cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota bandung,
Jawa barat
INDONESIA
The Indonesian Journal of Business Administration
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
The Indonesia Journal of Business Administration(IJBA) is a business journal that bridges the gap between business research and practice, evaluating and reporting on new research to help readers identify and understand significant trends in their fields. The IJBA seeks to publish papers relating to business, broadly defined. It publishes articles that address both theoretical and practical issues in the broad areas of Business Strategy and Marketing, People and Knowledge Management, Entrepreneurship and Technology Management, Decision Making and Strategic Negotiation, Operation and Performance Management, and Business Risk and Finance.Contributing academicians and researchers are encouraged to address a variety of concerns relating to all areas of business. We also encourage students to use an interdisciplinary approach to analyzing a topic, which often yields interesting and novel papers. The published articles provide valuable insight into matters of broad intellectual and practical concern to academicians and business professionals. The Journalis published three times a year: in April, July and October. The journal is mainly an outlet of MBA ITB students to publish their final project works, although it also accepts articles written by students at masters level from other institutions. A published paper is an honor that will be unambiguously beneficial for professional and academic careers, especially for those who want to attend graduate/professional schools. This means that papers written in relations to Accounting, Economics, Finance, Marketing, Management, Operations Management, Information Systems, Business Law, Corporate Ethics, and Public Policy all qualify for submission. Information on the journal format can be found in the journal's website. The number of pages must be at 10 pages. After published, the journal article will be available electronically at the journal's website. Print ISSN: 2252-3464; Online ISSN: 2252-9284
Arjuna Subject : -
Articles 1,144 Documents
 19   20   21   22   23 
Maintaining Growth and Sustainable Strategy In Brown Sugar Business, and The Investment Financing Alternative Decision (Case Study: CV. Delovry Sukses Gemilang) Ariyani, Laurentia Nindita; Siahaan, Uke MMP
The Indonesian Journal of Business Administration Vol 2, No 19 (2013)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (446.775 KB)

