cover
Contact Name
Dewi Kurniawati
Contact Email
komunika@usu.ac.id
Phone
+6281361637464
Journal Mail Official
komunika@usu.ac.id
Editorial Address
Jalan T.M Hanafiah Kampus USU Medan 20155
Location
Unknown,
Unknown
INDONESIA
KomunikA
Published by TALENTA PUBLISHER
ISSN : 0216003X     EISSN : 2807596X     DOI : -
Core Subject : Education, Social,
Jurnal KomunikA adalah jurnal ilmiah yang terbit dua kali dalam setahun, di bawah Program Studi Ilmu Komunikasi, Universitas Sumatera Utara. KomunikA pertama kali terbit pada Maret 2004 dan hingga 2019 telah terbit sebanyak 13 (tiga belas) edisi dalam bentuk cetak. Kini, KomunikA akan dapat diakses pada versi digital dalam bentuk E-Journal. Redaksi KomunikA berharap, penerbitan konsisten dalam format digital, akan memudahkan pembaca seluruh Indonesia untuk mengakses dan mengunduh secara online artikel-artikel yang muncul pada jurnal KomunikA. Redakasi juga berharap mempublikasikan artikel-artikel yang berkualitas dan mencapai akreditasi jurnal di tingkat nasional
Articles 113 Documents
Therapeutic Communication Between Therapist and Fracture Patient at Padepokan Padjadjaran Cimande
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.15736

Abstract

This study aims to determine therapeutic communication between therapists and fracture patients at Padepokan Padjadjaran Cimande. The method used in this research is a descriptive qualitative approach with a constructivist paradigm. The theory used in this research is communication accommodation theory. This theory is used to find out how therapeutic communication is carried out by therapists with fracture patients by combining medical and traditional elements. The data collection techniques used were direct observation, in-depth interviews, documentation and literature study. The results of this research show that therapeutic communication has been implemented by the hermitage and has become a way of communicating and educating patients in the treatment of fractures.
TikToker Political Campaign in the 2024 Presidential and Vice Presidential Election Dwiana, Ressi; Barus, Rehia
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.15805

Abstract

This article discusses the campaign style of supporters of presidential candidates (capres) and vice presidential candidates (cawapres) who are contesting in the 2024 General Election (Pemilu). The research focuses on the five presidential and cawapres debates held. During the debate period, supporters of the presidential and vice presidential candidates carried out amplification by uploading video clips of the debate on TikTok. This research uses a descriptive qualitative approach. Data was collected during the presidential and vice presidential debate period. The research results show that TikTokers creatively use typical TikTok features to highlight the advantages of the presidential candidate pairs they support. However, on the other hand, the TikTokers' posts were not equipped with the data presented by the candidates during the debate. With this TikToker campaign model, even though it is successful in terms of political marketing, it lacks political education. Keyword: political campaign, 2024 Election, TikTok
Interpersonal Communication In Handling Student Indisiplinary Behavior at SMP Swasta Taman Siswa Polonia.
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.15807

Abstract

The focus of this research is the interpersonal communication efforts made by the Guidance Counseling teacher in handling student indisciplinary behavior and the communication barriers that occur in handling it. The theory used is interpersonal communication theory (Joseph A. Devito). This research method uses qualitative methods. The results of the study found that: the efforts made by counseling guidance teachers in dealing with students who commit disciplinary actions are by (1) Openness, through openness the counseling guidance teacher can find out clearly what is the main reason students commit disciplinary actions by calling students personally (2) Empathy, through empathy the counseling guidance teacher feels directly what is actually the main problem of students, through the expression of students' feelings and attitudes so that the counseling guidance teacher can then provide motivation and advice so that in the future the student does not repeat his actions. (3) Support and positive attitude, through the support of counseling teachers who already understand the conditions of students who commit disciplinary actions try to accept with positive thoughts so as not to affect emotions.Teachers find solutions by not scolding students so that communication is effective and the message of advice given to students is also conveyed properly. (4) Equality. The counseling teacher tries to give full trust to students not to repeat their actions, by giving trust the counseling teacher believes the student will think again when committing disciplinary actions because their teacher has given them trust. The barriers found in the interpersonal communication process are first, psychological barriers where students are afraid or embarrassed (minder) when they know they are called by the counseling guidance teacher so that students become closed and unable to communicate well.Second, technical barriers, where there is only one counseling teacher so that counseling services become less optimal. Third, cultural barriers mean that differences in socio-cultural backgrounds between counseling teachers and students result in differences in perceptions so that counseling teachers must provide understanding repeatedly to equalize perceptions.
COMMUNICATION MANAGEMENT AGENT OF CHANGE IN THE STUDENT BULLYING PREVENTION PROGRAM AT SMP N 1 CITY OF GORONTALO Ishak, Swesty Riani; Putri, Citra F.I.L Dano; PAKAYA, SITI MAYASARI; Mursalim, Muhammad Akram
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.15882

