cover
Contact Name
Aggi Panigoro S.
Contact Email
lppm@unibi.ac.id
Phone
+628986687080
Journal Mail Official
jurnal.artcomm@unibi.ac.id
Editorial Address
Jl Soekarno Hatta No. 643, Kota Bandung
Location
Kota bandung,
Jawa barat
INDONESIA
ArtComm : Jurnal Komunikasi dan Desain
ISSN : 25980408     EISSN : 25975188     DOI : https://doi.org/10.37278
Jurnal ArtComm : Jurnal Komunikasi dan Desain sebagai media untuk mempublikasikan tulisan ilmiah: hasil penelitian, hasil pemikiran (gagasan konseptual), hasil perancangan Desain, Desain Komunikasi Visual, Seni Rupa, Ilmu Komunikasi, Studi Media, Komunikasi Massa dan Jurnalisme, Strategi Komunikasi, New Media, dan Budaya
Articles 121 Documents
Perancangan Videografi Sebagai Media Promosi Batik Khas Subang Yang Diproduksi Oleh Batik Ganasan Ogi Sugianto; Nichi Hana Karlina; Sophia Purbasari
ArtComm Vol 2 No 02 (2019): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (816.386 KB) | DOI: 10.37278/artcomm.v2i02.227

Abstract

Since batik was established by UNESCOas a Masterpece of the Oral and Intangible Haritage of Humanity Culture since October 2009, the development of batik in Indonesia developed rapidly, many regions in Indonesia possessed and developed batik in accordance with regional identity, including in Subang Regency which has developed and has emerged a variety of typical Batik Subang industry. One of the famous batik industries in Subang is Batik Ganasan. In Ganasan Batik, batik cloth is made with diverse motifs and is full of natural wealth and traditions in Subang Regency, such as pineapple motifs, sisingaan and ancient vessels. This Final Project Design Report on Subang Batik has the formulation of the problem regarding effective and efficient promotional media for the work on typical Batik Subang that produces Batik Ganasan. The purpose of the design of this Final Project is to promote the unique batik of Subang through videography media and the target of designing this promotional media is the early adultage is actively using social media.This study uses qualitative methods, with primary data collection techniques in the form of interviews, observation and literature study, and secondary data using a questionnaire as a data collection medium. Based on the data analysis, it was concluded that the Batik Ganasan industry had made an effort to promote the typical batik of Subang by direct selling, namely direct promotion via online media in the form of whatsapp. However, these efforts have not been effective to promote batik typical of Subang, especially in terms of coverage of promotional targets.
Perancangan Media Kampanye Keselamatan Lalu Lintas Sejak Dini Melalui Program Transportasi Sehat Merakyat Hergy Andriawan; Sophia Purbasari; Citra Kemala Putri
ArtComm Vol 2 No 02 (2019): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1624.76 KB) | DOI: 10.37278/artcomm.v2i02.228

Abstract

Early traffic safety campaigns through populist healthy transportation is a government program mandated in Article 203 of Law 22/2009 concerning traffic and road transportation, aimed at reducing the density of traffic flow, minimizing accident rates in adolescents or since early, and reduce air pollution caused by motorized vehicles through populist healthy transportation, including Bikes to School, Walk to School, Bike to Work, and Walk to Work. The campaign was carried out based on police data which stated that school-age students accounted for the largest number of accidents and traffic congestion in Cimahi City. Objectiveity this campaign is to design a traffic safety campaign media early on through effective and efficient public transportation. The design of this data collection was using the Mix Method research method, which was conducting interviews with the Headquarters of the Cimahi Police Satlasa Task Force and Cimahi SMAN 1 students, also distributing questionnaires to Cimahi 1 High School students. The campaign program has not been maximally implemented, both in media and technical implementation, so that it has not been effective in reducing the level of traffic density and traffic accidents by students in Cimahi City.
Perancangan Buku Ilustrasi Pop Up Candi Hindu-Budha Di Jawa Tengah Sebagai Media Edukasi Alternatif (Studi Kasus pada Anak Kelas V Sekolah Dasar Negeri 159 Sekejati Bandung) Ricki Natali Jaya; Citra Kemala Putri; Sophia Purbasari
ArtComm Vol 2 No 02 (2019): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1691.277 KB) | DOI: 10.37278/artcomm.v2i02.229

