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<![CDATA[Pengaruh Jumlah Penduduk terhadap Pertumbuhan Ekonomi Kabupaten Batang Hari Tahun 2012-2021 ]]>
<![CDATA[Budi Darma]]>;
<![CDATA[Kasiyati Yunita Wulansari]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 1 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This research discusses the influence of population on the economic growth of Batang Hari Regency in 2012-2022. Variable population as the independent variable, and the variable economic growth as the dependent variable. The population has a role in various economic activities. Not only on the production side, the population also affects the level of consumption of an item which can have an impact on the economic growth of a region. To determine the influence of population on the economic growth of Batang Hari Regency in 2012-2021, a simple linear regression analysis tool was used with the application of the t test with the aim of knowing whether the population variable had a partial effect or not on the economic growth variable. After processing the data and analyzing it, it can be concluded that based on the results of the t test, the population variable has a partial (partial) influence on economic growth. From the coefficient of determination, the Adjusted R Square value is 0.708. This means that the population affects economic growth by 72,2%. While 27,8% is influenced by other variables that are not discussed in this study.]]>
<![CDATA[Pengaruh Pengembangan Karir, Motivasi Kerja dan Kompetensi Terhadap Kinerja Pegawai Pada Dinas Pariwisata, Kepemudaan dan Olahraga Tanjung Jabung Timur ]]>
<![CDATA[Ade Jermawinsyah Zebua]]>;
<![CDATA[Ratumas Hartha Delima]]>;
<![CDATA[Irfan Widyanto]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 1 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This research is based on the existing phenomena showing that employees have not been able to work optimally in a government agency. The purpose of this study was to find out and obtain a study about the effect of career development, work motivation and competence on employee performance. This research is a quantitative descriptive study with a sample of 39 respondents, while the sampling technique used in this study is saturated sampling. In this study, the independent variables consist of career development, work motivation and competence, while the dependent variable is employee performance. Testing the instrument using validity and reliability tests. While the method of data analysis using multiple linear regression analysis with t test, f test and R².]]>
<![CDATA[Pengaruh Citra Merk, Harga Dan Promosi terhadap Keputusan Pembelian Smartphone pada Counter Zombri Cell Muara Bulian ]]>
<![CDATA[Ahmad Fithoni]]>;
<![CDATA[Desi Fitriyani]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 1 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[The purpose of this study was to determine the effect of brand image, price and promotion on smartphone purchasing decisions at the Muara Bulian Zombri Cell Counter. The study was conducted quantitatively descriptive with the number of respondents as many as 68 people while the analysis used was multiple regression, partial test (t test), Simultaneous test (f test), and determination test (R2). The results showed that the independent variable that had the most influence on smartphone purchasing decisions was the price variable (X2) with tcount (10,969) then Promotion (X3) with tcount (8.973) and finally Brand Image (X1) with tcount (8.396). For Fcount = 101.212 > Ftable = 2.69 This means that together Brand Image, Price and Promotion affect consumer purchasing decisions. Meanwhile, seen from the coefficient of determination. Brand Image, Price and Promotion affect smartphone purchase decisions at the Zombri Cell Counter Muara Bulian by 73.4% and the remaining 26.6% is influenced by other factors not examined in this study.]]>
<![CDATA[Analisis Produk dan Pelayanan Syariah terhadap Minat Menabung Masyarakat Muara Tembesi (Studi Kasus BSI Cabang Muara Bulian) ]]>
<![CDATA[Sumantri Sumantri]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This research is related to the fields of Islamic banking science. In connection with the approaches taken in the theories related to products, services and interest in saving. This research is a descriptive quantitative research with data sources, namely primary data. Data collection techniques using interviews and questionnaires with a sample of 95 people. Data analysis used validity test, reliability test, multiple linear analysis, t test, and F tes.The results of the research with the SPSS program obtained partial measurement results (t test) the product variable has an influence on interest in saving with a value of tcount 6,011> ttable1,985. The results of the partial measurement (t test) of the service variable have an influence on interest in saving with a value of tcount 5,458> ttable1,985. Simultaneous research results (F test) show that product and service variables have an influence on interest in saving forIndonesian]]>
