At Tawasul: Jurnal Komunikasi dan Penyiaran Islam
AT TAWASUL: Jurnal Komunikasi dan Penyiaran Islam diterbitkan oleh Program Studi Komunikasi dan Penyiaran Fakultas Dakwah dan Komunikasi Institut Ummul Quro Al-Islami Bogor. Jurnal At Tawasul menyediakan tulisan bagi para praktisi dan akademisi untuk mengembangkan teori, penelitian empiris, dan memperkenalkan konsep-konsep baru di bidang komunikasi penyiaran Islam dan dakwah dalam perspektif yang luas. Jurnal ini membahas isu-isu aktual dalam studi komunikasi Islam, termasuk perkembangan dakwah kontemporer dengan memanfaatkan media, sistem informasi Islam, retorika, literatur, dan kebijakan pemerintah tentang penyiaran dan regulasi informasi. Tujuan dari jurnal ini adalah untuk mempromosikan berbagi pengetahuan dan pemahaman tentang isu-isu komunikasi penyiaran Islam. Kemudian menerima donasi dari para ahli, peneliti, praktisi dan pembuat kebijakan di seluruh dunia. Jurnal ini terbit secara berkala dua kali dalam satu tahun, yaitu pada bulan Agustus dan Februari.
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<![CDATA[HAMBATAN DALAM MEMBANGUN PEMAHAMAN MODERASI BERAGAMA DI PESANTREN MUSTAFAWIYAH PURBA BARU, MANDAILING NATAL ]]>
<![CDATA[Datuk, Datuk Imam Marzuki]]>;
<![CDATA[Santi Hasibuan]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1260
<![CDATA[This study discusses the obstacles to instilling an understanding of religious moderation in the Mustafawiyah Purba Baru Mandailing Natal Islamic Boarding School. Using a qualitative research approach, and also the theory of Socialization and Social Cognitive. The findings in this study are that obstacles to instilling religious moderation must pay attention to the traditions and values of the Islamic boarding school. And while remaining open to the benefits of modernization that can enrich religious education. Furthermore, a literal understanding of religion, lack of training for teachers, teachers or ustadz. Furthermore, there is the influence of media accessed via smartphones. Efforts to strengthen national insight, students. Certain social and political influences that promote extreme or narrow religious views.]]>
<![CDATA[HARMONISASI KOMUNIKASI INTERPERSONAL KELUARGA DI DAERAH MINORITAS KABUPATEN KARO (STUDI KASUS PADA KELUARGA USIA PERKAWINAN 5, 10 DAN 15 TAHUN) ]]>
<![CDATA[sari, etika]]>;
<![CDATA[Sari Atika Parinduri]]>;
<![CDATA[Risydah Fadhilah]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1302
<![CDATA[This research focuses on harmonization of interpersonal communication in minority families in Karo Regency. The aim of this research aims to find out how families from minority areas maintain harmony in their households, looking at the interpersonal communication at home between partners and children. As for other things, does the age of the household also have an impact on the harmony of a happy family? This research is field in nature where the object of the research is observation and in-depth interviews in the Muslim minority area, namely Karo district, with 20 families as informants. The results show that the interpersonal communication of minority couples in the Karo district is naturalistic, the partners are committed to each other both in terms of religion, relationships, parenting styles towards children and taking care of each other's weaknesses/strengths. As for the length of marriage, the age of marriage plays a very important role, apart from being faithful to each other, providing mutual support to one's partner is the key to household harmonization in this research. The shared parenting pattern shows evidence that to create a generation that has good moral character, of course it is the duty of a father and mother according to their function.]]>
<![CDATA[Emergency Dakwah dalam Mebangun Mental Spiritual Masyarakat (Tinjauan Tafsiran Surat Al-Ikhlash) ]]>
<![CDATA[Iman, Sunardi Bashri]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1308
<![CDATA[Da'wah on social media that aims only to seek popularity, viral obsession, and earn lots of money is a bad act, contrary to the principle of monotheism. The above behavior encourages ignoring the validity of information that is contrary to the spiritual mental development of the Muslim community, which is the aim of da'wah. The formulation of the problem in this research is: What are the indications of the realization of the value of monotheism in developing the spiritual mentality of Muslim communities? This qualitative research uses a descriptive approach; the researcher describes the interpretation of monotheism in Surah Al-Ikhlas to serve as the main basis for analyzing the mental and spiritual development of Muslim communities in Indonesia in particular. The findings that the author encountered were, first, that da'wah is not a way to seek popularity; second, da'wah is an obligation while its success is absolutely in God's hands; and third, tawheed is the commander of Da'wah; there is no more powerful force capable of changing the order of society except a movement that only relies on God only.]]>