Abstract

Communication management is very important. for the process of reciprocal exchange of information, persuasion, or giving orders. This is used by agents of change so that they can carry out their duties of bullying prevention programs in schools. This study aims to explain the communication management of agents of change at SMP Negeri 1 Gorontalo City in the bullying prevention program. This is a qualitative study with data collection techniques using observation, interviews, and documentation. The findings show that the agents of change at SMPN 1 Kota Gorontalo carry out bullying prevention programs with several programs, such as bullying prevention programs through socialization, educational programs for each class, and programs through social media. Also, the top program of the anti-bullying campaign is carried out using communication management assisted by their supervisor as head of Counseling and Guidance. The conclusion from the findings is that the communication management of agents of change in the bullying prevention program at SMPN 1 Kota Gorontalo has been in accordance with the Cutlip and Center model of communication planning. As in the fact-finding process, agents of change have been able to identify bullying prevention programs well. In the planning process, even though in planning the bullying prevention program they still asked for help from the supervisor, they were able to carry out at the well by SMPN bullying the 1 Kota agents prevention of Gorontalo change programs by because well. they communicate The successful communication in through raising the process programs awareness is of those carried bullies have out implemented. However, in the final evaluation process, the agents of change do not carry out this process well. This is because they are still new so they do not know how the evaluation process is carried out.
The Influence of Changes in the Logo and Slogan of PT Aplikasi Karya Anak Bangsa on Achieving Brand Image Among Consumers in Medan City Abdul Gafur; Zulkarnain, Iskandar; Lubis, Suwardi
Komunika Vol. 20 No. 02 (2024): Mass Communication, Marketing Communication and Interpersonal Communication.
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i02.15907

Abstract

This study aims to analyze the effect of changing the logo and slogan of PT Aplikasi Karya Anak Bangsa on the achievement of brand image among Medan city consumers. The theory used in this study is the theory of communication, new media, advertising, brand, rebranding and brand image. The research method used is a quantitative method with explanatory research. The population in this study are consumers of theGojek application in the city of Medan. The sampling technique uses the Taro Yamane formula so that a total sample of 100 respondents is obtained with the sample criteria, namely consumers of the Gojek application in the city of Medan who know the changes to the Gojek logo andslogan. The data collection technique used in this study was field research by distributing questionnaires and library research. The data analysis technique used is descriptive analysis, classical assumption test, multiple linear regression analysis and hypothesis testing. The results showed that there was an effect of changing the logo and slogan of PT Aplikasi Karya Anak Bangsa on the achievement of brand image among Medancity consumers. The magnitude of the influence or the coefficient of determination of changes in the Gojek logo and slogan on brand imageachievement is 46.2%, which means the correlation is quite significant, while the remaining 53.8% is the influence of other factors not examined in this study such as service quality, trust, reliability and speed.  
INSTAGRAM AS A SELF PRESENTATION MEDIA FOR YOUNG MOTHER IN MEDAN CITY Nurbani; Ananda, Sabilla Tri
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.15909

Abstract

The presence of social media gives new habits in people's lives, Including the group of mother. The phenomenon that is prevalent nowadays is the habits of mothers who regularly uploaded on Instagram, Reviews their parenting activities and childrens's schedule. In this research, using the Self Presentation theory from Erving Goffman, aims to find the Strategy of Self Presentation is done by Instagram users and the implication of the use of social media to parenting at home. The research method is conducted qualitatively with the data collection techniques through interviews and observation of Instagram accounts of mothers who are informants. Research informants are a new mom who are the active Instagram users with a golden age of children (0-5 years).
Persuasive Communication Between Wedding Photographers and Consumers During Covid-19 in Completing Work Contracts Muhammad Riandika Pratama
Komunika Vol. 20 No. 01 (2024): Interpersonal Communication and Mass Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i01.16099

