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Robby Yuli Endra
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INDONESIA
Jurnal Pengabdian Masyarakat Tapis Berseri
Published by Universitas Bandar Lampung
ISSN : -     EISSN : 28306945     DOI : http://dx.doi.org/10.36448/tapisberseri
Core Subject : Science, Education,
Computer Science & IT Education
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) adalah jurnal jurnal peer-review nasional pengabdian masyarakat bidang sains, teknik, dan teknologi yang diterbitkan oleh Pusat Studi Teknologi Informasi Universitas Bandar Lampung. Jurnal Pengabdian masyarakat ini bersifat open access atau akses terbuka serta bertujuan untuk berbagi dan mempromosikan kualitas layanan masyarakat dengan menerapkan ilmu pengetahuan dan teknologi untuk membantu orang atau memecahkan beberapa masalah kehidupan sehari-hari. Jurnal ini menerbitkan 10 artikel untuk setiap volume dua kali setahun pada bulan April dan Oktober. Jika Anda tertarik, kami menyarankan Anda untuk membaca kebijakan kami serta pedoman penulis.
Arjuna Subject : Umum - Umum
Articles 109 Documents
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Optimalisasi Pemasaran Digital Koperasi Jasa Gunung Madu Menggunakan Whatsapp Business magdalena, Betty; Rafiq, Muhammad; Widjayanti , Yoan Budi
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.133

Abstract

Gunung Madu Service Cooperative is a cooperative operating in Lampung, precisely in the housing complex II PT GMP, Km 90 Gunung Batin Baru, Terusan Nunyai District, Central Lampung Regency. Gunung Madu Service Cooperative has not yet carried out good marketing activities, both conventionally and digitally. Gunung Madu Service Cooperative already has Whatsapp Business but only focuses on savings and loan services offered to members of Gunung Madu Service Cooperative. However, until now there has been no marketing system on social media or digital marketing strategies such as Whatsapp Business. Meanwhile, in the current digital economy era without digital marketing, there is a loss of opportunity to make it easier for members/customers to provide information related to products or services owned by Gunung Madu Service Cooperative. By using the community service implementation method, this community service is carried out in several systematic stages to ensure the optimization of Gunung Madu Service Cooperative's digital marketing through the use of WhatsApp Business. With the stages of implementation of Problem Identification and Needs Analysis, Whatsapp Business Training and Mentoring, Implementation and Trial of Marketing Strategies, Monitoring and Evaluation, Compiling reports on the results of community service. From the results of the implementation of this program, it is expected that the implementation of WhatsApp Business will significantly help cooperatives in increasing the effectiveness of digital marketing. By utilizing the available business features, cooperatives can reach more customers, speed up responses to questions, and increase the number of transactions
Pelatihan Peningkatan Pemahaman Logika dan Aplikasinya pada Pembuktian dalam Matematika untuk Dosen-Dosen Ilmu Komputer di PTS Bandar Lampung Usman, Mustofa; W, Wamiliana; W, Warsono; Russel, Edwin
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.134

Abstract

Logic is a very important knowledge in all fields, for example law, mathematics, language, and computer science. In mathematics, logic plays a role in providing ways or methods or steps in proving a theorem. In computer science, logic is very important because it is the mathematical basis of software: logic is used to formalize the semantics of programming languages and program specifications, and to verify the correctness of programs. However, the weakness is that logic is generally not taught in the curriculum in Computer Science and of course this is a gap that must be overcome if we want to build quality alumni. The problem is that lecturers generally do not understand the basic concepts of logic and their applications in mathematical proof methods. To overcome this weakness, a beginner activity was held, namely training in basic logic concepts and their applications in mathematical proof methods. This community service activity was carried out using lecture and discussion methods and exercises attended by computer science lecturers and students.
Pelatihan Pengenalan Cara Kerja Search Engine Marketing untuk Platfom Digital Marketing kepada siswa SMAN 16 Bandung Akbar, Imannudin; Nursyanti, Reni; Ramadhani, Muhammad Wahyu; Setiawan, Dani
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.137

