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Lalu Masyhudi
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INDONESIA
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi (JEMBA)
Published by bajang Institute
ISSN : 28100328     EISSN : 2810031X     DOI : 10.53625
Core Subject : Economy,
Economics, Econometrics & Finance
JEMBA for Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi, published by Bajang Institute. Published in two formats, print and online, both of which are published six times in one year. The scope of the journal studies broadly includes: Economy, Management, Business and Accountancy
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 276 Documents
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ANALISIS HARGA POKOK PRODUK METODE FULL COSTING DAN PENENTUAN HARGA JUAL UDANG VANAME METODE COST PLUS PRICING Dian Fahriani; Firda Yusnafa Rohmah; Widia Eka Hariyanto
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 4: Juli 2023
Publisher : Bajang Institute

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Abstract

Penelitian ini bertujuan untuk mengevaluasi penentuan harga pokok produksi udang vaname di Tambak Keluarga Bani Wafam di Desa Kedung Pandan, Jabon, Sidoarjo. Penelitian ini menggunakan metode deskriptif kualitatif dengan sampel yang dipilih berdasarkan data primer. Hasil penelitian ini menunjukkan Harga Pokok Produksi yang didapat dari metode full costing ialah sebesar Rp.21.671.000. dan harga jual melalui metode cost plus pircing ialah sebesar Rp.49.317 per Kg. Namun, hasil yang didapat tidak sesuai dengan teori yang hanya diperhitungkan oleh petambak udang vaname berdasarkan pasar Rp.55.000 per Kg. terdapat selisih Rp.5.983 antara harga jual dengan metode cost plus pircing dengan harga yang dipatok oleh pemilik yang berdasarkan harga pasar
PENGARUH LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN LEMBAGA SOSIAL YAYASAN INSPIRASI ANAK BANGSA Rizal Rahmawan; Choiriawati Choiriawato; Syaifuddin Syaifuddin
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 4: Juli 2023
Publisher : Bajang Institute

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Abstract

Good work environment (good facilities and infrastructure) or bad (less spacious workspace, uncomfortable waiting room for customers because it can disrupt concentration in an organization). The comfort of the employee's work environment can trigger employees to work better so that employee performance can be achieved optimally. (2) The influence of the work environment on employee performance at the Inspirasi Anak Bangsa Foundation Social Institution. The work environment can be interpreted as the entire tooling faced, the surrounding environment in which a person works, the method of work, as the influence of his work both as individuals and as a group. The hypothesis in this study "It is suspected that there is a significant influence of the environment on the marketing of business/products of the Inspirasi Anak Bangsa Foundation Social Institution. The place in this research is at the Social Institution of the Inspirasi Anak Bangsa Foundation, which is located at YIAB Mulia Center Jl. Block Highway Bullet Warehouse. H.190. Tebet, Jakarta 12830. The population and sample are 40 people. The data analysis technique used is validity test and reliability test, linearity test, regression test, and t . test The working environment conditions that occur at the Inspirasi Anak Bangsa Foundation Social Institution include the working atmosphere Relationships with colleagues The availability of work facilities is well reflected. The work environment has a significant effect on employee performance. This shows that the good and bad working environment cannot be separated from all the elements involved in creating a work environment regarding physical facilities, room arrangement, organization or agency location and working atmosphere within an agency.
PENGARUH LINGKUNGAN KERJA TERHADAP SEMANGAT KERJA KARYAWAN DI DANZ KONVEKSI BANDUNG Siti Amirah Makarim; Adi Robith Setiana; Atep Devi Purwanto
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 4: Juli 2023
Publisher : Bajang Institute

