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Contact Name
Muhammad Wali
Contact Email
muhammadwali@lembagakita.org
Phone
+6281269981177
Journal Mail Official
muna.janeeta@gmail.com
Editorial Address
Jl. Teuku Nyak Arief No. 7b Lamnyong, Kota Banda Aceh, Banda Aceh, Provinsi Aceh
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INDONESIA
International Journal of Management Science and Information Technology (IJMSIT)
ISSN : 27767388     EISSN : 27745694     DOI : https://doi.org/10.35870/ijmsit
Core Subject : Economy, Science,
The development of science related to good technology, information, and communication, both theoretically and empirically has proven to have a positive impact on various aspects of people lives. The development of the science of Information and Communication Technology provides many benefits to increase the effectiveness and efficiency in various activities in various fields of science.
Articles 335 Documents
Investment Strategies for Strengthening the Organizational Knowledge System in Industrial Business Entities Ekadjaja, Margarita; Rorlen, Rorlen
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5917

Abstract

Companies in the industrial sector can continue to advance on the challenging path of innovation and trade competitiveness in this era of knowledge management. This study aims to discuss effective investment strategies that will be implemented in building organizational knowledge systems in Indonesian industrial commercial entities. This study uses literature analysis and secondary data focusing primarily on three critical areas: innovation and research, employee education and training, and Information and Communication Technology (ICT). The Organizational Knowledge Index is used as a measure of the effectiveness of Miami's knowledge system, over the period 2019-2024. The findings indicate that investment in R&D and innovation has the greatest impact on strengthening communicative organizational knowledge systems. This covers 47.2% of the total, with ICT in second place at 32.5%, followed by staff training at 20.3%. Less dichotomous are companies that find a balance between the three investment items. Their operational efficiency, ability to innovate, and competitiveness are seen to improve significantly. The results also show that when technology investment and human resource capacity development are combined, this plays a significant role in strengthening organizational knowledge systems. This study offers empirical evidence for designing investment strategies tailored to knowledge management objectives.
Analysis of the Influence of Organizational Commitment and Budget Participation on Managerial Performance Widha Hutama, Dusty; Kholmi, Masiyah
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5889

Abstract

This study aims to: (1) analyze the partial influence of organizational commitment on managerial performance. (2) analyze the partial influence of budget participation on managerial performance. Using a quantitative method with 120 respondents who were surveyed and analyzed using the SPSS data processing application. The research results show that: (1) Organizational commitment partially influences managerial performance. (2) Budget participation partially influences managerial performance.
The Influence of Transformational Leadership and Work Conflict on Employee Performance and Change Management in Hospitality Companies Andini, Elsa Mariska; Elistia, Elistia
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5950

Abstract

The hospitality industry in Indonesia faces intense competition and rapid changes in business environments, requiring effective leadership to sustain employee performance and support successful change management. The suboptimal implementation of transformational leadership and the presence of work conflict have the potential to decrease productivity and hinder organizational adaptability. This study aims to analyze the influence of transformational leadership and work conflict on employee performance and change management, as well as examine the moderating role of transformational leadership in the relationship between work conflict and employee performance. This research employed a quantitative approach using a survey method by distributing questionnaires to 160 employees of Ascott Group Jakarta. Data were analyzed using Structural Equation Modeling–Partial Least Square (SEM-PLS). The findings indicate that transformational leadership has a significant positive effect on employee performance and change management, while work conflict negatively influences employee performance. Moreover, transformational leadership can weaken the negative impact of work conflict on employee performance. This study provides practical implications for hotel management in optimizing transformational leadership to enhance performance, manage conflict, and support successful organizational change.
Optimizing Natural Resource Products through Sustainable Branding, Human Capital Strengthening, and Financial Resilience in the Age of Millennial and Gen Z Consumers Rahmantari, Ni Luh Laksmi; Mardika, Agus Putra; Lia Yasmita, I Gusti Ayu; Suryagita Susila Putra, I Putu Dharmawan; Mela Tri Utari, Ni Komang
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5961