Abstract

The knowledge of history is the study of incidents in the past. Therefore, the knowledge of history has many benefits, including: history can create a better future by taking lessons and experiences from the past. History can be studied if there are forms of heritage, such as a temples. The center of the temple in Indonesia is located in Central Java, the center of the Hindu-Buddhist temple. This region has the Borobudur Temple, which is best known by the people of Indonesia and foreign tourists, because Borobudur Temple is the largest Buddhist temple in the world. But many other temples are interesting to be known by the community, especially by elementary school children who start studying history in fifth grade elementary school. Learning history in schools requires a variety of learning methods, so that students are enthusiastic and do not get bored while learning in class. In overcoming the history of learning methods that are less diverse in fifth grade elementary school children in Bandung, pop-up books were chosen as a solution to this problem because, the use of pop-up book media is a new experience for many students at school. Data collection techniques carried out by interview and observation using mixed methods. The main media is a pop up book entitled "Myths and Legends of Temples in Indonesia - Hindu-Buddhist Temple Edition in Central Java". Accompanied by supporting media, namely: stickers, carrying bags, tumblers, fans, and clothes. The design was made to increase insight and introduction of Hindu-Buddhist temples in Central Java to fifth grade students in Bandung.
KOMUNIKASI NON VERBAL PADA POLA INTERAKSI BERKEBUTUHAN KHUSUS TUNAGANDA DI MASYARAKAT Ogy Mahendra; Kemal Pri Hutama; Venny Sevtiany; Ferry Darmawan
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (519 KB) | DOI: 10.37278/artcomm.v3i1.277

Abstract

This study aims to find out how to communicate a person with a hearing impairment (deaf and deaf) in the Memen figure. The communication made by Memen is the exchange of meanings and symbols so that they affect behavior change. You can communicate and do your daily activities well, despite the limitations you have. Memen can grasp the meaning of a symbol well by his mind. With the confidence that Memen has, Memen is also supported by the surrounding environment that influences the current character of Memen. This research uses qualitative research methods with case studies. Collection techniques used through interviews, observations and literature studies and theories used are symbolic interaction theories according to George Herbert Mead which will explain the Mind, Self and Society. The results of the study, Memen did not understand nonverbal languages officially, and he understood self-taught and assisted by residents in the surrounding environment.
ACEH BERDUKA (Analisis Program pemberitaan i-News TV malam) Hanafi .
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (372.692 KB) | DOI: 10.37278/artcomm.v3i1.278

Abstract

This research uses a critical discourse analysis method, from Fair Clough and the value of Islamic communication which not only analyzes the literature discourse but also describes the aspects of description, analysis, and interpretation of the overall coverage. The results of the study provide an explanation of the interpretation of the coverage of i-News TV evening, titled "Aceh Grieving" in the midst of media openness, especially private television programs that tend to be free, as well as the sentiment of media crews in manifesting their roles and functions in the public sphere. Several findings conclude, how the media construct the contents of the news, which shows to the people of Indonesia, that the MNC group, with i-News TV is a mass media that has social sensitivity and social responsibility (CSR) in Indonesia. The approaches taken by the media include: a) Economically and businessly; news content invites the public to care socially-economically, will be moved to channel material donations (money) voluntarily. Here later the MNC Group appears to be one of the names of national private media institutions which in reality are able to channel community social assistance funds to Aceh, b) Ideologically and Politically; to strengthen and posisitioining organizations like this for a mass media communication becomes potential and is expected later, indirectly, can reap political benefits and opportunities associated with moral support and engagement of political interests of the wider community, c) from a cultural approach; Aceh is culturally and historically the region where the people were first touched by the movement to spread Islam in the archipelago.
Strategi Bauran Pemasaran Dalam Mengokohkan Citra Merek Faisal Reza
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.224 KB) | DOI: 10.37278/artcomm.v3i1.279

Abstract

Demand for food and drink needs outside the home is increasing in relation to the activities of each human being. The business that can be done by culinary business is to provide good service quality so that customers feel satisfied and decide to come back to the restaurant. Imah Babaturan Coffee Shop is one of the restaurants in the city of Bandung which has a location that is not too strategic. The Imah Babesian Coffee Shop also has a relatively high price range of products and the community around the Imah Babesian Coffee Shop are mostly from the lower middle class. This research uses descriptive qualitative research methods. The method of data collection is done by interviews and observations which are expected to provide in-depth information so that the writer can obtain accurate information about the marketing mix strategy undertaken by Warung Kopi Imah Babaturan in strengthening brand image. The conclusion that can be drawn from this research is that if a business has its own uniqueness without having to position its products, an effort will be attached to its own image in the minds of consumers. Like the Warung Kopi Imah Babaturan, the historical uniqueness of the location and the product are more accepted by consumers
Perancangan Desain User Interface Aplikasi KABITA Untuk Menginformasikan Kuliner Street Food Kota Bandung Diwan Setiawan; Sri Wulandari
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (947.33 KB) | DOI: 10.37278/artcomm.v3i1.280

