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ArtComm : Jurnal Komunikasi dan Desain

ArtComm
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Published by Universitas Informatika dan Bisnis Indonesia

ISSN : 25980408 EISSN : 25975188 DOI : https://doi.org/10.37278

Core Subject : Humanities, Education, Art, Social,

Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

Jurnal ArtComm : Jurnal Komunikasi dan Desain sebagai media untuk mempublikasikan tulisan ilmiah: hasil penelitian, hasil pemikiran (gagasan konseptual), hasil perancangan Desain, Desain Komunikasi Visual, Seni Rupa, Ilmu Komunikasi, Studi Media, Komunikasi Massa dan Jurnalisme, Strategi Komunikasi, New Media, dan Budaya

Arjuna Subject : Seni dan Humaniora - Seni Visual dan Seni Pertunjukan

Articles 121 Documents

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Perancangan Booklet Mengenai Program Periksa Payudarasendiri (Sadari) Sebagai Media Kampanye Untuk Pelajar Remaja Putri Sekolah Menengah Pertama Di Kota Bandung Sophia Purbasari; Erina Septiannisaa
ArtComm Vol 3 No 2 (2020): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

Periksa payudara sendiri (SADARI) merupakan metode deteksi dini untuk mengetahui gejala kanker payudara. Sampai saat ini, kasus kanker payudara merupakan kasus kedua terbesar di Negara Indonesia, terutama di Kota Bandung. Kanker payudara menjadi kasus kanker yang paling beresiko bagi wanita. Sebagai seorang wanita dari seorang remaja putri menjadi seorang wanita, banyak hal penting yang harus diperhatikan mengenai kesehatan dan perkembangan. Oleh karena itu, metode deteksi dini periksa payudara sendiri (SADARI) menjadi salah satu metode yang paling aman untuk dilakukan sejak dini, implementasi metode inipun perlu dilakukan saat usia remaja, yaitu saat mulai terjadinya perkembangan secara fisik. Dalam mengatasi kanker payudara sejak dini pada remaja putri di Kota Bandung, Organisasi Yayasan Kanker Indonesia mengadakan sosialisasi kampanye cegah kanker payudara dengan periksa payudara sendiri (SADARI) melalui media buku infografis atau booklet sebagai solusi atas masalah tersebut. Perancangan buku infografis atau booklet ini memberikan informasi mengenai kanker payudara, gejala, faktor dan resiko, terutama langkah-langkah metode periksa payudara sendiri (SADARI), media inipun dirancang menyesuaikan kebutuhan dari remaja putri sebagai pengetahuan dasar akan kesehatan payudara.

Perancangan Infografis Animasi “Ayo Cuci Tangan” Sebagai Upaya Pencegahan Penyebaran Covid -19 Untuk Anak Usia 9 – 13 Tahun Di Kota Bandung Oleh Dinas Kesehatan Kota Bandung Nichi Hana Karlina; Windy Juliani
ArtComm Vol 3 No 2 (2020): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

At the end of 2019, many countries including Indonesia were hit by the COVID-19 pandemic caused by the corona virus. The Ministry of Health, especially the Bandung City Health Office, has recommended several efforts that can be made by the community to avoid the transmission of the corona virus, one of which is washing hands. Good and correct hand washing behavior for children is still lacking, because many media information about hand washing still focus on adults so that it is less effective for children. Seeing the tendency of children to learn and how to get information at this time using digital media, an animated infographic was designed on the steps for washing hands specifically for children especially for children 9-13 years. This type of research is a qualitative research. The data of this research are qualitative data so that the data are in a substantive category which is then interpreted with references to scientific references. With the creation of animated infographics, it is hoped that children will be more interested and easier to understand the information on good and correct handwashing steps, and the information conveyed in this information media can be applied in everyday life.

Gaya Skandinavia Pada Ilustrasi Flora Marimekko Citra Kemala Putri
ArtComm Vol 4 No 1 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

The Scandinavian style is one of the styles that has big influence on the development of interior design, product and visual in the world. The Scandinavian style is influenced by several things including folk culture, as well as local and international historical events. Marimekko is a Finnish and Scandinavian-style pioneered company that was founded in 1951.By today, Marimekko has produced thousands of illustrations which are used as patterns on dresses, home furnishings, etc. The objects those Marimekko's illustrations usually used such as geometric, abstract and floral objects. This study is analizing the influence of the Scandinavian style on the floral illustrations of Marimekko’s pattern illustrations. The case of this study are several Marimekko illustrations entitled "Unikko (Poppy)" and "Maalaisruusuu (Country Roses)" by Maija Isola in 1964, "Ajusko" by Annika Rimala in 1968, "Kuuma (Hot)" by Fujiwo Ishimoto in 1978, “Kylmankukka (Pasque Flower)” by Aino-Maija Metsoia in 2008, “Oodi (Ode)” by Teija Puranen in 2012, and “Hyma (Frost)” by Aino Maija Metsola in 2019 This study uses qualitative method which is supported by various data sources. The results of this study reveal that the way of depicting the illustrations use Naturalist Perspective Momentopname visual language (NPM) dominantly and they contain Scandinavian illustration characteristics. The illustrations used in the Marimekko patterns show a strong character and identity, not only as a brand, but also as cultural identity whch are geographical and communal folk tradition identity.

