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Contact Name
Siti Epa Hardiyanti
Contact Email
ev4_hrd@yahoo.co.id
Phone
+6282111338837
Journal Mail Official
larva.wijaya@penerbitbuku.org
Editorial Address
at Warung Jaud Street Serang City of Banten Province Indonesia
Location
Kota serang,
Banten
INDONESIA
Management Science Research Journal
ISSN : 28284216     EISSN : 28284216     DOI : https://dx.doi.org/10.56548/msr
The Journal of Management Science Research (MSR) is an International Journal which has committed to publishing empirical and theoretical research articles, that have a high impact on the management field as a whole. The journal encourages new ideas or new perspectives on existing research. The journal covers such areas as: Business / Management Organizational behaviours Human resource management Organizational theory Entrepreneurship Accounting or Finance Review Issues are published on February, May and October. These issues include widely read and widely cited collections of articles in the field of management and have become a major resource for management research. The Review Issues cover a broad range of topics from a wide range of academic disciplines, methodologies, and theoretical paradigms
Articles 125 Documents
THE INFLUENCE OF RETURN ON ASSET (ROA) AND CURRENT RATIO (CR) ON BOND RATING Ana Susi Mulyani; Wawan Ichwanudin
Management Science Research Journal Vol. 1 No. 2 (2022): May 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (162.988 KB) | DOI: 10.2022/msr.v1i2.15

Abstract

Bond rating is something that should be considered for investors and issuers before making a decision on bond investment. This study aims to determine the effect of ROA and CR on the Rating of Bonds. The research population is non-financial sector companies listed on the Indonesia Stock Exchange in 2013-2017. The research sample amounted to 22 companies out of 453 population numbers using the Purposive Sampling method. Data analysis techniques use logistic regression. Results: 1) ROA has a positive and significant effect on bond ratings. 2) CR does not affect the bond rating.
Effect of ROA, EPS, dan NPM on the Stock Price of Property And Real Estate Sub-Sector Companies in 2009-2018 Maulidatul Hasanah; Emma Suryani
Management Science Research Journal Vol. 1 No. 2 (2022): May 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.951 KB) | DOI: 10.2022/msr.v1i2.16

Abstract

This study was conducted to determine how much influence the ratio of ROA, EPS, and NPM to the stock price of the property and real estate sub-sector companies. The research population is property and real estate sub-sector companies listed on the Indonesia Stock Exchange in 2009-2018 as many as 34 companies. The research sample amounted to 28 companies which were taken using purposive sampling method. This research uses causal research. The data analysis technique used in this research is multiple linear regression analysis. Based on the results obtained from the study showed that: 1). ROA partially has a negative and significant effect on stock prices, 2). EPS partially has a positive and significant effect on stock prices, 3). NPM partially has no significant effect on company stock prices
The Effect of Local Tax, Local Retribution, Restricted local assets Management, and General Allocation Funds on Regency and Municipal Capital Expenditures in Dede Chumairoh; Andi; Mukhtar
Management Science Research Journal Vol. 1 No. 2 (2022): May 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.884 KB) | DOI: 10.2022/msr.v1i2.17

Abstract

This paper examines the effect of Local Tax, Local Retribution Restricted local assets Management, and general allocation of funds on regencies and municipal capital expenditures in the province of Banten for the 2015-2019 period. The research sample is the district and city governments in Banten Province, totaling 8 districts and cities consisting of 4 districts and 4 cities in the 2015-2019 Local Budget Revenue Realization Report (LRAPBD) of the Banten provincial government. Through the purposive sampling technique, the results show that the variables of local taxes and retribution have an effect on capital expenditures, while the variables of separate local wealth management and general location funds have no effect
The Role of Customer Engagement and Ads Creativity in Mediating and Moderating the Effect of Social Media Marketing on Purchase Decision: A Study on Kedai Kopi Kulo Consumers Swissa, Indira Ratu; Supriadi, Asep; Setya, Yanto Azie
Management Science Research Journal Vol. 4 No. 3 (2025): August 2025
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v4i3.160