Abstract

Bandung is a city that has a variety of culinary, it makes this city as a culinary tourism destination that highly demanded by both domestic and foreign tourists. Based on data from the Department of Culture and Tourism of Bandung, Bandung has a legendary street food culinary that is highly favored by culinary enthusiasts who visit this city. Street food culinary is snacks that have been around for a long time with authentic flavors and stories behind, some of popular street food culinary are bandros, combro, colenak, ketan bakar, cireng ​​and others. The rapid development of culinary potential in this city has caused many new street foods that enriches culinary diversity in Bandung so that culinary enthusiasts need an information media contains of information about culinary in this city, especially authentic street food culinary which is starting to be hard to find. Through qualitative methods and data collection techniques by means of field studies such as observation, interviews and questionnaires, it is necessary to design an application-based information media. The final results of this research is user interface design for the media that informs Bandung street food culinary. Inspired by the word kabita which comes from Sundanese means tempted to taste food, was chosen as the name of the application that informs culinary street food in the city of Bandung that aims to facilitate culinary enthusiasts to get that information
Perancangan Sign System Dan Way Finding Di Stadion Si Jalak Harupat Kabupaten Bandung Sophia Purbasari; Mohamad Syaban Shodiqin
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1720.721 KB)

Abstract

Si Jalak Harupat Stadium is one of the international stadium in Bandung and as homebase of football club Persib Bandung. The stadium has media information such as sign systems and wayfindings that are not effective and not really helping in ensuring order and safety of supporters when watching the game in stadium. Many supporters are difficult to find the location of the facilities in the stadium. Furthermore, supporters are also not well ordered when queuing up tickets or occupy a seat that does not match with the seat number on teh tiket. Therefore, it is necessary to design a dear and informative sign systems and wayfindings that can make supporters more well ordered and ensure their savety when theyre in the stadium. The design of sign systems and wayfinding are using a strategy message with artistic and communication approach. The creative strategy with visual approach is using symbol form in accordance with Si Jalak Harupat Stadium, the selection of fonts and colors on the sign system and wayfinding design adjusted and adapted from the colors that already used in the stadium building. For supporting media of sign system and wayfinding design, there is a direction map plan that designed as anaddition information media that can help the supporter to find the direction more dearly. These sign systems and wayfinding design are expected to provide solutions in creating order and safety supporter in Si Jalak Harupat Stadium that accordance with FIFA the international football stadium rules.
Analisis Framing Pada KOMPAS.COM Dam REPUBLIKA Online Mengenai Pembakaran Bendera Berkalimat Tauhid Nugraha Sugiarta; Duw Ruta
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (481.188 KB)

Abstract

Basically mass media is a place to construct reality. The construction of reality done by the media can result in the act of emphasizing or eliminating certain parts of the reality. The decision to do certain act is based on the perspective and the ideology adopted by each media. Therefore, among one media and the others there must be differences in packaging the news. The study aims to find out how the framing was done by Kompas.com and Republika Online in reporting the burning of a flag which has tawhid phrases written on it, in Garut. The method used to conduct the study is the qualitative research methods, with the constructionist paradigm, and used the Robert N. Entman’s framing analysis approach. Based on the results of the study, it can be concluded that Kompas.com views the issue of the burning of flag in Garut as an issue exploited by certain parties to lead public opinion by spreading flag burning video on the social media. While Republika Online defines the burned flag in garut is a HTI’s flag. Kompas.com appoints those who deployed flag burning issue as the cause of the problem, while Republika Online appoints the flag carrier as the cause of the problem. In connection to Kompas.com’s moral judgment, they highlight the fact that the viral flag burning video has been edited, while Republika Online mentions the flag carrier as an infiltrator. Both media suggest a legal settlement.
Tingkat Kepemimpinan Efektif Pada Mahasiswa Program Studi Aakuntansi Angkatan 2017 Universitas Informatika dan Bisnis Indonesia Rachmawati Windyaningrum
ArtComm Vol 3 No 1 (2020): ArtComm
Publisher : Universitas Informatika dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (635.47 KB) | DOI: 10.37278/artcomm.v3i1.283

Abstract

Leadership becomes an important value that must be possessed by every student. Students as agents of change, are not only able to provide critical thinking, but must also be accompanied by a responsible attitude, able to achieve goals, and overcome changes and make the right decisions. The University of Informatics and Business of Indonesia (UNIBI) has the uniqueness to equip students as prospective scholars who are leaders and think globally through the provision of global leadership courses. This study aims to measure the level of effective leadership of UNIBI Accounting Study Program students based on aspects of basic style of leadership and effective style. This research method uses a quantitative approach with the survey method of leadership measurement of William J. Reddin, to 15 students of the 2017 Accounting Study Program who are the research population. The population was chosen based on the sampling quota, which is the total number of students taking Global Leadership classes. The results of research based on aspects of basic style leadership found 66.6% of students have a high orientation to the task or job and high on relationships. Aspects of effective leadership as many as 73% of students have more effective leadership skills. Conclusions the basic level of student leadership is high and effective leadership is very high.

Page 5 of 13 | Total Record : 121