cover
Contact Name
Miftahul Jannah
Contact Email
jkim@trunojoyo.ac.id
Phone
-
Journal Mail Official
jkim@trunojoyo.ac.id
Editorial Address
Management Department Faculty of Economic and Bussiness Universitas Trunojoyo Madura Jl. Raya Telang, Kamal - Bangkalan Postal Code 69162
Location
Kab. bangkalan,
Jawa timur
INDONESIA
Jurnal Kajian Ilmu Manajamen
ISSN : 27753093     EISSN : 27970167     DOI : https://doi.org/10.21107/jkim
Core Subject : Economy,
Jurnal Kajian Ilmu Manajemen (JKIM) is one of the scientifics publications journal published by Management Department of Economics and Business Faculty of Trunojoyo Madura University, with Registered number P-ISSN: 2775-3093 dan E-ISSN: 2797-0167 The objective of JKIM is to establish an effective channel to accommodate academic and researcher. This Journal encompasses original research articles including: Human resources management, strategic management, entrepreneurship, marketing management, the Management and information system, financial management, decision analysis, management research, Tourism Management, Green Management corporate governance, and others. This article is published four times a year in March, June, September, and Desember.
Articles 15 Documents
Search results for , issue "Vol 4, No 4 (2024): Desember" : 15 Documents clear
Peran Customer Relationship Management (CRM) Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan Pada Pt.Pegadaian Cabang Mojokerto Pradanis, Muhammad Nandito; Andriani, Nurita
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 4 (2024): Desember
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i4.26878

Abstract

Many people consider that marketing and sales have the same meaning, but in reality, these two aspects are different parts that are not separate from a company. Marketing emphasizes how a company strives to find potential customers and retain them from switching to competitors. This study aims to examine the effect of Customer Relationship Management (CRM) on customer loyalty by considering the role of customer satisfaction as a mediating variable. The method used in this research is quantitative with a survey approach. Data was collected through questionnaires distributed to customers of PT. Pegadaian Mojokerto Branch and analyzed using Structural Equation Modeling Partial Least Squares (SEM-PLS). The results of the study show that CRM has a significant positive effect on customer satisfaction, and customer satisfaction has a significant positive effect on customer loyalty. Additionally, customer satisfaction mediates the effect of CRM on customer loyalty. The conclusion of this study is that effective CRM implementation can increase customer loyalty through improved customer satisfaction.
Pengaruh Perputaran Kas, Perputaran Piutang dan Perputaran Persediaan Terhadap Rturn On Equity (ROE) (Studi Pada Perusahaan Manufaktur Sektor Makanan dan Minuman yang Terdaftar Di Bursa Efek Indonesia (BEI) Periode 2018-2022) Alipah, Nurul; Amaniyah, Evaliati
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 4 (2024): Desember
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i4.26934

Abstract

Every company must have goals and targets to achieve. However, every company activity that will be carried out always requires funds, both funds to finance operational activities in each of the company's daily activities and funds to invest in the long term. The funds used for business continuity are expected to achieve the company's goals, namely obtaining maximum profits. The profits obtained by a company can be a benchmark for assessing the success or failure of a company's management. This research aims to determine the effect of cash turnover, receivables turnover and inventory turnover on ROE. This type of research is quantitative research. The results of this research are that cash turnover has no effect on ROE. Receivables turnover has an effect on ROE, Inventory turnover has an effect on ROE, Cash Turnover, Receivables Turnover and Inventory Turnover simultaneously have a significant positive influence on ROE.
Pengaruh Keseimbangan Kehidupan Kerja dan Beban Kerja Terhadap Kinerja Karyawan PT. Dok dan Perkapalan Surabaya Rahmadani, Arvian Azhril; Wispandono, Raden Mas Mochammad
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 4 (2024): Desember
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i4.26799

Abstract

This study has an objective to analyze the effect of work-life balance and workload on employee performance at PT. Dock and Shipping Surabaya. The research method used is a quantitative approach using a questionnaire as a data collection instrument. The sample of this study consisted of 100 employees selected randomly. The results of the data analysis show that work-life balance has a positive and significant effect on employee performance. This indicates that employees who are able to manage the balance between their work and personal lives tend to have better performance. On the other hand, high workload is found to have a negative and significant effect on employee performance. Employees who have excessive workloads tend to experience decreased performance due to fatigue and stress. This study suggests that the company needs to pay attention to policies that support work-life balance, such as work time flexibility and employee welfare programs to improve employee performance. Moreover, effective workload management is also important to ensure employees do not experience overwork which can reduce productivity.
Transformasi UMKM Kuliner: Strategi Pengembangan Ekonomi Kreatif di Era Digital Untuk Meningkatkan Kesejahteraan Keluarga Irawati, S. Anugrahini; Wantara, Pribanus; Arfy, Widya Rizka
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 4 (2024): Desember
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i4.29011

Abstract

 This study aims to explain how the transformation of culinary MSMEs in the digital era is a strategic step in developing the creative economy, which plays an important role in improving the welfare of culinary MSME family actors in Sampang Regency. This study was conducted using an interactive qualitative approach. While the selection of informants was carried out using the purpose sampling technique. Based on the results of the study, it shows that the development strategies that can be applied by culinary MSMEs; I Application of Digital Technology in Culinary MSMEs through e-commerce platforms, delivery service applications, social media and digital marketing. 2. Creative Economy Development Strategy through product innovation, collaboration and partnerships and customer experience 3. Improving Family Welfare seen from increasing income, improving quality of life, sending children to higher education, economic stability, self-development. This strategy is important so that culinary MSME actors can survive and develop in the long term. Based on the research results, it is known that this strategy can really be implemented and improve family welfare. 
Strategi Pemasaran Meningkatkan Volume Penjualan Produk Pada PT. Indomarco Adi Prima Sub DC Pamekasan Mufidah, Diana; Syarif, Muh.
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 4 (2024): Desember
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i4.26802

Abstract

This study aims to determine marketing strategies in increasing product sales volume at PT. Indomarco Adi Prima Sub DC Pamekasan. The approach used in this research is qualitative, through interviews and direct observation. using the SWOT analysis technique. The results of the research show that the marketing strategy carried out by PT. Indomarco Adi Prima has carried out the strategy appropriately and correctly and the SWOT analysis calculations listed in the carteseus diagram show that PT. Indomarco Adi Prima is in quadrant 1 position, namely growth where the company can develop, maintain and improve the quality of existing products so that people continue to trust PT. Indomarco Adi Prima products. The recommended strategy that can be implemented by PT. Indomarco is a growth oriented strategy, meaning that PT. Indomarco's sales strategy is in good condition so that it is possible to continue to expand, enlarge or widen the target market and achieve progress by taking advantage of the strengths and opportunities possessed by PT. Indomarco Adi Prima Sub DC Pamekasan.

Page 2 of 2 | Total Record : 15