Jurnal Ilmu Manajemen & Ekonomika
JIME is a peer-reviewed journal published by INDONESIA BANKING SCHOOL. The journal main aim is to provide an outlet for publishing scholarly research articles which emphasizes the contribution and managerial implication of the findings. JIME invites manuscripts on various topics in banking, business and management. The topic area includes, but not limited to, functional areas of marketing management, finance management, strategic management, operation management, human resource management, e-business, knowledge management, management accounting, management information system, international business, business economics, business ethics and entrepreneurship. JIME accepts articles in any business related subjects and any research methodology that meet the standards established for publication in the journal. The journal’s purpose is to channel communication between its contributors and audiences, which may consist of academicians, graduate students, practitioners, policy makers and others interested in business research.
Articles
114 Documents
The Influence of Store Image, Service Quality, Private Label Brand Image, Perceived Risk, and Price Consciousness on Purchase Intention
Meta Andriani
Jurnal Ilmu Manajemen & Ekonomika Vol 9, No 1 (2016): Jurnal Ilmu Manajemen & Ekonomika Vol. 9, No. 1, December 2016
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v9i1.18
Previous study found supporting evidence of several factors affecting purchase intention in retail environment. However, there is still few that focus on the private label brand (PLB) despite of the importance of the products for the convinience store business. This study aims to find the direct effects of store image and service quality on brand image and purchase intention for a private label brand (PLB) in the context of convinience store. In addition, it also aims to confirm the factors that directly influence purchase intention of consumers. Two hundred and seven respondents were investigated using nonprobability sampling technique (purposive sampling). The analyses emploted Structural Equation Modelling techniques and results indicate that store the image and private label brand image has a direct positive impact on purchase intention. The findings also confirmed that service quality has a direct positive effect on private label brand (PLB) image. Surprisingly, service quality has no direct influence on purchase intention, but have indirect influence through private label brand (PLB) image.
Effect of leadership style, work environment and financial compensation on employee performance (study at PT Bank X area, South Jakarta)
Aziz Setyawan;
Wasi Bagasworo
Jurnal Ilmu Manajemen & Ekonomika Vol 11, No 1 (2018): Jurnal Ilmu Manajemen dan Ekonomika, Vol. 11, No.1, December 2018
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v11i1.101
Indonesian banking conditions are currently growing rapidly, in line with the development of the Indonesian economy and era. This is reflected by the level of profit which is quite good in line withthe improving level of banking efficiency and strong banking capital. This study aims to analyze the performance of permanent employees at Bank X Area South Jakarta. This study uses variables of leadership style, work environment, and financial compensation to analyze the effect on employee performance. Data collection method used in this research is primary data by distributing questionnaire to Bank X Area South Jakarta permanent employee. Data collected by 100 respondents by using the Structural Equation Modeling (SEM) analysis. The summary of the result from this research are: 1) Leadership Style does not have a positive and significant influence on employee performance, 2) Work Environment has a negative effect on employee performance, 3) Financial Compensation have a positive and significant effect on employee performance at PT Bank X Area South Jakarta.
Effects of Compensation, Training and Development, and Supervisor Support Toward Organizational Commitment of Multigeneration Employees in a Public Sector Organization in Indonesia
Nurul Hanifah;
Muhammad Irfan Syaebani
Jurnal Ilmu Manajemen & Ekonomika Vol 8, No 2 (2016): Jurnal Ilmu Manajemen & Ekonomika Vol. 8, No. 2, June 2016
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v8i2.7
This research aims to examine effect of compensation, training and development, and supervisor support toward organizational commitment of Generation X and Y workforce in State Comptroller Agency (BPKP - Badan Pengawas Keuangan dan Pembangunan). Sample for this research is 110 Gen X workers and 52 Gen Y workers in deputies’ office of Central BPKP in Jakarta. This research indicates that training and development has positive influence on organizational commitment on both Gen X and Gen Y workers. However, research finding is unable to show the difference effect of compensation, training and development, and supervisor support toward organizational commitment between Gen X and Gen Y workers. Thus, the effect of independent variables toward dependent variables is indifferent for both generations and the implication of this research is discussed.