Abstract

CV. Delovry Sukses Gemilang (CV. DSG) is a brown sugar supplier from manufacturers in Maron Village, Blitar, to the warehouse of distributors which is located in Tambun, Bekasi. In doing the business, CV. DSG provides the working capital to the collectors in Blitar to produce and pack the brown sugar. Fluctuating commodity prices of sugar cane leads CV. DSG to be difficult to continually maintain the business and shipping costs which is a way further from Blitar to Bekasi. These issues lead CV. DSG to be difficult to compete with the other brown sugar suppliers from other regions with a closer mileage from Bekasi. To grow and maintain its business, CV. DSG uses the PRIME analysis to identify the existing opportunities. After CV. DSG drafts a business strategy namely short-term strategy (distributors) in 2013, medium-term (factory build), long term (plant cane), the company then invents the scenario analysis on the influential factors that will affect the sugar business generally. The scenario analysis is made on each feasibility study with the proportion of the debt: equity 60%: 40%. In addition, CV. DSG also conducts a feasibility study of the alternative funding to 40% the proportion of equity. From the calculation of the feasibility study by considering the payback period criteria 6 years, NPV IDR 891.417.628, IRR 28,94%, ROI 18,35%, ROE 45,88%,  BBP 22,60%  and the capacity 2,53, it is shown that the business strategy of CV. DSG in the brown sugar field is feasible and the funding is completed. Key words: brown sugar business, business strategy, Scenario analysis, Feasibility study, Alternative investment.
Human resources practices in small medium enterprise within creative industry sector Paramitha, Widya; Ghazali, Achmad
The Indonesian Journal of Business Administration Vol 5, No 2 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In years, small medium enterprise grew very fast in Indonesia and it is the pillar of indonesian economy. among those small medium enterprise, creative industry become the dark horse. They contributes about 7,05 percent of PDB, 10,72 percent of employment. Creative industry is also helps to grow regional economy, which resulted in increase Indonesian foreign exchange and export. Despite the enormous growth of small medium enterprise within creative industry, it is not supported by their human resources. Human resources in small medium enterprise is often being ignored thus it become the challenge to company to make sure they have the right people. The final project is about human resource practices in the small medium enterprise within creative industry. There are five representatives of companies as research objects. Qualitative research was used in the final project to discover human resources practices in small medium enterprise within creative industry, impact of human resource practices and suggestion to improve human practices in small medium enterprise. Interview and observation are used to get the objective of the final project. The result of this final project is generic model of human resources practices in small medium enterprise and a model concept to improve its human resources practices.   
Proposed Marketing Strategy for Telkom STARBox Astiana Soejarno, Hanna; Hudrasyah, Herry
The Indonesian Journal of Business Administration Vol 5, No 3 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract – The progression of the use of the internet in Indonesia opens an opportunity to MSMEs to develop its business. Therefore, Telkom launched STARBox as business solution to MSMEs to expand their business by going online. However, despite the great potential, the sales of STARBOX have not shown the good results. There is the underachievement of the sales target. This study then intended to seek an effective marketing strategy for Telkom to meet STARBox sales target. SWOT analysis has shown that there is a low awareness regarding STARBOX. Low customer awareness due to the low activity of marketing and limited distribution channels. The utilization of integrated marketing communications and widening the distribution channels used to address the root of the problem. The IMC plan offered in two option depend on the Telkom’s marketing budget for STARBox and will be evaluated once per six months by receive continuous feedback on what has been done, both from the internal management and consumers. The IMC plan and the expansion of distribution channel are scheduled to be carried out within a one year period. Keywords: marketing strategy, integrated marketing communications, broadband, e-commerce, MSMEs 
Evaluation of operation synergy, optimal financing mix and dividend decision to maximize the value of business in inalum holding of mining Tri Widodo, Ridho; Arif Sumirat, Erman
The Indonesian Journal of Business Administration Vol 8, No 1 (2019)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Introduction: Many strategic investments are often justified with the argument that they will create synergy. For holding mining establishment the goal was more on how to increase business capacity and funding, management of natural resources of mineral and coal, increase value added through downstream and increase local content, as well as cost efficiency through synergy. This paper aims to find the value of synergy in Inalum, PTBA, ANTM and TINS before establishment holding company of mining and the sensitivity the value to different assumptions and how to improve value of synergy in creating a holding company of mining. The major aims of mining holding company to create value and synergy in mining State-Owned Enterprises, with the expectation, it will increase revenue contribution to the country. These goals could be analyzed and measured by understanding of synergy based on two sources of synergies: operating synergy and financial synergy. This paper will assess operating synergy. Methods: In this valuation, Discounted Cash Flow (DCF) Framework will be used to recognize the potential source of synergy from operation. Results: This study found that gain from operation synergy of increasing growth and cost reduction will maximize the business value amounted USD 3,659,295.63, compared to gain from cost reduction USD -14,181,427.91  and gain from increasing growth USD 644,448.44. Conclusion: Given the results from study, it is important to derive the right strategy from investment decision to reflect the optimal source of synergy in order to maximize the business value in Inalum. Keywords:  DCF, investing decision, maximize business value, value of synergy
Investment analysis for determining toll fee of gas distribution pipeline in bekasi fajar industrial estate Muthiasari Pertiwi, Hedia; P. K. Bintoro, Bambang
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract – In an effort to maintain energy sufficiency in Indonesia, PT Pertamina Gas is currently facing a request from PT Persada Agung Energi to distribute gas to Lippo Cikarang for the next 9 years. In which previously, this cooperation requires the development of gas distribution pipeline in Bekasi Fajar Industrial Estate. So in this regard, a financial feasibility analysis needs to be conducted to assess this investment and determine the toll fee as the revenue source for PT Pertamina Gas and the distribution tariff for PT Persada Agung Energi in using the pipeline. It will be performed by using consideration of capital budgeting techniques and the Minister of Energy and Natural Resources Regulation No. 58 Year 2017, which set the maximum internal rate of return at 11%. Then, with a hurdle rate of 10.5%, it turns out that the toll fee of $ 0.11085 per MSCFD and investment cost of $ 375,132.40 can yield a net present value of $ 8,945.02, discounted payback period of 8.78, and profitability index of 1.27. In addition, the risk assessment performed is deemed to be measurable and can be tolerated by PT Pertamina Gas. So financially, this pipeline investment is considered feasible to conduct.Keywords: distribution pipeline, financial feasibility study, gas infrastructure, investment analysis 
Social Media Big Data Analysis Implementation towards Customer Insight Creation Process in PT. Bank Negara Indonesia (Persero) Tbk. Farjumzal, Farjumzal; Ashari Nasution, Reza
