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Indonesian Journal of Innovation Studies

ijins
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Published by Universitas Muhammadiyah Sidoarjo

ISSN : - EISSN : 25989936 DOI : https://doi.org/10.21070/ijins.v17i

Core Subject : Science, Education, Social, Engineering,

Computer Science & IT Education Engineering Law, Crime, Criminology & Criminal Justice

Indonesian Journal of Innovation Studies (IJINS) is a peer-reviewed journal published by Universitas Muhammadiyah Sidoarjo four times a year. This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.This journal aims is to provide a place for academics and practitioners to publish original research and review articles. The articles basically contains any topics concerning new innovation on all aspects. IJINS is available in online version. Language used in this journal is Indonesia or English.

Arjuna Subject : Umum - Umum

Articles 981 Documents

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The Influence of Digital Marketing, Brand Equity, and Brand Ambassadors on Interest in Buying Skincare: Pengaruh Digital Marketing, Ekuitas Merek, dan Duta Merek terhadap Minat Beli Skincare Adianto, Titania Elga; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to determine the effect of Digital Marketing, Brand Equity, and Brand Ambassador on Buying Interest. This study uses a quantitative approach. Sampling in the study used the Probability Sampling technique, with a total of 100 respondents from Lavina Clinic Member Ms Glow. Data collection techniques using questionnaires distributed through questionnaires. The data analysis technique in this study used multiple linear regression analysis. Data processing in this study used the software program SPSS 22 (Statistical Program For the Social Sciences). The results show that: Digital Marketing has an effect on Buying Interest in Ms Glow Skincare, Brand Equity has an effect on Buying Interest in Ms Glow Skincare, and Brand Ambassador has an effect on Buying Interest in Ms Glow Skincare

Traveloka Digital Marketing Strategy Analysis Through Instagram: Analisis Strategi Digital Marketing Traveloka Melalui Instagram Agustin, Tri Putri; Febriana, Poppy
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

With the advent of the internet, the development of marketing to a new level, marketing through the internet is called digital marketing. This study discusses the digital marketing strategy carried out by Traveloka. Traveloka is an online ticket reservation service company that has succeeded in gaining sales. This study aims to explain how Traveloka's digital marketing strategy analysis is centered on Instagram social media. In this study, the author uses a qualitative descriptive paradigm. As well as making observations on Traveloka's Instagram social media to support the writing of this final project. The author uses the method of analysis of the Marketing Mix Marketing Mix Booms and Bitner, 1981. (Product, Price, Place, Promotion, People, Physical Evidence, process). Based on the results of Traveloka's research, it involves the role of Digital Marketing in almost all marketing and sales activities. The use of digital media really helps Traveloka in carrying out its marketing functions efficiently and effectively.

Application of SIDIRA Technology at the Library and Archives Service of Sidoarjo Regency: Penerapan Teknologi SIDIRA di Dinas Perpustakaan dan Kearsipan Kabupaten Sidoarjo Syahputri, Fitriani Firman; Agustina, Isna Fitria
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

The purpose of this study was to describe and analyze SIDIRA Technological Innovations at the Library and Readiness Service of Sidoarjo Regency. This study uses descriptive qualitative methods. The data obtained through observation, documentation, and interviews with the Head of Service Processing and Preservation of Library Materials, SIDIRA service officers and SIDIRA users. Data analysis techniques in this study are data collection, data reduction, data presentation and drawing conclusions. The results showed that SIDIRA's technological innovation in the Library and Archives Service of Kab. Sidoarjo the facilities and infrastructure used are adequate and provide many conveniences, especially for the user community. And the problem is that sometimes the SIDIRA application server down or error occurs, then the SIDIRA application must use an online network to borrow and return books, it must have a stable connection. And lastly, books in the SIDIRA application cannot be downloaded, only read on the spot.