PERAN SERVICE QUALITY DAN LOYALTY PROGRAM SEBAGAI PEMBENTUK LOYALITAS NASABAH
Whony Rofianto;
Brilyan Wicaksono;
Rachdiaz Judha D
Jurnal Ilmu Manajemen & Ekonomika Vol 8, No 1 (2015): Jurnal Ilmu Manajemen & Ekonomika, Vol. 8, No.1, December 2015
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v8i1.92
Kebanyakan bisnis seperti bisnis ritel melaksanakan program loyalitas untuk meningkatkan kepuasan pelanggan mereka dan mencegah pelanggan mereka berpindah ke pesaing mereka. Namun, keberhasilan program ini tidak dibuktikan. Muncul masalah bahwa loyalitas program yang dibuat oleh Bank tidak berhasil menciptakan kesetiaan. Mekanisme loyalitas ini tidak menciptakan kesetiaan kepada satu supermarket karena pelanggan milik lebih dari satu program loyalty supermarket untuk mendapatkan harga spesial dan promosi.Dengan demikian, penelitian ini ditujukan untuk menyelidiki hubungan antara loyalty program, kepuasan pelanggan dan loyalitas pelanggan di industri perbankan. Temuan menunjukkan bahwa ada hubungan yang positif signifikan dan negatif antara loyalitas program, kepuasan pelanggan dan loyalitas pelanggan.Temuan mengkonfirmasi bahwa Loyalitas Program tidak serta merta menumbuhkan loyalitas pelanggan karena untuk mendapatkan poin di loyalty program cukup sulit sehingga konsumen merasa dipersulit untuk mendapatkan hadiah. Implikasi-implikasi dari temuan akan dibahas pada penelitian ini.Keywords: loyalty program, perceived value, customer satisfaction, customer loyalty, service quality
How Effective is FYP (ForYouPage) Campaign for Business Contents on in Indonesia?
Adha Faubya Hasanah;
Liza Agustina Maureen Nelloh;
Sasotya Pratama
Jurnal Ilmu Manajemen & Ekonomika Vol 14, No 2 (2022): Jurnal Ilmu Manajemen dan Ekonomika, Vol. 14, No.2 Juni 2022
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v14i2.274
TikTok has gaining popularity in Indonesia recently and many of the businesses in Indonesia use this platform to communicate their value proposition. Hence, the previous studies about Technology of Acceptance Model has been tested in many settings, but still limited to this effectiveness of the platform especially the campaign of ForYouPage (FYP) for business contents in Indonesia. Some evident shows that in some business contents, customers find it low engagement and interaction between company and users. Therefore, In order to test the effectiveness of FYP business content in Indonesia, we applied purchase intention from users in the perspectives of perceived usefulness and perceived playfulness. The questionnaires have been distributed to 100 TikTok users all over Indonesia. The method of analysis is SEM-PLS with SmartPLS v3.27 to test the hypotheses. The results show that perceived usefulness and perceived playfulness are significant to increase purchase intention of FYP business contents. This study recommends the business entities to explore more about the short video contents to be more engaging, entertaining, eye-catching, and educating to create more purchase intention among users of FYP business contents.
Probing Into E-commerce Logistics: A Strategic Growth Option of Serbada Company
Andrian Indramawan;
Jacob Donald Tan;
John Tampil Purba
Jurnal Ilmu Manajemen & Ekonomika Vol 10, No 2 (2018): Jurnal Ilmu Manajemen & Ekonomika, Vol. 10, No.2, June 2018
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v10i2.79
E-commerce marketplace is prominent in today ‘s society era of buying and selling products without having to leave the doorsteps. One important stakeholder group involved in the process of e-commerce is logistics. Logistic companies facilitate the delivery from one destination to another with punctuality and security of the products keys in establishing trust between the buyer, seller, and the e-commerce hubs. Hence by means of participant observation, this case study research investigates the key success factors of how an e-commerce firm manages its collaborations with logistic partners, as well as how the firm utilizes its strengths and opportunities take advantage of the market while minimizing its weaknesses and threats. The researchers used Business Model Canvas and TOWS in their analytical process
Millennial Generation Purchasing Behavior in Kupang: Tenun Ikat NTT
Maria Augustin Lopes Amaral
Jurnal Ilmu Manajemen & Ekonomika Vol 11, No 2 (2019): Jurnal Ilmu Manajemen dan Ekonomika, Vol. 11, No.2, June 2019
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v11i2.144
Tenun Ikat NTT as traditional apparel hasn't attracted the youth market yet especially millennial genera-tion. The millennial generation is a potential market that profitable for Tenun Ikat NTT industry. This re-search tries to answer the questions about attitude and repurchase intention of the millennial generation to buy Tenun Ikat NTT. The author predicts positive attitude and positive norm subjective effect repurchase intention of millennial generation toward Tenun Ikat NTT. This research uses a non-random sampling method (convenience sampling) in order to collect data. One hundred ten young people in Kupang were used as respondents (born in 1982-2000). Data were collected using a questionnaire (google form). This study uses SEM analyze to test the data. The result suggested model fully conforms to theory reasoned ac-tion, attitude and subjective norm had effect toward repurchase intention, fashion involvement and product personality had an effect toward attitude. The study result could be taken to count any policies that link all of the characteristics used in this study.