Abstract

Over time, companies have begun transitioning their marketing systems from conventional methods to modern approaches by leveraging the internet. This shift is further supported by the ease of accessing social media, conducting transactions, and communicating online, all of which make internet-based marketing increasingly advantageous. The massive number of internet users and the high engagement with digital media have given rise to new business potentials and opportunities, widely known as digital marketing.Digital marketing strategies are estimated to influence up to 78% of a business unit’s competitive advantage in promoting its products. It enables adaptive digital relevance across a series of marketing activities, institutions, processes, and customers. This, in turn, drives a 20% annual growth in customers transitioning to digital platforms, with younger users becoming a dominant group of consumers.Search Engine Marketing (SEM) is an online marketing strategy designed to increase website visibility on search engine results pages. SEM serves as an effective promotional tool and is one of the fastest ways to direct potential consumers to a website, as effective SEM can position a site on the first page of search engine results.
Tantangan dan Peluang Bisnis Agribisnis Digital Sinaga, Arnold Ropen; Akbar, Imannudin; Lestari, Gita Ayu
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.138

Abstract

The development of digital technology has driven significant transformation in the agribusiness sector, creating new opportunities while also presenting challenges. The background of this study stems from the urgent need to enhance the efficiency and competitiveness of the agricultural sector through the utilization of digital technology. The aim of this research is to identify the challenges and explore the opportunities in implementing digital agribusiness in Indonesia. A descriptive qualitative approach was employed, with data collected through literature review and interviews with agribusiness practitioners and technology experts. The findings indicate that digitalization opens up opportunities in terms of market access, increased productivity, and distribution efficiency. However, challenges such as limited infrastructure, low digital literacy among farmers, and unequal access to technology remain major obstacles. In conclusion, to optimize the potential of digital agribusiness, a collaborative strategy involving the government, private sector, and educational institutions is needed to create an inclusive and sustainable ecosystem.
Pemanfaatan Konten Digital Untuk Meningkatkan Daya Saing Dalam Agribisnis Alamsyah, R. Yadi rakhman; Sardjono; Nurfalah , Mulki Zulkarnaen
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.139

Abstract

The use of digital technology in agribusiness is a crucial strategy to enhance efficiency, competitiveness, and market reach, especially for rural entrepreneurs. This Community Service Program aims to empower students at SMKN PP Lembang to utilize digital content for agribusiness promotion. The applied method includes pre-tests, counseling, mentoring, and evaluations using educational and hands-on approaches with multimedia applications such as Canva, CapCut, and Google Analytics. The results indicate improved knowledge and skills among students in producing engaging and professional digital content. Students also gained a better understanding of branding and digital marketing strategies through social media and online marketplaces. In conclusion, this program effectively enhances students’ digital agribusiness competencies and can serve as a sustainable empowerment model for vocational education communities in the agricultural sector.
Analisis Tren Laporan Keuangan dan Peramalan Pendapatan Agripreneurship di SMKN PP Lembang Danestiara, Venia; Nugraha, Arif Bakti; Pangestu, Idham Azis; Saputra, Naufal Fajar; Putra, Raka Deny Adi
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.140

Abstract

The activity "Trend Analysis for Financial Reports and Income Forecasting in the Agripreneurship Sector at the Negeri Lembang Agricultural Development Vocational School" aims to provide a basic understanding of digital technology that can be applied in the agribusiness sector, increase students' insight and readiness in facing challenges and opportunities in the Agripreneurship 4.0 era, provide practical skills in using technology in production, marketing and agribusiness management, and facilitate students in designing digital technology-based business strategies in agribusiness. Apart from that, the expected result after carrying out the seminar on Trend Analysis for Financial Reports and Income Forecasting in the Agripreneurship Sector is to provide a basic understanding of technology and be able to utilize tools such as SPSS and Google Sheet to increase productivity and efficiency in identifying challenges and opportunities in the agripreneurship sector for students at the Lembang State Agricultural Development Vocational School.
Tantangan dan Peluang Gen Z Menjadi Agripreneur di Era Marketplace Digital Setiana, Elia; Budiman; Nur Alamsyah; S.W. Manurip, Atanasius Angga
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.141