KONTRUKSI REALITAS SOSIAL PADA IKLAN KAMPANYE DIESEL: BE A FOLLOWER Sophia Purbasari
ArtComm Vol 4 No 1 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

This research aims to analyze the socio-cultural construction of reality on commercial products of Brand Diesel with their campaign commercial ads series Diesel:Be A Follower. Social and cultural construction of the products seen as a sign, as well as sign language as verbal, so businesses advertising media construct social and cultural meanings inherent in a sign that structured products in the minds of consumers. Using a qualitative approach, data collected through the recording commercials advertising television. The study uses a review semiotics Barthes as a method for analyzing the layers of meaning as a sign of reality (reality of denotation, connotation and myth). The results showed that the advertisers have done a variety of ways persuasive to lead the consumer to use the product promoted, so that the function of advertising is done by the manufacturer does not emphasize on functionality or usability of the product but the social-cultural function is constructed, how to be a sign of the structure, and natural as well as the language used in the communication. Advertising messages has become a socio-cultural meanings of consumption for consumers who then applied these meanings to the social and cultural life as a natural thing

Peranan Akun Twitter @Txtdaripemerintah Sebagai Ruang Publik Bagi Masyarakat Dalam Perspektif Komunikasi Di Media Sosial Shinta Hartini Putri; Leoni Oktavia Maharani
ArtComm Vol 4 No 1 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

New media, especially social media, are often used by various levels of society, because social media is not only a channel of information or a means of entertainment, but more than that social media is a public space that allows people to know, give opinions, correct and criticize all forms of information development or issues that occurred. One of the social media that has become a public space is Twitter, in this study, in particular, the Twitter account @txtaripemerintah. The account is a base that accommodates and uploads all forms of information in the form of news and statements from the government from online news portals. The @txtdaripemerintah account carries out its function as a public space so that the public can find out, correct and express their opinions regarding current issues. This study uses descriptive qualitative research methods, with primary data collection techniques through observation through the twitter account @txt from the government, while secondary data uses library research, journals, and internet sources. The output of this research will be published in the Artcomm Online Journal, Faculty of Communication and Design, UNIBI. The target of research results is expected to be the completeness and analysis of data in the research environment.

Pengaruh Budaya Organisasi Terhadap Kinerja Organisasi Faisal Reza; Ira Valentina Silalahi
ArtComm Vol 4 No 1 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

Organizational culture is one of the most important constructs in management research. The purpose of this exploratory study is to determine the impact of organizational culture on organizational performance in order to find out how organizational culture helps in improving organizational performance. This study uses a descriptive approach by examining the results of several existing empirical studies. The findings indicate that all cultural dimensions influence different perspectives of organizational performance. Other studies reveal that organizational culture has an influence on company performance in terms of stability, competitiveness and performance orientation. Organizational culture has a profound impact on organizational processes, employees and their performance. The same research shows that if employees are committed and have the same norms, it can improve performance to achieve overall organizational goals. Leaders are recommended to develop a strong culture in the organization to improve employee and organizational performance. For this reason, this article will examine, based on empirical research, the relationship between culture and organizational performance.

Perancangan Buku Saku Tentang Kesehatan Pertumbuhan Gigi Susu Dan Gigi Tetap Oleh Poli Gigi Puskesmas Ibun Untuk Orang Tua Yang Memiliki Anak Usia 1-10 Tahun Di Kabupaten Bandung Banon Gilang Muhamad Kali Ichsan; Alzena Ayu Lestarie
ArtComm Vol 4 No 2 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

Maintaining teeth's health is also important besides the body's health. Treating children teeth, being most important factor. Children dental health are really important for their growth. According Stella Listyani, teeth persistency are the main problem that mostly face with, especially on elementary school. Based on the background, so we're knowing that the formulation of the problem is how the design of the pocket's book about dental growth on deciduous teeth and permanent teeth of Dental Clinic on Puskesmas Ibun for The Parents who Has Children aged 1-10 on Kabupaten Bandung. This paper using mixed method. For overcame this problem, the pocket book were made for educating children added with illustration. Primary pocket of this book "Did you know what is deciduous teeth and permanent teeth?" On this book, including information about the growth on deciduous teeth and permanent tooth and how to take care of it. Design were made to made the parents who has children age around 1-10 aware about the growth on deciduous teeth and permanent tooth.

