Multidiciplinary Output Research for Actual and International Issue (Morfai Journal)
MORFAI This journal will publish research articles or studies that are multidisciplinary in nature, including: education, law, health, agriculture, engineering, energy, technology, and social science. This journal is dedicated to explore and socialize many creative and innovative thought who focus in: Humanities: Art, History, Languages, Literature, Music, Philosophy, Religion, Theater, etc. Social Science: Geography, Sociology, Education, Political Science, Law, Policy, Social Review, Arts, History, Philosophy, Anthropology Management: Commerce, Economics, Finance, Accounting, Corporate Governance, Human Resources Management, Marketing Management, Quality Management Training and Development Engineering: Information Technology, Computer Application, Civil Engineering, Machanical Engineering, Chemical Engineering, Electrical Engineering, Physics Medical Science: Medicine, Health, Nursing, Clinical Research, Pharmacy, Pharmaceutical, Pharmacognosy, Pharmacology, Phytochemistry Biology: Botany, Bioscience, Microbiology, Biotechnology, Clinical Biology, Molecular Biology, Biochemistry, Agriculture, Chemistry, Environment and Ecology, Food Science, Nutrition, Plant Science, Entomology, Zoology, Fisheries Physical Education: Sports, Yoga, Physiotherapy, Physiology, Exercise, Health
Articles
1,168 Documents
THE INFLUENCE OF E-COMMERCE DIGITAL MARKETING IN DEVELOPING LOCAL BRANDS IN INDONESIA (STUDY AT PT. BUKA LAPAK.COM Tbk)
T. Nurhaida;
Lilinesia;
Emy Yatul Hasanah
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 1 (2023): April (April-June)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i1.1109
The internet is something that is familiar to the ears of the Indonesian people. Internet usage in Indonesia from year to year has increased very significantly. From the survey results of the Indonesian Internet Service Providers Association (APJII), internet users in Indonesia for the 2022-2023 period have reached 2016.63 million people. This number increased compared to the 2021-2022 period of 2.67%, namely 210.03 million users. This journal discusses the influence of e-commerce digital marketing in developing local brands in Indonesia. The research methods used in this study are qualitative, descriptive and literature studies. The ability to master digital marketing is very important in building a brand and also in marketing products. No wonder nowadays many foreign brands and local brands are starting to follow the development of the times, cooperation between local e-commerce and local brands will have a very good impact on both parties.
THE INFLUENCE OF INFLATION, INTEREST RATES AND EXCHANGE RATES ON STOCK PRICES (STUDY ON: PT SENTUL CITY TBK. IN PROPERTY AND REAL ESTATE SECTOR COMPANIES LISTED ON THE IDX)
Rico Nur Ilham;
Siti Zahara;
Juliyanti;
Mia Claudia;
Silvia Wulandari
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 1 (2023): April (April-June)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i1.1110
Globalization has a fairly broad impact on investment and funding, both short term and long term funding. Investment and funding can make it easier for companies to get additional sources of capital for the company's operational activities. Stocks are the instrument that many investors choose because stocks are able to provide an attractive profit rate and by issuing shares is one of the company's choices when deciding to fund the company. Prospective investors need to pay attention to stock price developments or share profit rates as well as macroeconomic factors that affect stock prices in order to reduce the risk of loss in investment activities in the capital market. From the examination it can be seen that exchange rates, inflation, and interest each have their own influence on the prices of shares listed on the Indonesia Stock Exchange. The object of this study is the price of company shares in the property and real estate sector which are listed on the Indonesian Stock Exchange. The results of the simultaneous test analysis show that there is a significant influence of inflation, the BI rate and the US dollar exchange rate simultaneously on the stock prices of property and real estate companies on the Indonesia Stock Exchange. There is no significant effect partially on the inflation variable on company stock prices in the property and real estate sector on the Indonesia Stock Exchange. There is a partial significant effect of the BI rate on stock prices of property and real estate companies on the Indonesia Stock Exchange. There is a significant effect partially on the exchange rate on stock prices of property and real estate sector companies on the Indonesia Stock Exchange.