Abstract

This paper explores sustainable branding, human resource capability, and financial sustainability on anesthetic competitiveness of nursery product in Millennial and Gen Z era consumers. Despite young consumers’ strong environmental concern, an attitude–behavior gap is observed between their attitudes and actual purchasing behavior. From interviews with 20 informants including young consumers, producers and fintech developers we conclude that sustainability matters, but only if authenticity and transparency are there to back it up. The challenges for producers are often reduced digital skills, weak financial literacy, and difficult access to capital. These constraints inhibit their ability to market sustainably, generate innovations, and manage financial risks. The research recommends that natural resource enterprises should include sustainable brand credence, robust human resources capability, and better financial resilience in order to thrive and grow in the era of digitalization and environmental awareness in Indonesia.
Tableau-Based Business Intelligence Analysis For the 4P Strategy and Product Sales KPIs in Vending Machines at Minori Group Sulaeman, Lambok Rommy; Kumoro, Chowal Jundy; Maulana, Syaban; Rabbani, Davina Clarissa
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5979

Abstract

This study aims to analyze the application of Business Intelligence (BI) using Tableau in supporting data-driven decision making in the marketing mix strategy (4Ps) and Key Performance Indicators (KPIs) for vending machine product sales at Minori Group. With the increasing need for efficiency and competition in the South Cikarang industrial area, Minori Group faces challenges in integrating marketing and sales data scattered across various sources. The research method used is a descriptive quantitative approach with the following stages: data collection from vending machine applications, data cleaning using Excel, integration into Tableau for visual analysis, interpretation of visualization results, and preparation of strategic recommendations. The results show that visualization with Tableau is able to provide a comprehensive picture of product performance based on the aspects of Product, Price, Place, and Promotion. The main findings show that inconsistent product placement per slot (BIN) causes sales analysis to be less accurate, while KPI calculations reveal significant variations in performance between products. Tableau has proven to be effective in helping management identify sales patterns, high-performing products, and areas that need to be optimized through promotional strategies and slot rearrangement. The integration of Marketing Mix theory, Business Intelligence, and Technology Acceptance Model (TAM) confirms that Tableau not only serves as a visualization tool, but also as a strategic platform in building a data-driven organizational culture. The implementation of BI through Tableau is expected to increase marketing effectiveness, operational efficiency, and company profitability.
The Effect of Environmental Disclosure and Green Innovation on Firm Value Hidayat, Ahmad Rifqi
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.6017

Abstract

This study aims to analyze the effect of environmental disclosure and green innovation on firm value. The research employs a quantitative approach using correlation analysis and panel data regression, assisted by EViews 12 software. The data consist of secondary data obtained from the annual financial reports of 20 companies listed on the Indonesia Stock Exchange during the 2020–2024 period, resulting in 100 observations. The empirical results indicate that environmental disclosure has a significant positive effect on firm value, while green innovation does not show a significant influence. These findings suggest that transparent environmental disclosure plays a crucial role in enhancing firm value by strengthening investor confidence. Practically, this study provides insights for investors in evaluating corporate sustainability performance and encourages companies to improve the quality of their environmental disclosures and green innovation strategies to support long-term sustainability and value creation.
Customer Satisfaction Based on Marketing Mix Strategy (7P) at PT Tirta Perkasa Sejahtera Bondowoso Cahyono, Inge Cellianada; Kurniawan, Dani; Agustin, Indri; Winarni, Arik Muji; Tripriyono, Setiyo Budi; Muhammady, Maghfur El; Qomariah, Nurul; Nursaid, Nursaid; Mu’ah, Mu’ah
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.6087