The Indonesian Journal of Business Administration Vol 5, No 2 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Bank Negara Indonesia (BNI) is one of the leading banks in Indonesia. Currently, BNI provides banking services to 17 million people. BNI followed lifetime banking partner principle. That means that BNI provides banking services that reach out to all kinds of ages and their needs. Customer insight creation is a form of efforts to understand consumer behavior. Thus, customer insight creation is the fundamental aspect in creating unique value for customers. BNI need a broader picture for insight creation in order to creating unique value for its existing and potential customer. The solution chosen by the author in creating unique value for customers is through the implementation of social media big data analytics. BNI could take advantage over its 589,223 Twitter followers. Author utilize Knowledge Fusion Taxonomy concept in order to align the proposed solutions towards existing customer insight creation activities in BNI. Keywords: Knowledge fusion taxonomy, social media big data analytics, consumer banking
Developing the Urban Transportation Business Model (Case Study: Restructuring Business Model of PDJT Transpakuan Bogor) Widya Ayuningtyas, Dwi; Sunitiyoso, Yos
The Indonesian Journal of Business Administration Vol 6, No 2 (2017)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract - The condition of the transportation system in Bogor faces many challenges, particularly in managing the traffic system, harmonizing the transportation modes, and also tackling the social as well as economic issues. As the regional government who has obligation to manage the urban transportation in Bogor, the Government of Bogor City established the regional owned company, PDJT TransPakuan as a company who has vital roles in servicing the public transportation in Bogor City and also expected to be one source of Pendapatan Asli Daerah (PAD). However, from its establishment until now, the condition of PDJT TransPakuan never recorded profit because of some challenges that they faced. Therefore, the purpose of this research is to help PDJT TransPakuan solving their problem to increase their performance both in service aspect and financial aspect. This research is using qualitative and quantitative approach to identify the problems and to define the solution for PDJT TransPakuan, in this research the unit business that would be restructured is TransPakuan city bus. The qualitative approach used to identify the factors that influencing the company by interview the experts consist of the director of the company and the urban transportation consultants. Afterward, the quantitative approach used to make scoring of those factors. The methods that used in this research are PEST (Political, Economic, Social, and Technological) analysis, Porter’s Five Forces analysis, resources analysis, rootcause analysis, and SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis. Furthermore, defining the strategies by using the TOWS matrix based on the result from SWOT analysis. The strategies which generated from the TOWS matrix used to develop proposed new business model. The analysis of financial performance and the projection also been made as a verification that the proposed new business model will work well and fit to the company. The result shows that to become a sustainable company, PDJT TransPakuan should improve their performance by restructuring their business model and applying the strategies as a solution to solve the problems and achieve the goals. The company should have a commercial mindset, not only focusing on the service. Based on the assessment, the appropriate new business model to the company is developing new route and add more buses, partnering with third parties for the advertising business, and renting out the spot location for ducting fiber optic. By running this kind of business model, as shown in the financial projection, TransPakuan could increase the revenue and could minimize the subsidy from the government of Bogor. Furthermore, PDJT TransPakuan will become a profitable company. So that, the company should apply the strategies as well as the new businesses and then monitor the implementation continuously.Keywords: urban transportation, business restructuring, business model canvas
Proposed Marketing Strategy For Haznet Harnawan, Willy; Purwanegara, Mustika Sufiati
The Indonesian Journal of Business Administration Vol 4, No 1 (2015)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract – Internet has become a human need that cannot be used of pleasure purpose such as online game. As an entrepreneur, Mr. Harlianda saw a business opportunity by establishing HARZnet in 2011. Located in strategic location, in Dago area, HARZnet couldn’t meet the target instead of suffer a declining on sales. Those two business issues will be analysed by distributing 100 questionnaires, 4C 6P, SWOT analysis, and STP. From marketing point of view, the first solution that needs to be done is to make clear STP that leads to clearer marketing mix and strategy. After that, HARZnet needs to change its’ perception in order to attract and maintain customers. Finally, new marketing mix is proposed. For solution implementation, the author has made simple budgeting and timeline.Keywords: marketing, sales, game
Strategy Formulation and Implementation for CV Pinanggih in Automation Business Adi Nugroho, Anintyo; Inggriantara, Alibasjah
The Indonesian Journal of Business Administration Vol 5, No 3 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract - Based on Frost and Sullivan research result, Indonesia automation market will grow strongly over the forecast period (2014-2018). However, throughout 2014 and 2015, Pinanggih faces a various challenge from external and internal environment. Some of reasons are depreciation rupiah, Falling world crude oil prices and tight competition among of automation companies. Pinanggih net profit Decreased due to, no significant increase in sales, small profit margins, and swelled operating expenses. The objective of this research is to analyze the business environment of automation and make formulation and implementation strategy for CV Pinanggih to compete with other competitors, to penetrate and to add new customers in the end increase sales of the company in the next year. To analyze company current condition use strategic audit framework, the external and internal conditions. The results of external and internal environment become the basis of SWOT formulation. Corporate strategy analysis conducted using the SPACE Matrix and QSPM. To formulate Functional Strategy use TOWS Matrix. The conclusions are unstable the exchange rate, plus the loss of the market potential of the oil and gas industry greatly affects industrial automation. Tight competition among competitors and ineffective strategy used is not a significant impact on the company's growth. Pinanggih must formulate a new corporate strategy and new functional strategy. Keywords: Automation, decrease profit, Strategy Formulation
Aligning Employee Competency in Achieving Corporate Goals to Compete with Another Agencies Putri Afrili, Amanda; Ros Bangun, Yuni
The Indonesian Journal of Business Administration Vol 6, No 3 (2017)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract - This thesis research is aim to analyze the current situation both internally and externally of PT Komunikasi Maya Bestari (Communicaption) and preparing the employee competencies in achieving corporate goals to compete with another agency. Communicaption as a new start-up agency that has been established since 2011 nowadays need to compete in this rapid competition among digital agency in Indonesia. Indonesia, as the 29th position among all countries and 6th position in South East Asia or internet penetration consider that digital industry now raise significantly. Around 51% of Indonesia population are active using internet and Indonesia get 3rd position of social media growth rank among all countries (Wearesocial.com, 2017). The internet usage also made an impact for corporate to promote their brand through digital tools such as website, social media, mobile-apps and so on. This thesis is focus on finding various things to be improved to preparing and aligning employee competencies with corporate goals. Using various method such as workload analysis, competency analysis, IFE-EFE matrix, CPM matrix and SWOT analysis, researcher find out that Communicaption has some obstacle in their internal aspects, however they have various strengths in running their business. Researcher give various suggestion and activity recommendation to support its management in aligning employee competencies to achieve corporate goals. Keywords: employee competency, corporate goals, digital agency, industry competency