ANALYSIS OF THE APPLICATION OF GREEN ACCOUNTING ON THE FINANCIAL PERFORMANCE OF PT UNILEVER INDONESIA TBK
Amru Usman;
Rina Iklima;
Utia Rahmi;
Safriana;
Herlina BR Sihotang
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 1 (2023): April (April-June)
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DOI: 10.54443/morfai.v3i1.1113
This research was written with the aim of analyzing the application of Green Accounting at PT Unilever Indonesia Tbk. The background of this writing is because the writer wants to analyze Green Accounting at PT Unilever Indonesia Tbk. The method used in this research is a qualitative research method, the data source used in this research is secondary data. Secondary data is a source of data obtained by researchers indirectly through intermediary media obtained and recorded by other parties. The results of this study indicate that PT Unilever Indonesia Tbk has implemented Green Accounting very well. The costs incurred by PT Unilever Indonesia Tbk in implementing Green Accounting in 2019 – 2021 amount to IDR 284,842,399,000. In implementing Green Accounting, PT Unilever Indonesia Tbk only focuses on 4 aspects namely; Economic Aspect, Environmental Aspect, Social Aspect, Health Aspect.
LEGAL PROTECTION FOR CONSUMERS IN CONDUCTING ELECTRONIC TRANSACTIONS
Imelda Mardayanti
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 2 (2023): July (July-September)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i2.1117
Electronic transactions are legal actions carried out using computers, computer networks, and/or other electronic media. Violations of consumer rights, especially in electronic transactions, need to be addressed through statutory regulations. The purpose of this research is for consumers in conducting electronic transactions to know legal remedies that can be taken to find out the form of legal protection for consumers in conducting electronic transactions in Indonesia. The research method is normative law because it examines legal principles, legal systematics, and the level of legal synchronization.Legal remedies that can be taken by consumers when they get goods that are not in accordance with what is offered by the seller, namely through the court and outside the court, as well as legal protection for consumers in conducting electronic transactions are contained in Law Number 8 of 1999 concerning Consumer Protection and in Law Number 11 of 2008 concerning Information and Electronic Transactions.
ANALYSIS OF LEGAL CERTAINTY, LEGAL PROTECTION AGAINST CANCELLATION OF REGISTERED MARKS (STUDY OF DECISION NUMBER 03/PDT.SUS-MEREK/2015/PN NIAGA MEDAN)
Lenny Mutiara Ambarita
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 2 (2023): July (July-September)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i2.1118
The purpose of this research is to analyze legal certainty and legal protection against cancellation of registered trademarks (Decision Study Number 03/Pdt.Sus-MEREK/2015/PN Niaga Medan). The type of research used in writing this thesis is normative juridical research. Normative juridical research, "is a research conducted by examining literature or secondary data such as laws and regulations, legal theory, and opinions of leading legal scholars". The data used as material for the analysis of this thesis research is secondary data, namely the data in this study consists of primary legal materials, secondary legal materials and tertiary legal materials. The analysis was carried out by means of qualitative analysis, namely an analysis that uses normative (juridical) aspects through a method that is descriptive in nature, an analysis that describes an overview of the legal materials obtained and links them to one another to obtain a general conclusion. The results of the study show that the implementation of trademark registration must be based on the good intentions and honesty of the trademark registrar to register their mark without any hidden intention to hitchhike or knock over other people's marks in order to gain the maximum economic advantage. Good faith in trademark registration includes an understanding in a subjective sense whereby a trademark registrant must have good and honest intentions in his heart to register his mark solely to protect said mark from fraudulent actions by other parties. Thus it can be said that in the case of trademark registration by the trademark registrant, the intention, both subjectively and objectively, must comply with the provisions of the laws and regulations that apply in the field of marks. In order to fulfill the legality of trademark ownership, the trademark registrant must have a trademark certificate, because a trademark certificate is proof that the mark has been registered and also as proof of ownership. By having legality, the brand owner will get legal protection which is a guarantee to process if there is a violation of the mark..
ROLE OF HISTORY IN SOCIAL SCIENCE ESPECIALLY IN ECONOMICS
Dr. Hilal Ahmad Parray;
Shabir Ahmad Lone
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i3.1198
Economics and history are deeply linked. A historian of any era must have at least a basic understanding of economics because a man's activities in society are intimately tied to economic issues. Economic historians are often in a good position to respond to inquiries regarding current global economic trends and crises because they are able to frame questions about complicated economic, social, and political issues and look for patterns and results of past incidents. The current paper highlights the relation of History in social science especially with Economics and its importance in current scenario.