Abstract

This study examines the effect of social media marketing on purchase decisions with customer engagement as a mediating variable and ads creativity as a moderating variable. A quantitative approach was applied using a survey method. Data were collected from 152 respondents who are customers of Kedai Kopi Kulo and active Instagram users. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The results show that social media marketing does not have a significant direct effect on purchase decisions. However, it has a significant positive effect on customer engagement, which in turn significantly influences purchase decisions. Furthermore, customer engagement successfully mediates the relationship between social media marketing and purchase decisions. Ads creativity was found to negatively moderate the relationship between social media marketing and purchase decisions. These findings suggest that while social media marketing alone may not directly drive purchase decisions, its influence becomes effective when it fosters strong customer engagement. The study also highlights the importance of creative advertising in shaping consumer responses, though excessive creativity might weaken the effectiveness of social media marketing in some contexts.
THE EFFECT OF CONSUMER BEHAVIOR ON PURCHASE DECISIONS AND PRODUCT QUALITY IN THE TANGERANG REGION (CASE STUDY: USING TELKOMSEL SIMPATI FLASH): THE EFFECT OF CONSUMER BEHAVIOR ON PURCHASE DECISIONS AND PRODUCT QUALITY IN THE TANGERANG REGION (CASE STUDY: USING TELKOMSEL SIMPATI FLASH) Arthawati, Sri Ndaru
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.18

Abstract

The Indonesian Telecommunications Company (Persero) Tbk is a state-owned enterprise (BUMN) engaged in information and communication technology services and telecommunication networks in Indonesia, offering a variety of products offered by the Telkomsel Company to the public in Indonesia, including cellular cards (simcard) or so-called with the name Sympathy Flash. Simpati Flash supports its users to be able to access the internet via smartphones, even now almost all simcard products support accessibility with 4G networks which are considered to have the advantage of being able to access the internet relatively quickly so that consumers feel satisfied with the quality of the Simpati Flash product. The research method uses quantitative methods. This research is divided into two parts, namely descriptive design and causal design. Data collection techniques were carried out by distributing questionnaires with a sample of 100 respondents. Analysis of the data using statistical testing with SPSS version 20 statistical program. Based on the results of hypothesis testing, it is known that purchasing decisions and product quality Simpati Flash will affect consumer behavior Telkomsel Simpati.
The INFLUENCE OF WORK COMPETENCY, WORKLOAD, AND JOB TRAINING ON THE WORK ACTIVITY OF LAZADA LOGISTICS COURIER Nathiqah; Pancasasti, Ranthy
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.19

Abstract

This study was conducted to determine the effect of Competence (X1), Workload (X2), and On The Job Training (X3) on Work Productivity (Y) at Lazada Logistics Hub Leu Serang. In this research, the method used is quantitative research. The population in this study were 155 Lazada Logistics Hub Leu Serang couriers with a total sample of 85 respondents. The sampling technique in this study is simple random sampling, which is random and simple sampling without regard to the level (strata) contained in the population. The method of collecting data in this study is using a questionnaire and analyzing the data using Structural Equation Modeling (SEM) with the student version of Smart Partial Least Square (Smart-PLS) 3.3.2 software. The research results obtained are: First, competence has a positive and significant effect on work productivity. the t-statistic value is 3.399 > 1.96 with a large effect of 0.399 and a P-value of 0.001 < 0.05. Second, workload has a positive and significant effect on work productivity and has the most dominant influence on work productivity. the t-statistic value is 3.924 > 1.96 with a large effect of 0.415 and a P-value of 0.000 <0.05. Third, on the job training has a positive and significant effect on work productivity. the t-statistic value is 2.399 > 1.96 with a large influence of 0.180 and a P-value of 0.017 < 0.05.
FINANCIAL PERFORMANCE AND FINANCIAL DISTRESS BEFORE AND DURING THE COVID-19 PANDEMIC: Empirical Evidence from the Tourism and Hospitality Firms Listed on Indonesia Stock Exchange Soleha, Nurhayati; Mayuni, Ani; Ismawati, Iis
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.20