Abstract

Generation Z, raised in the digital era, holds significant potential to drive transformation in the agricultural sector through agripreneurship. However, alongside the rapid development of technology and digital marketplaces, they also face various notable challenges. This study explores the barriers faced by Gen Z in initiating and developing agribusiness ventures, including limited access to capital, lack of technical agricultural knowledge, and insufficient mentorship from industry players. On the other hand, there are numerous opportunities to seize, such as easier market access through digital platforms, rising consumer demand for healthy and organic products, and increasing government support for agricultural startups. By adopting adaptive, innovative, and collaborative approaches, Gen Z has a promising opportunity to become a key agent of change in building a modern and sustainable agricultural sector. This study aims to provide insights and strategic recommendations for stakeholders to encourage the emergence of young digital-based agripreneurs in Indonesia.
Strategi Digital untuk Agripreneur 4.0: Meningkatkan Pemasaran, Penjualan, dan Branding dalam Agribisnis Hendra, Acep; Habibi, Chairul; Ramadan, Diki; Mikala, Azka Khafifan
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.142

Abstract

The development of digital technology presents both challenges and significant opportunities for the agribusiness sector in Indonesia, especially for farmers and small-scale agribusiness entrepreneurs. This community service initiative aims to provide understanding and skills related to digital strategies in marketing, sales, and branding to strengthen the competitiveness of agribusiness products. Through training and mentoring at SMKN PP Lembang, participants are empowered to leverage digital technology, such as social media marketing, SEO optimization, and the use of e-commerce platforms to expand their market reach and increase agribusiness sales. The results of this activity show an increased understanding among participants of the importance of digitalization in agribusiness and the implementation of effective marketing strategies to introduce products to a broader consumer base. However, key challenges faced include limited infrastructure and low digital literacy among some farmers and agribusiness actors. Therefore, ongoing support from the government and private sectors in terms of infrastructure and training is essential to support the digital transformation of the agribusiness sector.
Automatic Watering System Berbasis Internet of Thing (IoT) untuk Peningkatan Produksi Pertanian Marwondo; Nursyanti , Reni; Kurnia , Mohamad Erlangga
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.144

Abstract

Indonesia, as an agrarian country, faces challenges in efficient agricultural irrigation, primarily due to conventional watering methods that lack precision. The application of Internet of Things (IoT) technology offers a promising solution to improve water efficiency and agricultural productivity. This community service program aimed to enhance the understanding and skills of students and teachers at SMKN PP Lembang in designing and implementing an IoT-based automatic watering system. The program was conducted in three phases: preparation, training, and evaluation, using an educational and participatory approach. The results showed a significant increase in participants’ understanding of IoT concepts and applications—from 45% before training to 100% afterward. Participants also demonstrated strong readiness to adopt this technology in daily agricultural practices. This program proved effective in supporting the transformation of agriculture towards a more modern, precise, and sustainable system.
Pengembangan Sistem Informasi Penjualan untuk Meningkatkan Efisiensi Bisnis Mikro di Daerah Tertinggal Firdayanti, Ayu; S, Suratno
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.145

Abstract

Limited access to technology and low digital literacy are the main challenges in managing micro businesses in remote areas. This service aims to improve the operational efficiency of micro businesses through the development and implementation of a simple and easy-to-use desktop/web-based sales information system. The implementation method includes identifying user needs, system design, training on use, and evaluating the impact of implementation. The results of the activity showed a significant increase in the efficiency of recording transactions, managing inventory, and reporting finances. This activity is expected to be a model of digital empowerment for micro business actors in similar areas.

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