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Kata Kita: Journal of Language, Literature, and Teaching
Published by Universitas Kristen Petra Surabaya
ISSN : -     EISSN : 25987801     DOI : 10.9744/katakita
Core Subject : Education,
Languange, Linguistic, Communication & Media
Kata Kita is a journal dedicated to the publication of students research in the areas of literature, language, and teaching. In the study of language, it covers issues in applied linguistics such as sociolinguistics, discourse analysis, critical discourse analysis, pragmatics, sylistics, corpus linguistics and others. In the area of literature, it covers modern and contemporary literature in English in the forms of printed, screened, aired or performed texts. In the field of teaching, it covers teaching materials and practices, especially those related to English Language Teaching.
Arjuna Subject : Seni dan Humaniora - Bahasa dan Linguistik
Articles 613 Documents
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An English Promotional Video to Show the Well-Rounded Students of Pelangi Kristus Children Seminary Muh Saifulloh
Kata Kita: Journal of Language, Literature, and Teaching Vol 6, No 3 (2018)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.6.3.260-268

Abstract

Pelangi Kristuschildren seminaryis a Christian school which runs its educational levels from kindergarten to high school whose curricula and teaching principles are based on biblical perspectives. The competitors of this school are also Christian schools that exist a few meters away, in the same area. Its main problem is the ineffective video that this institution utilizes as a promotional means. To alleviate its promotional video problem, creating one- and two-minute videos which emphasize on independent learners and social excellence are the best solution since this school never makes any short videos that can rebrand its old images. As a result, this company will have such a fresh positive image.
The Absence of Love and Hopes of Shion Uzuki in The Xenosaga Trilogy Levina Djajadi; Liem Satya Limanta
Kata Kita: Journal of Language, Literature, and Teaching Vol 1, No 1 (2013)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.1.1.%p

Abstract

Among video games, The Xenosaga Trilogy is widely recognized due to its complex storyline. The psychological struggle of the main character, Shion Uzuki, is one of the aspects that drives the story from the beginning up to its conclusion. Despite her seemingly bright personality, Shion has an absence of love and hopes, as she lives her life monotonously without any set goal. It later leads her to develop a strong attachment to KOS-MOS, an android. As such, in this study, we want to analyze the reasons Shion has the absence of love and hopes in the first place and the ways she struggles to recover from that absence. In order to answer these questions, we use 3 psychological theories, namely Post-Traumatic Stress Disorder (PTSD), Transference, and Countertransference. We find out that Shion’s absence of love and hopes is apparently caused by her traumatic past and her PTSD. As a unconscious response to this, Shion tries to recover by using transference. This attempt fails, but Shion is finally healed thanks to KOS-MOS’ countertransference. In conclusion, Shion fully recovers from her traumatic past and PTSD because of KOS-MOS’ countertransference instead of her own transference.
MEANINGS IN THE PROCESS OF SIGNIFICATION OF LANCÔME’S BEAUTY SERUM ADVERTISEMENTS Cliff Albert Tuna; Esther H Kuntjara
Kata Kita: Journal of Language, Literature, and Teaching Vol 5, No 1 (2017)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.5.1.1-7

Abstract

Through this study, the writer aimed to find out how meanings are created in advertisements video. The three objectives of this study are to find out how meanings are created through verbal expressions, how the visual expressions of the advertisements support the verbal expressions and to find out the differences between the two advertisements. The data used to conduct this study were Lancôme Génifique Serum Advertisement (2009) and Lancôme Advanced Génifique Serum (2013). After analyzing the data with the research questions in mind, the writer found out that meanings in both advertisements are created through the verbal captions and what were visually shown on the advertisement videos. The writer also found out that there were a few differences between the first and second advertisements. The second advertisement provides more appealing visuals, more direct and convincing verbal expressions and more facts and needed information regarding the promoted product. These factors make the second advertisement an improved version of the first one. 
Impoliteness Strategies Used by Sylvie Grateau Toward Emily Cooper in Emily in Paris Season One Tania Silvia Santoso; Herwindy Maria Tedjaatmadja
Kata Kita: Journal of Language, Literature, and Teaching Vol 10, No 2 (2022)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.10.2.329-335

Abstract

This descriptive-quantitative study is aimed at finding out the types of impoliteness super-strategies used by Sylvie toward her employee, Emily, in Emily in Paris season one, as well as the most and least frequently used types. The main theory used is Culpeper's (1996, 2005) impoliteness strategy. The findings reveal that Sylvie has implemented all five types of impoliteness super-strategies. The most common is negative impoliteness which most likely occurs because Sylvie always opposes Emily on purposes despite knowing how much Emily wants to be professionally acknowledged at Savoir. The least frequently used is withhold politeness, which might happen because although Sylvie is a generally nice person, she uses clearer impolite strategies to Emily on purpose. The writers conclude that Sylvie purposefully uses impoliteness strategies and adds impolite gestures, to bring Emily down and to emphasize her power to get rid of Emily from Savoir. Keywords: impoliteness, impoliteness strategy, status, utterance
The Maturity Process of Pi in Life of Pi Gracia Purnomo
Kata Kita: Journal of Language, Literature, and Teaching Vol 7, No 3 (2019)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.7.3.288-294