<![CDATA[Pengaruh Tiktok Shop Terhadap Gaya Hidup dan Budaya Konsumtif di Kalangan Mahasiswa Junalisitk UIN Syarif Hidayatullah Jakarta ]]>
<![CDATA[Iraka, Iwan]]>;
<![CDATA[Siti Sarah Amelia]]>;
<![CDATA[Erlina Ayu Lestari]]>;
<![CDATA[Kholis Ridho]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1400
<![CDATA[The research entitled "The Influence of TikTok Shop on Lifestyle and Consumer Culture among UIN Jakarta Journalism Students" aims to find out how influential TikTok Shop is as an e-commerce platform for UIN Jakarta students. And does their use of TikTok Shop influence their lifestyle and change them into being consumptive in shopping? This research uses qualitative methods, namely by conducting interviews with 30 UIN Jakarta students. Based on the results of the analysis, researchers found that there is an influence of TikTok Shop on their lifestyle needs and consumer culture. And the TikTok Shop algorithm which is quite sophisticated in recommending products means that students tend to be exposed to relevant items according to their preferences. With very diverse impacts starting from lifestyle, shopping preferences and financial management. It can be concluded that TikTok Shop is not just a shopping platform, but part of the influence of digital culture which actively shapes consumption patterns in the younger generation, especially students.]]>
<![CDATA[Pengaruh Frekuensi dan Jenis Penggunaan Internet Terhadap Kohesi Keluarga Melalui Mediasi Waktu Keluarga Dan Konflik Keluarga ]]>
<![CDATA[widiyanto, keyarsha]]>;
<![CDATA[Ikhsan Fuady, S.P., M.Si]]>;
<![CDATA[Ikhsan Fuady, S.P., M.Si3]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1465
<![CDATA[ABSTRACT The development of the internet impacts family dynamics through changes in interaction patterns, family time, and family conflict. This study aims to analyze the effect of internet usage frequency and type on family cohesion, mediated by family time and family conflict. Using a quantitative approach with a survey design, data were collected from 100 family respondents with adolescents aged 13–20 years through questionnaires and analyzed using the PLS-SEM method. The findings reveal that the frequency of internet use negatively correlates with family cohesion due to increased conflict, whereas internet use for educational purposes positively influences family cohesion through family time mediation. This study highlights that online activities, such as gaming or social media, tend to escalate family conflicts, while educational activities enhance family cohesion. Additionally, family time serves as a crucial mediator in mitigating the negative effects of internet usage. With proper regulation, the internet can become a tool for fostering family harmony. This research provides significant implications for families and policymakers to maximize the positive potential of technology while minimizing its risks of family conflicts caused by internet use.]]>
<![CDATA[DAKWAH ISLAM DI ERA DIGITAL: PERSPEKTIF SOSIAL DAN BUDAYA ]]>
<![CDATA[Nurul Hikmatur romdoni]]>;
<![CDATA[May Putri Wulandari]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1511
<![CDATA[Digital technology transformation has significantly impacted Islamic propagation (dakwah), particularly within Indonesia's multicultural society. Digital media platforms such as YouTube, Instagram, and TikTok have become primary tools for delivering religious messages, replacing conventional methods. This study aims to explore the utilization of digital media in Islamic propagation and identify the arising social and cultural implications. Employing a qualitative approach based on library research, this study analyzes literature related to digital communication theories and social transformation. The findings reveal that digital media facilitates access to and dissemination of Islamic teachings, enhances inclusivity, and fosters virtual communities that promote spiritual solidarity. However, challenges such as message distortion, low digital literacy, and the risk of disseminating unreliable information also arise. The study concludes that the success of digital Islamic propagation depends on innovative, relevant, and socially adaptive strategies.]]>
<![CDATA[STRATEGI KOMUNIKASI PUBLIK HUMAS DALAM MEMBANGUN HUBUNGAN DENGAN MASYARAKAT (STUDI PADA DINAS KOMUNIKASI DAN INFORMATIKA BIDANG INFORMASI DAN KOMUNIKASI PUB;IK DI KABUPATEN OGAN KOMERING ULU) ]]>