Abstract

The impact of the Covid-19 virus that has struck Indonesia is also felt by photographers, especially in the context of weddings. Wedding events during the Covid-19 pandemic significantly affect photographers in providing good services to customers due to the involvement of two large families. Photographers must have strategies to attract customers. One possible strategy that photographers may use in this regard is employing persuasive communication. Therefore, this research aims to analyze the processes and obstacles of verbal and non-verbal persuasive communication between photographers and customers in completing work contracts. This study is qualitative with a constructivist paradigm. The results indicate that the persuasive communication employed by photographers provides a sense of safety and comfort to customers. Obstacles such as time delays pose challenges for photographers
The Influence Interpersonal Conflict and Group Collaboration To Skills Presentation Office Administrative Education Students Class of 2022 Poluan, Nadia Amelia Elyana; Situmorang, Yulistira; Simangunsong, Diah Permata Nadia
Komunika Vol. 20 No. 02 (2024): Mass Communication, Marketing Communication and Interpersonal Communication.
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i02.16749

Abstract

This Study entitled “The Influence Interpersonal Conflict and Group Cooperation To Skills Presentation Office Administrative Education Students Class of 2022.” Study This aim for analyze influence Interpersonal conflict and cooperation group to Skills presentation student. The theory used in study This is interpersonal conflict, cooperation, work team, presentation and skills presentation. Study This use method descriptive quantitative with technique determination sample use quota sampling technique. Data obtained based on interviews, observations and filling questionnaire to respondent. Population in research This is students of the Administrative Education study program Medan State University Class of 2022 office with total respondents as many as 56 people. Data analysis techniques used in study This that is using analytical models regression multiple. Research result This show that in a way simultaneous Interpersonal conflict and cooperation group influential significant to Skills presentation students, that is of 30.5%. Whereas in a way Partial Interpersonal conflict is not influential to Skills presentation student.
Instagram Content Analysis on @kualanamu.airport Account as Company Branding Media Rangkuti, Ismaliyah Yusuf; Setianti, Yanti; Warta, Waska
Komunika Vol. 20 No. 02 (2024): Mass Communication, Marketing Communication and Interpersonal Communication.
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i02.16809

Abstract

Kualanamu International Airport Deli Serdang utilizes Instagram social media as the main media in disseminating information and education related to airports and flights to the public consistently. in disseminating information and education related to airports and flights to the public consistently and periodically through Instagram. and periodically through account @kualanamu.airport. The utilization of social media is carried out as a branding effort the company to the public. So the author focuses on this analysis on the Instagram content presented by the @kualanamu.airport account which aims to find out the content classification and follower algorithm in accessing the content provided. content provided. This research uses qualitative methods of non-participant observation and literature study. The results of the analysis found entertainment, education, collaboration, and information content during the observation period of the @kualanamu.airport account, Kualanamu Airport Public Relations through this account is considered successful in shaping brand awareness to the public. brand awareness to the public, thus increasing public satisfaction and public understanding in using air transportation. However, the infographics displayed on information content on @kualanamu.airport are not all equipped with easily recognizable thumbnails. that are easily recognizable.
Cultural Shock for Journalists Transitioning from Print to Online Media Ananda, Sofiari
Komunika Vol. 20 No. 02 (2024): Mass Communication, Marketing Communication and Interpersonal Communication.
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v20i02.17543

Abstract

The emergence of a new culture also occurs in the era of digital disruption. Digital media makes journalism undergo a transformation. In this context, technology can affect journalism in four ways, namely: a) the way journalists work in finding information; b) the nature of the news content; c) the organizational structure of the media in the newsroom; and d) the nature of the relationship between the media, reporters and a number of publics such as audiences, competitors, news sources, sponsors, and regulations that can control the press. In addition to the competence of journalists, organizational culture has also changed in line with efforts to adapt to digitalization. Cultural changes can be experienced by journalists who move from print media to online media. The journalists must adapt to the atmosphere, way and new work culture. This study used a qualitative descriptive method with data collection techniques using observation and face-to-face interviews with informants. The research subjects were selected based on the required informant criteria using purposive sampling, namely journalists in Medan City who moved from print media to online media. Based on the research results, the third informant experienced the most significant cultural changes in the work atmosphere and work methods and culture. Cultural change can be seen through the dimension of culture shock; affective, behavioral, and cognitive. The process of the three informants in dealing with changes in work culture, can be analyzed using 4 stages in culture shock, namely: Honeymoon Stage, Rejection or Regression Stage, Adjustment or Negotiation Stage, Mastery Stage.

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