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Agribusiness Journal

AJ
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Published by Universitas Sembilanbelas November Kolaka

ISSN : 2548379X EISSN : 25482211 DOI : https://doi.org/10.31327/aj

Core Subject : Agriculture,

Agriculture, Biological Sciences & Forestry

Agribusiness Journal is oriented to reguler publishing of research in the areas of Agribusiness. Scope : Agribusiness, Agricultural Commodity Marketing, Agricultural Extension and Communication, Agricultural Production and Development, Agricultural Institutions and Finance, Agricultural Commodity Entrepreneurship, Agricultural Economics, Agricultural Commodity and Plantation Agribusiness Performance.

Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)

Articles 108 Documents

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ANALYSIS OF THE SUPPLY CHAIN OF CAYENNE PEPPER IN SOUTH SULAWESI Sri Hardianti Rosadi; Fitry Purnamasari; Hasnah Hasnah
Agribusiness Journal Vol 4, No 1 (2021): Agribussines Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

This study aims analyzing supplay chain maps and activities in the cayenne pepper inSouth Sulawesi. This research was conducted in Enrekang Regency with the number ofrespondents as many as 5 farmers and traders. This study uses the is qualitativeresearch with naturalistic research methods which are natural research. The resultsshowed that Supply chain mechanism for cayenne pepper in South Sulawesi, startingfrom the flow of products from farmers, village collectors, wholesalers, inter-islandtraders to retailers. The flow of information on the supply chain of cayenne pepper iswell integrated between actors in the supply chain, while the flow of money occurs inaccordance with the agreement of actors in the supply chain. And Supply chain activitiesconsist of two actors in the supply chain, namely the main and supporting actors. Themain actors consist of farmers, village collectors, wholesalers, inter-city traders andretailers. Meanwhile, the supporting actors consist of agricultural extension agents,farmer groups, the Agriculture Service, Agribusiness Sub-Terminal, farmer shops, farmlaborers, inter-island traders, and consumers.

Marketing Channel Analysis in an Effort to Develop the Potential of Bananas in Pinrang Regency Raissa Dina Paridy; Masitah Masitah; Doddy Ismunandar Bahari
Agribusiness Journal Vol 3, No 2 (2020): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Banana is one of the agriculture that has bright prospects in both the domestic and export markets, but banana farmers do not understand the potential of this banana. Therefore, a system is needed so that farmers know about the banana prospects. In marketing, until now there are still some discussions about the marketing patterns used are still quite long from farmers to consumers, increasing marketing costs incurred, marketing large margins, the benefits of each marketing institution and marketing of banana assistance. It dramatically affects the marketing of bananas in Pinrang Regency. The purpose of this study was to analyze the marketing patterns of Kepok bananas in Pinrang Regency. Determination of the sample in a study involving banana farmers, collector traders, wholesalers and retailers using the snow-balling method, samples related to all that was questioned, with the sample calculation were 30 banana farmers and 7 traders. The analytical method uses descriptive qualitative (quantitative) and quantitative (margin calculation) analysis. The results of this study indicate that farmers market their banana through two marketing channels in Pinrang Regency. There are two marketing channels, 1st channel is Farmer to Consumer, 2nd channel is Farmer to Collector Trader then to Retailer Trader and ends in Consumer. The involved marketing institutions require costs to operate marketing functions such as loading costs, transportation costs, fees, consumption and so forth.

Women's Empowerment Strategy Through Utilization of Yards as a Food Source Nurhaeda Nurhaeda; Fitri Indahyani; Adriana K
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

This study aims to identify and analyze the internal factors which are the strengths and weaknesses as well as the external factors which are the main opportunities and threats and analyze and determine the appropriate strategies to be applied to empower women in supporting the food security of the communities. households. This research was designed using a survey method to collect data from the research objects, namely women members of the Women Farmers Group (KWT). The data obtained was then analyzed using a SWOT analysis to determine the empowerment model that would be applied in the form of activities aimed at using the yard to support household food security. The results of the identification of internal (strengths and weaknesses) and external (opportunities and threats) factors for the main factor of strength is the existence of good irrigation facilities and the main factor of weakness is the resulting product is not not sustainable. The most favorable opportunity factor is the market demand which continues to increase and the most influential threat factor is the limited availability of organic fertilizers and the ever fluctuating prices. The strategy of empowering women through the use of workcamps to support household food security which is the result of determining the right strategy is carried out from the results of the SWOT analysis based on the SWOT matrix increase and s Strive to use existing strengths, especially the power to have good irrigation facilities so that production can continue. The results of recommendations based on the SWOT matrix optimize the workforce and improve the quality of KWT members by following technological developments and government policies to produce maximum and quality output.