THE INFLUENCE OF SOCIAL SUPPORT AND OPTIMISM ON STUDENT SELF-EFFICACY IN MEMORIZING THE QURAN AT SMPIT AL FAKHRI SINGGAL
Adinda Dwi Cahya Pohan;
Nuraini;
Yudistira Fauzy Indrawan
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
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DOI: 10.54443/morfai.v3i3.1199
This study aims to determine the effect of social support and optimism on students' self-efficacy in memorizing the Koran at SMPIT Al-Fakhri Sunggal. The population of this research is 222 students. Sampling in this study was carried out using a purposive technique, namely taking samples based on certain characteristics. In this study, the sample characteristics were students who had parents, so the sample size was 209 students. This research uses quantitative methods. Measuring tools used are social support scale, optimism scale and self-efficacy scale. Data analysis using multiple linear regression test. The results of this study indicate that there is a significant influence of social support on student self-efficacy, where the coefficient value is 1. 277 and a significance value of 0.000, namely <0.05, the hypothesis is accepted. Furthermore, the results of the study also show that there is a negative effect of optimism on student self-efficacy at SMPIT Al-Fakhri with a coefficient value of -0.732 and a significance value of 0.000 <0.05. Based on this research, it was obtained data that social support and optimism simultaneously affect self-efficacy with F count > F table F count = 1.073 > F table = 3.89.
FORESTFIRE AND ITS MANAGEMENT IN DISTRICT BANDIPORA JAMMU AND KASHMIR
Mohmad Yaseen Najar
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i3.1200
This paper presents the extent and magnitude of forest fires and adaptation responses to deepen our understanding of the dynamics of forest fires in District Bandipora. I used a narrative scooping review approach to narrate the present state of forest fires and resilient adaptation responses to guide the development of climate resilient adaptation pathways in the future. Forest fire presents significant threat to ecological integrity, human wellbeing, and global effort to fight climate change. Fire incidences are highest during and post dry winter months which quickly declines at the onset of monsoon. Adaptation and responding to ever growing size and frequency of forest fires are limited by lack of awareness, training on fire management, firefighting infrastructure, technology, and adequate policy and financial support. In addition, there is acute lack of scientific studies to understand forest fire dynamics in District Bandipora. Based on the forest fire literature we argue that policy makers and communities must quickly adopt policy strategies that support smart responses to forest fire management including allocating adequate funds to support capacity building and research.Such decision must be based on research into potentials for climate resilient pathways for adaptation response.
GANDHI'S EDUCATIONAL PHILOSOPHY AS A TOOL FOR SOCIAL INCLUSION
Gowher Hassan
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
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DOI: 10.54443/morfai.v3i3.1201
This research examines Mahatma Gandhi's educational philosophy, known as Nai Talim or Basic Education, and its contemporary relevance and application. At the heart of Gandhi's philosophy lies the integration of manual labour with intellectual pursuits, aiming to break societal barriers and imbue dignity in all forms of work. The study explores how Gandhian principles promote social inclusion by intertwining intellectual growth, moral development, and community engagement. Despite its rich history and continued resonance in progressive educational movements, the practical implementation of Gandhian education faces challenges in modern contexts. Conflicts with prevailing educational goals, societal attitudes, and resource constraints present obstacles. However, the research also presents recommendations and strategies for educators, policymakers, and institutions to effectively incorporate Gandhian principles into current educational practices. Through a careful and nuanced approach, Gandhi's vision of education as a tool for social inclusion offers a transformative blueprint that emphasizes holistic development, social equity, and community collaboration.
ANALYSIS OF PUSKESMAS MANAGEMENT IN RELATION TO SERVICE OPTIMIZATION AT BENGKOL MANADO PUSKESMAS
Sheila Clarisa Korayan;
Hery Winoto Tj;
Fushen
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
Publisher : RADJA PUBLIKA
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DOI: 10.54443/morfai.v3i3.1202
The purpose of this study is to analyze the management of Puskesmas (Community Health Center) in relation to optimal service delivery at Bengkol Puskesmas. The data used is of qualitative method, employing a phenomenological approach, located at Bengkol Puskesmas in Manado. The information sources were derived from three informants. The data is supported by secondary data from reference books related to the research. The analysis method employed in this study involves several stages of data analysis techniques, beginning with data collection through in-depth interviews, observations, and documentation. The findings of this research indicate that there is an excessive or dual workload at Bengkol Puskesmas in Manado and a lack of human resources with expertise in fields such as science, technology, and nutrition. There are plans for optimizing health service management and ensuring good health facilities, allowing for optimal community health services. Despite some health program activities experiencing delays beyond the planned schedule due to a shortage of human resources, effective health services for the community can still be achieved.