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INDONESIA
Jurnal Media dan Komunikasi Indonesia
Published by Universitas Gadjah Mada
ISSN : -     EISSN : 2721396X     DOI : https://doi.org/10.22146/jmki.51114
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Media dan Komunikasi Indonesia (JMKI) published by the Department of Communication Science, Faculty of Social and Political Sciences, Universitas Gadjah Mada. JMKI is dedicated to publish and disseminate research, studies, theories, and phenomena in communication science. The scope of the manuscript to be published in the JMKI is a manifestation of the Department of Communication Science’s vision "Crafting Well Informed Society." JMKI is published twice a year and invites researchers or practitioners from various disciplines to write about media and communication issues such as, but not limited to, journalism and media, entertainment media, advertising, public relations, cultural studies, film studies, and game studies.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 62 Documents
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“Menjadi Sesuatu Yang Berbeda”: Studi Gamer Perempuan Di Yogyakarta Nurizky Adhi Hutama; Budi Irawanto
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.66967

Abstract

Research on female gamers is still rarely found in studies of women. Considering that currently the activity of playing games can be enjoyed by anyone, it is not limited to men. Research on women in the gaming world is still rarely touched on due to the lack of researchers/researchers who have a fairly broad/established gaming perspective. This research was conducted because the world of games, especially e-sports, has a wide impact, especially in the entertainment, advertising, and technology industries. The results of what has been done in this research can be obtained that gamers are indirectly struggling to get recognition in the game world. They also strive to show more potential and can beat male gamers in general. Because the gaming world is patriarchal, female gamers feel disadvantaged by the lack of support for them both professionally (e-sports) and casually. Because some female gamers give male gaze satisfaction to male gamers in terms of entertainment, this has an unpleasant effect on other female gamers. As well as the lack of support from women who do not create certain games in terms of fraternity. Female gamers feel that their habits or hobbies are accepted from the community side, especially from fellow non-gamers/non-gamers. This research has several limitations, including the COVID-19 pandemic in mid- 2020. And it is hoped that this research will be able to contribute to research related to games and gamers. That there is still a lot that can be explored in this discussion considering that the game will never run over time.
Perencanaan Media Sosial Dalam Sosialisasi Surat Pemberitahuan Tahunan (Spt) Tahun 2020 Bagas Sakti Dewabrata
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.68751

Abstract

Annual Tax Return (SPT) is a letter that is used by taxpayers to report tax calculations, tax payments, tax objects or non-tax objects, as well as assets and liabilities in accordance with the provisions of tax laws. In 2020, twitter accounts, Instagram, Facebook and Youtube The Directorate General of Taxes of the Republic of Indonesia conducted socialization about the Annual Tax Return (SPT) which aims to provide socialization to the wider community to immediately report their SPT. The purpose of this research is to see how social media planning is carried out by the Directorate General of Taxes in terms of socializing the Annual Tax Return (SPT) through social media. The main theory used in this research is the social media planning theory according to Steiner. This research is a qualitative research using a case study research method. Data collection was carried out by in-depth interviews with the social media team from the Directorate General of Taxes of the Republic of Indonesia. The main finding of this research is that social media planning is carried out through a basic approach and follows the four elements of Steiner's social media planning theory, namely types of solutions available, planning, social mechanics, and implementations.
Kritik Komunikasi Kampanye Publik pada Kampanye Stunting Dinas Kesehatan Kulon Progo Tahun 2018 Ahmad Syafi'i Lubis
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69141

Abstract

Nowadays the issue of children, food and nutrition because cases of malnutrition are still high. Indonesia is still a country with children with "malnutrition status" which is below the standard of World Health Organization it is below 10%. The problem of malnutrition affects the development of children or is known as stunting. There are 10 villages in Kulon Progo which have become the stunting special location. Kulon Progo is the first area in DIY to conduct a stunting campaign against the public. This study aims to analyze and criticize more deeply the strategies and tactics in public communication carried out by Dinas Kesehatan Kulon Progo to communicate stunting campaigns, using a qualitative descriptive approach. This study uses the concept of Atkin & Rice, Ostegard, Lee, and Rogers & Storey about Public Campaign Communications and also Public Campaign concept from Lee & Ostegard. Data collection methods and techniques used are secondary data of literature reviews, thesis, journal articles, and other sources related to the object and research of the researcher. The analytical technique used interactive analysis from Miles & Huberman. Overall, the stunting campaign program still has problems in the planning stage, especially the evaluation of the campaign program which only focuses on the final impact, without evaluating the concept of campaign communication strategies and tactics to be able to identify deficiencies as a reference in developing further strategies and tactics.
Dari Pertunjukan Ke Media: Konvergensi Festival Musik Dalam Merespons Pandemi Covid-19 Fakhri Zakaria; Gustaf Wijaya
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69696