Abstract

This thesis discusses the process of maturity of Pi in Life of Pi. I am curious to find out how Pi is mature from his childhood, teenager, and adulthood. Therefore, I use Erik Erikson’s theory of psychosocial development to find out the influence of the society that Pi lives in. In each stage of Pi’s development, I study his character traits and I see the outcome. In addition, I am using psychological development to find out what is inside Pi’s mind and what is his way of thinking. Throughout the process, Pi faces some obstacles or psychosocial crisis from his surroundings especially from his father and friends in his childhood and early teenager years. However, because of the obstacles from his surroundings, Pi becomes mature in taking his actions and decisions. In addition, Pi faces a big situation that is surviving in the sea with Richard Parker. I can see from this experience, Pi finds his identities that are self-acceptance, compassion, patience, honesty, gratitude, self-control, accountability, open-mindedness, and humility. Despite the hardship from his childhood and teenage years, Pi manages to be emotionally mature. As a result, Pi is indeed mature in his life and it can be seen in his adulthood. Pi has an intimate relationship with his wife and children. Keywords: Maturity Process, Identity, Role Confusion, Adulthood, Life of Pi
PERSUASIVE STRATEGIES USED IN JOKOWI’S SPEECH IN HIS GOVERNOR ELECTION CAMPAIGN Winda Pramithasari; Samuel Gunawan
Kata Kita: Journal of Language, Literature, and Teaching Vol 2, No 2 (2014)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.2.2.82-88

Abstract

This present study is conducted to find out the types of persuasive strategies which were used in Jokowi’s speech. This study is aimed to seek the types of persuasive strategies and also the speech function related to the persuasive strategies used by Jokowi. This study is supported by Beebe & Beebe’s theory of persuasive strategy (2012) and Holmes theory of speech function (1996). The writer analyzed the speech in a standup comedy used in Jokowi campaign in 5th October 2012. The writer found eight characteristics of persuasive strategies that Jokowi  used: using evidence to tell a story , considering using appeals to several emotion (hope, courage, pride,) using specific evidence, using appropriate fear appear, using new evidence, and using concrete example that help your listener visualize what you  describe. The writer also found the speech function that related in persuasive strategies in Jokowi’s speech as being referential, directive, metalinguistic, expressive, and phatic. 
Speech Styles Used By Bagas as the Main Character in Pakai Hati the Series Nathania Edlyn Sosrohartono
Kata Kita: Journal of Language, Literature, and Teaching Vol 9, No 2 (2021)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.9.2.187-194

Abstract

This study aims to find the speech styles used by Bagas as the main character in Pakai Hati The Series when he talked to his colleagues, clients, and supervisors.  In conducting this study, I used the theory of speech styles by Chaer and Agustina (2010), standard Indonesian characteristics by Prihantini (2015) and Kridalaksana (2007), social dimension by Holmes (2017), and status by Brown and Attardo (2005) as the theoretical framework. This study employed a qualitative approach. From the analysis, I found that Bagas used the consultative style, casual style, and intimate style when talking to his colleagues, clients, and bosses. He also used the formal style towards his clients, but he did not use the frozen style when talking to his interlocutors. This study showed that Bagas did not differentiate his speech style merely based on status since there were some other factors that might affect his choice of speech style, namely: habit or personality, type or context of the conversation, and social distance. Keywords: speech styles, status, web series 
Increasing the Brand Awareness of Artotel Surabaya Using a Promotional Video Sherin Gloria Ivanalim
Kata Kita: Journal of Language, Literature, and Teaching Vol 6, No 3 (2018)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.6.3.306-311

Abstract

The problem related to Business Communication that I found at ARTOTEL Surabaya is poor brand awareness compared to the other hotels which has a good brand awareness such as Pop Hotel, Cleo Business Hotel, and Oval Hotel. Because of this problem, the focus is on increasing the brand through the hidden uniqueness of ARTOTEL Surabaya. In this way, the promotional video will be the solution. The contents of ARTOTEL Surabaya’s promotional video are three USPand ending. The USPis about the location, the unique rooms, and the foods. There are some theories about brand awareness, branding, promotion, and promotional video. This promotional video can be a new innovation to promote the hotel since ARTOTEL Surabaya does not have a promotional video before. As a result, ARTOTEL Surabaya will have a good brand awareness as a hotel with a good hospitality and a touch of art. 
Path of Survivors: An Analysis of Boy Erased and The Miseducation of Cameron Post Trisha Zoe Tedjakarna
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.270-278

Abstract

This study aims to analyse the impacts of conversion therapy and the self-transformation of the main characters in Boy Erased and The Miseducation of Cameron Post, which are two films published post-legalisation of same-sex marriage in America. Both main characters showed signs of self-loathing, decreased authenticity, and feeling anger and disappointment due to conversion therapy. The two characters are first portrayed as victims and survivor of conversion therapy at the end of the film. Jared was shown as a silent victim turned outspoken survivor. Cameron was shown as a rebellious victim and survivor. Both films showed the growth from victims into survivors, which gave a strong, capable and hopeful image of homosexuals and is a contrast from some representation of homosexuals of the past. Despite the similarity in ending up as survivors, the two characters picked different fights. Keywords: Homosexual, Film, Victim, Survivor, Conversion therapy.
COMMUNICATION STRATEGIES OF HIGH AND LOW ACHIEVERS: A CASE STUDY Melissa Mel; Julia Eka Rini
Kata Kita: Journal of Language, Literature, and Teaching Vol 4, No 1 (2016)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.4.1.7-12

Abstract

This study is about communication strategies used by high and low achievers when they were doing the role plays in X elementary school. This study is to find out two research questions about the types of communication strategies and the differences and similarities in their use by high and low achievers. In order to answer the research questions, the writer uses Brown’s communication strategies (2007) as the main theory and Littlewood’s (1984) as the supporting theory. There are three findings: First, the high achievers used nine types of communication strategies and the low achievers used seven types of communication strategies. Second, the high achievers used a lot of different types of communication strategies, but their frequency of using them was lower than the low achievers. On the other hand, the low achievers used fewer types of communication strategies, but their frequency of using them was higher than the high achievers.

Page 36 of 62 | Total Record : 613

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