STRATEGI KOMUNIKASI PEMASARAN JASA FOTOGRAFI Yanuar Ilham; Nugraha Sugiarta; Oky Mauludya Sudradjat
ArtComm Vol 4 No 2 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

This research is titled Marketing Communication Strategy Photography services (case study of Personal Selling communication Model in maintaining the Wedding photography product line in Pixto Creative Studio in Bandung). This research explains the personal selling communication strategy and the competing strategy of photography services at Pixto Creative as part of the Integrated marketing communication mix and the service marketing mix that will be used as a reference for Pixto Creative to enhance communication tools to promote potential customers. The purpose of this research is to know the steps of personal selling communication, to know the advantages and disadvantages of personal selling communication, to know the steps to develop a competitive strategy of services, to know the marketing mix of services, and to know the main factors in maintaining the wedding photography product line of Pixto Creative. The research uses qualitative research methods with a case study approach, paradigm Research is constructivism where the personal selling communication done by Pixto Creative is the result of construction built by Pixto Creative so consumers will naturally receive such communications as part of reality. The data collection techniques in this study are documentation, interviews, and observations. The results of this research are the personal selling Pixto Creative steps include finding potential customers (prospecting) and qualifying, Pre-approach, presentations and demonstrations,

PENGGUNAAN MEDIA SOSIAL TWITTER @TXTDARI PEMERINTAH SEBAGAI SALURAN PENYEBARAN BERITA DALAM MEMBENTUK OPINI PUBLIK Shinta Hartini Putri; Leoni Oktavia Maharani
ArtComm Vol 4 No 2 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

Nowadays, the use of social media is increasing along with the development of information and communication technology. Social media as a form of new media presence brings many changes and impacts on people's social life, and even affects the effectiveness of the dissemination of news from the mass media. When viewed further, social media is now not only a means of socializing and seeking entertainment, but more than that social media is a public space that allows the public to know, give opinions, correct and criticize all forms of information or issues that occur around them so that they can be created. a public opinion. In this study, one of the Twitter social media accounts, @txtdarigovernment, will be analyzed which is considered to have an influence on the effectiveness in the dissemination of political news and the formation of public opinion. To sharpen the research, this research will refer to the factors that trigger public opinion according to Hennesy. This study uses descriptive qualitative research methods, with primary data collection techniques through observation through the Twitter account @txtdaripemerintah, while secondary data uses library research, journals, and internet sources. The output of this research will be published in the Artcomm Online Journal of the UNIBI Faculty of Communication and Design. The target of research results is expected to be able to complete and analyze data in the research environment or equivalent to level 5.

ANALISA SEMIOTIKA SOSIAL VISUAL PADA IKLAN DENIM DIESEL “BE STUPID” Sophia Purbasari
ArtComm Vol 4 No 2 (2021): Artcomm
Publisher : Universitas Informatika dan Bisnis Indonesia

Visual communication, especially advertising, must be multi-faceted and multidimensional in order to gain positive attention and response from the community. The ads must have a visual narrative composed of visual elements having their own meaning and forming the overall meaning for the visual narrative, both verbal or non-verbal. Visual narrative structure of the ads can be described and exposed through the decomposition of visual social semiotic interpretation seen from the relationship of visual elements in it so that it can be understood how the meaning is formed and the communication process between the messenger is the creator of the ad and the audience can happen. The objectives of the study were to analyze the embedded meanings of visual images in Diesel print ads campaign: “Be Stupid”. The approach of this study was a qualitative descriptive one by using grounded theory method. The visual social semiotic analyzed by using the descriptive framework of visual grammar proposed by Kress and Leeuwen (2006). This study revealed that the visual images embedded three visual meanings, namely representation, interactive and composition meaning, and the analysis of the visual messages.The result of this research are.

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Aggi Panigoro S.

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Aggi Panigoro S.

Contact Email lppm@unibi.ac.id

Phone +628986687080

Journal Mail Official jurnal.artcomm@unibi.ac.id

Editorial Address Jl Soekarno Hatta No. 643, Kota Bandung

Location Kota bandung, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Aggi Panigoro S.

Contact Email
lppm@unibi.ac.id

Phone
+628986687080

Journal Mail Official
jurnal.artcomm@unibi.ac.id

Editorial Address
Jl Soekarno Hatta No. 643, Kota Bandung

Location
Kota bandung,

Jawa barat

INDONESIA