<![CDATA[Shava Verellia, Melanie]]>;
<![CDATA[Eraskaita Ginting]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1512
<![CDATA[This study examines the public communication strategy established by the Ogan Komering Ulu Regency Communication and Information Service to build effective relationships with the community. Using a qualitative research paradigm, this study applies purposive sampling to select key informants including employees directly involved in the public communication strategy. Data were collected through in-depth interviews, document studies, and direct observation of communication activities. At the data analysis stage, it refers to the two-way symmetrical theory according to James Grunig which states two-way communication. The findings show that adjusting communication strategies to local cultural factors significantly increases message acceptance among the community. This study emphasizes the importance of openness and accessibility of information in building public trust and participation in government. Finally, this study highlights the need to improve digital literacy among the community to bridge the information gap between the government and the public.]]>
<![CDATA[SINERGITAS AGAMA DAN MEDIA DALAM MASA KONVERGENSI MEDIA INDONESIA ]]>
<![CDATA[Chotib, Nur Sofian]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1514
<![CDATA[Religion ideally teaches noble and noble values, but in the current era of media convergence, religion that was once sacred and had a special place for its adherents has now shifted to become a lucrative business for religious capitalists, coupled with the rapid advancement of technology that has resulted in media convergence that has given birth to new media that has succeeded in changing the paradigm of society in viewing religion, religion is no longer a taboo that is only limited to people who have a certain capacity who have the right to convey religious messages and modify them. Now anyone can do it regardless of the underlying motivation, religion has now lost its original form. That is the need for synergy in the development between religion and media so that they complement each other for noble and noble goals.]]>
<![CDATA[Manfaat Youtube Dalam Dakwah Keagamaan Era Kontemporer ]]>
<![CDATA[Yan Nurcahya]]>;
<![CDATA[M Kautsar Thariq Syah]]>;
<![CDATA[Deri Sugiarto]]>;
<![CDATA[Dandie Hambaliana]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1522
<![CDATA[The As one of the favorite social media applications in the modern era, it has a history that has skyrocketed in the use of everyday society. Currently, with the intelligence of society, information technology and changes in religious practices provide deeper insight into how modern society, especially Muslims, adapt to technological developments in carrying out their worship. This study collects data from websites that discuss the digital religious application industry and its impact with a concentration on the Youtube application. The use of Youtube social media in the contemporary era has a significant impact on the spread of Islam, religious understanding, social improvement. Global Reach: YouTube allows da'wah content to be accessed by people around the world without being limited by space and time.]]>
<![CDATA[ANALISIS KONSEP BRANDING PRODUK KOSMETIK HALAL DI MEDIA SOSIAL PERSPEKTIF ROGERS THEORY ON DIFFUSION OF INNOVATION ]]>
<![CDATA[Naela Maghfiroh]]>
<![CDATA[ AT-TAWASUL Vol 4 No 1 (2025): AT TAWASUL ]]>
Publisher : <![CDATA[Program Studi Komunikasi dan Penyiaran Islam ]]>
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DOI: 10.51192/ja.v4i1.1530
<![CDATA[This study aims to explain that the Government through BPJPH MUI has initiated an idea in the form of innovation in implementing halal certificates for all consumer products and uses, especially cosmetics. This innovation is one of the government's ways to maintain the safety of a product so that it is guaranteed halal and free from harmful substances. The purpose of this study is to see how the diffusion of halal certificate innovation in society. The research method used is descriptive qualitative. In this study, the researcher used the Diffusion of Innovation Theory by Everett M. Rogers and Floyd Shoemaker by analyzing 4 main indicators, namely innovation; time period; members of the social system and communication channels. The results of this study, the application of halal cosmetic product branding using this theory as a whole has met the diffusion indicators. In addition, the stages offered by this diffusion theory also help in branding halal cosmetics on social media, namely the stages of knowledge, persuasion, decision, implementation and conformation.]]>