Emotional Intelligence, Intellectual Intelligence, and Competence on Work Commitment Through Employee Job Satisfaction in Companies Engaged in Plastic Manufacturing: Kecerdasan Emosional, Kecerdasan Intelektual, dan Kompetensi Terhadap Komitmen Kerja Melalui Kepuasan Kerja Karyawan di Perusahaan yang Bergerak di Bidang Manufacture Plastik Raharjo, Muhammad Deni Tri; Abadiyah, Rifdah
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to determine the effect of emotional intelligence, intellectual intelligence and competence on work commitment through employee job satisfaction at PT Santoso Jawi Abadi. This study uses quantitative research with hypothesis testing. The sample used in this study were 100 employees at PT Santoso Jawi Abadi. The analytical tool used in this study uses SPSS statistical software version 25.0. The main data in this study came from questionnaires. The results of this study prove that (1) there is a direct influence of emotional intelligence (X1) on job satisfaction (M) on employees, (2) there is a direct influence of intellectual intelligence (X2) on job satisfaction (M) on employees (3) there is a direct influence of competence (X3) on job satisfaction (M) on employees, (4) there is a direct effect of job satisfaction (M) on work commitment (Y), (5) emotional intelligence, intellectual intelligence, competence and job satisfaction have an effect on directly on work commitment, (6) indirectly emotional intelligence (X1) through job satisfaction (M) has a significant effect on work commitment (Y), the value of direct influence is smaller than the value of indirect influence, (7) indirectly intellectual intelligence (X2) through job satisfaction (M) has a significant effect on work commitment (Y) because the value of direct influence is smaller than the value of indirect influence, (8) indirectly competence (X3) through job satisfaction (M) has a significant effect on work commitment (Y) because the value of the indirect effect is greater than the value of the direct influence.

Work Stress, Work Environment and Compensation on Job Satisfaction with Motivation as an Intervening Variable in Mineral Water Distributor Company: Stres Kerja, Lingkungan Kerja dan Kompensasi Terhadap Kepuasan Kerja dengan Motivasi Sebagai Variabel Intervening pada Perusahaan Distributor Air Mineral Fauzi, Ahmad Richi; Ubaidillah, Hasan
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to examine the effect of work stress, work environment and compensation on job satisfaction with motivation as an intervening variable. The approach used in this research is a quantitative approach. The population in this study were all employees of PT. Mago Pasific Abadi totaling 150 employees. The retrieval technique uses the accidental technique method. The sample in this study were 60 employees at PT. Mago Pasific Abadi. The data used in this study are questionnaire data and data sourced from PT Mago Pasific Abadi. Data collection techniques using questionnaires, interviews, observations, and documentation. Data analysis using SPSS Statistics Software version 23.0 The results obtained from the path analysis showed that job stress had significant effect on job satisfaction, work environment had significant effect on job satisfaction, compensation had a significant effect on job satisfaction, motivation has a significant effect on job satisfaction, job stress does have a significant effect on job satisfaction through the motivation variable as the intervening variable, the work environment does have a significant effect on job satisfaction through the motivation variable as the intervening variable

Fixed Asset Intensity, Leverage, Company Size and Sales Growth Against Tax Avoidance in Food and Beverage Manufacturing Companies: Intensitas Aset Tetap, Leverage, Ukuran Perusahaan dan Pertumbuhan Penjualan Terhadap Tax Avoidance pada Perusahaan Manufaktur Subsektor Makanan dan Minuman Mafridah, Septa Dina; Ernandi, Herman
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to determine the effect of fixed asset intensity, leverage, sales size and sales growth on tax avoidance in food and beverage manufacturing companies listed on the Indonesia Stock Exchange in 2015 – 2019. The research method used is quantitative method. The sample was determined based on the purposive sampling method and obtained a research sample of 30 issuers' financial statements. The sources used were secondary data in the form of financial reports and annual reports obtained from the Indonesia Stock Exchange website (www.idx.co.id). The data processing program uses the Statictical Product and Service Solution (SPSS) version 25 program.The data analysis method used was descriptive analysis and continued with requirements including normality test, multicollinearity test, heteroscedasticity test and autocorrelation test. The statistical method used to analyze the data using multiple linear regression analysis. Based on the results of multiple linear analysis test with a significant level of 5%, the results of this study concluded that the variable intensity of fixed assets and firm size had an effect on tax avoidance, while the variables of leverage and sales growth had no effect on tax avoidance.

Implementation of Raw Material Inventory Control System to Increase Sales of Hand Batik: Implementasi Sistem Pengendalian Persediaan Bahan Baku Untuk Meningkatkan Penjualan Batik Tulis Fajri, Rihan; Nurasik, Nurasik
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to explain about how to control the supply of raw materials in the Batik Tulis Trading Business "Jetis Sidoarjo". The method used in the quantitative approach. The research approach in this thesis uses a quantitative research approach with a descriptive approach. In the object of this research, namely the implementation of a raw material inventory control system to improve the quality of batik production in Kampoeng Batik Tulis Jetis SMEs. The subjects in this research are the UMKM Kampoeng Batik Tulis Jetis, Lemahpuro Village, Sidoarjo District, Sidoarjo Regency, East Java. With descriptive research, the researcher only intends to describe (describe) or explain the symptoms that are currently happening. The results of this study can be concluded that using the calculation of safety stock and reordering is more effectively used in controlling raw material inventory when compared to current company policies. Companies can predict or avoid shortages or excess raw materials that can result in disruption of the production process by setting a safety stock calculation and also setting a re-order point, so the company can know or predict when to reorder and obtained with minimal inventory costs.

