio do not track the index performance. However, the portfolios which use index-tracking method outperform the portfolios constructed using the Markowitz MV model.Keywords: Investment, Index-tracking, Portfolio Optimization, Mean-variance Optimization

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