Abstract

The policy of physical and social restrictions as an action to prevent the spread of COVID-19 has forced the organization of music festivals to shift from conventional formats to virtual stages. However, this new format encountered several challenges, from infrastructure to social aspects. The practice of convergence, apart from being a form of adaptation, can also form a new social community that becomes social capital in the sustainability of the music festival, both economically and socially. This paper discusses the adaptation of music performance business actors through the convergence of music performance formats during the COVID-19 pandemic. The research method utilized is a case study. The object of research is Synchronize Fest and Tomorrowland. Both have strong and wide fans social capital. Both also have their unique way in carrying out digital convergence. Synchronize Radio and television broadcasted format is a form of convergence of musical performances carried out by the Synchronize Festival, as previously an annual multi-genre music festival on a national scale. Meanwhile, a multimedia-based website and community activation have become Tomorrowland's way of greeting its fans during the pandemic. This research is a portrait of how music festivals, as one of the sectors affected by the pandemic, are alive and stay connected to their fans.
Analisis Intertekstualitas di Relief Candi Prambanan Makna Fisik Wanita Ade Onny Siagian; Hadion Wijoyo
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69999

Abstract

The existence of women, especially regarding their physical beauty and beauty, is not a myth found in works of art or literature, including those found in temple reliefs. Many temple reliefs in Indonesia depict women and their exoticism, both physically and their activities and position in society. Prambanan Temple is a temple that is known to be closely related to the figure of a beautiful woman named Roro Jongrang who occupies the main statue. In addition to the main statue, on the reliefs of the walls of Prambanan Temple there are also reliefs about other women. This relief is a text that describes women and their existence. This study seeks to explore and interpret the physical woman on the wall reliefs of Prambanan Temple. The research was conducted by using semiotic-semanalytic analysis of Juli Kristeva. The results of the intertextual research show that almost all of the women's physical relief panels at Prambanan Temple are constructed to read the signs on the reliefs as a text, so that the story or story conveyed can be easily recognized and understood. The meaning of genotext in the context of women on temple wall reliefs who appear without a physical cover or naked is a common thing or a habit in society based on geographical and social conditions. The upper physical nudity of women at that time did not affect the views of the people around, especially men. Because women are chosen not based on their body shape but other attractions that are sometimes mystical. The meaning of phenotext, women who appear naked has a negative meaning and leads to pornography, can cause unlimited male attraction, can become victims of sexual crimes, and can even be in contact with the law. 
Berita Krjogja.Com Tentang Kelangkaan Oksigen Dalam Perspektif Komunikasi Risiko Senja Yustitia
Jurnal Media dan Komunikasi Indonesia Vol 3, No 2 (2022): September
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69916

Abstract

The incident of oxygen scarcity in DIY during PPKM Darurat was then widely discussed. It was also associated with the death of a COVID-19 patient at RSUP Dr. Sardjito. Many media reported this incident, one of which was krjogja.com. This research aims to explore aspects of risk communication in krjogja.com's reporting on oxygen scarcity. Researchers conducted a qualitative content analysis on 11 news related to events from 3-20 July 2021. This research shows that krjogja.com's news about oxygen scarcity during the PPKM Darurat period is not open, tends to be less accurate, and fails to provide various information. Thus, there is a gap between the information received by the public and what happened. From the perspective of risk communication, the news about oxygen scarcity during PPKM Darurat on krjogja.com is not adequate for risk assessment activities in the public.
DILEMA SOSIAL DALAM THE SOCIAL DILEMMA Analisis Naratif atas Absennya Wawasan Kewargaan dalam Film The Social Dilemma Wisnu Martha Adiputra
Jurnal Media dan Komunikasi Indonesia Vol 3, No 2 (2022): September
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.70033

Abstract

In general, the present narrative related to social media is its positive contribution to society. Social media is considered to contribute to a balanced relationship between the state, industry and citizens. Social media is assumed to improve a truly citizen-focused democracy. However, there is a different narrative in the docudrama film entitled The Social Dilemma. This film tells the story that social media as a product of a large information and communication technology company has a negative impact on society because their main goal is to make as much profit as possible. This research aims to analyze the narrative brought by a film that is different from the mainstream narrative. By using the narrative analysis method, it is found that this film has its own dilemma because in the end it is found in this film that civic insight tends to be inadequate or even absent from the narrative under study. It was found that there are four distinct social dilemmas in The Social Dilemma film, namely dilemmas in the aspects of character and characterization, series in the narrative, narrative plot, and the end point of the narrative. Real and fictional characters provide dilemmas for each element in the narrative that do not bring up civil society as the final form of citizens, the series in the narrative shows dilemmas in problem solving by citizens, linear and parallel plots create dilemmas in the narrative over the relationship between issues, the public, and citizens. The last dilemma is the presence of the state that replaces citizens as a dilemma at the end of the narrative, which shows the most unique dilemma of the content that actually provides an alternative narrative
Strengthening Data-Driven Policy Communication On Indonesia Economic Recovery Program Of Covid-19 In The Digital Landscape Abdul Aziz
Jurnal Media dan Komunikasi Indonesia Vol 3, No 2 (2022): September
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.70426