Page 21 of 115 | Total Record : 1144

 19   20   21   22   23 

Filter by Year

2012 2022


Reset
Filter By Issues
All Issue Vol 11, No 1 (2022) Vol 10, No 3 (2021) Vol 10, No 2 (2021) Vol 10, No 1 (2021) Vol 9, No 3 (2020) Vol 9, No 2 (2020) Vol 9, No 1 (2020) Vol 8, No 3 (2019) Vol 8, No 2 (2019) Vol 8, No 1 (2019) Vol 6, No 3 (2017) Vol 7, No 3 (2018) Vol 7, No 2 (2018) Vol 7, No 1 (2018) Vol 6, No 2 (2017) Vol 6, No 1 (2017) Vol 5, No 3 (2016) Vol 5, No 2 (2016) Vol 5, No 1 (2016) Vol 4, No 12 (2015) Vol 4, No 11 (2015) Vol 4, No 10 (2015) Vol 4, No 9 (2015) Vol 4, No 8 (2015) Vol 4, No 7 (2015) Vol 4, No 6 (2015) Vol 4, No 5 (2015) Vol 4, No 4 (2015) Vol 4, No 3 (2015) Vol 4, No 2 (2015) Vol 4, No 1 (2015) Vol 3, No 11 (2014) Vol 3, No 10 (2014) Vol 3, No 9 (2014) Vol 3, No 8 (2014) Vol 3, No 7 (2014) Vol 3, No 6 (2014) Vol 3, No 5 (2014) Vol 3, No 4 (2014) Vol 3, No 3 (2014) Vol 3, No 2 (2014) Vol 3, No 1 (2014) Vol 2, No 19 (2013) Vol 2, No 18 (2013) Vol 2, No 17 (2013) Vol 2, No 16 (2013) Vol 2, No 15 (2013) Vol 2, No 14 (2013) Vol 2, No 13 (2013) Vol 2, No 12 (2013) Vol 2, No 11 (2013) Vol 2, No 10 (2013) Vol 2, No 9 (2013) Vol 2, No 8 (2013) Vol 2, No 7 (2013) Vol 2, No 6 (2013) Vol 2, No 5 (2013) Vol 2, No 4 (2013) Vol 2, No 3 (2013) Vol 2, No 2 (2013) Vol 2, No 1 (2013) Vol 1, No 10 (2012) Vol 1, No 9 (2012) Vol 1, No 8 (2012) Vol 1, No 7 (2012) Vol 1, No 6 (2012) Vol 1, No 5 (2012) Vol 1, No 4 (2012) Vol 1, No 3 (2012) Vol 1, No 2 (2012) Vol 1, No 1 (2012) More Issue