AGROINDUSTRY DEVELOPMENT STRATEGY IN KEFAMENANU CITY (CASE STUDY ON SULARSO CRIPS BUSINESS) Adriana Banunaek; Umbu Joka; Simon Juan Kune
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

The research on chips business aims to determine the strategy for developing chips (banana and cassava) business in Kefamenanu City. Data analysis method used in this research is descriptive qualitative analysis method, income analysis, SWOT analysis. The sample is the owner of his own business, namely Uncle Sularso. The results showed that the coordinates of 0.16 ; 0.66 were in quadrant I, meaning that the chips (banana and cassava) business was very good to be developed by taking advantage of opportunities and strengths to minimize threats and weaknesses. Through the SWOT matrix obtained 7 strategies in the chips business (bananas and sweet potatoes) that need to be applied in the business, namely improving product quality, increasing production, innovating products, increasing capital, recruiting workers and conducting business licensing in order to obtain business capital and can increase business for develop.

Technology Acceptance Model (TAM) as Factors of Online Vegetable Purchasing Decision Avivah Rahmaningtyas; Nanang Kusuma Mawardi; Ignatius Suprih Sudrajat
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

The growth of e-commerce and vegetable consumption become a good opportunities for vegetable sellers to expand their business online. Understanding how consumers perceive the two elements of TAM is important as it will help vegetable sellers formulate a strategy that applies specifically to their online store. In this study, Structural Equation Modeling - Partial Least Squares (SEM-PLS) is used to analyze the data. The independent variables in this study were perceived usefulness (PU) and perceived ease of use (PEOU), meanwhile the dependent variable was purchase decision (KP). This study have met the criteria of validity and reliability. The result of this research is two component of TAM significantly affecting vegetable purchasing decision in online stores. Using significance level at 0.05, t-statistic for PEOU is 3,627 which is greater than 1.960, meanwhile t-statistic for PU is 5,394 which is greater than 1.960. The owner business of vegetable in online store should develop their platform to help consumer feel more convenient and efficient while purchasing the product online.

Sustainability Analysis of Oil Palm Business (Elaeis Guineensis) In District Of Sebatik, Nunukan Regency, North Kalimantan, Indonesia Etty Wahyuni; Khaerunnisa Khaerunnisa; Marlina Marlina
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Palm oil is one of the most strategic commodities because it is exports and has a high selling value so that it can improve the economy regions and reduce poverty. Smallholder oil palm plantations as part of the palm oil agribusiness supply chain which is slowly being required to implement aspects continuity. This study aims to analyze the sustainability status of farming palm oil based on index assessment using the Rapfish method through Multidimensional Scaling (MDS) approach. Multidimensional analysis of MDS used are ecological, economic, social, technological and institutional dimensions as the aspects studied in this research. This research was conducted in Sebatik District, North Kalimantan, Indonesia. The data used are primary and secondary data. Primary data obtained from interviews with farmers while secondary data was obtained from the statistical center, plantation service and supporting literature in this research. Respondents in this study were farmers who were selected through quota sampling have certain criteria totaling 50 respondents. The results of analysis for multidimensional index of oil palm sustainability in Sebatik District is 51.01 including in the moderately sustainable category. While the results of the analysis of the sustainability index for five dimensions are 76.57 (ecological), 50.63 (economic), 24.03 (social), 37.12 (technology), 63.49 (institutional). The entirety of each entry dimension includes in the category of “sufficiently sustainable” except for the social and technological dimensions with category "less sustainable". Sustainability of oil palm farming in each dimension have different sustainability indices so that a different policy is needed to evaluate the sustainability of oil palm farming in Sebatik District, North Kalimantan, Indonesia.

Characteristic of Edelweiss Park Agrotourism Visitorsm in the Covid-19 Pandemic Time I Gede Bagus Dera Setiawan; Ni Made Classia Sukendar; Gede Mekse Korri Arisena
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Tourists have a vital role in the sustainability of a tourist destination. Edelweiss Park Agrotourism is a nature-based tourist destination managed by the local community, or Community Based Tourism (CBT). During the Covid - 19 pandemic still received visits from tourists. Researchers tried to examine from which areas tourists came to visit Edelweis Park Agrotourism during a pandemic using descriptive qualitative and quantitative analysis with a total sample of 100 which was determined using the accidental sampling method.From the discussion, it can be concluded that the characteristics of visitors based on the area of origin are divided into two, the first, are tourists who come from Bali spread from Denpasar, Bangli, Karangasem, Gianyar, Tabanan, Badung, and Klungkung. While from outside Bali, they are distributed from the areas of Lombok, Banyuwangi, West Java, East Nusa Tenggara (Kupang, Sumba, Flores), Surabaya, Jakarta, Tangerang, and West Kalimantan; The characteristics of visitors based on gender were dominated by female visitors as much as 64%; The characteristics of visitors based on average age are dominated by those aged 18 to 24 years with a total of 49 people (49%). Characteristics of visitors based on occupation, dominated by visitors who work as private employees as many as 53 people (53%); The characteristics of visitors based on the frequency of visits are dominated by first-time visitors (84%); Visitor characteristics based on information sources are dominated by information obtained from social media (71%).

