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PRIMA : Portal Riset dan Inovasi Pengabdian Masyarakat
Published by Transpublika Publisher
ISSN : 28098218     EISSN : 28097939     DOI : https://doi.org/10.55047/prima
Core Subject : Economy, Health, Education, Engineering,
Aerospace Engineering Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Veterinary
The Community Service Innovation and Research Portal (PRIMA) is a peer-reviewed journal that publishes scientific articles from various disciplines that are implemented in various community service activities and other applied research. Articles published in the PRIMA Journal include the results of original scientific research, new scientific review articles, or comments and criticisms of existing writings published in the PRIMA Journal or in other scientific periodicals. PRIMA journal accepts manuscripts or article manuscripts in the field of applied research and downstreaming the results of community-based qualitative and quantitative scientific research into community service formats that cover relevant scientific fields including: 1. Social Science 2. Educational Field 3. Exact Science 4. Sports 5. Language 6. Business and Economics 7. Technical and Vocational 8. Arts 9. Religion and Philosophy 10. Medicine and Health
Arjuna Subject : Umum - Umum
Articles 16 Documents
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Search results for , issue "Vol. 2 No. 2 (2023): MARCH" : 16 Documents clear
EDUKASI PERINTISAN BISNIS PADA YAYASAN MATA AIR SURGAWI Yusbardini; Marcello
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.725

Abstract

The purpose of this service is to provide provisions for young women at Cahaya Alam Islamic boarding school in Bekasi district on how to start a business and start a business in order to have the skills, knowledge and attitudes to enter the world of independent entrepreneurship as an effort to foster life skills for children living in orphanages by providing non-formal education in the field of entrepreneurship. The training is in the form of providing material about starting a business and starting a business online. The output target of this service program is articles published in journals and IPR. This PKM activity is expected to motivate and inspire the young women of Cahaya Alam orphanage when they start entrepreneurship. With qualified entrepreneurial knowledge, it is hoped that they will be able to foster a mature attitude of independence, so that living expenses and education costs can run smoothly and can help ease the burden on orphanages, so they need to be empowered to improve their quality of life with entrepreneurship.
PELATIHAN KINERJA TENAGA PENJUALAN PADA UKM Djakasaputra, Arifin; Mahanani, Zenita Dian; Rosyada, Maulin Amrina
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.741

Abstract

Sales force plays a crucial role in determining the success of a company's product sales. Therefore, it is important to understand the factors that determine sales force performance. The partner involved in this activity is a creative handicraft product business located in Serang, Banten. Based on the initial observation conducted online through a zoom meeting, the partner has not fully understood the factors that contribute to improving sales force performance. The method offered in this activity is training and socialization on the basic understanding of performance and the success factors that influence it. The results of the activity show that the training material was delivered smoothly, and the partner showed enthusiasm in receiving the information, as evident from active discussions between the partner and the PKM team. Additionally, the activity succeeded in enhancing the partner's knowledge to improve their sales force performance.
PELATIHAN SUMBER PEMBIAYAAN USAHA DALAM PENGEMBANGAN USAHA PADA UKM Rasyid, Rosmita; Rahadani, Fansisca Puspita; Anggela, Nicole
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.742

Abstract

Collecting funding sources has always been a challenge for entrepreneurs. Nowadays, entrepreneurs feel that it's increasingly difficult to obtain the necessary capital to start and expand their businesses. Small and Medium Enterprises (UKM) often face various issues when searching for new funding sources. Various financing patterns for UKM have been devised to address the funding gap problem, especially the capital constraints that can hinder their innovative activities. The selected partner for the Community Service Program (PKM) is a handmade craft business called "Damar Handy Craft," which produces various handmade crafts, such as decorative lamps, seashell handicrafts, and other decorations. Most of the raw materials come from the sea and are processed into these handmade products. The business is located in Serang city, Banten province. The objective of PKM is to assist the partner in enhancing their knowledge and skills in finding and utilizing the right sources of funding for business development. The method used in this program is training and socialization conducted via Zoom. The training on understanding business capital financing covers topics such as basic capital understanding, various sources of funding, the division of passive and active capital, wealth and financial structures, and different forms of capital. The results of the program demonstrate that the partner has acquired knowledge about funding sources that can increase their business capital for business development. The outcomes of the PKM activity include national publication/seminar and writing in intelligent mass media.
PELATIHAN MEMBANGUN SDM KREATIF BERKELANJUTAN KELOMPOK PEMBERDAYAAN MASYARAKAT “BUMI RESIK MARUGA” Rodhiah; Putri, Nadira Aulia; Clarisa, Tara
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.743

Abstract

Business competition in the creative industry requires the right competitive strategy. The strategy necessitates focusing on product quality with high market demand, competitive pricing, a robust supply chain, and appropriate allocation of funds. All of these factors are influenced by the application of competent human resources (HR). The purpose of this activity is to help business owners gain the knowledge necessary to build sustainable and creative HR practices. The activity took place at the Bumi Resik Maruga community empowerment group located in South Tangerang. The selected partner is a recycling business group that transforms large and small used plastic bottles into handicraft products such as lampshades, aquariums, flower pots, and more. Based on initial observations made by directly engaging with the partners, the main problem lies in managing creative human resources due to the partners' weak knowledge about HR management. As a result, they have not been able to leverage their competitive advantage effectively. To address this issue, the method offered in the activity is training and socialization. The results of the activity show that it was successful, with partners enthusiastically embracing the material presented by the PKM Team. Through this initiative, the problems encountered in the recycling business can be resolved, and partners can enhance their knowledge in building and maintaining creative human resources to compete effectively in producing sustainable and creative products.
PELATIHAN STRATEGI PEMASARAN YANG DIGERAKKAN OLEH PELANGGAN PADA UKM Rodhiah; Mahanani, Zenita Dian; Rosyada, Maulin Amrina
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.747

Abstract

The challenge in marketing is to identify potentially profitable markets to serve. SMEs need to identify who the potential market segments are to become their target market. Through a segmentation strategy, the owner will be better prepared and focused on providing services to its customers. The objective of the PKM activity is to provide training to SMEs on customer-driven marketing strategies. The partner chosen for the activity is engaged in a flower craft business located in Serang, Banten province. The activity method involves conducting online training through Zoom meetings, presented in the form of a PowerPoint presentation, covering topics such as market segmentation, target market determination, differentiation, and positioning. The results of the activity went smoothly, with partners enthusiastic about receiving the presented material. Through this activity, it is hoped that partner understanding will be enhanced to effectively implement customer-driven marketing strategies.
SOSIALISASI PENTINGNYA REKAM MEDIS DI FASILITAS LAYANAN KESEHATAN PADA SISWA SMAN 1 TELUK SEBONG Anisa, Desfa; Farhansyah, Fani; Wulandari, Siti
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/prima.v2i2.748

Abstract

A medical record is a record that contains the patient's identity, patient diagnosis, treatment and services provided to the patient during the patient's treatment at a hospital, health center or clinic. Medical records are not just filling in patient medical data, but also coding the disease. The coding is done so that health facilities can claim the costs incurred in treating a patient. The quality of medical recorders is very important because it can determine the quality of service at health facilities. So, it is necessary to provide an understanding of medical records to the community so that later many people will better understand how important medical records are for patients in health facilities. This socialization activity went smoothly and all participants seemed enthusiastic in listening to the material presented. The method used in this activity is in the form of socialization and question and answer. The participants who participated in this activity were students of SMAN 1 Teluk. The purpose of this activity is to socialize the students of SMAN 1 Teluk Sebong about the importance of medical records.

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