<![CDATA[Pengaruh Produk dan Harga Terhadap Keputusan Pembelian Konsumen dalam Pembelian Ban Mobil Pada CV. Uwais Muara Bulian ]]>
<![CDATA[Afriantoni Afriantoni]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This study aims to see product quality, and price on consumer purchasing decisions in purchasing car tires on cv. Uwais in estuary bulian. The dependent variable in this study is the decision to purchase car tires, while the independent variables are product quality and price. Data analysis was done by using multiple linear regression method with the application of t test. The aim is to find out whether product quality and price variables have a partial effect on consumer purchasing decisions. The results of the study indicate that: product quality, and price variables have a partial effect on consumer purchasing decisions in purchasing car tires at cv. Uwais. From the coefficient of determination, the Ajusted R Square value is 0.343 or equal to 34.3%. This figure indicates that purchasing decisions are influenced by product quality and price variables. While the remaining 65.7% is influenced by other variables that are not included in this study.]]>
<![CDATA[Analisis Dampak Covid-19 terhadap UMKM di Kabupaten Batang Hari ]]>
<![CDATA[Muryati Muryati]]>;
<![CDATA[Atti Rasnawati]]>;
<![CDATA[Adli Azhari]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This research is focused on the Impact of Covid-19 on Micro, Small and Medium Enterprises and Strategies for UMKM to survive during the Covid-19 period. This is done to find out how the impact of Covid-19 on UMKM in Batang Hari Regency and at the same time how UMKM strategies to survive during the Covid-19 period. The research method used is descriptive qualitative research method, with data collection techniques in the form of interviews with business actors and from several sources of other articles. The results of this study indicate that there are 2 impacts of Covid-19 on UMKM in Batang Hari Regency, including negative impacts and positive impacts. From the results of interviews conducted with 99 MSME actors consisting of 3 types, namely Culinary UMKM, Fashion UMKM and Agribusiness UMKM, it shows that during the Covid-19 period, 79% of UMKM in Batang Hari Regency experienced a negative impact, while 21% of UMKM in Batang Hari Regency experience a positive impact. Then there are several strategies carried out by MSME actors such as providing good service to consumers and paying attention to the quality of goods to be sold to consumers, carrying out health protocols in doing business, trading through social media and applying for capital assistance to the government]]>
<![CDATA[Pengaruh Fasilitas dan Lingkungan Kerja Terhadap Kepuasan Kerja Pegawai pada Kantor Camat Kecamatan Bajubang ]]>
<![CDATA[Budi Darma]]>;
<![CDATA[Kasiyati Wulansari]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This study discusses the effect of work facilities and work environment on job satisfaction of the employees of the District Head Office of Bajubang. The variables of work facilities and environment act as independent variables, while the variable of job satisfaction acts as the dependent variable. The analytical tool used in this research is Multiple Linear Regression. This is because of the two independent variables used in this study. Then to test the hypothesis used t test and F test, as well as the coefficient of determination to determine the magnitude of the contribution of the variable work facilities and work environment to job satisfaction. The conclusion of this study is that based on the results of the t-test, the work facilities variable does not have a partial effect on job satisfaction at the Bajubang District Head Office, while the work environment variable has a partial influence on job satisfaction at the Bajubang District Head Office. In the results of the F test, the variables of work facilities and work environment have a joint influence on job satisfaction. From the results of the coefficient of determination, the Adjusted R Square value is 0.65. This means that the variables of work facilities and work environment affect job satisfaction by 65%. While 35% that affect job satisfaction is influenced by other variables that are not discussed in this study.]]>