Abstract

ABSTRACTTo recover from Covid-19 crisis, Indonesia needs to get the supports and confidence from the society, especially millennials as the backbone of the workfoces. The support can be done by implementing the effective communication strategies towards economic recovery programs. This policy research has intended to identify the available alternatives of policy communication strategies to fill the communication gap in disseminating economic recovery program to working millennials through big data analytic. Twitter has been chosen to illustrate the communication gap in terms of content messaging and communication actors between policy communicators and netizens, who represent millenials. Content/text analysis and social network analysis have been used to identify the problems and explore the options to solve the gap. The main findings showed that there was a gap between messages disseminated by policymakers and demanded information from netizens. Moreover, policy communication actors have been dominated by public institutions and ministries within a = 0.05, centering on Ministry of Finance, while the presences of other desired key players were still lower than expected.Keywords: economic recovery program/policies, millennials, communication gap, social media analytics, Twitter, content/text analysis, social network analysis ABSTRAKUntuk dapat pulih dari krisis Covid-19, Indonesia perlu memperoleh dukungan dan kepercayaan dari masyarakat, khususnya generasi milenial sebagai tulang punggung tenaga kerja muda. Dukungan tersebut dapat dilakukan dengan menerapkan strategi komunikasi publik yang efektif terkait kebijakan pemulihan ekonomi nasional. Penelitian ini dimaksudkan untuk mengidentifikasi alternatif bauran strategi komunikasi kebijakan yang terbaik untuk mengisi gap komunikasi dalam mendiseminasikan program-program pemulihan ekonomi kepada generasi muda dengan menggunakan analisis big data. Twitter dipilih untuk menggambarkan gap komunikasi terkait pesan konten dan aktor komunikasi kunci dalam pola komunikasi publik antara komunikator kebijakan dan warganet (netizen) yang mewakili milenial. Analisis konten/teks dan analisis jaringan sosial (social network analysis) digunakan untuk mengidentifikasi masalah dan mengeksplorasi alternatif-alternatif strategi komunikasi kebijakan untuk menjembatani gap komunikasi yang ada. Hasil temuan utama menunjukkan bahwa terdapat gap antara pesan yang disebarluaskan oleh pembuat kebijakan dan warganet yang mencari informasi. Selain itu, dengan menggunakan a= 0,05 terindikasi bahwa para pelaku komunikasi kebijakan didominasi oleh lembaga publik dan kementerian, dengan pusat aktor komunikasi kunci pada Kementerian Keuangan. Sementara itu, kehadiran para aktor komunikasi kunci lain yang diharapkan juga turut berperan aktif masih lebih rendah dari yang diharapkan.Katakunci: program/kebijakan pemulihan ekonomi, milenial, gap komunikasi, analisis media sosial, Twitter, analisis konten/teks, analisis jaringan sosial, social network analysis
Komunikasi Getok Tular : Revitalisasi Komunikasi dalam penanganan pandemi covid-19 (Komunikasi penanganan pandemi covid-19 dengan pendekatan Cultural Studies Stuart Hall) Vildan Cresanda Hutama Putera
Jurnal Media dan Komunikasi Indonesia Vol 3, No 2 (2022): September
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.70442

Abstract

The paper encompass the literature review that discuss the revitalization of the communication by using Getok Tular communication technique in regards of covid-19 pandemic handling. The objective of this paper is to reflect any of relevant literature regarding revitalization of the communication for better handling of the covid-19 pandemic. The author uses literature review through journal, books and website to discover a relevant scope and discussions regarding revitalization of the communication in handling of covid-19 pandemic. The paper strives to describe covid-19 pandemic handling uses Getok Tular communication technique with Stuart Hall’s Cultural studies approach. The finding of the paper are; a) covid-19 pandemic handling needs a new approach in communication studies b) The two-way of communication is a new approach that can be applied to covid-19 pandemic c) Getok Tular communication technique is a communication studies by using cultural approach that can be an alternative of information dissemination for public in covid-19 pandemic handling.
Consumer Fanaticism dalam Mendefinisikan Diri: Studi pada Budaya Konsumsi ARMY atas Merchandise BTS Fadia Aqilla Haya; Fariza Yuniar Rakhmawati
Jurnal Media dan Komunikasi Indonesia Vol 3, No 2 (2022): September
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.71288

Abstract

Baru-baru ini, BTS memperoleh sorotan dari media global sebagai music influencer. Hal tersebut tidak dapat dilepaskan dari kontribusi penggemarnya (ARMY) yang berdedikasi. Bentuk dukungan yang disampaikan oleh ARMY bermacam-macam, mulai dari aktivitas streaming hingga pembelian merchandise. Fenomena pembelian merchandise tersebut ditengarai sebagai bentuk consumer fanaticism. Penelitian ini berfokus untuk melihat bagaimana consumer fanaticism dimaknai dalam diri informan sebagai bagian dari ARMY. Metode yang digunakan yaitu fenomenologi melalui wawancara mendalam dengan 4 penggemar. Hasil penelitian menunjukkan bahwa bentuk consumer fanaticism dimaknai penggemar melalui 3 cara: antusiasme terhadap BTS, keberagaman interaksi ARMY, dan fanatisme atas merchandise BTS.

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