Abstract

This study aims to analyze differences in financial performance and financial distress before and during the covid-19 pandemic in Indonesian tourism and hospitality companies listed on the Indonesia Stock Exchange (IDX). Financial performance is measured using the Net Profit Margin (NPM), Return on Assets (ROA), and Return on Equity (ROE) proxies, whilst Financial distress is measured using the Altman Z-Score model. The tests used are descriptive statistics test, normality test by using Kolmogorov-Smirnov, and hypothesis test by using Wilcoxon Signed Rank Test from 25 firms for the 2019-2020 period. The results of this study indicate that there are differences in the conditions of financial performance and financial distress before and during the covid-19 pandemic. Most of the companies (96%) was a decline in financial performance conditions during the pandemic so many companies experienced financial difficulties.
MEASURING DETERMINANTS OF MSME TAXPAYER COMPLIANCE Santoso, Aprih
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.22

Abstract

The purpose of this study is to analyze the effect of taxpayer awareness, modern tax administration system, tax amnesty, taxpayer knowledge, tax rates, tax sanctions and service quality on MSME taxpayer compliance in Semarang City. This research was conducted using quantitative research methods and analyzed using multiple regression analysis. The data used are primary data obtained through filling out questionnaires. The population of this study is all MSME taxpayers in the city of Semarang. The sample used was 197 respondents using the Quota Sampling technique. The results of this study indicate that the variables of the influence of taxpayer awareness, modern tax administration systems, tax amnesty, taxpayer knowledge, tax rates, tax sanctions and service quality have a positive and significant effect on MSME taxpayer compliance in Semarang City. The adjusted R square value in the regression model is 0.743, which means that 74.3% of the taxpayer compliance variable can be explained by the variables influencing taxpayer awareness, modern tax administration systems, tax amnesty, taxpayer knowledge, tax rates, tax sanctions and service quality. tax officers while the remaining 25.7% is explained by other variables outside this study, such as: location, social norms.
DEVELOPMENT OF LEADING ECONOMIC SECTORS IN SERANG REGENCY Syaifudin, Rizal; Sari, Titis; Desmawan, Deris; Adawiyah, Robi’ah
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.23

Abstract

This study was conducted with the aim of determining the unggualan sector in Serang Regency by usinglocation quotien (LQ) analysis and Shift Share analysis. The data that the researchers used was secondary data, this data was obtained from the Central Statistics Agency (BPS) of Serang Regency and the Central Statistics Agency (BPS) of Banten Province. The year period carried outfor this study started from 2016 to 2021. the results obtained from the Location Quotien (LQ) were obtained that soktors who have potential are in the Agriculture, forestry, and fisheries sectors with an average value of LQ 1.58; For the manufacturing sector, it has an average of LQ 1.44; for the Government Administration, Defense, and Compulsory Social Security sectors, it gets an LQ result of 1.09; and the Education sector, the average LQ result is 1.05. Meanwhile, the results of the Shift Share forthe leading sectors are the Manufacturing Industry Sector, the Construction Sector, the Large Trade and Retail Sector, the Car and Motorcycle Repair Sector, and the Agriculture, Forestry and Agriculture Sectors.
THE EFFECT OF CAPITAL STRUCTURE ON COMPANY VALUE WITH PROFITABILITY AS AN INTERVENING VARIABLE Muhammad Alif Ghazi Firaz; Ana Susi Mulyani, S.E., M.M.
Management Science Research Journal Vol. 1 No. 3 (2022): August 2022
Publisher : PT Larva Wijaya Penerbit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56548/msr.v1i3.27

Abstract

The purpose of this research is to examine how capital structure (DER) and profitability (ROA) affect firm value (PBV) in manufacturing companies listed on the Indonesia Stock Exchange in the consumer goods industry sector and the pharmaceutical sub-sector between 2015 and 2020. This research is measured by price to book value (PBV) is used as the dependent variable. Then the independent variables used in this study are capital structure (DER) and profitability (ROA) as intervening variables. The population in this study are manufacturing companies in the consumer goods industry sector, with the pharmaceutical sub-sector listed on the Indonesia Stock Exchange during the study period (2015–2020). The sample was selected using purposive sampling with the criteria of always reporting the company's financial reports and annual reports successively. The methods used in this study are descriptive analysis and path analysis, which is the development of multiple regression using the IBM SPSS program. According to the findings of this study, capital structure has a negative impact on profitability and firm value. While profitability has a positive effect on firm value, Then Profitability is not able to mediate the effect of Capital Structure on Firm Value.

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