<![CDATA[Analisis Kepuasan Kerja terhadap Kinerja Karyawan Pada Bank 9 Jambi Cabang Muara Bulian ]]>
<![CDATA[Endang Meiliani]]>;
<![CDATA[Sopian Sopian]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[This study aims to analyze the variable job satisfaction on employee performance at Bank 9 Jambi Muara Bulian Branch. This study uses a sample of 41 employees who work at Bank 9 Jambi Muara Bulian Branch. The analytical method in this research is descriptive qualitative and quantitative methodsFor the t-test where (tcount> ttable) the job satisfaction variable in this study shows a value of (4,418>1,68595) meaning that the job satisfaction variable has a significant effect on employee performance variables. As for the f test where Fcount > Ftable with a value of (158.085>3.24). it means that simultaneously the job satisfaction variable has a significant effect on employee performance at Bank 9 Jambi Muara Bulian Branch and the Adjusted R Square value is 0.887. It means that the percentage of job satisfaction on employee performance is 88.7% and 0.113 or 11.3% is influenced by other variables]]>
<![CDATA[Analisis Efektivitas Sumber Pendapatan dan Belanja Pada Anggaran Pendapatan dan Belanja Desa di Desa Lopak Aur Kecamatan Pemayung ]]>
<![CDATA[Evi Fauzani]]>;
<![CDATA[Etty Siswati]]>;
<![CDATA[Fajar Hamami]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[The Village Revenue and Expenditure Budget (APBDesa) is a village goverment budget that is realized the form of number, in essence the APBDesa is an annual program. The Village Revenue and Expenditure Budget (APBDesa) must be used as possible for the prosperity of the village community.In terms of village finance and assets, there are two things that need serious attention from the village, namely village income and village expenditure. Village income comes from various sources of income found in the village and village income is used by the village to finance various types of village expenditure where village expenditure is prioritized to meet the development needs agreed upon in village meetings.Researchers chose Lopak Aur village because if the village’s income source rose, it would be followed by an increase in village expenditure, whereas if the village’s income source declined, it would also be followed by a decrease in village expenditure.So the result of this study are: It can be seen that income from 2019 to 2020 has increased as well as shopping for the Lopak Aur village has increased in doing the shopping it self. In the proportion of both income and expenditure it self, 2019 is a higher proportion than in 2020]]>
<![CDATA[Analisis Tingkat Kepuasan Konsumen pada Konter Abian Cell Store di Kabupaten Batang Hari ditinjau dari Kualitas Pelayanan dan Kelengkapan Produk ]]>
<![CDATA[Ahmad Fithoni]]>;
<![CDATA[Akhmadi Akhmadi]]>;
<![CDATA[Andi Pratama]]>
<![CDATA[ CITRA EKONOMI Vol. 3 No. 2 (2022): 2022 ]]>
Publisher : <![CDATA[LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT UNIVERSITAS GRAHA KARYA MUARA BULIAN ]]>
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<![CDATA[The purpose of the study was to analyze the level of consumer satisfaction at the Abian Cell Store counter in Batang Hari Regency in terms of Service Quality and Product Completeness. The research was conducted quantitatively with the number of respondents as many as 30 people by looking at the highest to lowest order of respondents' satisfaction levels on the quality of service and completeness of the products provided by the Abian Cell Counter, followed by looking at the satisfaction levels of respondents based on gender, age and education.The results showed that the level of consumer satisfaction with the Abian Cell Store counter seen from the services provided to consumers was in the Satisfied category with an index value of 3.99. Meanwhile, based on the highest level with an index value of 4.23, it is satisfied because the counter employees are alert and fast in providing services and the counter sells many brands of the products provided. Meanwhile, the lowest level of satisfaction with an index value of 3.63 is due to the attention and actions of employees towards consumer complaints. Judging from gender, it is known that those who have the highest and lowest levels of satisfaction are female consumers, seen from the age of those who have the highest level of satisfaction at the age of 21-25 years while the lowest is at the age of less than 20 years. Judging from the level of education, the highest and lowest levels of consumer satisfaction are consumers who have an equivalent high school education.]]>