Visual eWOM Usefulness and Credibility: The Antecedents and Consequences
Whony Rofianto;
Desta Atasyah Kornelys;
Muhammad Rifkhansyah
Jurnal Ilmu Manajemen & Ekonomika Vol 9, No 2 (2017): Jurnal Ilmu Manajemen & Ekonomika Vol. 9, No. 2, June 2017
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v9i2.45
Nowadays the practice of spreading and utilizing eWOM increasingly prevalent. A lot of examination on eWOM effectiveness has been done, but it is still fragmented and overlook the potential of Visual eWom (VeWOM). Departing from the electronic word-of-mouth communication framework this research attempts to provide empirical evidence on the eWOM credibility-forming aspect and its implications toward eWOM adoption rate in the context of VeWOM video "unboxing". This research was conducted by a descriptive-explanatory approach using primary data, collected through a cross-sectional online survey. The hypothesis testing is performed by analyzing structural model estimation result through Structural Equation Modeling (SEM) approach on 105 sample data of YouTube video-sharing site viewers. The proposed structural model involves three exogenous variables and three endogenous variables. The estimation results of the structural model indicate that VeWOM argument quality has a positive impact on VeWOM usefulness. Meanwhile, communicator expertise and trustworthiness proved to encourage the formation of VeWOM credibility. On the other hand, this study also proved the positive impact of VeWOM credibility on VeWOM adoption, however, the positive effect of VeWOM usefulness on VeWOM adoption was not proven in this study
The Role of Work Motivation and Job Satisfaction in Creating Employee Performance (Study on Permanent Lecturers of STIE Indonesia Banking School)
Santi Rimadias;
Ossi Ferli;
Fajar Hertingkir
Jurnal Ilmu Manajemen & Ekonomika Vol 9, No 1 (2016): Jurnal Ilmu Manajemen & Ekonomika Vol. 9, No. 1, December 2016
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v9i1.17
This research aims to determine the role of work motivation (intrinsic and extrinsic factors) and job satisfaction as an employee performance maker on STIE Indonesia Banking School permanent lecturers. The population in this study were all STIE Indonesia Banking School permanent lecturers in 2015. We conducted a survey and the respondents was taken from STIE Indonesia Banking School permanent lecturers for 31 respondents. We used questionnaire method to collect information from the respondents. Data were analyzed using Partial Least Square (PLS) with Smart PLS 3.0 software. The results showed that intrinsic factors and extrinsic factors has a positive effect on job satisfaction, furthermore intrinsic factors has a positive effect on employee performance. Whereas extrinsic factors and job satisfaction has no effect on employee performance.
Peningkatan Kepuasan Mahasiswa Melalui Kualitas Jasa Pendidikan: Studi Pada Mahasiswa di STIE Indonesia Banking School
Wasi Bagasworo;
Santi Rimadias
Jurnal Ilmu Manajemen & Ekonomika Vol 6, No 2 (2014): Jurnal Ilmu Manajemen dan Ekonomika, Volume 6 No. 2, Juni 2014
Publisher : Indonesia Banking School
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DOI: 10.35384/jime.v6i2.138
This research discusses the service quality through service performance affect customer satisfaction at STIE Indonesia Banking School (IBS). In this study, the variable of the service performance is measured through three dimensions: interaction quality, environmentalquality and quality of results. Each of these dimensions will be partially tested on how it affects customer satisfaction. In addition, this study also wanted to know which the most influential dimension to customer satisfaction. The research sample was 214 students who studied at least one year in STIE Indonesia Banking School. The observations will be analyzed using the Statistical Product and Service Solutions (SPSS). The results from the study showed that the three dimension of service performance have a strong significant effect on customer satisfaction