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Abstract

Penelitian ini bertujuan untuk mengetahui: 1. Bagaimana Lingkungan kerja di Danz Konveksi Bandung?; 2. Bagaimana Semangat kerja di Danz Konveksi Bandung?; 3. Bagaimana Pengaruh Lingkungan kerja terhadap semangat kerja di Danz Konveksi Bandung?. Metode penelitian yang digunakan adalah metode deskriptif dengan pendekatan kuantitatif, responden dalam penelitian ini adalah 30 orang. Dengan teknik pengambilan sampel yaitu dilakukan dengan teknik total sampling/sampling jenuh (teknik penentuan sampel bila semua anggota populasi dijadikan sampel). Data yang digunakan dalam penelitian ini adalah data primer dan data sekunder. Alat analisis yang digunakan adalah analisis regresi sederhana. Hasil penelitian ini menunjukkan: 1). Variabel Lingkungan Kerja mendapatkan nilai 1.374 termasuk pada klasifikasi baik; 2). Variabel Semangat Kerja mendapatkan nilai sebesar 1.374 termasuk pada klasifikasi baik; 3). Variabel Lingkungan Kerja diketahui nilai t hitung sebesar 6.136. Sedangkan nilai taraf signifikan 5% atau α = 0,05 dan derajat kebebasan (dk=26-2) diperoleh nilai t tabel sebesar 1,701 dengan nilai signifikan 0.000 < 0,05, maka Ha diterima Ho ditolak, yang berarti ada pengaruh yang nyata (signifikan) antara variabel Lingkungan Kerja (X) terhadap variabel Semangat Kerja Karyawan (Y) di Danz Konveksi Bandung. Dengan besarnya pengaruh variabel lingkungan kerja terhadap semangat kerja karyawan di Danz Konveksi Bandung sebesar 57,4%.
PENGAARUH CURRENT RATIO ,NET PROFIT MARGIN DEBT ASSETS TO RATIO, DAN PERPUTARAN PERSEDIAAN TERHADAP LABA PERUSAHAN Rizqiani Nur Rhomadhoni; Ismunawan Ismunawan
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 4: Juli 2023
Publisher : Bajang Institute