Antedents of Employee Performance in Mining Industry IKM: Antesedent Kinerja Karyawan Pada IKM Bahan Galian Industri Anggraini, Sherly Fitria; Abadiyah, Rifdah
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to determine the effect iof job characteristics on employee performance, to determine the effect of occupational safety and health ion employee performance, to determine the effect of job characteristics on job satisfaction, to determine the ieffect of occupational safety and health on job satisfaction, to determine the effect iof ijob isatisfaction on iperformance Employee. To find out the characteristics of work and ioccupational isafety iand ihealth iaffect iemployee performance through job satisfaction as an intervening ivariable ion iCV Berkah Sejagad. This iresearch iis a quantitative research. The source of the data iin this iresearch iis ithe iprimary idata iwhich iwas iobtained through the method of distributing questionnaires. iThe iresearch isubjects iused were iall iemployees of iCV. Blessings of the Universe, totaling i80 iemployees. iTest ithe ivalidity iof ithe idata iin ithis istudy iusing Path Analysis, Hypothesis Testing. The iresults iof ithe istudy iconcluded ithat ijob icharacteristics iaffect employee performance. iOccupational iHealth iand iSafety ihas ian ieffect ion iEmployee iPerformance. iJob icharacteristics affect job isatisfaction. iOccupational iHealth iand iSafety ihas ian ieffect ion iJob iSatisfaction. iJob iSatisfaction has an ieffect ion iEmployee iPerformance. iJob iCharacteristics, iOccupational iSafety iand iHealth affect Employee Performance iwith iJob iSatisfaction ias iIntervening iVariable ion iCV. Berkah Sejagad

Green Marketing, Green Packaging and Green Brand Image Against Repurchase Intention at Greensmart Sidoarjo: Green Marketing, Green Packaging dan Green Brand Image Terhadap Repurchase Intention pada Greensmart Sidoarjo Zaytun, Anita Al; Sari, Dewi Komala
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This study aims to determine the effect of Green Marketing, Green Packaging and Green Brand Image on Repurchase Intention at Greensmart Sidoarjo. This research is a descriptive research using quantitative methods. Sampling in this study was carried out using the Non Probability Sampling technique with the Accidental Sampling method and the number of samples in this study was 150 respondents. Data collection techniques using a questionnaire. This study uses multiple linear regression techniqueby using the SPSS version 20 program to analyze the data accurately. The results, this study has proven that Green Marketing has not an effect on Repurchase Intention, Green Packaging has an effect on Repurchase Intention, and Green Brand Image has an effect on Repurchase Intention at Greensmart in Sidoarjo.

Ratio of Liquidity, Profitability and Activity to the Remaining Profit of Cooperatives in Sidoarjo Regency: Rasio Likuiditas, Profitabilitas dan Aktivitas terhadap Besarnya Sisa Hasil Usaha Koperasi di Kabupaten Sidoarjo Fitriyanti, Erika; Nurasik, Nurasik
Indonesian Journal of Innovation Studies Vol. 21 (2023): January
Publisher : Universitas Muhammadiyah Sidoarjo

This research aims analyze the effect of liquidity ratio, profitability, and activity on the amount of the remaining operating results of cooperatives in Sidoarjo Regency in 2019-2020. This research uses secondary data. This research method uses quantitative, the population in this study is 720 active cooperatives in Sidoarjo Regency and 21 cooperatives during 2019-2020 period which are used as research samples. The sample selection in this research was taken with the type of probability sampling with a simple random sampling method. Data collection techniques using documentation. The data analysis technique used SPSS version 26. The results in this research indicate that the liquidity ratio partially affects the amount of the remaining operating results of cooperatives, the profitability ratio partially has no effect on the amount of the remaining operating results of cooperatives, and the activity ratio partially has no effect on the amount of the remaining results of cooperative operations.

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Hindarto

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Journal Mail Official
jurnal@umsida.ac.id

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Jl. Mojopahit No. 666B, Sidoarjo, Jawa Timur

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Kab. sidoarjo,

Jawa timur

INDONESIA