The Study of Added Value Analysis of Coffee Processing in Indonesia Ni Luh Made Indah Murdyani Dewi; I Putu Iwan Pramana Putra; I Kade Astama
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Coffee is one of the largest foreign exchange earning commodities for Indonesia. In 2021 the area of coffee plantations in Indonesia is 1,258,800 ha. This area is wider than in 2019 and 2020. Meanwhile, the total coffee production in 2021 is 774.60 tons. The five provinces in Indonesia that have the most coffee production are the provinces of South Sumatra, Lampung, North Sumatra, Aceh and Bengkulu. The highest production can encourage processing activities. Coffee processing is the process of changing form from primary form to secondary form. Coffee processing is also expected to provide added value for businesses that carry out processing activities. Value added is the added value of a commodity due to processing, transportation or storage in a production process. The various types of coffee can affect the added value for businesses in several regions in Indonesia. Therefore, it is important to do a comparative analysis of the added value of coffee processing in Indonesia to inform how much the level of added value exists in several regions in Indonesia. The data used in this study is secondary data derived from previous studies by collecting several journals used as a reference in carrying out the study. The literature study method using data collection tools to reveal various theories that are relevant to the problem being faced or researched as material for discussing the results of the study taken from various books that are considered relevant to the content of the study. Of the five value-added studies that have been reviewed, the highest value-added ratio is in the Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, from the primary form of coffee cherries to the secondary form of civet coffee beans, namely 72.97%. This means that only Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, has high added value because it has an added value ratio of 40%.

Rice Marketing Channels Nurhalisa Nurhalisa; Helviani Helviani; Masitah Masitah; Nursalam Nursalam; Bustang Bustang
Agribusiness Journal Vol 6, No 1 (2023): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Puudongi Village is one of the villages which is a rice production center in Tanggetada District, Kolaka Regency. The marketing problems faced by farmers in marketing their rice yields are due to the lack of information about the price level of rice in the market. So that the price of rice at the farm level is easily manipulated by marketers. This study aims to determine the rice marketing channel in Puudongi village, Polinggona sub-district, to find out the size of the price share received by farmers (farmer share) from rice marketing activities in Puudongi village, Polinggona sub-district, to find out how much the rice marketing margin is in Puudongi village, Polinggona sub-district and to determine the efficiency of rice marketing channels in the village of Puudongi, Polinggona District. Based on the results of marketing channel research, there are two marketing channels. For farmer share (the share of prices received by farmers) shows that marketing channel II with farmer's share (FS) is 95.2%, marketing channel I is with farmer's share (FS) 88.3%. Paddy marketing margin in channel I is IDR 500/kg while channel II is IDR 200/kg.

THE EFFECT OF PRODUCTION FACTORS ON RICE PRODUCTIVITY Nurul Fadillah Nur; Asrijal Asrijal; Fitry Purnamasari; Sri Hardianti Rosadi
Agribusiness Journal Vol 6, No 1 (2023): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

This study aims to determine the effect of factors of production on rice productivity. The number of respondents in this research were 31 farmers who were taken randomly. This study used proportional parameter testing and multiple linear regression analysis using the Ordinary Least Square (OLS) method. This research has normal distribution, free from multicollinearity and heteroscedasticity problems multiple linear regression analysis can be performed. The results of the analysis show that the results of the R2 test show that 83.9% of the variation in rice productivity can be explained by the five independent variables while the remaining 16.1% is explained by other factors not included in the model. The results of the F test show that the independent variables jointly affect rice productivity. The results of the t test showed that land area, seeds, labor, pesticides had a significant positive effect, while fertilizer had a significant negative effect on rice productivity.

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Helviani

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helvianianam@gmail.com

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+6282291722662

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journalagribusiness@gmail.com

Editorial Address
Jl. Pemuda No. 339 Kolaka

Location
Kab. kolaka,

Sulawesi tenggara

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Helviani

Contact Email helvianianam@gmail.com

Phone +6282291722662

Journal Mail Official journalagribusiness@gmail.com

Editorial Address Jl. Pemuda No. 339 Kolaka

Location Kab. kolaka, Sulawesi tenggara INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Helviani

Contact Email
helvianianam@gmail.com

Phone
+6282291722662

Journal Mail Official
journalagribusiness@gmail.com

Editorial Address
Jl. Pemuda No. 339 Kolaka

Location
Kab. kolaka,

Sulawesi tenggara

INDONESIA