Abstract

This study aims to describe customer satisfaction based on the marketing mix strategy (7Ps) which includes product, price, place, promotion, people, process, and physical evidence at PT Tirta Perkasa Sejahtera Bondowoso. This study uses a qualitative approach with a descriptive research type. Data were obtained through in-depth interviews, direct observation, and documentation related to the company's service and marketing activities. Data analysis was carried out through the stages of data reduction, data presentation, and conclusion drawing. The results show that the marketing mix strategy (7Ps) has been consistently implemented by the company and contributes to the level of customer satisfaction. Customers consider product quality, ease of service access (place), and fast and responsive service processes to be the aspects that most influence their satisfaction. Meanwhile, the promotion strategy and physical evidence elements are considered to still have room for improvement to strengthen the overall customer experience. This study provides an in-depth overview of how the implementation of the 7Ps can increase customer satisfaction and serve as a reference for improvement for companies in designing more effective marketing strategies.
The Purple Squirrel Paradox: Leveraging Technology and Inclusive Strategies for Attracting and Retaining Exceptional Talent in Tech Startups Choudhary, Parul; Raja M, Dr Anand Shankar; Kothari, Dr Manish
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.6268

Abstract

The systemic problem within the tech industry startup surrounds the disparity of talent expectation with reasonable and sustainable employment practices, which is visible through the lens of the Purple Squirrel Paradox - the relentless ideal of the all-in-one, dwarfed. This paper addresses the social impact of paradox-technology and inclusive management in resolving the contradiction of social impact tech paradox. Use of AI-enabled recruitment tools, skills-first assessment of candidates, and proactive outreach campaigns has been shown to reduce bias and improve access to and appreciation of talent that has been previously ignored and underutilized. We also examine retention strategies anchored in psychological safety, equity-centered leadership development, inclusive onboarding, and their long-term social value. This work in empirical research provides evidence-based, action-oriented tools to startup founders and HR leaders to posture their organizations toward pro-societal and pro-innovation social value through diverse high-performance teams. The work demonstrates recruitment and retention with the purpose of social impact as inclusive systemic paradox and effect of impact within the startup ecosystem.
The Impact of Artificial Intelligence and Big Data Integration on Decision-Making and Supply Chain Efficiency in Modern Logistics Karay, Jeni; Koibur, Reni
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.6344

Abstract

This study examines the impact of the integration of Artificial Intelligence (AI) and Big Data on decision-making and operational efficiency in the logistics sector. AI accelerates data processing, while Big Data enables large-scale analysis to make more informed decisions. Both technologies can improve planning, distribution, and equipment monitoring, as well as enhance supply chain operability by reducing human error. The study included case studies of 50 logistics companies that have adopted AI and Big Data. Using this quantitative method, the research team developed survey questions based on the four parameters listed above and answered them by interviewing representatives from each company's management department. The results show that 70% of companies have implemented AI across various operational aspects. Sixty percent of companies are fully utilizing Big Data. AI improves demand forecast accuracy by 30% and reduces inventory waste by 25%. AI implementation saves 15-20% on delivery time in route management, while reducing operational costs. However, there are several drawbacks: it is expensive to build systems using all these technologies, there is a shortage of skilled labor, and companies struggle to integrate new systems with existing legacy systems. This study also shows that organizational readiness plays a critical role in leveraging the technical potential of these two technologies to improve supply chain operational efficiency.
Comparative Analysis of SAW and WP Methods for Employee Selection in MSMEs Yeni Dwi Rahayu, Ni Made; Dewi Eka Yanti, Ni Putu
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.6511

Abstract

The process of selecting new employees in Micro, Small, and Medium Enterprises (MSMEs) is often still carried out subjectively, which can lead to less optimal decision-making. This study aims to apply and compare the Simple Additive Weighting (SAW) and Weighted Product (WP) methods as decision support systems for new employee selection in MSMEs. The evaluation is conducted based on four criteria: education level, work experience, skill competency, and interview results. The dataset consists of ten job candidates that are processed through weight normalization, preference value calculation, and ranking stages. The results show that both methods are capable of providing objective and measurable recommendations for selecting the best employees, although differences appear in the final ranking of candidates because the SAW method calculates scores by summing weighted normalized values for each criterion, while the WP method multiplies each criterion value raised to its weight, making the influence of high or low scores more pronounced. The SAW method is simpler and easier to understand, while the WP method is more sensitive to criterion weights and better distinguishes candidates with varied performance levels. The best alternative tends to consistently rank at the top in both methods. Therefore, the implementation of the SAW and WP methods can assist MSMEs in making systematic and accurate employee selection decisions based on a dataset of ten candidates evaluated across four assessment criteria.