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Abstract

The purpose of further research is to obtain information about the effect of the power ratio, contribution margin, debt ratio and reserve turnover ratio on the company's bottom line. In his research, researchers used quantitative research methods to determine the samples according to the needs of the researchers. Six telecommunications coompanies are.listed on the Indonesia, Stock Exchange (IDX). which is used as a sample in conducting further research. The analysis tool is multiple regression, the result is that the current ratio (CR) has no. signiificant effect on company results, net profit margin has a positive but not significant effect, load ratio has a positive, and significant effect on company income. company results and sales. Company results are significant by company results
CUSTOMER SATISFACTION MEDIATES PRODUCT QUALITY AND PROMOTION TO CUSTOMER LOYALTY Dwi Gemina; Ervika Arfelina Iskandar; Tini Kartini
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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ABSTRACT In the current era of globalization, the industrial business world is experiencing very rapid growth, this is due to creative and innovative ideas created by a company. This study aims to determine the direct effect, indirect effect and the total effect of product quality and promotion on consumer loyalty through customer satisfaction. The sample in this study amounted to 100 respondents carried out by proportional random sampling. The data used in this study is ordinal data which is converted into interval scale metric data using the Method of Successive Interval (MSI). Data analysis using path analysis and Sobel Test analysis through IBM SPSS Version 25.00. The results of the study show that there is a direct and positive effect of product quality and promotion on consumer satisfaction. There is a direct and positive effect of product quality and promotion on consumer loyalty. There is a direct and positive effect of consumer satisfaction on consumer loyalty. There is an indirect and positive influence on product quality and promotion, which has an indirect and positive effect on consumer loyalty through consumer satisfaction.
STRATEGI PENGEMBANGAN USAHA DENGAN PENDEKATAN BUSINESS MODEL CANVAS PADA USAHA TILAPIA FARM Dicky Prasetyo; Tanti Prita Hapsari
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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This study aims to identify tilapia business development strategies in the TILAPIA FARM business in the research area using the Business Model Canvas approach. Tilapia is a fishery commodity that has high economic potential in the research area, but is often faced with various challenges in the market and intense competition. The results of the study show that the Business Model Canvas approach to the TILAPIA FARM business provides a clear and comprehensive picture of all the key elements in developing a tilapia business. Market segments are identified to determine potential target markets, and a unique value proposition is established to attract customers. Distribution channels and relationships with customers are an important focus for achieving customer satisfaction and increasing customer retention. Sources of income are identified from various sources, such as direct sales, online sales, Main resources including cultivation facilities, labor, and supporting equipment. The main activities which include stocking fish seeds to harvesting, and processing are identified as the core of the tilapia business. In addition, key partners in the fishery value chain are of key importance in increasing efficiency and expanding business outreach. The cost structure is carefully planned to ensure optimal profit and manage the risks that may arise. This study concludes that the use of the Business Model Canvas helps TILAPIA FARM tilapia business in planning a structured and effective strategy. Therefore, it is suggested that TILAPIA FARM always monitors and evaluates business performance, and is always ready to adapt to market changes that are constantly moving. In this way, tilapia business development can run better and sustainably amidst the dynamics of the fishing industry
ANALISIS PENGARUH APLIKASI TIKTOK SEBAGAI MEDIA PROMOSI TERHADAP MINAT BELI KONSUMEN Siti Salima Salsabila; Tanti Prita Hapsari
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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Aplikasi TikTok ialah aplikasi video pendek yang berhasil menyita perhatian banyak orang terutama anak-anak muda karena tampilan fitur yang menarik. Salah satu konten video yang dibuat oleh Larissa Aesthetic Center ialah informasi mengenai tata cara melakukan treatment di Larissa Aesthetic Center, dimana sebelum melakukan treatment pengunjung dapat melakukan reservasi terlebih dahulu pada minimal H-1 melalui aplikasi Larissa Aesthetic Center atau dapat berkunjung langsung ke klinik Larissa Aesthetic Center. tahap analisis data yang akan dilakukan yaitu Uji validitas dan uji reliabilitas, Uji asumsi klasik (Uji normalitas, uji heterokedastisitas, dan uji autokorelasi), Analisis regresi linier sederhana, Uji koefisien determinasi. Hasil penelitian ini membuktikan bahwa promosi melalui aplikasi TikTok berpengaruh positif dan signifikan terhadap minat beli, hasil penelitian ini membuktikan bahwa Promosi melalui aplikasi TikTok mampu menjelaskan variasi variabel minat beli produk Larissa aesthetc Center, dengan nilai adjusted r square sebesar 44,2% sedangkan sisanya 54,8% dijelaskan variabel lain diluar penelitian ini
FAKTOR – FAKTOR YANG MEMPENGARUHI MINAT MAHASISWA TERHADAP BISNIS PHOTOGRAPHER DAN VIDEOGRAPHER Muhammad Arif; Reza Widhar Pahlevi
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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The development of the business in the photography sector from year to year experienced a significant increase, Many of the photography man in Indonesia interested in building a business in the photography sector, because they see considerable opportunitiesm but beyong that entrepreneurs must pay attention to their target markets and business strategies, way to find out is by modeling business with Business Model Canvas, and do a SWOT analysis to determine the effects of internal and external factors of the company
STRATEGI TRANSFORMASI BUDAYA ORGANISASI UNTUK MENINGKATKAN KINERJA ORGANISASI POLDA BENGKULU Octo Budhi Prasetyo; Zulkifli Zulkifli; Agustinus Miranda W
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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Tujuan penelitian ini adalah untuk merumuskan strategy Transformasi Budaya Organisasi Untuk Meningkatkan Kinerja Organisasi Polda Bengkulu dengan faktor faktor yang mempengaruhinya. Penelitian ini menggunakan metode penelitian kuantitatif dan kualitatif (campuran). Teknik pengambilan sampel menggunakan purposive sampling. Pengumpulan data menggunakan kuisioner. Teknik analisis data menggunakan analisis Structural Equation Modelling (SEM) yang diolah dengan Smart PLS 3.0 untuk analisis kuantitatif, sedangkan untuk analisis kualitatif menggunakan SWOT, IFE & EFE dan QSPM. Hasil penelitian kuantitatif membuktikan bahwa variabel Knowledge management, Inovasi, Learning Agility dan SDM bertalenta hampir semua variabel berpengaruh terhadap Transformasi Budaya Organisasi dan Kinerja organisasi, kecuali SDM Bertalenta yang tidak berpengaruh pada Transformasi Budaya Organisasi serta SDM Bertalenta yang tidak berpengaruh kepada Kinerja organisasi. Adapun hasil penelitian analisa strategi melalui tahapan strategi input stage dengan IFE & EFE matching stage dengan TOWS dan decision stage dengan QSPM maka strategi yang digunakan dari hasil QSPM Strategi Agilitas Organisasi & Agile Strategi Polda Bengkulu Di Era Revolusi Indutsri 4.0
PENGARUH PRODUCT, PRICE, PROMOTION & PROCESS TERHADAP PROSES KEPUTUSAN PENGGUNAAN JASA IJO WORKSHOP DI JAKARTA Andreas Variandy; Tony Sitinjak
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5: September 2023
Publisher : Bajang Institute

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Ijo Workshop here as a vehicle exterior maintenance solution to keep vehicles well maintained amidst the hustle of daily activities. Through a variety of services and affordable prices, Ijo Workshop presence is expected to answer the needs that exist in society. This study try to understand which variable give the most influence into the decision of using Ijo Workshop’s services. This study involved variables such as product, price, promotion as in Kotler and Amstrong theory and also process as in Kotler and Keller theory as independent variables. Then, service usage decision process as the dependent variable. This study draws the hypothesis that each independent variable has a positive influence on the decision to use Ijo Workshop services. The results obtained show that all independent variables have a significant positive influence on the decision process for using Ijo Workshop services with process variable as the highest influence compared to other variables. The recommendation for subsequent research can also identify current variables with differen indicators and als other variables sucs as place, people and physical evidence, considering that based on testing, only 62.3% of the variables have been represented the effect. On the other hand, activities related to promotion need to be expanded where the promotion variable is least compare to another

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